DESIGN
THE
WEB
AND
ADVERTISING
COMPANY
THIS IS US
WE A RE DE S I G N -LE D A ND RE S ULTS DRIVE N.
Established in 1997, ninetyblack is a family business,
first started to service the visitor industry through the
delivery of brochures, visitor guides and maps to the
Taupo accommodation network.
We have evolved to provide a full marketing service
to business owners needing to build and promote
their brand to audiences of all shapes and sizes. Our
team covers specialist
As a multi-disciplinary agency, we departments for graphic
engineer creativity using digital and design and print advertising,
print media to deliver brand solutions web development and digital
that will grow your business. marketing, and distribution.
S UC C E S S • H O NE ST Y • INT E GRIT Y • T E A MWORK
There are no gimmicks at ninetyblack, no missions
or visions – just one clear purpose (formed by our
common values) that drives our behaviour, decisions
and actions; get S.H.I.T done.
What makes the difference?
DI VE RS I T Y I S O U R G R E AT E ST ST RE NGT H .
It enables us to challenge and fast track ideas – getting to the
best solution faster. We leverage our differences (culture, race,
education, gender, religion, talent) and collaborate as a team to
produce positive and innovative outcomes for our clients.
WE ’RE N OT A DE S I G N OR DIGITA L FIRM,
WE ’RE A N I DE AT I O N AGE NCY.
Across our design, digital and advertising departments, we blend
our capabilities to engineer possibilities. Turning ideas in to
everyday business practice, so your business performs better.
R E P O R T S
A N N U A L
We craft and build engaging brand
communications through design
DESIGN
•
led thinking.
S I G N A G E
•
C A M P A I G N S
We specialise in design and brand solutions to
connect your brand with your customer.
We adopt a collaborative approach to projects – and
A D V E R T I S I N G
you are a part of that. Whether we are designing
your business identity or creating marketing
communications and promotional material, our aim
is to make it;
©© Memorable
•
D E S I G N
©© Strike a chord with your target market
©© Fit your brand and vision
©© Work in all mediums
B R O C H U R E
/
P R O F I L E
C O M P A N Y
“As always you have captured
perfectly what we want to
convey with our logo. I feel this
has given our team a lift as our
new branding is professional
•
and fresh! We are so happy
D E S I G N
with the finished result and the
feedback from our clients has
all been very positive.
Thanks again.”
L O G O
– Carolyn Mackay
GENER A L M A N AGER
DB C ON SU LTI N G EN GI NEER S
BRANDING
BR A ND PAC K AGE S
Whether you are starting a business, or you need to
refresh or reinvent your existing one – we have off the
shelf brand packages designed specifically to suit the
needs of small to medium sized businesses. Choose
from just a logo right through to our complete corporate
identity kit which enables you to hit the ground running
with an instant and consistent brand message.
If it’s not all there and your business needs a custom fit,
we can tailor our packages to suit.
WEB
H O S T I N G
We build a functional digital experience for your customers
through every medium, transforming your online presence
with creative website design, development and technology
that perform – all driven by user experience.
•
A P P S
With a digital-first approach to web design, our aim is to deliver online
solutions that are functional, sustainable and have a purpose. We think
about your long-term needs, creating an extension of your business
•
S Y S T E M S
online.
ninetyblack has a team of experienced digital professionals with
full in-house development capability – front and back end, content
management, website design, and integrated marketing campaigns.
B O O K I N G
In the end we give you a website that is:
©© unique to your business
•
©© user-friendly
D E S I G N
©© responsive
©© found
R E S P O N S I V E
©© has a purpose
©© works.
With ninetyblack hosting your website, we
minimise downtime, keep security patches
up to date, and have an enterprise backup
process to protect your data.
ANA LY T IC S & R E P O RT I N G BOOKING SYST E MS
We know how to read analytics and can help you We have coding professionals who make your
discover valuable insights from huge volumes of booking system fit with your business, not the
data. Every month we give you easy-to-read reports other way around. We understand all the fancy
that show you how well your website is performing. integrations and how to make software talk to
software.
MOB IL E
APPS
Everything we do online is responsive, meaning it
will work across all devices, from desktop to smartp Web applications are an ideal way to automate your
hone. Mobile internet usage now exceeds desktop business processes, saving you time and money. We
almost everywhere, so your website needs to be can customise functionalities to do exactly what you
able to adapt and function on any device to provide want and integrate it seamlessly with your workflow.
the optimal viewing experience.
Our websites are completely customised
EC O M ME R C E and tailored to your brand to deliver an
Our eCommerce systems are moulded into your
intuitive customer experience. If you can
business processes, making selling online easy.
imagine it, we can create it.
We know payment gateways, POS integrations, and
everything in between to make eCommerce work.
“ninetyblack are the true
champions of Rezdy custom
website integration. We choose
ninetyblack as our trusted
partner because we know
they always deliver the perfect
solution, tailored to suit the
demands of growing tour and
activity businesses”
– Simon Lenoir
FOU NDER A ND C EO
R EZ DY
MARKETING
DIGITAL
More than 80% of consumers do research
online before making a purchase decision.
So why invest thousands in a website if no one can
find you? Make sure you are part of the purchase
decision by supporting your website and being
SEO • GOOGLE ADS • SOCIAL MEDIA • NEWSLETTERS • BLOGS
proactive in its development and marketing. Your
website is a living, breathing channel, and to keep
itself running and adapting to the changing online
world, you need ongoing updates, marketing and
advertising.
We’re passionate about all things digital and are
dedicated to helping you make the most of online
and the opportunities available.
SEO
Search Engine Optimisation (or SEO) is critical to
ensuring your website/business is ‘found’ online.
We can make a range of enhancements to your
website, optimising content to help you rank in a
Google Search – as the ‘higher’ your business ranks,
the more visibility your website will receive.
GOOGLE A DS
Google Ads help you achieve greater exposure
to your target market and a competitive edge in
online search with relevant, targeted and cost-
effective marketing. From display ads on popular
websites, to text ads in Google Search, we create
campaigns that reach your potential customers, at
the exact moment they are looking for a service/
product that your business provides. Ask us about
our Google Ads packages.
SO CI A L ME DI A
Social media, specifically Facebook, is an extremely important tool for businesses
to use. It’s one of the best channels to build brand awareness, community and profile
your brand personality. Our creative team can help you make your social media
channels work as seamlessly as possible for you by establishing, maintaining and
optimising your social media to enhance your brand and grow your customer base
through curated content.
NE WS L E T T E RS
Email newsletters (EDMs) are about maintaining connection - a tool for businesses
to stay in touch with their customers. We have inhouse content writers and
designers that are able to create engaging newsletters that will inform, delight and
foster loyalty for your brand.
B LO G S
Regular blogging adds valuable content to your website that can help customers
better understand the expertise, services and/or products offered by your business.
It gives you more visibility online, positions you as an expert in your industry and is
an effective way of connecting with your customers. We are experienced at writing
compelling blogs for a wide range of industries and organisations.
PUBLISHING
We deliver memorable visitor experiences through the medium of
print, in the form of guides, maps, and magazines that promote
tourism operators, tell destination stories, and inform visitors how to
holiday throughout our beautiful country.
We are publishers offering a full-service facility:
©© Project Management
©© Advertising Sales
©© Design
©© Print Management and Distribution
Our full-service facility means that you can contract ninetyblack to
take care of your publication from start to finish. With 20+ years of
experience in this field, we have specialists in each department to
ensure we are delivering a quality service and product to our clients.
1 8 P U BL I CAT IONS P E R YE A R
We keep our year busy producing in-house and contracted
publications. We look after locals and visitors to the Bay of Plenty
and Central Plateau regions, as well as publications that cater to
nationwide audiences.
Our distribution services are tiered, but our purpose is
simple – we just get the stuff out there. A product is only as
strong as its distribution channel – this is where we excel.
V I S I TO R P U BL I CAT I O N S
ninetyblack ensures all its publications are distributed to the right
places. We partner with Visitor Point warehousing to get products
nationwide through the i-SITE network, and we manage distribution
circuits in the Bay of Plenty, Whakatane, Taupō and Turangi to ensure
everything we print is delivered and maintained year-round.
Do you own a business and want it promoted to Taupō motels?
ninetyblack own the local brochure service, giving you a direct
marketing opportunity to get your brochure on the racks in motel
reception areas. We keep these brochure racks topped up on a regular
basis, servicing 82 locations – a combination of accommodators and
tourist operators, including the Taupō i-SITE.
“We have worked with
ninetyblack since 2013
and they have consistently
delivered great publications for
Destination Rotorua”
– Tom Worsp
CO NSUME R MAR K E TIN G M ANAGER
D E STIN ATION R OTOR UA
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