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Lipa City Colleges Graduate School

CHAPTER I

BACKGROUND OF THE STUDY

Introduction

Filipinos are absolutely aware of the street foods and in fact, it became

a tradition or culture. No one can ever hesitate it and resist the truth that it

tastes very delicious. Street foods are foods sold by street vendors in their

own stall or cart. It can be seen in streets, sidewalks and outside the schools.

People enjoy street food for a number of reasons for a quick,

inexpensive bite on the run, to sample flavorful local or exotic food in a social

setting, to experience new ethnic cuisines, and to support entrepreneurs, small

food businesses and local vendors. As a Filipino, we are fond of eating foods

like kwek- kwek, kikiam, calamares, barbecue, isaw, Betamax and finger

foods.

Filipinos tends to try improving and trying new ways on how street

foods where made. One of the most well-known street food is the Kwek-

kwek. There plenty of Quail farms in the Philippines. Quail farm start at

Bulacan but after award it located at Pampanga, Batangas, Visayas and

Mindanao. Way back 20 years ago quail eggs is being boiled and sold
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commonly at bus terminals but years after, kwek-kwek was made and it

became as one of the most in demand street food. Due to high demand of

quail eggs, quail farms in the Philippines grown to an extent that there are

even small quail farms in the backyards of the house. One of the most

common quail farm is the “Dr, Quail Farm” where they started in Bulacan and

grew larger where they have farms from many provinces.

The said Quail egg is known for its delicious and flavorful taste and

tummy fulling feeling. As everyone can notice, everyone can eat the quail egg

and it is always available in market.

However, their different way to make a quail eggs special. It was

originated from the French cuisine delicacy. It is very efficient to make and

cost effective since it has a few and common ingredients to provide. It also

fits for the people’s health-conscious because potatoes and quail eggs are rich

in potassium and vitamin B12 which promote healthy nervous system

function and help maintain optimal energy levels.

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Brief Background of the Study

A popular Filipino street food, kwek-kwek are hard-boiled quail eggs

dipped in a bright orange batter, then deep-fried. The batter is usually

composed of flour, baking powder, some salt, and food coloring, allegedly

once used to coat eggs that failed to sell the day before (Elle, 2015)

This new delicacy can be compared to kwek-kwek. The difference can

be recognized from their appearance, kwek- kwek is quail egg coated bright

orange batter while Potato Kwek is coated with mashed potato and bread

crumbs. Mashed potato is mix with special ingredients to add flavor on this

product. Also, I have added three (3) types of dip (sauce) consisting of

Lemonnaise, Raising Cane and Spinach.

The main ingredients of this product (quail egg and potato) are always

available in the market since there are many quail farms and potato farms in

our country. This product can be sold on a cheap price since the ingredients

used are inexpensive (can be bought locally) and can be sold to people of all

ages. This product promotes healthier eating.

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Objectives of the Study

The overall objective of the study is to determine the feasibility of

selling Potato Kwek. The following are the set of specific objectives:

1. To figure out market feasibility by introducing new and unique

delicacy product that can attract the attention of possible consumer.

2. To identify the probability of the proposed product with regard to

supply and demand.

3. To create a detailed statistic that focuses on technical factors

affecting the production of proposed product.

4. To make proper judgement and adjustments to improve the process

that has been identified from data gathered based on the statical

report.

5. To calculate and estimated financial feasibility by consolidating all the

possible expenses, capital investment and profit gain.

6. To comply with all legal processes needed to start a small business.

Also to make sure that business policy is being implemented to

prevent undesirable outcome.

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7. To conduct social responsibility that can help and assist for the

growth of the community.

Scope and Limitations of the Study

The researcher would like to know if Potato Kwek will meet the

standard and leave a craving satisfaction of the people nearby (Barangay

wide) in Sto. Toribio Lipa City. To evaluate the affordability of the product

over the earning and worth of living of the people around the Barangay.

Also we will be conducting our survey and feedback thru online since the

target market is within Barangay wide only. On the other side, there are

present limitations that may change the result of the feasibility.

First, respondents are not familiar to the proposed product limiting

their idea in answering the questionnaires. More ways in introducing the

product should be showcased to them by distributing flyers or leaflets

showing the proposed product also, creating and sharing information

through social media sites can be a great help for the respondents to be

familiar to the product. In addition, we can conduct a free taste on the first

few days so the respondents can have a taste on what is the product that

we are offering.
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Second, respondents in the survey may not be interested to answer

the questionnaires and customer feedback so we will be giving sample of

the product (bite size) in exchange to the customer feedback form. Also,

we will keep our questionnaire short with fewer questions.

Third, respondents that may answer the questionnaire might be

limited and may not be enough to determine the feasibility of the proposed

product. Therefore, conducting multiple types of questionnaires (e.g.,

online questionnaires, customer satisfaction form) will be performed to get

a more reliable and realistic output.

Fourth, starting a business showcasing a new product might give

doubt for the customer to try. More advertisement should be endorsed to

the target customers and knowledge and tactics on how to manage a

business should be improved in order for the product to be competitive

enough in the market.

Fifth, due to pandemic that is still happening, and since there is a

social distancing protocol, and to be able to lessen the risk of being a

Covid carrier, we will be accepting online payment and door to door

delivery of the product.

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Definition of Terms

To better understand the study, the researcher provided some

resourceful meaning for some terms most especially for the unfamiliar

ones.

 All-purpose flour- also know as Plain flour is milled form soft wheat

varieties and has low gluten and protein content which make it

suitable for biscuits and pastries where crumbly texture is needed, it

may also define as cake flour, pastry flour and wheat flour.

 Bread Crumbs- A tiny piece of bread, either one that falls from

bread as it is cut or eaten, or one made deliberately by crumbling

bread.

 Eggs- the oval object with a hard shell that is produced by female

birds. Eggs contain several vitamins and minerals that are essential

parts of a healthful diet. In many parts of the world, eggs are a

readily available, inexpensive food.

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 Ketchup- is a sweet and tangy condiment made from tomatoes,

sugar, and vinegar, with seasonings and spices.

 Mashed potato - potatoes that have been boiled and then crushed

into a soft mass, typically with the addition of milk and butter.

 Mayonnaise – A thick creamy dressing consisting of egg yolks

beaten with vegetable oil and vinegar or lemon juice and seasoned.

 Potato – Quite round shape vegetables with brown or red skins and

white insides. They grow under the ground. Vitamin C that potato

has acts as an antioxidant also potato my help to reduce the blood

pressure.

 Quail Eggs - An egg produced by a quail that is small and oval

shaped with a speckled outer shell ranging in color from dark brown

to blue or white also the eggs are often hard boiled.

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CHAPTER II

Market Feasibility

Market is a place where two parties can gather to facilitate the

exchange of goods and services. Also, market is the connection between

the buyer and consumer. Market feasibility study involves the description

of the industry, current market analysis, competition, anticipated future

market potential, potential sources of revenue, and sales projections.

Using plans, products, processes and the combination of ideas the

propose study will be completed. In conducting the said study, there

should be a definite goal in proving its feasibility.

Methodology

This chapter discusses the methodology that used in conducting the

study. The method conducted was through distributing questionnaires for

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survey. Research design, respondents of the study, data gathering

instrument and procedure as well as the statistical treatment of data are

also included in determining if the proposed product is suitable.

Research Design

The researchers used in this study were descriptive in design

because it used to describe the characteristics of a proposed product

being studied. It also followed a quantitative research for it was tested or to

investigate the systematical analysis, mathematical or computational

techniques.

The researcher used survey questionnaires to determine most

effective strategies in establishing the new proposed product in the market

that create strong relationship between the seller and the consumer.

Respondents of the Study

The respondents of this said study are the residence of our

barangay and surrounding barangay’s which include age from 15-50 years

old since they are all reachable and accessible in one location where in the

proposal business is located.

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Data Gathering Instrument

The online surveys questionnaires will be use in this proposed study.

Because it is the most effective survey methods as they can be used by

anyone and easily customized for a particular respondent also kiosk

survey (makakadag dag dahil ito e)immediate feedback to the product.

They will be disseminated to each level with designated sample size

number. By these questions, the researchers will be able to determine the

demand of the product.

The questionnaire will be divided into three (3) parts. The first part is

the personal information of the respondent’s which includes the name,

address, age, and gender. The second part of the questionnaire will focus

on the related product information of the new proposed product. The last

part will be all about the product introduction to test the familiarity of the

consumers to the new proposed product which is Ginamos and their will be

also a provided blank portion for the consideration of the comments and

suggestions of the respondents for further improvement of the proposed

product. (ganito din ang aking ayusin mo nalang ha baguhin ang English)

Data Gathering Procedure

Data gathering is the tools that gathers information during survey.

The researchers asked for permission from the qualified respondents to

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participate in the study. To gather information, the survey questionnaires

were distributed to the individual to the consumer. Once the questionnaire

has been answered, the results were treated for data analysis and

interpretation. The legibility, correctness, completeness and accurate of

responses in the questionnaire was monitored.

Statistical Treatment of Data

Snowball Sampling will be conducted meaning that said in the theory

that once you have the ball rolling, it picks up more “snow” along the way

and becomes larger and larger.

Demand

Demand refers to the willingness and ability of consumers to

purchase a given quantity of a good or service at a given point in time or

over a period in time (CriticOneLLC, 2017).

Past Demand/Historical Demand

Historical demand is the foundation of the small business in decision

making to forecast the upcoming demand (Goldman, 2019).

Forecasting demand process of making estimations about future

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customer demand over a defined period, using historical data and other

information.

Supply

Supply is the willingness and ability of producers to create goods

and services to take them to market. Supply is positively related to price

given that at higher prices there is an incentive to supply more as higher

prices may generate increased revenue and profits (James 2016).

Historical Supply

Based on research, the major producer of potatoes is China. About

63 percent of potato sales are to processors for French fries, chips,

dehydrated potatoes and other potato products. The remainder goes to the

fresh market, is fed to farm animals or re-used as seed tubers for growing

the next season’s crop (NASS 2018).

Market Share

Market share is a measure of the consumers' preference for a

product over other similar products. A higher market share usually means

greater sales, lesser effort to sell more and a strong barrier to entry for

other competitors. A higher market share also means that if the market

expands, the leader gains more than the others. In addition, Market

share is the percent of total sales in an industry generated by a particular

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company. A company's market share is its portion of total sales in relation

to the market or industry in which it operates (Beam, 2019).

SWOT Analysis

SWOT Analysis is use to assess your organization's current

position before you decide on any new strategy. (Copper, 2018).

Strengths

Strengths are things that your organization does particularly well, or

in a way that distinguishes you from your competitors. Also it is resource or

capacity of the organization can use effectively to achieve its objectives

(Jamson, 201)

Weakness

Weaknesses are is a limitation, fault, or defect in the organization

that will keep it from achieving its objectives (Plam, 2018).

Opportunity
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Opportunities are factors outside the organization that the business

can take advantage of to reach business goals and move the business

forward. It also favorable situation in the organization’s environment. It is

usually a trend or change of some kind or an overlooked need that

increases demand for a product or service and permits the firm to enhance

its position by supplying it (Kambs, 2017).

Threat

A unfavorable situation in the organization’s environment that is

potentially damaging to its strategy.

 Potato Kwek SWOT Analysis is as follows:

Strengths

 Prices are cheaper than competitors

 Fresh made to order and have variants of dip to choose

 Flavorful and has a unique taste

 Preparation of the product take only few minutes

Weaknesses

 Advertising of the new product to the maker takes more effort.

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 Due to the current economy, price may vary depending on the ratio

of supply and demand.

 Limited access to facilities causing fewer customer.

Opportunities

 New street food delicacy

 Ingredients are accessible in the market place

 Can creates more flavor that blends the products.

Threats

 Supply can affect the value and the quality of the product.

 Competitors are always present in the market.

Marketing Strategies and Program

Product Strategy

Quail Eggs are known as one of source of protein. These eggs are

smaller than those from a chicken, but are more nutrient dense and have a

richer delicious flavor. Excellent source of protein and amino acids. These

are the building blocks of life which provide energy, keeping you full

throughout the day. Aside from being a good source of nutrients, they are
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also a highly convenient snack food.(papalitan lang nitong last part kagaya

kasi noon e wala ako maisip na pwede pa.

Place Strategy

Potato Kwek preferred to introduce its product sa barangay kasi

wherein lot of population. And also pwede din ko itong introduce to our

business milkteashop in tagyatay. Potato kwek ensures that the chosen

place of distribution will meet expectations of the consumer.

Pricing Strategy

The ingredients of potato kwek is cheap and are available always in

the market. Since we will make this as a home-based business, the price

of each potato kwek will be much cheaper than those of the competitors.

Promotion Strategy

Advertising new products is a difficult part to start a business but

since the potato kwek has its own uniqueness, it can easily catch the

attention of the possible consumers. Also, with the help of different social

media platform, introducing this product can be much easier.

Product Description

N-S-P-P-USP Model
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 Need – The researcher has seen the need of providing an

alternative snack to be offered since the people’s mindset was

looking for new and unique snack that will fit their tastes. It was

observed that the other sellers are offering the usual snacks so the

researcher thought of making twist that will attract the consumers.

 Situation – Some students of LCC-Silvercrest Senior High School

and even employees, are very conscious to their body weight and

figure. Ginamos was offered in the market since it’s very nutritious

and will not affect their balanced diet. Also the new proposed

product was not considered as one of the gourmet food since a

small amount of healthy margarine was used.

 Person – Most of the people knew about the different snacks made

out of bananas. Some of them are very adventurous or willing to try

new things so Ginamos will also make history in the market.

 Product Description - Ginamos is a mashed saba bananas including

the overripe ones was an alternative way in making snacks made

out of bananas. Its ingredients is very accessible and affordable in

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Lipa Public Market. Ginamos was produced easily and healthily for

the consumers.

 Unique Selling Proposition - Introducing Ginamos, which was

produced for convenient consuming will be its unique selling point.

People will find it easy and neat to be eaten. The taste satisfaction

will be met since the main ingredient will not be limited during the

production.

Brand Name

A brand name is known as registered trademark, used by a

manufacturer or merchant to identify its products or service. The two of

the main purposes of brand names are identification and verification, to

differentiate a particular product or service from other like or similar

brands and to authenticate that a product or service is the genuine or

desired article (Nordquist, 2019).

Potato Kwek brand name was design to offered new innovation of

street food and it’s came up with the thumbs up and smile means

satisfying taste. Yung main color ay galling sa balat ng patatas and shell

ng quail egg and also the color yellow namn ay galling doon.
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Figure 1. Brand Name

Packaging

Packing is the preparation of product or commodity for proper

storage and/or transportation. Packaging may be defined as the general

group of activities in the planning of a product. These activities concentrate

on formulating a design of the package and producing an appropriate and

attractive container or wrapper for a product (Shila, 2018).

For Potato Kwek, the researcher will use the paper cups for every

minimum of two purchased, while foil trays for bulk orders. Attached

picture is the sample of food packaging for the proposed product.

Figure 2. Packaging
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Generalization

The marketing aspects involves knowing the feasibility of the new

proposed product in the market by first, determining the historical demand
and supply of some related products wherein the projected demand and
supply can also be forecasted by getting informations from some long time
vendors of the related product by providing evaluated questions.
Determining SWOT Analysis can also help in introducing the new
proposed products in the market to be followed by testing the familiarity of
the target consumers by conducting survey questionnaires and
documented one on one interviews. Therefore, the set marketing
strategies will follow starting from the product itself including its brand
name/logo and packaging. Next is the place of distribution conveniency
and accessibility. We also have the competency of our pricing strategy and
the attractiveness of our promotion strategy. Most importantly, the
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researcher was not just focusing on gaining profit but also considering the
need of providing new proposed product to the people based on the
current situation that may benefit the consumers while not harming the
environment.

CHAPTER III
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TECHNICAL FEASIBILITY

The technical feasibility will cite happenings during the production of

the new proposed product which is Ginamos. It will provide the facilities

where took place and the equipments to be used. This tool is very effective

for long term planning and troubleshooting. It will serve as a flowchart of

how Ginamos evolve and move through business to physically reach the

market.

Product Description

A product description is the marketing copy that explains what a

product is and why it’s worth purchasing. The purpose of a product

description is to supply customers with important information about the

features and benefits of the product so they’re compelled to buy

(Duistermaat, 2019).

Ginamos is a delicious and healthy snack that can be alternative for

other well known snacks. Not only the well conditioned bananas was

included but also those overripe bananas to avoid wastes.

Uses of Product

Overripe bananas is healthier than the better ones because it

prevents or delay cell damage, it is easier to digest, it can help combat

cancer, it relieves heartburn, and it is good for cardiovascular health.

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Consumer will not hesitate to try the proposed product while also not

worrying for their health.

Manufacturing Process

Manufacturing process are the steps through which raw materials

are transformed into a final product. The manufacturing process begins

with the product design and material specification from which the product

is made. These materials are then modified through manufacturing

processes to become required part (Rane, 2019).

Process of Making Ginamos Mashed Bananas

1. Prepare all the ingredients.

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2. Mash bananas.

3. Combine dry ingredients. In a separate bowl, combine all purpose

flour, sugar, baking powder, and salt. Mix well

4. Fold in to the banana mixture.

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5. Add milk, vanilla extract and beaten egg. Mix well.

6. In a frying pan, heat oil. Scoop a spoonful of banana mixture and fry

until golden brown.

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7. Remove from the pan and put in the paper towels to remove excess

oil. Sprinkle with sugar.

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Production Schedule

Production scheduling is the process of syncing and planning the

steps in the manufacturing process to ensure that production runs

smoothly and customers receive what they ordered on schedule

(Gartenstein, 2019).

Table . Production Schedule of Ginamos Mashed Bananas

Year Daily Weekly Monthly Annually

2020 200 1,000 4,000 40,000
2021 250 1,250 5,000 50,000
2022 313 1,565 6,260 62,600
2023 391 1,955 7,820 78,200
2024 488 2,440 9,760 97,600

The estimated daily production volume is 200 Ginamos in the first

year and will be increased by 25% of the total units per day for the next
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year. Weekly and monthly volumes of production are based on five (5)

working days in a week and 4 weeks in a month schedule, respectively

(No. units per day multiplied by 5; and No. of units per week multiplied by

4). Annual volume of production is based on the 10-month calendar year

since the target market is operating in a full year schedule (No. of units per

month multiplied by 10). All produced products are considered sold.

Figure 3. START UP BUSINESS SCHEDULE – GANTT CHART

OCT NOV DEC JAN

  2019 2019 2019 2020

Product Concept Formulation        
Feasibility Study        
Product Development      
Product Testing        
Business Registration and Other
Legal Requirements        
Employee Selection and
Training        
Supplier Selection        
Purchase of Capital Equipment        
Mobilization        
Marketing Activities        
Start of Commercial Operation        

Plant Location

The Ginamos store can be found in the new building of Lipa City

Colleges for LCC-Silvercrest Senior High School. It is a small stall offering

mainly the mashed bananas to the senior high school students.

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Equipment

Table . Equipment

EQUIPMENTS PRICE
Imarflex GL-1500C Ceramic Skillet
2,600.00
(Electric Griddle)
1.8 cu.ft. Single Door Refrigerator
5,119.00
(American Home)
Total 7,719.00

Furniture and Fixture

Table . Furniture and Fixture

FURNITURES AND FIXTURES PRICE

Stall Booth P12,500.00
Aile Folding Multi-Height Personal
Table (length 30 in x width 20 in) w/ 1,212.00
delivery fee 213.00
Chair 390.00
Total P14,102.00
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Tools and Supplies

The tools and supplies used are as follows:

TOOLS AND SUPPLIES PRICE

Oval Server P1,998.00
Mixing Bowl 432.00
Can Opener 129.00
Kitchen Scissor 50.00
Spatula 116.00
Measuring Cup Set 65.00
Measuring Spoon Set 29.00
Food Molder 62.00
Total P2,881.00

Maintenance Supplies

The maintenance supplies that was provided are as follows:

MAINTENANCE SUPPLIES PRICE

Kitchen Tissues 480.00
Broom 200.00
Dust Pan 50.00
Mop 120.00
Rags 480.00
Trash Bin 120.00
Total P1,450.00
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Office Supplies

The office supplies that has been used are as follows:

OFFICE SUPPLIES PRICE

Record Book P158.00
Stapler 99.75
Ballpen 30.00
Total P278.75

Direct/Raw Materials

Direct/Raw materials are those materials and supplies that are

consumed during the manufacture of a product, and which are directly

identified with that product. Items designated as direct materials are

usually listed in thebill of materials file for a product. The bill of materials

itemizes the unit quantities and standard costs of all materials used in a

product, and may also include an overhead allocation (Bragg, 2019).

The raw ingredients used for making Ginamos are sabang banana

(including the overripe ones), eggs, evaporated and condensed milk, all

purpose cream, a pinch of salt (optional), vanilla extract, margarine or

butter, all purpose flour, and the flavorings: chocolate and peanut butter.
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Table. Raw Materials

Raw Materials Amount

Saba bananas 100.00
Egg 52.00
Evaporated Milk 56.00
Condensed Milk 120.00
All purpose cream 232.00
Vanilla Extract (60 ml) 30.00
Margarine 40.00
All purpose flour 98.00
Chocolate 236.00
Peanut Butter 120.00
Total 1,084.00

Indirect Materials

Indirect materials are materials used in a production process, but

they are not directly traceable to a cost object (Wilkinson, 2013).

The indirect material used in the production of Ginamos is the paper

wrap used for finished products. (40,000 pcs @ P0.05 = P2,000.00).

Lease and Leasehold Improvement

The rental fee costs Php 4,800 per month inclusive of water and

garbage fee. The said rent fee will increase 10% per year.
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Utilities

The utilities expense is based on the amount used during an

accounting period, and is included as part of operating expenses in the

income statement of the business (Brown, 2018).

Ginamos will expect a total amount of Php 220.00 for utilities

expense (cellphone load) in a month.

The staff working directly in the Ginamos stall are provided with

cellular phones to be used in contacting suppliers, managers or even

customers who can order their food in advance.

Table . Telephone and Communications Expense

Telephone and
COST
Communications Expense
Telephone and
P220.00
Communications Expense
Grand Total P220.00

Electricity and Water

The electricity expense will be shouldered by the lessee while the

water expense is already included to the rent fee.

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Table . Direct Labor

Particulars Quantity Unit Cost Daily Weekly Monthly

Staff 1 409.09 409.09 2,045.45 8,181.80

Grand Total 8,181.80

Table . Overhead Requirements (Monthly)

Particulars Amount
Rental Expense P4,800.00

Office Supplies 27.88

Telephone and Communication (Cellphone 220.00

Load)

Permits and others 434.95

SSS 673.00

Philhealth 135.00

Pag-ibig 100.00

13th month pay 681.82

Total P7,072.65

Waste disposal
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Waste disposal is a proper collection and storation, paying close

attention to labelling, segregating according to chemical compatibility, and

accumulation of wastes in a well-ventilated location. The said location

should be well labeled (Zaman, 2019).

The institution will strictly implement the proper segregation of its

waste disposal. Lipa City Colleges’ new building for LCC-Silvercrest Senior

High School provides garbage bins with proper segregation of non-

biodegradable and biodegradable providing the Ginamos stall an easy

access to proper waste disposal. Afterwards, since the garbage fee is

included to the rent, the maintenance will be the one to collect the

garbage.

Direct Labor Requirement

Direct labor is production or services labor that is assigned to a

specific product,cost center, or work order (Bragg, 2018).

Staff (1)

l Must be 20 years old and above and at least an

Associate graduate of any food and business related

courses

l Must have at least 2 years working experience in

cooking and food selling business

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l Must have a pleasing personality and good

communication skills

l Must be able to understand and analyze figures

l Must be dedicated to work and can work under pressure

Generalization

Qualitative outputs greatly depends on the technical aspect of a

business venture. Starting on the purchasing of the raw materials,

acquiring high quality machineries and equipment, providing a neat and

enough space, and hiring qualified staff for the job made the business

production run smoothly.

Production schedule provided was for monitoring and controlling the

flow of production to meet the set number of outputs needed to be

accomplished. This is to justify the effectiveness and efficiency of the

strategies for making the technical aspect feasible.

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CHAPTER IV

MANAGEMENT FEASIBILITY

This chapter showed the different procedures that should be done

for better management of conducting a business.

In the management aspect, the first one considered was the

discussion about the form of business ownership wherein the required

capital was determined. It was followed by the staff selection through

releasing of manpower requirement or qualification for the people who are

interested to apply with having clear job description and monetary

agreement. Most importantly is the organizational policies that should be

the guide in handling concerns involving the relationship between the

employees and the management, communicating with customers, dealing

with suppliers, and the legal actions should be taken with some issues that

may encounter.

Form of Business Ownership

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A sole proprietorship is an unincorporated business owned by one

individual, making it the simplest form of business to start and operate

(Ward, 2019).

The researcher have chosen this form of business organization due

to the following reasons:

1. Easy and least expensive to set up and operate

2. Get to make all the decisions

3. Can manage own schedule and hours of operation

4. Much simpler to operate from a tax and accounting

perspective

5. Responsible for all debts and liabilities incurred

Capitalization

The researcher decided to provide an initial investment amounting of

Php 60,000.00. After thorough enumeration of the assets that should be

acquired and the payable overhead requirements, the said capital was fair

enough to fund the start-up of the business. Once the business was well

established, the profits gains may fund additional needs for future

operations and so on.

41
Lipa City Colleges Graduate School

Organizational Chart

Figure 4. Organizational Chart

Owner

Staff

Manpower Requirement
42
Lipa City Colleges Graduate School
To assure the efficiency and effectiveness of the operation flow, the

owner must hire personnel with the following qualifications:

Staff (1)

l Must be 20 years old and above and at least an Associate

graduate of any food and business related courses

l Must have at least 2 years working experience in cooking and

food selling business

l Must have a pleasing personality and good communication

skills

l Must be able to understand and analyze figures

l Must be dedicated to work and can work under pressure

Job Description

The following job description must be clearly disclosed upon hiring to

those qualified personnel for clear knowledge of their assigned task.

Staff

o Cook and prepare the food as they were ordered

o Responsible for greeting customers and taking their orders

o Maintaining and cleaning the works station and receiving

area
43
Lipa City Colleges Graduate School
o Assist the store manager in computing the daily sales

o Assist the owner in ensuring the availability of merchandise

by monitoring and maintaining inventories

Compensation

To ensure that the employees will receive what is due to them in

exchange of the service they provided to the business, the following tables

of compensation and benefit will be followed.

Table . Monthly Compensation

MONTHLY COMPENSATION

POSITION DAILY RATE DAYS OF COMPENSATION MONTHLY RATE

Staff 409.09 20 8,181.80

Table . Monthly Compensation 5 Year Period

MONTHLY COMPENSATION FROM YEAR 1 TO 5

POSITION 2020 2021 2022 2023 2024
Staff P8,181.80 P8,590.89 P9,020.43 P9,471.45 P9,945.02
TOTAL P8,181.80 P8,590.89 P9,020.43 P9.471.45 P9,945.02
*subject to 5% annual increase
44
Lipa City Colleges Graduate School
Table . Annual Compensation 5 Year Period

ANNUAL COMPENSATION
POSITION 2020 2021 2022 2023 2024
Staff P81,818.00 P85,908.90 P90,204.30 P94,714.50 P99,450.20
TOTAL P81,818.00 P85,908.90 P90,204.30 P94,714.50 P99,450.20
*subject to 5% annual increase

Table . SSS Contribution 5 Year Period

SSS ANNUAL CONTRIBUTION

POSITION 2020 2021 2022 2023 2024
Staff 6,730.00 7,098.00 7,467.00 7,835.00 8,203.00
TOTAL 6,730.00 7,098.00 7,467.00 7,835.00 8,203.00

Table. Philhealth Contribution 5 Year Period

PHILHEALTH ANNUAL CONTRIBUTION

POSITION 2020 2021 2022 2023 2024
Staff 1,350.00 1,653.75 1,984.50 2,344.19 2,734.89
TOTAL 1,350.00 1,653.75 1,984.50 2,344.19 2,734.89

Table. HDMF Contribution 5 Year Period

PAGIBIG ANNUAL CONTRIBUTION

POSITION 2020 2021 2022 2023 2024
Staff 1,000.00 1,000.00 1,000.00 1,000.00 1,000.00
TOTAL 1,000.00 1,000.00 1,000.00 1,000.00 1,000.00

Organizational Policies
45
Lipa City Colleges Graduate School
Personnel Policies

Employment Process

1. Screening and selection of submitted resume

2. Schedule interview for the selected applicants

3. Consider applicant that qualified the requirements

4. Perform a background and reference check from

the previous employer

5. Ask hired employee to undergo on medical check

for health purposes to determine whether he/she

is fit for the work

6. Train hired employee for one (1) week training

Employment Requirements

1. Resume

2. PSA Birth Certificate

3. Transcript of Records/ Diploma

4. NBI Clearance/Police Clearance

5. SSS

6. Pag-IBIG

7. Philhealth

8. BIR forms
46
Lipa City Colleges Graduate School
Classification of Employees

Staff - She will be hired on a probationary status for six

(6) months and will be subject to regularization through

performance evaluation.

Work Schedule

Staff - 7 AM to 5 PM, 5 days a week

*Rest Day will be Saturday and Sunday

Attendance/Punctuality

There will be a log book provided for monitoring

employee attendance. The said employees will be

granted fifteen (15) minutes grace period twice per cut

off (exceed minutes will be salary deducted), five (5)

paid vacation leaves and five (5) paid sick leaves

annually.

The following violations will be subject to disciplinary

actions:
47
Lipa City Colleges Graduate School
l Frequent absences without official leave or leave

without any notification to co-workers and store

owners

l Three (3) frequencies of tardiness per cut-off

(semi-monthly).

Performance Appraisal

The company will be giving 5% annual increase to

deserving employees. Higher rate increase will be given

to those employees with exemplary performance.

Code of Ethics and Code of Conduct

Codes of ethics, which govern decision-making, and codes of

conduct, which govern actions, represent two common ways that

companies self-regulate. They are often associated with large

companies, and provide direction to employees and establish a

public image of good behavior, both of which benefits businesses of

any size (Nieweler, 2014).

48
Lipa City Colleges Graduate School
Food Safety

Food safety relies on the joint efforts of everyone involved in

our food supply. All along the food chain, from farmers and

producers to retailers and caterers, legislation and controls are in

place to reduce the risk of contamination, and personally we each

have a role to play as well (McGrath, 2018).

Ginamos maintains neat and clean work space wherein the

raw goods with proper segregation will be placed. The said raw

goods will be purchased to trusted suppliers.

Supplier Standards

Suppliers is an important component to achieving high

performance in our business. Supplier Standards of Conduct,

which supplement our Code of Business Ethics, set

forth the standards and practices that suppliers are required

to uphold (Nowosel, 2018).

The owner chooses supplier/s with high standards who

will surely provide a high quality products as well.

Professional Integrity
49
Lipa City Colleges Graduate School
Professional integrity is characteristic excellence that shows in

adhering the set of unbending professional standards in any

situation in the business (Singh, 2018).

Ginamos will carry out professional activities in honest,

professional and ethical manner. To engender a climate of trust and

fairness in all dealings with customers within the workplace.

Improving Service

Owner may improve service quality by training employees with

new strategies for being efficient and effective. It also benefited

employees by developing their skills with new techniques for

personal service and food preparation ensures the quality of service

and value for customers.

Employee Relations

Ginamos complies to the requirements like assigning just

working hours and fair salary with additional benefits that must be

given to the employees which they deserve by helping the business

operate well. This would help to boost their morale knowing that they

were giving importance to be able to retain a good relationship

between the employer and the employee.

Labelling
50
Lipa City Colleges Graduate School
Labelling is another significant means of product identification

like branding and packaging (Koirala, 2014).

Ginamos assures that its product labels was not falsified. It

also certifies that its brand logo and packaging is purely original.

Ginamos secured copyright license for the right of its brand logo and

the product itself.

Legal Requirement

Ginamos store will make sure to comply with all the legal

requirements for the security of the business. Kindly refer to the

table below.

Table. Permits and Licenses 5 Year Period

PROJECTED PERMITS AND LICENSES

2020 2021 2022 2023 2024
Barangay Clearance &
Business Permit
320.00 320.00 320.00 320.00 320.00
BIR Registration 500.00 500.00 500.00 500.00 500.00
DTI 350.00
Mayor's Permit 707.00 714.07 721.21 728.42 735.63
Health Fee 505.00 510.05 515.15 520.30 525.45
Business Tax 202.00 204.02 206.06 208.12 210.18
Sanitary Fee 121.20 122.41 123.64 124.87 126.10
License Fee 414.10 418.24 422.42 426.65 430.88
Fire Inspection 795.88 803.84 811.88 820.00 828.12
Occupational Fee 404.00 408.04 412.12 416.24 420.36
Zoning Fee 30.30 30.60 30.91 31.22 31.53
TOTAL 4,349.48 4,031.27 4,063.39 4,095.82 4,128.25
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Lipa City Colleges Graduate School

CHAPTER V

FINANCIAL FEASIBILITY

This chapter focuses specifically on the financial aspects of the

study. It assesses the economical viability of a proposed venture by

evaluating the start-up costs, operating expenses, cash flow and making a

forecast of future performance.

For justification, different financial statements relating to business

operations and the different ratios was indicated for better understanding

of the potential of the project to return the cost of investment and to

generate income. The most important is knowing the possible source of

financing to fund the operation of the business.

Capital Requirement

To initially start the operation and to start selling the product

Ginamos will be needing the following equipment in order to produce and

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Lipa City Colleges Graduate School
sell its products the following were identified as the basic items necessary

for the start of commercial operation:

Table. Initial Capital Requirement for Operations

EQUIPMENT Quantity Unit Price Amount

Imarflex GL-1500C Ceramic
1 P2,600.00 P2,600.00
Skillet
American Home ABR-50G
1.8 cu. ft. Single Door 1 5,119.00 5,119.00
Refrigerator
Food Cart/Kiosk 1 12,500.00 12,500.00
Aile Folding Multi-Height
Personal Table (30” x 20”) 1 1,212.00 1,212.00
Delivery fee = P213.00
Chair 1 390.00 390.00
Total     P21,821.00

COOKING UTENSILS    
Oval Server 2 999.00 P1,998.00
Mixing Bowl 2 216.00 432.00
Can Opener 1 129.00 129.00
Kitchen Scissor 1 50.00 50.00
Spatula 1 116.00 116.00
Measuring Cup Set 1 65.00 65.00
Measuring Spoon Set 1 29.00 29.00
Food Molder 2 31.00 62.00
Total     P2,881.00

MAINTENANCE SUPPLIES
Kitchen Tissues 96 rolls 5.00 P480.00
Broom 2 100.00 200.00
Dust Pan 1 50.00 50.00
Mop 1 120.00 120.00
Rags 96 pcs. 5.00 480.00
Trash Bin 1 120.00 120.00
Total P1,450.00

Office Supplies    
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Lipa City Colleges Graduate School
Record Book 2 79.00 P158.00
Stapler 1 99.75 99.75
Ballpen 6 5.00 30.00
Total     P278.75

Initial Indirect Material

Paper Wrap (Monthly) 200.00 200.00
Total P200.00

Rent Expense Amount

Advance Month Deposit 1 4,800.00 P4,800.00
Total 4,800.00

Initial Raw Materials    

Saba Banana (1 piling) 4 25.00  P100.00
Egg  8 6.50  52.00
Alaska Evaporada (140 ml
4 14.00  56.00
can)
Alaska Condensada (168 ml
4 30.00  120.00
can)
Nestle All purpose cream
4 58.00  232.00
(250 ml)
Vanilla Extract (60 ml) 2 15.00  30.00
Margarine (¼) 4 10.00  40.00
All purpose flour (1 kl) 2 49.00 98.00
Chocolate (250 g) 4 59.00 236.00
Peanut Butter (¼) 4  30.00 120.00
Total P1,084.00
Grand Total     32,514.75

Total Estimated Costs

Total estimated cost for the start of the operation is as follows:

Items Price
Equipment 21,821.00
Cooking Utensils 2,881.00
Maintenance Supplies 1,450.00
Initial Raw Materials 1,084.00
Initial Indirect Material 200.00
Office Supplies 278.75
Advance month deposit 4,800.00
54
Lipa City Colleges Graduate School
ESTIMATED TOTAL COST 32,514.75

Source of Financing

The total estimated costs for the start-up of the business will be

financed by the initial capital contribution of the sole owner. The initial

investment costing Php 60,000.00 is sufficient to cover the cost of initial

operations.

Financial Assumptions

For purposes of accounting, the following assumptions will be

adapted by Ginamos.

l No desired ending inventory level because the raw materials

and finished products are easily spoiled.

l No beginning inventory is also assumed.

l Prices of Raw Materials, indirect materials, office supplies,

cooking utensils, and maintenance supplies are expected to

increase in the rate of 5% per year. All Purchases are on Cash

Basis.

l Production is expected to increase in the rate of 25% per year.

55
Lipa City Colleges Graduate School
l Salaries are expected to increase in the rate of 5% per year

while Government Mandated Benefits are expected to remain

constant over the 5-year period.

l Rent expense is expected to increase by 5% every two years.

l Depreciation Method used is Straight Line and assumed that

no salvage value can be recovered at the end of the life of

equipment.

l Manufacturing Overhead like Cooking Utensils, maintenance

supplies are to be replaced on a yearly basis and are also

expected to increase by 5% yearly.

l Office Supplies Expense is on monthly basis.

l Provision for income tax will be 21% of the net operating

income (https://pocketsense.com/calculate-provision-income-taxes-income-

statement-4024.html) per year.

Table . Production Budget

Particulars 2020 2021 2022 2023 2024

Units to be Sold 40,000 50,000 62,600 78,200 97,600
Add: Desired Ending
Inventory
0.00 0.00 0.00 0.00 0.00
Total 40,000 50,000 62,600 78,200 97,600
Less: Beginning Inventory 0.00 0.00 0.00 0.00 0.00
UNITS TO BE
PRODUCED
40,000 50,000 62,600 78,200 97,600

Table. Direct Materials Budget

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Lipa City Colleges Graduate School
Total
 Particulars Unit Cost Quantity Required
Cost/Item
Saba Banana (1 piling) Piling 25.00  4 P100.00
Egg pieces 6.50   8 52.00
Alaska Evaporada (140 ml can) ml 14.00  4 56.00
Alaska Condensada (168 ml can) ml 30.00  4 120.00
Nestle All purpose cream (250 ml) ml 58.00  4 232.00
Vanilla Extract (60 ml) ml 15.00  2 30.00
Margarine (¼) grams 10.00  4 40.00
All purpose flour (1 kl) kgs 49.00 2 98.00
Chocolate (250 g) grams 59.00 4 236.00
Peanut Butter (¼) grams  30.00 4 120.00
Total Direct Material Cost P5.42

Table . Direct Labor Budget

Particulars 2020 2021 2022 2023 2024

Annual
Compensation of P81,818.00 P85,908.90 P90,204.30 P94,714.50 P99,450.20
Staff
SSS Annual
Contribution
6,730.00 7,098.00 7,467.00 7,835.00 8,203.00
Philhealth Annual
Contribution
1,360.00 1,653.75 1,984.50 2,344.19 2,734.89
Pagibig Annual
Contribution
1,000.00 1,000.00 1,000.00 1,000.00 1,000.00
13th Month 6,818.17 7,159.07 7,517.03 7,892.88 8,287.52
Total P97,726.17 P102,819.72 P108,172.83 P113,786.57 P119,675.61
Number of Staff 1 1 1 1 1
Total Direct Labor
Cost
P97,726.17 P102,819.72 P108,172.83 P113,786.57 P119,675.61
Units to be
Produced
40,000 50,000 62,600 78,200 97,600
Labor Cost Per
Unit
P2.44 P2.06 P1.73 P1.46 P1.23

EQUIPMENT (Selling and USEFUL LIFE

PRICE YEARLY DEPRECIATION
Administrative) (IN YRS.)
Stall Booth P12,500.00 5 P2,500.00
Electric Griddle 2,600.00 5 520.00
Refrigerator 7.3 cu. Ft. 5,119.00 5 1,023.80
Table (wt shipping fee) 1,212.00 5 242.40
Chair 390.00 5 78.00
Total Depreciation per Year P4,364.20

Table. Manufacturing Overhead Budget (Yearly)

57
Lipa City Colleges Graduate School
Total
 Particulars Unit Cost Quantity Required
Cost/Item
Paper Wrap rolls 10.00 200 P2,000.00
Total P0.05

Packaging 2020 2021 2022 2023 2024

Units Sold 40,000 50,000 62,600 78,200 97,600
Paper wrap 200 250 313 391 488
Cost/roll P10.00 P10.50 P11.03 P11.58 P12.16
Total Cost P2,000.00 P2,625.00 P3,452.39 P4,527.78 P5,934.06

COOKING UTENSILS Amount

Oval Server P1,998.00
Mixing Bowl 432.00
Can Opener 129.00
Kitchen Scissor 50.00
Spatula 116.00
Measuring Cup Set 65.00
Measuring Spoon Set 29.00
Food Molder 62.00
Total P2,881.00

Maintenance Supplies Amount

Kitchen Tissues P480.00
Broom 200.00
Dust Pan 50.00
Mop 120.00
Rags 480.00
Trash Bin 120.00
Total P1,450.00

Table. Selling and Administrative Expense

Particulars 2020 2021 2022 2023 2024

Rent Expense P48,000.00 P48,000.00 P50,400.00 P50,400.00 P52,920.00
Office Supplies 2,787.50 2,926.88 3,073.22 3,226.88 3,388.22
Depreciation Expense 4,364.20 4,364.20 4,364.20 4,364.20 4,364.20
Telephone and
Communication Expense
2,200.00 2,310.00 2,425.50 2,546.78 2,674.12
Taxes and Licenses 4,349.48 4,031.27 4,063.39 4,098.82 4,128.25
Total P61,701.18 P61,632.35 P64,326.31 P64,636.68 P67,474.79
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Lipa City Colleges Graduate School

Table . Cost of Goods Manufactured

Particulars 2020 2021 2022 2023 2024

Beginning WIP 0.00 0.00 0.00 0.00 0.00
Manufacturing
Costs:
Direct Materials 0.00 0.00 0.00 0.00 0.00
Beginning
Inventory
0.00 0.00 0.00 0.00 0.00
Purchases 216,800.00 284,550.00 374,069.43 490,654.17 642,993.68
Total 216,800.00 284,550.00 374,069.43 490,654.17 642,993.68
Less: Ending
Inventory
0.00 0.00 0.00 0.00 0.00
Total Direct
Material Cost
216,800.00 284,550.00 374,069.43 490,654.17 642,993.68
Direct Labor Cost 97,726.17 102,819.72 108,172.83 113,786.57 119,675.61
Manufacturing
Overhead
6,331.00 7,172.55 8,227.32 9,541.46 11,198.43
Total
Manufacturing P320,857.17 P394,542.27 P490,469.58 P613,982.20 P773,867.72
Cost
Less: Ending WIP 0.00 0.00 0.00 0.00 0.00
Cost of Goods
Manufactured
P320,857.17 P394,542.27 P490,469.58 P613,982.20 P773,867.72
Add: Beginning FG 0.00 0.00 0.00 0.00 0.00
Total Goods
Available for Sale
P320,857.17 P394,542.27 P490,469.58 P613,982.20 P773,867.72
Less: Ending FG 0.00 0.00 0.00 0.00 0.00
COST OF SALES P320,857.17 P394,542.27 P490,469.58 P613,982.20 P773,867.72

Table . Product Costing and Pricing

Particulars 2020 2021 2022 2023 2024

Units Produced 40,000 50,000 62,600 78,200 97,600
Direct Materials Cost P5.42 P5.69 P5.98 P6.27 P6.59
Direct Labor Cost 2.44 2.06 1.73 1.46 1.23
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Lipa City Colleges Graduate School
Manufacturing
Overhead
0.16 0.14 0.13 0.12 0.11
Total Manufacturing
Cost/Unit
P8.02 P7.89 P7.84 P7.85 7.83
Desired Selling Price 15.00 16.00 17,00 18.00 19.00
Margin 6.98 8.11 9.16 10.15 11.17
Mark Up Percentage 87.0% 102.8% 116.7% 129.3% 142.7%

Table. Capital Statement

Particulars 2020 2021 2022 2023 2024

Capital, Beginning P60,000.00 P231,778.90 P503,400.95 P905,830.20 P1,481,725.28
Add:
Additional
Investment
0.00 0.00 0.00 0.00 0.00
Net Income for the
Year
171,778.90 271,622.05 402,429.25 575,895.08 800,315.42

Less:
Drawings 0.00 0.00 0.00 0.00 0.00
Distribution of Net
Income
0.00 0.00 0.00 0.00 0.00

Capital, Ending 231,778.90 503,400.95 905,830.20 1,481,725.28 2,282,040.70

Table. Income Statement

Particulars 2020 2021 2022 2023 2024

Units Sold 40,000 50,000 62,600 78,200 97,600
Price P15.00 P16.00 P17.00 P18.00 P19.00
Sales P600,000.00 P800,000.00 P1,064,200.00 P1,407,600.00 P1,854,400.00
Less: Cost of
Sales
320,857.17 394,542.27 490,469.58 613,982.20 773,867.72
Gross Profit P279,142.83 P405,457.73 P573,730.42 P793,617.80 P1,080,532.28
Less: Selling
and
Administrative
61,701.18 61,632.35 64,326.31 64,636.68 67,474.79
Expense
Net Operating
Income
217441.65 343,825.38 509.404.11 728,981.12 1,013,057.49
Less: Provision
for Income 45,662.75 72,203.33 106,974.86 153,086.04 212,742.07
Taxes
Net Income for
the Year
P171,778.90 P271,622.05 P402,429.25 P575,895.08 P800,315.42
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Lipa City Colleges Graduate School

Table. Cash Flow Statement

Parti
cular 2020 2021 2022 2023 2024
s
Cash P1,6
Balan P60, P259, P562, P1,00
30,4
ce, 000. 984.8 511.6 4,076
Begin 47.1
00 5 8 .66
ning 2
Opera
tions:
Cash
Receip 600, 1,06 1,40 1,85
800,0
ts from 000. 4,20 7,60 4,40
Custo 00.00
00 0.00 0.00 0.00
mers
P1,6 P2,4 P3,4
P66 P1,05
Total 26,7 11,6 84,8
Cash 0,00 9,984
11.6 76.6 47.1
0.00 .85
8 6 2
Cash
Paid
for
:Purch
ases
of:
216, 374, 490, 642,
Raw 284,5
800. 069. 654. 993.
Materi 50.00
als 00 43 17 68

Cookin 2,88 3,025 3,17 3,33 3,50

g
Utensil
1.00 .05 6.30 5.12 1.88
s

Indirec 2,00 2,625 3,45 4,52 5,93

t
Materi
0.00 .00 2.39 7.78 4.06
als

Mainte 1,45 1,522 1,59 1,67 1,76

nance
Suppli
0.00 .50 8.63 8.56 2.49
es
61
Lipa City Colleges Graduate School
Wages
Expen
se/Em 97,7 108, 113, 119,
102,8
ployee 26.1 172. 786. 675.
s 19.72
7 83 57 61
Benefit
s
Selling
and
Admini 57,3 59,9 60,2 63,1
57,26
strativ 36.9 62.1 72.4 10.5
e 8.15
8 1 8 9
Expen
se
Incom 72,2 106, 153,
45,66
e 0.00 03.3 974. 086.
Taxes 2.75
3 86 04
Total
Cash P37 P497, P622 P781 P990
Paid
from 8,19 473.1 ,635. ,229. ,064.
Opera 4.15 7 02 54 35
tions
Net
Cash
Flow
from
Opera
tions
Invest
ing
Cash
Paid
for
Purch
ase of
21,8
Equip 21.0 0.00 0.00 0.00 0.00
ment 0
Total
Cash P21,
Paid
from 821. 0.00 0.00 0.00 0.00
Investi 00
ng
Total
Cash
Flow
from P40 P497, P622 P781 P990
Opera 0,01 473.1 ,635. ,229. ,064.
tions 5.15 7 02 54 35
and
Invest
ing
Net
Increa
se
(Decre
ase in
Cash)
Cash
Balan P259 P562, P1,00 P1,63 P2,49
ce, ,984. 511.6 4,076 0,447 4,782
Endin 85 8 .66 .12 .77
g
62
Lipa City Colleges Graduate School

Table. Balance Sheet

Particulars 2020 2021 2022 2023 2024 2024

Assets
Current
Assets
Cash P259,984.85 P562,511.68 P1,004,076.66 P1,630,447.12 P2,494,782.77
Accounts
Receivable 0.00 0.00 0.00 0.00 0.00
Inventory 0.00 0.00 0.00 0.00 0.00
Total Current Assets P259,984.85 P562,511.68 P1,004,076.55 P1,630,447.12 P2,494,782.77

Non-current Assets
Property, Plant and
Equipment P21,821.00 P21,821.00 P21,821.00 P21,821.00 P21,821.00
Less: Accumulated
Depreciation 4,364.20 8,728.40 13,092.60 17456.80 21,821.00
Total Non-Current Assets P17,456.80 P13,092.60 P8,728.40 P4,364.20 0.00

Total Assets P277,441.65 P575,604.28 P1,012,805.06 P1,634,811.32 P2,494,782.77

Liabilities
Current Liabilities
Accounts
Payable 0.00. 0.00 0.00 0.00 0.00
Taxes
Payable 45,662.75 72,203.33 106,974.86 153,086.04 212,742.07
Total Current Liabilities P45,662.75 P72,203.33 P106,974.86 P153,086.04 P212,742.07
Total Liabilities P45,662.75 P72,203.33 P106,974.86 P153,086.04 P212,742.07

Owner’s Equity
Capital, Beginning P60,000.00 P231,778.90 P503,400.95 P905,830.20 P1,481,725.28
Net Income (Loss) for the
Period 171,778.90 271,622.05 402,429.25 575,895.08 800,315.42
Total Owner’s Equity P231,778.90 P503,400.95 P905,830.20 P1,481,725.28 P2,282,040.70

Total Liabilities and

Owners Equity
P277,441.65 P575,604.28 P1,012,805.06 P1,634,811.32 P2,494,782.77
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Lipa City Colleges Graduate School

Financial Ratios

WORKING
CAPITAL 2020 2021 2022 2023 2024
CURRENT P259,984 P562,511 P1,004,07 P1,630,44 P2,494,78
ASSETS .85 .68 6.55 7.12 2.77
LESS:
45,662.7 106,974.8 153,086.0
CURRENT 72,203.33 212,742.07
5 6 4
LIABILITIES
WORKING P214,322 P490,308 P897,101. P1,477,36 P2,282,04
CAPITAL .10 .35 69 1.08 0.70

CURRENT
RATIO 2020 2021 2022 2023 2024
CURRENT P259,984 P562,511 P1,004,07 P1,630,44 P2,494,78
ASSETS .85 .68 6.55 7.12 2.77
DIVIDED BY
45,662.7 106,974.8 153,086.0
CURRENT 72,203.33 212,742.07
5 6 4
LIABILITIES
CURRENT
RATIO 5.69 7.79 9.39 10.65 11.73

DEBT RATIO 2020 2021 2022 2023 2024

TOTAL P45,662. P72,203. P106,974. P153,086. P212,742.
LIABILITIES 75 33 86 04 07
277,441. 575,604.2 1,012,805. 1,634,811. 2,494,782.
TOTAL ASSETS 65 8 06 32 77
DEBT RATIO 16% 13% 11% 9% 9%

EQUITY RATIO 2020 2021 2022 2023 2024

P231,778.9
P503,400.95 P905,830.20 P1,481,725.28 P2,282,040.70
TOTAL EQUITIES 0
1,012,805.0
277,441.65 575,604.28 1,634,811.32 2,494,782.77
TOTAL ASSETS 6
EQUITY RATIO 84% 87% 89% 91% 91%

RETURN ON TOTAL
ASSETS 2020 2021 2022 2023 2024
NET INCOME P171,778.9 P271,622.05 P402,429.25 P575,895.08 P800,315.42
64
Lipa City Colleges Graduate School
0
1,012,805.0
277,441.65 575,604.28 1,634,811.32 2,494,782.77
TOTAL ASSETS 6
RETURN ON TOTAL
ASSETS 62% 47% 40% 35% 32%

RETURN ON EQUITY 2020 2021 2022 2023 2024

P171,778.9
P271,622.05 P402,429.25 P575,895.08 P800,315.42
NET INCOME 0
TOTAL EQUITY 231,778.90 503,400.95 905,830.20 1,481,725.28 2,282,040.70
RETURN ON EQUITY 74% 54% 44% 39% 35%

RETURN ON
INVESTMENT 2020 2021 2022 2023 2024
NET INCOME P171,778.90 P271,622.05 P402,429.25 P575,895.08 P800,315.42
INVESTMENT 60,000.00 60,000.00 60,000.00 60,000.00 60,000.00
RETURN ON
INVESTMENT 286% 453% 671% 960% 1,334%

GROSS PROFIT RATIO 2020 2021 2022 2023 2024

GROSS PROFIT P279,142.83 P405,457.73 P573,730.42 P793,617.80 P1,080,532.28
1,064,200.0 1,407,600.0
600,000.00 800,000.00 1,854,400.00
NET SALES 0 0
GROSS PROFIT RATIO 47% 51% 54% 56% 58%

NET PROFIT RATIO

NET PROFIT P171,778.90 P271,622.05 P402,429.25 P575,895.08 P800,315.42
1,064,200.0 1,407,600.0
600,000.00 800,000.00 1,854,400.00
NET SALES 0 0
NET PROFIT RATIO 29% 34% 38% 41% 43%

Break Even Analysis

BREAK EVEN POINT: TOTAL EXPENSES=NET

SALES REVENUE
2020 2021 2022 2023 2024
P490,469.5 P613,982.2
P320,857.17 P394,542.27 P773,867.72
COST OF SALES 8 0
SELLING AND ADMIN
EXPENSES 57,336.98 57,268.15 59,962.11 60,272.48 63,110.59
TAXES 45,662.75 72,203.33 106,974.86 153,086.04 212,742.07
TOTAL EXPENSES P423,856.90 P524,013.75 P657,406.55 P827,340.72 P1,049,720.38
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Lipa City Colleges Graduate School
NET SALES REVENUE
TO BREAK EVEN P423,856.90 P524,013.75 P657,406.55 P827,340.72 P1,049,720.38
DIVIDED BY UNIT PRICE P15.00 P16.00 P17.00 P18.00 P19.00
NUMBER OF UNITS TO
BE SOLD TO BREAK 28,257.13 32,750.86 38,670.97 45,963.37 55,248.44
EVEN (28,257) (32,751) (38,671) (45,963) (55,248)

CHAPTER VI

SOCIO-ECONOMIC CONTRIBUTION

Ginamos ensures to give back to the host communities who has a

huge involvement in the success of the new proposed business. From

supporting other local businesses by patronizing their offered goods and

products that may help the start up operation of the said business that will

provide jobs with training. Ginamos also complies to its obligation to the

government and helps the community by conducting some developmental

programs.

This chapter will discuss the benefits they may contribute to other

local businesses, employees, society, and government that will not harm

the environment.
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Lipa City Colleges Graduate School
Government Revenue

Ginamos as registered under the Department of Trade Industry and

the Bureau of Internal Revenue will pay taxes and contributions fairly that

will serve as a portion of share to the revenue collection of the government

that would help in the implementation of the overall governmental activities

and projects.

Labor Employment

Ginamos has its big role to the economic growth by providing

employment opportunities to job seekers especially those who can barely

enter larger companies due to their educational attainment and

qualifications. The said employment opportunities will also provide training

to develop and improve their skills for future careers. Once Ginamos is well

known and fully established, it may open more stores through franchising

wherein more working offers will be available that is very helpful to the

local economy.

Business Generation
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Lipa City Colleges Graduate School
The owner of Ginamos will be partners to other establishments who

supplies the main ingredient in making the product it will offer to the

market. The production of local producers of bananas in Lipa will increase

and the demand of establishments supplying bananas will gradually rise.

Ginamos will also help those vendors of flours for its the second main

ingredient of the product that should be considered.

Benefits to Consumers

As stated to their vision and mission, Ginamos will assure to offer an

alternative healthy and heavy snack made out of safe bananas that will

satisfy the consumers. The promise of a healthier option will be the

company’s priority in order to secure its market share and its competitive

advantage over existing competitors. Consumers will have nothing to worry

about the product for its ingredients are from trusted and reliable provider.

Benefit to the Environment (verify w/ Ms. Beth)

Ginamos will be renting a space in Lipa City Colleges at G.A. Solis

St., Lipa City. The management of the said institution as a lessor strictly

implements proper waste management. As a responsible lessee and

citizen, the owner will be certain that wastes are handled properly and are

segregated orderly before being collected by Lipa Waste Management

Agency. The said strategy is for recycling purposes by separating paper,

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Lipa City Colleges Graduate School
plastic, and glass prior to collection. They also separate food waste for

proper disposal. Ginamos will place labeled trash bins noticeably, while the

wastes will be removed immediately transferring to safe and secure space

considering to not cause any harm that may affect someone's health. This

covers things like producing noise, smoke, fumes, gases, dust, odor, light

pollution or accumulating rubbish.

Bibliography

1. Maruya (Veneracion, 2012)

2. Demand (Chappelow, 2019)
3. Historical Demand (Goldman, 2019)
4. Projected Demand (Still, 2016)
5. Supply (Wells, 2015)
6. SWOT Analysis (Grant, 2019)
7. Strength (Farooq, 2018)
8. Weakness (Bush, 2016)
9. Opportunity (Parsons, 2018)
69
Lipa City Colleges Graduate School
10. Threat (Vliet, 2010)
11. Brand Name (Nordquist, 2019)
12. Packaging (Kotler, 2010)
13. Product Description (Duistermaat, 2019)
14. Manufacturing Process (Rane, 2019)
15. Production Schedule (Gartenstein, 2019)
16. Direct Materials (Bragg, 2019)
17. Indirect Materials (Wilkinson, 2013)
18. Utilities Expense (Brown, 2018)
19. Waste Disposal (Zaman, 2019)
20. Direct Labor (Bragg, 2018)
21. Sole Proprietorship (Ward, 2019)
22. Code of Ethics and Code of Conduct (Nieweler, 2014)
23. Food Safety (McGrath, 2018)
24. Supplier Standards (Nowosel, 2018)
25. Professional Integrity (Singh, 2018)
26. Labelling (Koirala, 2014)

HAZEL O. DIMAYUGA
661 Bawi, Padre Garcia, Batangas

09175903095

snowhite1020042000@yahoo.com
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Lipa City Colleges Graduate School

OBJECTIVES

To hold a position in a progressive institution that can utilize my skills and can
provide growth opportunities.

To be in an institution / company where mutual growth between employees and

the company is recognized and obtain.

JOB EXPERIENCES

ADMINISTRATIVE ASSISTANT I

December 2016 – Present

Department of Education, Division of Lipa City

Marawoy, Lipa City

HR/ADMIN ASSISTANT SUPERVISOR

May 2016 – November 2016

Philippines TRC Inc.

LIMA Technology Center, Lipa City

ACCOUNTING IN-CHARGE

January 2016 – April 2016

SENIOR ACCOUNTING ASSISTANT

November 2003 – December 2015

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Lipa City Colleges Graduate School

ISO DOCUMENT CONTROLLER & COORDINATOR

July 2003 – November 2003

ACCOUNTING STAFF

November 2002 – June 2003

Philippines TRC Inc.

LIMA Technology Center, Lipa City

SECRETARY/ACCOUNTANT

November 1999 – November 2002

Century Office Equipment Trading

Kumintang Ibaba, Batangas

BOOKKEEPER

Aug. 1999 – Nov. 1999

Far East Services & Dev’t. Corporation

D. Silang Street, Batangas City

PERSONAL INFORMATION

Date of Birth : December 9, 1977

Place of Birth : Ibaan, Batangas

Age : 40
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Lipa City Colleges Graduate School
Civil Status : Married

Sex : Female

Height : 5”

Weight : 49 kgs.

Religion : Roman Catholic

Nationality : Filipino

Languages Spoken : English and Tagalog

Spouse’s Name : Joven Dimayuga

Occupation : Accounting Assistant

Employer : LIMCOMA Multipurpose Cooperative

EDUCATIONAL BACKGROUND

GRADUATE SCHOOL

Lipa City Colleges

Lipa City, Batangas

Master in Business Administration

June 2017 - Present

TERTIARY

Polytechnic University of The Philippines

Sto. Tomas Extension, Sto. Tomas, Batangas

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Lipa City Colleges Graduate School
Degree in Bachelor of Science in Accountancy

1995 – 1999

SECONDARY

The Mabini Academy

Balintawak, Lipa City

High School Diploma

1991-1995

PRIMARY

Bawi Elementary School

Brgy. Bawi, Padre Garcia, Batangas

Grade School Diploma

1985-1991

ACHIEVEMENTS

Career Service Professional – 80%

November 7, 1999, Tanauan City, Batangas

TECHNICAL SKILLS
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Lipa City Colleges Graduate School

Skilled with:

l Microsoft Office Word

l Microsoft Office Excel
l Microsoft Office PowerPoint
l Advanced Internet Skills

Other Skills:

l Hard working
l Goal Oriented
l Open Minded and able to work independently
l Eager to learn, honest and reliable.

TRAININGS and SEMINARS ATTENDED:

Regional Seminar-Workshop on the Preparation of CY 2018 Mid-Year

Financial

Reports

Department of Education Region IV-A (CALABARZON)

Lima Park Hotel, Malvar, Batangas

July 11-13, 2018

Internal Quality Audit (IQA) Training

Ace Consultancy Firm

Batangas Country Club, Batangas City

May 17-19, 29 and July 10-11, 2018

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Lipa City Colleges Graduate School
Seminar-Workshop on Online Submission of Budget Proposal (OSBP) Cum
st
1

Quarter Coordination Meeting for FY 2018

Department of Education Region IV-A (CALABARZON)

Widus Hotel, Clark Freeport Zone, Pampanga

April 10-13, 2018

Regional Seminar-Workshop on the Preparation and Consolidation of FY

2017

Year-End Financial Reports

Department of Education Region IV-A (CALABARZON)

BSA Twin Tower Hotel, Ortigas Center, Mandaluyong City, Metro Manila

January 16-19, 2018

Personality Development, Stress Management, and Developing Computer

Skills for Schools Division Personnel

Department of Education, Division of Lipa City

La Leona Recreation Resort & Spa, Lipa City

November 27, 2017

ISO 9001:2015 Certification Orientation

Department of Education, Division of Lipa City

Max’s Restaurant, Lipa City

November 27, 2017

Workshop on the Conduct of FY 2018 Budget Execution Document (BEDs)

and

Online Submission to DBM

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Lipa City Colleges Graduate School
Department of Education Region IV-A (CALABARZON)

Lima Park Hotel, Malvar, Batangas

November 16 – 18, 2017

Financial Management Operations Manual Training

Department of Education, Division of Lipa City

Caliraya Resort Club, Lumban Laguna

November 8 – 10, 2017

Gender Sensitive Responsiveness at DepEd Lipa

Department of Education, Division of Lipa City

Graceland Estates and Country Club, Tayabas Quezon

August 31 – September 1, 2017

Division Orientation cum Workshop on Technical Assistance Support

Mechanism and Process and School Clique: A Tour De Force, A Regional

Initiated Program (School to School Partnership)

Department of Education, Division of Lipa City

Luntian Resort and Restaurant, Lipa City

July 17 – 19, 2017

Regional Seminar-Workshop on the Preparation of

CY 2017 Mid – Year Financial Reports

Department of Education Region IV-A (CALABARZON)

Hotel Dominique, Tagaytay City

July 10 – 13, 2017

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Lipa City Colleges Graduate School

Philippine Public Sector Accounting Standards (PPSAS) and

Revised Chart of Accounts (RCA) for National Government Agencies

(NGAs)

COA Regional Office No. IV-A, Commonwealth Avenue, Quezon City

June 19 – 23, 2017

Conduct of Regional Seminar-Workshop

on FY 2018 Budget Preparation (1st Cluster)

Batangas Country Club, Bolbok Road, Brgy., Sta Rita, Batangas City

February 24 - 25, 2017

Non-Teaching Personnel Customer Service Skills Training Workshop Cum

Orientation of Newly Hired Employees on the Results Based Performance

Management System and Document Online Tracking ASAP

Department of Education, Division of Lipa City

Luntian Resort and Restaurant, Lipa City

February 1-3, 2017

Hazardous Waste Management & Chemical Drill Training

Philippines TRC Incorporated, LIMA Technology Center Lipa City

July 30, 2016

Tax Updates

Monte Vista Hotsprings & Conference Resort, National Highway, Calamba City

April 20, 2010

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Lipa City Colleges Graduate School

2008 Annualization & Year-End Adjustment of Withholding Tax

Regalia Tower Suites, P. Tuazon St., Cubao Quezon City

September 17, 2008

ISO 14001:2004 Upgrade Training Course

Philippines TRC Incorporated, LIMA Technology Center Lipa City

May 7, 2005

Train the Trainers

Philippines TRC Incorporated, LIMA Technology Center Lipa City

November 22, 2003

Internal QMS Audit Course

Philippines TRC Incorporated, LIMA Technology Center Lipa City

August 21 & 25, 2003

Effective QMS Documentation Course

Philippines TRC Incorporated, LIMA Technology Center Lipa City

May 19, 2003

Appreciation Course on ISO 9001:2000

Philippines TRC Incorporated, LIMA Technology Center Lipa City

May 13, 2003

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Lipa City Colleges Graduate School

CHARACTER REFERENCE:

ROSALINA A. BRIONES

Budget Officer III

DepEd, Lipa City / 09778111868

LESTY H. RECIO

Asst. Manager / Philippines TRC Inc.

LIMA Technology Center, Lipa City / 09175043854/09173062990

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Lipa City Colleges Graduate School

LIZA VILLAPANDO OLAN

# 256 Bulacnin, Lipa City 4217
Telephone No. : 043 455 1138

Mobile Phone No. : +63 917 5300 934

E-mail Address : : lizavolan@yahoo.com

SUMMARY OF QUALIFICATIONS

With more than 21 years of in-depth experience in the pre-need industry and has established good working
relationships with sales associates and clients. Has the ability to organize, prioritize and work under
extreme pressure, high work load and deadlines. Has a strong verbal and personal communication skill,
self-motivated, initiative, and results-oriented. With 2 years experience in handling the financial services in
schools and other financial matters are concerned.

WORK EXPERIENCE
Company Name : Department of Education

Position Title : Disbursing Officer

Industry : Education

Dated Joined : September 25, 2017 – Present

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Lipa City Colleges Graduate School
Company Name : PhilPlans First Inc.

Position Title : Area Manager

Industry : Pre-Need

Date Joined : February 2017-September 2017

Company Name : PhilPlans First, Inc.

Position Title : Regional Secretary

Industry : Pre-Need

Date Joined : May 2, 2011- January 15,2017

Company Name : PhilPlans First, Inc.Bautista & Associates

Position Title : Agency Secretary

Industry : Pre-Need

Date Joined : April 1998 – April 30, 2011

JOB DESCRIPTION

A. JOB SUMMARY

Primarily responsible for the timely and accurate preparation of Regional Reports. Assist the
Regional Sales Manager in the Daily Sales Operations of the Region.

STATEMENT of DUTIES
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Lipa City Colleges Graduate School
1. Receives and underwrites pre-need application forms & other documents likes death
claim, disability, educational benefit and pension maturity submitted by the agents and
clients.
2. Motivating the Sales Associates by informing new circulars, drives and training about the
product.
3. Prepares the Daily Report.
4. Attends to complaints & inquiries.
5. Performs other related functions as may be assigned from time to time.

B. DUTIES AND RESPONSIBILITES

1. Ensures accuracy of Sales Reports and completeness of Documentary Requirements

including but not limited to New Business Applications and Sales Associates Licensing
Documents.
2. Assist Regional Sales Manager in all Sales operation Activities:
2.1 Trainings

2.2 Regional Assembly

2.3 Agency Meeting

2.4 Disseminations of Circulars, Company Drives and Updates.

2.5 Regular Inventory of Sales Collaterals, supplies and printed forms.

2.6 Other activities that may arise related to Sales operations.

3. Delight Customers by providing above than average services both to internal and external
clients.

C. BASIC RELATIONSHIP

Reports directly to the Regional Sales Manager

EDUCATIONAL ATTAINMENT

POST GRADUATE : LIPA CITY COLLEGES

G.A. Solis St. Lipa City

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Lipa City Colleges Graduate School
Masters in Business Administration

July 2017 to Present

COLLEGE : LIPA CITY COLLEGES

G.A. Solis St. Lipa City

Bachelor of Science in Education

June 1997 – June 1999 (18 units)

DE LASALLELIPACOLLEGE

Paninsingin, TamboLipaCity

Bachelor of Science in Business Management

June 1990- March1994

SECONDARY THE MABINI ACADEMY

Balintawak Lipa City

June 1985 – March 1989

OTHER POINTS

l Has undergone trainings and seminars concerning financial matters

l 1996 Passer Career Service Professionals (80.54%)
l Has undergone trainings and seminars concerning pre need industry
l Consistent Active Sales Counselor since December 2003-April 30, 2011 / #7 Award for Marketing Excellence
Awardee
l Entrepreneur
l Audit Committee – Lipa Multipurpose Cooperative
l #3 Area Manager of South Luzon Awardee from January to June 2017
84
Lipa City Colleges Graduate School

LESTY HERRERA RECIO

# 260 Bulacnin, Lipa City, Batangas

Mobile phone: +63917-5043854
E-mail: lesty_recio@yahoo.com

OBJECTIVE
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Lipa City Colleges Graduate School
An accounting position in a business leader organization that will utilize my ability to work
both independently and as a team member. To work for an organization where I can
contribute my expertise in the attainment of company goals, work with dynamic people
within the organization and learn from the diverse working experience that the company can
offer.

EDUCATION
2001 – 2005 LIPA CITY COLLEGES
Bachelor of Science in Accountancy (BSA). Cum Laude. PICPA Academic
Excellence Award. President’s Medal Award. JPIA Officer.

1997 – 2001 DE LA SALLE UNIVERSITY-LIPA

High School Diploma, April 2001. Consistent Achiever.

WORK EXPERIENCE
December 2006 – present Corporate Accountant
PHILIPPINES TRC INC.
(a subsidiary of Toshin Rubber Chemical Corp. in Japan)

Hired as a Corporate Accountant managing over-all operations of the Accounting Department

reporting directly to the Vice President and is tasked to secure the following: Financial
Statement Preparation and Reporting ensuring that the company and government’s financial
policies and procedures are complied with; Preparation of Employee Payroll; Cash Monitoring
and Disbursement Procedures; Supplier and Customer Relations; Policy and Internal Control
Procedure Review and Implementation; External and Internal Audit; Compliance with
Regulatory and Government Reporting Requirements; Staff Supervision and Motivation.

Played a vital role in the Conversion of Financial Statements in Functional Currency Reporting
in accordance with the Accounting Standards.

Initiated the appraisal of Company’s fixed assets to have better basis on the company’s
Depreciation/Lapsing Schedule.

Assisted in Company Registration of Accounting Books from Manual to Computerized

Accounting System (Alas Accounting Software Version 9.0)

Assisted the company lawyers for filing of tax refund case with the Court of Tax Appeals.

October 2013 – present Impex/Logistics Assistant Manager

PHILIPPINES TRC INC.
(a subsidiary of Toshin Rubber Chemical Corp. in Japan)

Tasked to lead the Impex and Logistics Department and is in charge of the following;
Coordination of delivery schedules, importation permits, and export processing; Evaluation
and approval of PEZA Permits; Supplier and Customer Relations.

July 2012 – October 2013 HR/Admin Assistant Manager

PHILIPPINES TRC INC.
(a subsidiary of Toshin Rubber Chemical Corp. in Japan)

Assigned to take over the vacated position of HR/Admin Supervisor and tasked with the
following: Supervision of the over-all operations of the HR/Admin Department;
Implementation of Company Rules and Regulations; Recruitment, Training and Employee
Performance Evaluation; Communication with Manpower Agencies and Subcontractors;
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Lipa City Colleges Graduate School
Employment and Permits of Foreign Nationals; Application of PEZA related permits.

Authored the Retirement Benefit Plan of the company.

June 2006 – December 2006 Accounting Assistant

NXP SEMICONDUCTORS CALAMBA (PHILIPS)

Appointed as an Accounting Assistant in Charge of monitoring of Fixed Assets and Capital

Expenditures’ Percentage of Completion and Payments upon Consideration of Its Capacity for
Operation.

Became a member of the Accounts Payable Section therefore reducing the Payment
Processing’s Lead Time from Two weeks to an Average of Five Days.

Took part in Payment Proposal Preparation reducing the Returned Payment Notices
experienced by the Company in the Past.

Gained meaningful Trainings in SAP Accounting Application Software.

November 2005 – June 2006 Accounting Supervisor

DANIEL MERCADO MEDICAL CENTER

Employed as an Accounting Supervisor Assisting the Corporate Accountant in her duties and
Supervising Accounting Staff in their Assigned Duties.

Successful in Reducing the FS Preparation’s Lead time from three months to a month.

April 2004 Auditor

MR. RENATO NEO, CPA (SOLE PRACTITIONER)

June 2002 - December 2003 Management Trainee (OJT)

BATANGAS ELECTRIC COOPERATIVE II (BATELEC II)

Assigned in the General Accounting Section focusing on Expense Account Monitoring.

EXTRACURRICULAR ACTIVITIES
June 2001 – March 2002 Secretary General
LCC–JUNIOR PHILIPPINE INSTITUTE OF ACCOUNTANTS

June 2002 – March 2004 Vice President for Academics

LCC–JUNIOR PHILIPPINE INSTITUTE OF ACCOUNTANTS
Member- Society of Scholars

April 2005 College Representative

LCC 2005 GRADUATING BATCH

PERSONAL BACKGROUND
Born on May 05, 1984 in Lipa City, Batangas, Philippines. Passed CPA Licensure Exam in
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Lipa City Colleges Graduate School
October 2005. Member of PICPA (Philippine Institute of Certified Public Accountants). Fluent
in English and Filipino. Knowledgeable in MICROSOFT WORD, EXCEL, POWERPOINT, ACCESS
and FRONTPAGE. Interests include surfing the Internet, watching movies and meeting people.
Assertive, hardworking and driven to succeed.

CLARENCE KATIGBAK-GUTIERREZ

#24 F. Malaya St., Lipa City, Batangas

clarencekatigbak@yahoo.com

OBJECTIVE:
To obtain a position in a respected company that will share and enhance my knowledge and skills
in the field of accounting.

CERTIFICATION:

Certified Public Accountant

May 2013 CPA Board Exam
PRC Registration No. 0151242
WORK EXPERIENCE:

Philippines TRC Inc.

Accountant
LIMA Technology Center, Lipa City, Batangas
March 2015-Present
l Book keeping and data analysis of sales and purchases of the company
l Ensures that all daily and month-end journal entries are prepared and posted accurately with
complete supporting documents.
l Semi-monthly payroll
l Weekly count and monitoring of Petty cash flows of the company
l Bank/SSS/In-house and other related transactions
l Monthly inventory checking
l Financial reporting to management
Smart Communications Inc.
Financial Analyst – Business Controllership Department, Revenue Accounting Team
Smart Tower II, Ayala Ave., Makati City
July 2013- March 2015
l Prepares historical data or analysis of accounts needed.
l Prepares information on queries affecting accounting transactions within scope as needed.
l Prepares analysis of accounts of transaction details of accounts supporting business partner
scorecards.
l Prepares analysis and explanation of assigned GL accounts with significant variances.
l Prepares monitoring reports for ongoing projects, aging analysis and disposition of long
outstanding items.
l Prepares recon schedules and explanation of variances.
l Verifies expenses in accordance with budget, cost center and GL account assignment
requirements.
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Lipa City Colleges Graduate School
l Ensures that all daily and month-end journal entries are prepared and posted accurately with
complete supporting documents an in compliance with GAAP, tax requirement and company
policies.
l Implements new policies, business processes and corrective actions.

Summit Point Golf and Country Club

Accounting Department Intern
Brgy. Plaridel, Lipa City, Batangas
April- May 2011

SKILLS SUMMARY:

l Proficient with Philippine Standards on Auditing, Philippine Accounting Standards and Philippine
Financial Reporting Standards
l Knowledgeable on SAP Business One Application, SAP Accounting System and ALAS Accounting
System
l Good written and oral communication skills
l Adept with Microsoft Office programs: Word, Excel, & PowerPoint
l Flexible and adaptive with advanced learning skills
l Outstanding follower and a servant leader
l Highly responsible, motivated and ethical

EDUCATIONAL BACKGROUND:

Graduate School Currently taking up Masters in Business Administration, Lipa City Colleges
2nd year (already taken up 27 units)
July 2017-present

Tertiary Bachelor of Science in Accountancy, De La Salle Lipa

Mataas na Kahoy, Lipa City
June 2008 - April 2012

Secondary The Mabini Academy

Balintawak, Lipa City
June 2004- April 2008

AWARDS AND ACHIEVEMENTS:

MAY 2013 CPA BOARD EXAM PASSER

Dean’s Lister Academic Year 2009-2010, 1st semester

Academic Year 2008-2009, 2nd semester
Scholarship Expanded Academic Scholar by DLSL, 2008 to 2011

Awards/ Honors Third Honor Awardee, 1st Semester SY 2009-2010

Third Honor Awardee, 2nd Semester SY 2008-2009
3rd runner up, 1st Year Accounting Quiz Bowl- July 2008
3rd runner up, 2nd Year Accounting Quiz Bowl- July 2009
AFFILIATIONS:

Since 2013 Member, Philippine Institute of Certified Public Accountants

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Lipa City Colleges Graduate School
2008-2012 Member, Junior Philippine Institute of Accountants, DLSL Local Chapter
Member,Regional Council of Junior Philippine Institute of Accountants
Region IV-A
Member,National Federation of Junior Philippine Institute of
Accountants
2010-2012 Secretary, Stallion Drive- De La Salle Lipa
2009-2012 Member, Pautakan Club- De La Salle Lipa

PERSONAL INFORMATION:

Birth date : December 15, 1991

Age : 27

Civil Status : Married

Religion : Roman Catholic

Nationality : Fi