Advertisements are becoming more and more common in everyday life.
Is it a
positive or negative development?
Advertisements have now played an essential role in everyday life that they can be seen
anywhere, on streets or in the media.. In my opinion, the advertisements bring both pros
and cons for the improvement of the modern society.
On one hand, advertising has brought a number of benefits for not only consumers but
also businesses. First, it appeared to enhance job opportunities. In fact, many companies
and business have created their own advertisements to introduce the latest products and
popularize them to their customers. Thus, they need to employ a team that has
professional qualifications to do jobs such as designing a logo, writing content to attract
the attention of their customers. Not forget to mention that they are likely to hire a
famous celebrity in order to show the best image of the products. Consequently, these
businesses partly help to solve several problems of unemployment or in other words, one
advertisement can not only create a job but also many chances for society. Second, it is
undeniable that people enjoy seeing advertisements since they could entertain them and
lecture them lessons about life by building meaningful stories while advertising. Even
coffee advertisements can be an excellent source of advices for the officers to have a
better environment in their workplace, for example.
On the other hand, there are certain disadvantages viewers need to consider. Most of the
advertisements aim to persuade people that buying a product will make them happier. A
successful advertisement means to stimulate people to purchase products that are being
advertised, although those products might be too expensive, unnecessary or even
unhealthy and in reality are of little use to buyers. Besides, advertisers often aim their
marketing at children. When they can easily be influenced by beautiful and attractive toy
or food advertisements, they put pressure on parents to buy them the items to keep up
with their friends. As a result, advertisement could affect children’s behaviour negatively.
In conclusion, individuals may gain both benefits and drawbacks through the growing
prevalence of advertisements. I believe that governments and business should take
measures to minimize the negative impacts of the advertisements on society.