VIET NAM GENERAL CONFEDERATION OF LABOR

TON DUC THANG UNIVERSITY

FACULTY OF BUSINESS ADMINISTRATION

MIDTERM REPORT
RESORT AND RECREATION MANAGEMENT

TOPIC: Analyzing the basic products and service (Lodging,

F&B, Mice) on resort planning and development. Compare to
products and service in hotel
Supervisor name : MBA. NGUYEN QUOC LOC
Student name : GROUP 5
1. Khương Gia Bảo 718H1593
2. Nguyễn Ngọc Như Thuý 718H1772
3. Sơn Hà Mỹ Tú 718H1800
4. Trịnh Như Tâm 718H0752
5. Trần Khoa Quỳnh Như 718H0182
6. Ngô Thế Đạt 718H1609
7. Trần Ngọc Quí 718H1746
Class : Monday Shift 3
Major : Hospitality
Ho Chi Minh city, May 2021
 TON DUC THANG UNIVERSITY
FACULTY OF BUSINESS ADMINISTRATION
*************
MIDTERM REPORT EVALUATION FORM – 30%
RESORT AND RECREATION MANAGEMENT
ACADEMIC YEAR 2020-2021
TOPIC: Analyzing the basic products and service (Lodging, F&B, Mice) on resort planning
and development. Compare to products and service in hotel
GROUP : Bamboo (Monday Shift 3, 4)
EVALUATION:
No CONTENT CRITERIA FOR MAKRING SCALE MARK
8.0 -
PRESENTATION
max
- Part 1: Description of…..
- Part 2: Analyze…. (2.0)
+ Analyzing the products and service of
accommodation
Contents 3.0
+ Analyzing the products and service of F&B
+ Analyzing the products and service of Mice
+ Compare the products and service of resort and
hotel
+ Confident and dynamic; Enthusiastic.
+ Critical thinking; Excellent English (All of the
1 Presentation skills 2.0
presenters).
+ Eye - contact and body language.
+ Pictures, charts and table are well formatted.
+ Brief and consist with contents per slide.
Slide design 1.0
+ Effective contrast between text color and slide
background.
+ Game design subject to the topic.
Proactive + Accurate information.
1.0
interacting
+ Attractive & creative presentation.
+ Accurate and straight-forward answer.
+ Apply knowledge to practice.
Q&A 1.0
+ Good interaction.
 + Critical thinking.

2.0 -
REPORT
max
CONTENT + Be subject to the learning contents of the topic. 1.0
2 + As regulated by the guidance (font, page number,
table of contents, tables, graphs,...)
FORMAT 1.0
+ No spelling and typing mistakes; No reference
mistakes; Clear wording, not ambiguous.
Total 10.0

Marks: ........................................................................................... (rounded to 1 decimal

digits)

Day…………Month……….Year 2021
Supervisor
 GROUP EVALUATION FORM:
Evaluator: Khương Gia Bảo
S Group Evaluation
Percentage
T Studen Assigned Tasks discussi Signature
s (%)
T t name on (%)
1 Khương Do introduction 98% 98%
Gia Bảo and conclusion,
present the
introduction
Summary word
2 Nguyễn Analyze and 100% 100%
Ngọc present Chapter 1
Như
Do powerpoint
Thuý
3 Sơn Hà Analyze and 98% 98%
Mỹ Tú present Chapter 1
4 Trịnh Analyze and 98% 98%
Như present chapter 2
Tâm
5 Trần Analyze and 98% 98%
Khoa present chapter 2
Quỳnh
Như
6 Ngô Analyze and 100% 100%
Thế Đạt present Mice

7 Trần Analyze Mice 98% 98%

Ngọc and present Mini
Quí game
Table of Contents
INTRODUCTION ...................................................................................................................... 1
1. CHAPTER 1: ACCOMMODATION ................................................................................ 2
1.1 Types of rooms ............................................................................................................. 2
1.1.1 Classification according to the quality room ........................................................ 2
1.1.2 Classification according to bed ............................................................................. 4
1.1.3 Villa ...................................................................................................................... 4
1.2 The items in the rooms ................................................................................................. 4
1.3 The ways to sell rooms in resorts ................................................................................. 5
1.3.1 The most popular way........................................................................................... 5
1.3.2 Form of "Vacation ownership" ............................................................................. 5
1.3.3 Form of "Vacation exchange" ............................................................................... 5
1.3.4 Purchase form of "Fractional ownership" ............................................................. 5
1.3.5 Form of "Holiday ownership" ............................................................................... 6
2. CHAPTER 2: Food and Beverage ................................................................................... 24
2.1 What is F&B? ............................................................................................................. 24
2.2 Types of F&B in hotel / resort ................................................................................... 25
2.3 ROLE ......................................................................................................................... 25
2.3.1 Meeting Your Dining Needs and Experience ..................................................... 25
2.3.2 Increase Revenue ................................................................................................ 26
2.3.3 Increased Brand Recognition .............................................................................. 26
3. CHAPTER 3: Services in the Mice department at the resort ........................................... 33
3.1 Meeting tour - Conference tour .................................................................................. 33
3.2 Incentive tour - Rewarding tourism ........................................................................... 33
3.3 Conferences Tour - Workshop travel ......................................................................... 34
3.4 Exhibition Tour - Exhibition tourism ......................................................................... 34
3.5 Events Tour - Travel events ....................................................................................... 34
3.6 Basic services for Mice guests at the resort ............................................................... 34
3.7 For example at Movenpick resort Cam Ranh ............................................................ 35
3.8 For example at Intercontinental hotel Nha Trang ...................................................... 39
CONCLUSION ......................................................................................................................... 43
REFERENCES ......................................................................................................................... 44

0
INTRODUCTION
The resort is often built in the direction of blending into nature, with gardens, hills,
with wide space and landscape, airy, green and limited construction density, far from
residential areas. Many resorts often focus on ancient architectures to bring guests closer
to nature, away from the noise of urban life such as arranging old houses with tiled roofs;
brick wall; columns and trusses are wooden and dark in color, with an ancient and natural
look. However, the system of rooms inside the resort is designed into separate
apartments, with modern and comfortable equipment. Resort differs from normal
accommodation facilities by a system of continuous and integrated services, not only
meeting the resort's needs but also developing customer services such as seminars,
conferences, and services. entertainment, health care, beauty, sports exercise ...
Therefore, has the ability to attract many types of guests and prolong their stay.

In Vietnam, with the advantage of over 2,000 km of beach length, a diverse culture
and stability in politics and security, marine tourism is always a strength of Vietnam
tourism. Therefore, in recent years, the number of international visitors to Vietnam is
high, while domestic tourists have increased demand for relaxation and entertainment,
which has brought a series of great hopes for the business industry. Vietnam resort. On
the Bangkok Post, author Danross warns Thai resort operators in particular and Asia in
general: "Resort Vietnam will be a formidable opponent for ASEAN countries". As
Danross writes these lines, Vietnam is also at a boom in resost building.
According to statistics of the Hotel Department of the General Department of
Tourism, as of March 2010, in Vietnam, there were 98 resorts registered to put into
operation with 8,150 rooms, of which 60 resorts were ranked. Some famous resort brands
such as: Furama, Nam Hai (Da Nang), Saigon - Phu Quoc (Kien Giang), Ana Mandara,
Six Senses Hideaway, Vinpearl Land, Evason Hideaway (Nha Trang), Victoria, Saigon
- Mui Ne, Palmira, Blue Ocean, Coco Beach, Sea Horse, Phu Hai Resort (Phan Thiet),
Life Resort (Quy Nhon), An Binh Resort, Long Hai Resort (Ba Ria - Vung Tau), Hoi An
Riverside, Victory (Quang Nam), Bai Tram Hideaway (Phu Yen), ...
Such magnificent luxury, when customers come to the resort, what basic services for
accommodation, F&B and Mice, will customers experience. In this report, we will show
the most basic services of the resort and tell the difference between resort and hotel.

1
1. CHAPTER 1: ACCOMMODATION
Accommodation is the main product of any resort or hotel. The purpose and need of
humans visiting a hotel or resort used to be very simple. They only require a place to rest
and sleep for the night. The room also includes some essentials like a bed, pillow, fan,
lamp, and bathroom. Nowadays, technology is more developed, the demand for life,
tourism, and relaxation are also more diversified and plentiful. People now not only
sleep, but the study also needs to entertain or enjoy and admire nature. Therefore, the
resorts gradually change to become more modern, luxurious, and fully equipped to
provide more satisfying services for people.
There are many reasons for customers to choose to stop at the resort. It could be a
combination of business and relaxation or simply an enjoyable trip with family and
friends. The first goal when people travel to a certain place is to find a place to rest and
sleep. Therefore, the basic accommodation of any resort is the guestroom.
Resorts serve a wider range of customers, including business people, celebrities,
families, team building companies, and so on. This demonstrates that resorts must cater
to a diverse range of customers with many different interests and needs. As a result, there
must be some variety in the guest rooms.
1.1 Types of rooms
There are many different types of resort rooms. Depending on the classification that
resort rooms are divided into different groups. Typically, there are two types of
classification as follows:
Classification according to the quality of the room
Classification according to the bed
1.1.1 Classification according to the quality room
• Superior room
Common room type with an area of 30-35m2 called Superior room. This room type
is known for its comfortable space, the view is not so beautiful, but good-looking.
Therefore, the price of SUP is usually average and suitable for many customers. With
a simple design, no fussy, SUP room is the right choice for customers who do not require
too high room quality.
• Deluxe room
The larger room type, 40-45m2, is called Deluxe. The DLX rooms are usually
designed with a large area, on the upper floor, have a beautiful view, and are equipped
with high-end items and equipment to bring comfort and comfort to guests staying here.
• Suite room
Suite room has a very large area about 60-120m2. Usually includes a bedroom and a
separate living room. Rooms are equipped with the most basic furniture and equipment.
There is even a kitchen, library and balcony. This type of room is designed and equipped
with modern and high-end equipment, furniture and appliances. Suite rooms will usually
be arranged in corners with beautiful views, on the upper floor, overlooking the sea.

2
 • Executive Suite
Today in Europe, and some Southeast Asian countries, in luxury resorts with a room
type called Executive Suite, which can be up to 100m2, the inside is divided into many
different spaces, not only for members. In the family, there is also room for a secretary,
bodyguard, so on. This is a room for guests with requests for beautiful views, a large
area.
• Junior Suite
Junior Suite room is the most advanced type of hotel room, is the factor that brings
class and reputation to the hotel. The design and construction of the room interior must
be done meticulously, in strict compliance with hotel room standards. Located on the
highest floors of the hotel, the Junior Suite room has a wide, airy, and beautiful view. A
basic Junior room has an area of 60-120m2 with 1 bedroom and 1 separate living room.
In many high-end hotels and resorts, Junior Suite also has a balcony, library, even a
kitchen, dining room.
• Bungalow
Bungalow is a house design originating from India in the seventeenth century.
Bungalows are common in today's resorts. Bungalow in the resort only built one floor,
the area depends on the type of one, two guests or the family. But usually no more than
150m2. However, to meet the needs of the visitors, they have been improved into a more
beautiful, comfortable, and comfortable home. A resort bungalow will typically have
small areas: a living room, a work area, storage, a bedroom, and a sauna. In addition, the
ground floor serves as a gathering place for families and a play area for children. There
is a lawn and possibly a small swimming pool in the immediate vicinity. All of them are
within the green fence. The bedrooms are located upstairs. The upper floor is surrounded
by a balcony or corridor where guests can sit and enjoy the sun.
• Premium room
The rates of Premier rooms are usually higher than those of Deluxe rooms and other
Suite rooms. With its high quality and comfortable design, Premier room is one of the
room types that are loved and appreciated by guests. Possessing a large area, on a high
floor, there is priority for a beautiful view along with the most modern, high-class and
comfortable interior design. Premium rooms are always focused on design. So in an
overall room, they are very harmonious and delicate, creating a favorite inspiration for
those who come to rest.
• King room
Possessing the most modern, modern equipment and "god" services, King room is
extremely expensive.With an area of about 150m2, King room includes 2 bedrooms, 1
living room, kitchen, 1 sauna room, private balcony, etc. The interior equipment in the
room are all the most advanced, modern and comfortable products. The living room area
is often furnished with a large sofa, large television and many modern appliances. The
bathroom is equipped with modern facilities such as bathtub, jacuzzi, shower.

3
1.1.2 Classification according to bed
• Twin bed room
The room has 2 beds for 2 people to sleep separately. At 4-star resorts or more: Twin
bed has an average size of 2m x 1.2m.
• Double bed room
The type of room with 1 large bed for 2 people to sleep.
• Triple bed room
A triple room is a room that can accommodate three people. The room's interior
layout can be one of two types: three single beds or one single bed plus one double bed.
• Quad room
This is a four-person hotel room that meets both accommodation and relaxation
needs. Quad room furniture is typically large and spacious, making it ideal for families,
friends, and business groups.
1.1.3 Villa
This is a type of housing built completely and isolated on a large area of land, with
large architecture and space, luxuriously designed and perfect, but still in harmony and
close to the natural. Surrounded by exit and garden. A Villa must meet the standards
including: living room, many bedrooms, dining room, kitchen, common living space,
garden and private swimming pool.
1.2 The items in the rooms
Usually, in the bedrooms of the resort, there are the following facilities
− Air conditioning, bathtub, and shower. Private Luxury Suite rooms can have
Jacuzzi. Internet service, phone in the room and in the bathroom.
− Safe-deposit box, minibar, cable TV.
− The wardrobe, writing desk, dressing table for women.
− Luggage dike price.
Of course, there are bed types, depending on room rank. Standard bed (width 1,2m),
double bed (1,4m), queen bed (1,6m or 1,8m), king bed (2m). In addition to the
equipment, the room also has amenities for the guest
− Furniture for guests in the bedroom includes: tea and coffee making facilities,
compendium (hardcover book, which includes letterheads, entertainment
programs, menus ...)
− Furniture for guests in the bathroom includes towel sets (In luxury resorts, each
set includes 1 towel, 1 face towel, 1 handkerchief, and a dark-colored towel used
to spread out “outside of the bath stomp), soap, shampoo, toothbrush, and cream.
In the high-end resorts, there are also razors, perfumes, sunscreens, moisturizing
creams, healthy scales.
− On the bed, there are mattresses, sheets, pillows. Particularly pillows are also
according to the level of the resort and the type of room. Commonly are pillows,

4
 sucking, breathing, pillows against snoring. But the most advanced is the feather
pillow.
1.3 The ways to sell rooms in resorts
1.3.1 The most popular way
The most popular way to sell is for payment upon check-in. There are, however, some
minor differences between the resorts in terms of how they are charged and served.
Payment
- Need to pay a certain amount, after which the resort will deduct and pay state tax.
- There are some resorts informing guests of the room rate to be paid, and the
number that the guest must pay tax and service charge separately. (10% VAT, 5%
of the total value of invoice).
Service
- There are some resorts selling rooms in the B&B (Bed and Breakfast) mode, that
is, breakfast included in the room sale amount.
- There are some resorts selling rooms in American style (American Plan), ie in the
room including breakfast, lunch, and dinner.
- There are some resorts selling rooms in the American style with innovation
(Modified American Plan), that is, the room price includes 2 meals (breakfast,
lunch, or dinner).
1.3.2 Form of "Vacation ownership"
The guest buys a “right to use” a room or villa in a resort for a certain period of the
year (eg July 1 to 15) and for 15 or 20 years. Customers pay immediately when buying
the right to use, even though it has not been used for a day. The price payable is the price
that the resort sells to guests at that time, even if it is up. The resort price has no right to
claim anymore.
1.3.3 Form of "Vacation exchange"
According to the contract, guests get one or two weeks of stay at the resort. But in
that year, guests cannot come, or only come for two or three days. The resort can handle
guests in three ways:
− Accumulated for the next year, so that next year guests have the right to use the
room longer.
− It is possible to let acquaintances and relatives come to live. Even. use rights can
be transferred or sold to others for money. In this case, if a third party buys it back
at the same year price, the resort also has to accept.
1.3.4 Purchase form of "Fractional ownership"
The owners have the right to close when they do not use it. The resort's functional
departments will take care of maintenance and protection. Owners will pay a fee known
as "Service fees" to the resort.

5
1.3.5 Form of "Holiday ownership"
Once a member of the Club, each year to use the villa. The member selected room 7
or 14 days, even though it was the peak season. The room rate is set when signing the
contract, paid at that time for the next 15 or 17 years, even if 5 or 10 years later, the price
of the room will not be affected.
As for the resorts, what are the benefits?
The most significant advantage is having a steady and growing customer base. A
membership card establishes a connection between the customer and the business. This
is also a powerful marketing tool, especially among members who are "public figures"
or VIPs. Many people in business want to be the same part of the same organization as
those characters, so they will purchase membership cards. That is a real psychological
need for some people. The resort sells membership cards with revenue right before
customers use the products and services of the unit.
Movenpick resort Cam Ranh
• Superior room

6
 • Deluxe room

7
 • Bedroom Suite

• Presidential Suite

8
 • Sea view pool Villa (1 bedroom)

Peach front pool Villa (1 bedroom)

9
 • Sea view pool Villa (2 bedrooms)

Peach front pool Villa (2 bedrooms)

10
 • Sea view pool Villa (3 bedrooms)

Peach front pool Villa (3 bedrooms)

11
 • Residence Studio

• Interconnected Residence Studio

12
INTERCONTINENTAL NHA TRANG HOTEL
• Deluxe room

• Junior Suite

13
 • Executive Suite

• Presidential Suite

COMPARE ACCOMMODATION BETWEEN RESORT AND HOTEL

• Similarities
Both the hotel and the resort have room types from standard rooms to the most
modern and upscale rooms (Superior room, Deluxe room, Types of Suite). Therefore,
both can provide room service to a wide range of purposes and interests.
In addition, all rooms are equipped with the most basic and necessary facilities and
equipment. This provides and satisfies people's daily living needs.
Each room type has a certain standard of structure, aesthetics and cleanness. This
ensures that customers have the most comfortable space. At the same time, it also creates
a distinct attraction for each brand.
More advanced and modern rooms are arranged on the upper floors and have
beautiful views to serve customers' tastes.
Today, the development of information technology contributes a lot to the hotel and
resort accommodation business.
Selling rooms through OAT (Online Travel Agency - such as Booking, Agoda ...)
helps hotels promote brands, facilitate access to new customers, increase service
sales, ... commissions fluctuate average 15% - 25%. This is the cost for OTA

14
 channels to invest in the website, build a team of marketing and sales staff to
attract guests to book hotels on their system. As a result, hotel owners do not need
to spend too much effort and time to reach and close booking with customers
quickly, so the commission percentage for the OTA is often quite high.
- Selling rooms through the hotel's direct distribution channel (website, Facebook
fanpage), CAC (Customer Acquisition Cost) is the cost to build a website, hire a
team of customer care staff, and build content. With this type of channel, the Hotel
can balance the CAC depending on the affordability and the needs of the hotel,
the lower the CAC, the higher the hotel room sales will be. , fanpage is usually
the stable and most profitable room distribution channel.
- Sell rooms by running ads on google. Hotels and resorts will invest costs to run
Google ads is a way to sell hotel rooms quickly. In search results, Google Adword
results are always above natural Google results. That is why the rate of being
clicked by the user is always higher and if the hotel website is good, the likelihood
of customers booking a hotel will also be higher.

15
16
 • Differences
The first distinction, unlike resorts, hotels frequently lack bungalows, apartments,
and separate villas. There are many different types of resorts in a resort because they
are a fairly independent type of resort. Resorts usually are located outside of the city
center and with larger space.
The second difference is the space around the accommodation. A large space is
required for resorts, which must be surrounded by gardens or rivers, as well as beaches.
And hotels may or may not be available.

MOVENPICK CAM RANH INTERCONTINENTAL NHA

TRANG
Apartments Sea View Residence Studio
(49m2)

• The large balcony

• A queen bed
• Equipped kitchenette with
a refrigerator.
• Minibar, tea and coffee-
making facilities
• The bathroom enjoys a
modern shower, hairdryer

17
 and premium toiletries,
bathrobes, and slippers.
• A flat-screen TV showing
local and international
channels is also available
to occupants.
• Air-conditioning and in-
room safe.
• 24 hours room service

Interconnected Residence
Studio (84m2)

• A choice of either queen

and sofa bed, or queen and
twin beds.
• Sitting area
• Same as Residence Stduio

Club room Club Ocean View

• Large balcony
• Sealy Posturepedic
mattress
• Separate bathtub, rain
shower, and luxurious
bathroom amenities
• Complimentary
pressing/laundry service
for two pieces of clothing
• Flat-screen HD TV
• Wireless Internet
Villas Beach Front Pool Villa (1
bedroom)

• The 220 sqm villa features

a sitting area.

18
 • Two LED TVs showing
international and local
channels.
• A king bed
• A bathroom with a bathtub,
separate shower and two
sinks.
• An additional toilet.
• The separate kitchenette
which features a
refrigerator, kettle and
washing machine. An
espresso machine, tea
making facilities and
minibar
• Air-conditioning and in-
room safe
• WiFi is available free of
charge.
• 24-hour room service.
Beach Front Pool Villa (2
bedrooms)

• The 270 sqm villa features

a sitting area.
• 1 King bed and 1 twin bed
• Same as Beach Front Pool
Villa 1 bedroom

Beach Front Pool Villa (3

bedrooms)

• The 307 sqm villa features

a sitting area.
• 2 king beds and 1 twin bed
• A Bluetooth connection
• Same as Beach Front Pool
Villa 1 bedroom

19
 Sea View Pool Villa (1 bedroom)

• A terrace with the sun

loungers and plunge pool.
• The interior is adorned
with Cham’s sculptures
and artwork.
• The 220 sqm villa features
• A king bed
• A bathroom featuring a
bathtub, separate shower
and two sinks.
• An additional toilet
• The separate sitting area
and kitchenette which has a
refrigerator, kettle and
washing machine.
• Two LED TVs show
international and local
channels.
• An espresso machine, tea
making facilities and
minibar.
• Air-conditioning and in-
room safe
• WiFi is offered free of
charge.
• 24-hour room service is
available

Sea View Pool Villa (2

bedrooms)

• The 270 sqm villa features

• 1 king bed and one twin
bed
• Two en-suite bathrooms
with bathtub

20
 • Same as Sea View Pool
Villa 1 bedroom

Sea View Pool Villa (3

bedrooms)

• The 307 sqm villa features

• 2 king beds and 1 twin bed
• 4 Led TVs
• Each room has en-suite
bathroom with bathtub,
shower and toilet
• Same as Sea View Pool
Villa 1 bedroom

Superior • 48 sqm
room • King or twin beds
• A 49-inch LED flat screen
TV with local and
international channels and
WiFi
• An espresso coffee
machine and tea making
facilities, as well as a fully
stocked minibar
• In-room safety box, a
vanity desk and air-
conditioning
Deluxe • 65 sqm • 39sqm
room • The luxurious king bed is • Large balcony
separated from the sitting • Sealy Posturepedic Mattress
area • Separate bathtub, rain shower,
• A work desk luxury bathroom amenities
• The espresso coffee • Flat screen hd LCD 42 inch
machine and tea making TV

21
 facilities as well as the • Wireless internet connection
fully stocked minibar • JBL sound bar
• The 49-inch LED flat
screen TV shows both local
and international channels
• Air-condition
Suite • 95 sqm
• Large double balcony with a
sitting area
• King bed
• En-suite bathroom
• a separate bathtub and shower,
and vanities
• a 49-inch LED flat screen TV
showing local and
international channels as well
as free WiFi.
• There is a espresso coffee
machine and tea making
facilities and fully stocked
minibar at charge.
• Safety box, a vanity desk and
air-conditioning are available
free of charge. 24-hour room
service is also available.
Junior Suite • 53-60 sqm
• Spacious balcony
• Sealy posturepedic
mattress
• Separate bathtub, rain
shower and luxurious
bathroom amenities
• Flat screen HD LCD 42
inch TV
• Wireless Internet
• Club access
Presidential • 200 sqm • 200 sqm
Suite • a corner balcony • Two bedrooms
• a king bed

22
 • en-suite bathroom with • a private bathroom with a
separate bathtub and bathtub that appears to be
shower. floating majestically in the
• The living and dining areas ocean
include a kitchenette, • a living room filled with
which has a kettle and natural light
refrigerator. • a dining room with seating
• In-room amenities also for six guests and an
feature a working desk, elegant soiree set by a
safety box and tea and private chef in the Suite
coffee making facilities. kitchen.
• A fully stocked minibar is
also available. Two 55-inch
Smart TVs show local and
international channels
allow for entertainment.
• Guests can also benefit
from a dedicated check-
in/check out, newspapers
and business services.
King Suite • 70sqm
• Spacious balcony
• Spacious balcony

• Sealy posturepedic
mattress
• Separate bathtub, rain
shower and luxurious
bathroom amenities
• Flat screen HD TV
• Wireless Internet
• Club access
• Surround sound system
Executive • 96 sqm
Suite • Spacious balconies
• Separate living area
• Sealy posturepedic mattress

23
 • Separate bathtub, rain shower
and luxurious bathroom
amenities
• Flat screen HD LCD 42 inch
TV
• Wireless Internet
• Surround sound system

2. CHAPTER 2: Food and Beverage

2.1 What is F&B?
F&B is an acronym for Food and Beverage Service. This is a service that provides
food and drinks for guests staying at hotels or visitors.
In fact, we often see F&B department in hotels and independent F&B units
(restaurants, bars, cafes, lounges, pubs, ...). However, with the parallel nature of F&B
being food and beverage, the term F&B is in fact more commonly used in hotels.
In the hotel, F&B Service is the part responsible for meeting the dining needs of
visitors while they stay at the hotel. In addition, the F&B department also provides
accompanying services such as: organizing birthday parties, parties, buffet for seminars,
party organization at the request of guests, ... In large-scale hotels (usually 3-4 stars or
more), the F&B department is also responsible for eating and drinking for staff at their
hotel.
However, F&B Service in hotels is not the same as F&B service in independent
outside business units. In the hotel, F&B can be a luxury restaurant on the premises of
the hotel, a cafe open overnight, or maybe just a lovely little bar next to the pool with
great cocktails, ...
As can be seen, the F&B model in the hotel and of a separate restaurant outside has
a huge difference. Depending on the level of stars, number of rooms, area ... that each
hotel will be structured into the most suitable F&B department to operate. Eg:
− 3-star hotels usually include a restaurant with fixed hours, a bar (usually in the
lobby area) and Room Service upon request.
− For 4-star hotel, there is at least 1 restaurant serving meals a day with breakfast
served in the form of buffet (buffet) and bars in public areas such as lobby,
swimming pool or spa ... and Room Service 24/24.
− For hotels from 5 stars or more, there are always at least 2 restaurants ready
to serve 24/24 dining with forms such as: buffet, A La Carte, Set Menu ... from
high-class European dishes - Asian and luxurious water dishes. In addition,
besides bars in public areas, hotels today have several separate areas for diners
to deeply enjoy drinks and cocktails such as: Lounge, club, bars. open on the

24
 terrace or on the beach, ... and 24/24 Room Service service with quality like
meals at the restaurant.
2.2 Types of F&B in hotel / resort
Below are the types of dining under the hotel's F&B service, including:
− Lobby bar: Bar is an indispensable place of a hotel. It is a place for customers
to "please", is a place for guests to see your thoughtfulness, enthusiasm and
also a place for them to "have fun" when staying in a luxury hotel.
− Restaurant: This is definitely the most important part of F&B service, which
is the direct face of the hotel, which serves thoughtful meals for diners,
regardless of day - night.
− Room Service: this is a service that always has to operate 24/24 to fully meet
the needs of customers. For hotels with 4 stars or more, room service must
also provide services such as room service, ordering of cakes and fruits to
welcome VIP guests.
− Banquet (Banquet department): is one of the most profitable divisions in the
F&B section of the hotel. This is a division specializing in providing event
organization services such as wedding parties, company parties, year-end,
class meetings, offline, workshop or welcoming guests, ...
− Executive Lounge: The most VIP area of the hotel (most high-class). Parts
here are limited, but are served at the 5-star level. Food and drinks are
processed very carefully and the service style is much more classy.
− Kitchen: This is a very important part, it is imperative to research the dishes
that are suitable for diners, with the locality, bringing national identity and
uniqueness of the hotel. A menu that the kitchen offers can sometimes
determine a property's growth over a quarter or even a year.
2.3 ROLE
2.3.1 Meeting Your Dining Needs and Experience
The first and most important role of the F&B department is to satisfy the dining
needs of customers. In addition, this not only helps bring in a great source of revenue,
but also serves as a place to promote the culture and introduce the hotel's brand to all
types of customers. Any visitor who travels also wants to experience the best culinary
service, so the hotel is indispensable for the F&B department. Focusing on solving
your dining needs well will increase the position of your restaurant and hotel to a new
level.
Example: Staying at a hotel in the Northwest and enjoy authentic local Sapa wine.

25
2.3.2 Increase Revenue
The F&B department not only helps improve service quality, increases hotel position,
but also contributes to boosting revenue.
F&B brings in the second highest revenue stream, only after room service. Besides
renting a room to rest, guests will definitely spend money to eat and drink in the hotel,
more or less. It could be a hearty buffet evening, or it could be a simple cocktail at the
bar.
In fact, big hotels are no longer too focused on optimizing their accommodations, but
they are trying to increase revenue with new services such as hotels that combine
restaurants, bars, and catering. or even a casino. This is a source of revenue from
optimizing customer service that any hotel, business or restaurant, restaurant also focuses
on.
2.3.3 Increased Brand Recognition
Hotels providing good culinary services will receive positive feedback and reviews,
helping the hotel become the number 1 choice in the eyes of customers, contributing to
bringing the hotel's branding into customers' minds.
F&B service is now a sharp weapon for "word of mouth marketing" for businesses
and restaurants. A form of marketing "0 VND", without cost, but with surprisingly high
business efficiency, even increases brand value intangible. A restaurant, just having a
unique, delicious and delicious dish, can make that store surge in sales in the quarter or
even a year.
Food is also something that excites people who want to take check-in photos, record
video clips to show off, it's easy for food reviewers (food professionals and food reviews)
to make promotional videos, and it is. 30-40% of the topics that people talk about on a
daily basis. Just by focusing on the quality of food and drink (plus a few surprises,
surprises), a business can save money on advertising.
MOVENPICK CAM RANH
1. Panorama (International cuisine)
Located at the ground floor, Panorama is a two level all-day dining restaurant with an
extensive terrace overlooking the pool and ocean serving quality food, international
buffet breakfasts, tasty lunches and dinners in a relaxed and casual atmosphere. The
breakfast buffet offers both Asian and international cuisines from 6:00 am to 10:00 am
and also includes breakfast buffet for children. The à-la-carte menu features both
Vietnamese and western fares, as well as our Mövenpick signature dishes.
• Buffet breakfast: Panorama serves daily buffet breakfast from 6:00 am to 10:00
am, which combines traditional Asian recipes with all you would expect from an
international buffet.

26
 • Signatures Dishes: Aside from its Vietnamese and international menu,
Panorama offers a selection of Mövenpick Signature Dishes, such as Zurich-
style veal, delicious rosti served with tomatoes and mozzarella and carrot cake
• Interactive dining: Take in some live cooking entertainment at various culinary
stations dedicated to crêpes, waffles, pasta, wok dishes and dim sum
1. Lobby Lounge (Coffee and the Mövenpick Chocolate hour)
The Lobby Lounge welcomes guests to a bright and airy space where you can meet
amid fresh breeze and overlook the main pool and inspired interiors. Enjoy sips of the
hotel's specialty - freshly brewed Vietnamese coffee . For your cravings at any time of
the day, you may choose from the à la carte menu of The Panorama restaurant and have
your orders served at The Lobby Lounge.
Complimentary bite-sized chocolate treats are served during The Mövenpick Chocolate
Hour, from 4.00 pm to 5.00 pm.
• Speciality coffee: A paradise for coffee lovers! Sample one of our Vietnamese
single origin coffees, or taste the full range of our special espressos.
• Afternoon Tea: Enjoy our afternoon tea complete with tempting sweets buffet
and free flow of tea and coffee options as well as a beautiful view of the ocean.
• Exotic cocktails: Indulge in cocktails infused with exotic spices and herbs for a
special Vietnamese experience. Flavours include chilli, lemongrass, ginger, local
basil and many more.
2. Chubeli (Munich style restaurant)
Chübeli is a modern Munich style beer restaurant offering Bavarian and Swiss
specialties, tasty handcrafted sausage, pork knuckle, burgers and Swiss specialities as
well as a great beer selection.
• Bavarian cuisine: Whether delicious sausages, tasty burgers, fresh salads or
Bavarian & Swiss delicacies - our menu offers exquisite choices
• Relaxed atmosphere: Lunch or dinner, visit our beer restaurant and patio to
enjoy the feeling of a Swiss village with Bavarian specialities
• Swiss quality: Our origin is Switzerland and therefore we offer our guests high
quality food with a breeze of Swiss hospitality in a comfortable atmosphere.
3. Tropicana (Lifestyle dining and entertainment)
Located on the beach is Tropicana, dubbed as the most hip and happening dining and
entertainment venue in Cam Ranh.
This establishment is best known for its nightly live performances and a selection of
signature dishes, which feature generous cuts of meat and seafood. Guests can wine and
dine under the stars while watching exciting live performances of our live band.
• Hearty feast: Food options include à la carte and tapas menus. The Pacific rim
inspired signature dishes feature generous servings of filet mignon, Angus rib-
eye steak, baby back ribs, lamb, buttery rock lobsters and seafood to name a few.

27
 • Live entertainment: When it comes to nightlife, Tropicana sets the perfect
evening mood. With great selections of live performance and DJ, the place will
keep you entertained all night.”
• Picturesque setting: Great design, lively ambiance, cosy seating and spectacular
ocean views make this a great chill out place. The restaurant has an outdoor
seating area and a glass-enclosed indoor seating area.
INTERCONTINENTAL NHA TRANG
1. Location
InterContinental Nha Trang is located leisurely 40 minutes drive from Cam Ranh
International Airport along a beautiful, scenic coastal road. Winding past bays and
fishing villages you’ll be excited to see what Nha Trang has to offer. We are ideally
placed within walking distance of many restaurants, bars, shops and local attractions.
Cocooned by low sweeping mountains and one of the best bays in the world there are
endless opportunities for exploration and discovery. Relaxation or recreation, the choice
is yours.
Be sure to contact our Concierge or email us to personalise your arrival experience
and allow our private limousines to meet you and deliver you to our hotel in comfort.
2. Restaurants in hotel
• Cookbook cafe
Cookbook is our signature restaurant located adjacent to the Lobby Bar on the first
floor. A myriad of cooking stations create a lively, interactive dining experience while
maintaining the high level of presentation and quality you would expect from
InterContinental Nha Trang. Enjoy delicious seafood, char-grilled meats and Vietnamese
specialties in air-conditioned comfort or chose to dine al fresco on the terrace
overlooking Nha Trang Bay.
Breakfast offers what you would expect and more. Fruit-infused water, imported
cheeses and homemade dim sum compliment an extensive choice from an exceptional
buffet. Healthy choices are available with calorie counts, low GI indicators and gluten
free dishes. Your children will love our fun, specially shaped pancakes designed just for
them.
Opening hour: Breakfast 6:30 am – 10:30 am (Temporarily closed)
• The lobby bar
Our Lobby Lounge on the first floor is Nha Trang’s ultimate destination for coffee,
cocktails or chilled glass of wine. An elegant, intimate space highlighted by full length
floor to ceiling windows that frame the view of Nha Trang Bay offers the perfect vantage
point day or night. Allow our mixologist to create one of our unique cocktails or if you

28
prefer, a selection of international teas and locally sourced coffees are available hot or
refreshingly iced.
• Combo
Ca Phe Sua Da or Vietnamese Iced Coffee is a popular way to enjoy the unique
flavour of Vietnamese coffee. Relax in our Lobby Bar looking out over the ocean and
enjoy the coffee we have selected for you from four different Vietnamese regions.
Accompanied by a delicious handmade pastry or a wide range of soups, sit back, relax
and start your day in style.
Daily | 6:30 am ‐ 10:30 am
VND 79,000++ Coffee with pastry
VND 119,000++ with Coffee and Banh Mi or Banh Cuon
VND 149,000++ including a coffee with a soup or 'Bo Kho' or Stir-fried Noodles
VND 149,000++ including a coffee with "sunny side up" eggs and a baguette
VND 149,000++ including a coffee with 'Vietnamese Pan Cake'
Opening hour: Daily | 7.00 am until 9.00 pm
• Aqualine bar
Soak up the atmosphere at Aqualine on the second floor pool deck whilst enjoying
the best view in town. As Nha Trang Bay unfolds before you relax in our super
comfortable sun lounges under the tropical sun as the cool ocean breeze drifts in from
the bay. Fresh juices and smoothies compliment a delicious selection of lite bites that
will be delivered to your lounge. We offer an impressive selection of imported rums,
vodkas and premium whiskies and our staff will be happy to make your cocktail of choice
poolside for your enjoyment.
Opening hour: Daily | 12:00pm to 06:00pm
• Beach club
Relax and unwind at our beach club, allow the gentle sea breeze to wash over you
while sipping on a refreshing drink.
We invite you to enjoy our co-shared beach club with The Costa Residences, our
adjoining neighbor. Kindly see our reception team who will arrange to escort you to this
club.
Opening hour: Daily | 6.00 am to 5.00 pm

29
COMPARE FOOD AND BEVERAGE BETWEEN RESORT AND HOTEL
• Similarities:
Either hotel or resort offer F&B services ranging from restaurants and cafes to indoor
and outdoor bars. Therefore, both places can provide a variety of F&B services to
customers.
In addition, all of the dining establishments are equipped with a variety of fast and
attentive facilities and menus. This at the same time builds trust and builds understanding
of both in the hearts of customers.
Each type of eating has a certain difference in the menu, the customer file. This
ensures that customers have many suitable choices. At the same time also create a
separate attraction for each brand.
Luxury and modern high-end dining areas are located on floors where customers can
easily access professional, attentive staff and a comfortable atmosphere to serve
customers in a thoughtful way.
Nowday, social media have a significant contributes to the F&B business in hotels
and resorts, such as selling buffet tickets via website / E-Commerce Exchange: Hotdeal,
tiki, sendo ... Facebook and website of the hotel /resort to promote their brand name,
facilitate access to new customers, increase sales. Therefore, hoteliers do not need to
spend too much effort and time to reach and close reservations with customers quickly.
• Differences:
F&B services Movenpick Intercontinential
Panorama (International Cookbook Café: Enjoy
cuisine): Panorama is our all- delicious seafood, char-grilled
day dining restaurant, featuring meats, and Vietnamese
an international buffet and specialties in air-conditioned
creative à la carte menu. The comfort, or chose to dine al
breakfast buffet (6:00 am to fresco on the terrace
10:00 am) overlooking Nha Trang Bay.
• Opening hour: Breakfast
RESTAURANT • International and local 6:30 am – 10:30 am
delights. (Temporarily closed)
• Live cooking stations
• Themed dinner buffet
every night
• Opening hours: Daily
6:00 am - 10:00 pm
Tropicana: Stunning location
and spectacular ocean views

30
 make Tropicana the finest place
for dining and entertainment.
• Tapas and à la carte menu
• Pacific Rim cuisines
• Resident DJ
• Opening hours: Daily
06:30 am - 12:00
midnight
Chubeli: Relax on the patio and
enjoy Bavarian specialties, tasty
hand-crafted sausages, pork
knuckle and burgers at Chubeli
Beer House.
• Tasty handcrafted sausage
• Great beer selections
• Outside seating
• Opening hours: Daily
12:00 noon - 10:30 pm

 The difference in F&B service between the hotel and the resort is that the resort will
have many restaurants with unique features from the culture of more countries.
Because it is a resort, the view of the restaurant will also be more impressive than the
hotel. Visitors can both enjoy the dish combined with watching the sunset or sunrise
easily.
F&B
Movenpick Intercontinental
services
Lobby Lounge (Coffee and the The Lobby Bar: An elegant,
Mövenpick Chocolate hour): with intimate space highlighted by
bright and airy space where you can full length floor to ceiling
meet amid fresh breeze and overlook windows that frame the view of
the main pool and inspired interiors. Nha Trang Bay. a selection of
Enjoy sips of the hotel's specialty - international teas and locally
Bar/Cafe
freshly brewed Vietnamese coffee . sourced coffees are available hot
For your cravings at any time of the or refreshingly iced.
day, you may choose from the à la
carte menu of The Panorama • Opening hour: Daily
restaurant and have your orders 7:00 am – 9:00 pm
served at The Lobby Lounge.

31
 Complimentary bite-sized chocolate
treats are served during The
Mövenpick Chocolate Hour, from
4.00 pm to 5.00 pm.

• Opening hour:
Daily 9:00 am – 12:00am midnight

Aqualine Bar: We offer an

impressive selection of
imported rums, vodkas and
premium whiskies and our
staff will be happy to make
your cocktail of choice
poolside for your enjoyment.

• Opening hour: Daily

12:00 pm – 6:00 pm
Beach Club: Relax and
unwind at our beach club,
allow the gentle sea breeze to
wash over you while sipping
on a refreshing drink. enjoy
our co-shared beach club with
The Costa Residences

• Opening hour: Daily

6:00 am – 5:00 pm

 Although both types of resorts and hotels have their own advantages, in general, due
to limited space, the hotel focuses on restaurants rather than cafes / bars. The opposite
was true for resorts, which focus on relaxation for customers, while having the
advantage of area, space and scenery, the resort focuses on other types of restaurants
such as bars, cafes and restaurants. open, airy space, convenient to enjoy the beauty
of nature. That is also true for one of the resort's criteria.

32
3. CHAPTER 3: Services in the Mice department at the resort
MICE tourism has 5 different types, each with its own characteristics.
3.1 Meeting tour - Conference tour
This is a meeting between individuals or organizations to hone, discuss existing
problems or create a new product. The source of visitors is members of international
organizations, suppliers, and product designers.
Conference tourism is divided into 2 categories:
- Association Meetings: meetings between companies and organizations
- Cooporate Meetings: meetings between individuals, members of a company or
organization
Most of these customers are businessmen, even high-class businessmen, so the
service quality is very high and very special. A Meeting tour will usually have about
50-100 guests.
3.2 Incentive tour - Rewarding tourism
Rewarding tourism activities aim to: Celebrate and reward outstanding employees,
those who have exceeded their goals, gather a strong team of employees to plan future
development strategies, link managers management with sales force
Resort is a place that businesses always aim to when organizing team building for
their employees because the resort has the following conditions:
- Space, location: When organizing team building at the resort, everyone will
realize the environment, green, clean, beautiful space along with the romantic
scenery around the resort. At resorts often arranged many trees and spacious
space suitable for a large group of a business.
- Diversified services: The resort fully synthesizes the services to fully meet the
needs of customers such as: large lawn system, football field, conference room,
large event organization, rest system. nursing, massage, steam bath, mud bath,
swimming pool, tennis court, golf, beach activities, ...

33
 - Convenient in organizing outdoor teambuilding activities: easily setting up
outdoor large stage
3.3 Conferences Tour - Workshop travel
Conferences Tour is a form of MICE tourism combined with seminar organizers, to
exchange information / ideas between experts or people in the same field of work. This
type is usually held periodically at a fixed location with a large number of participants
(300 - 1500 people).
- Convention orgnized by members: The conference is held alternately in the
countries
- Bid to hot a convention: It is a convention hosted by the host country, and
representatives are sent by countries.
3.4 Exhibition Tour - Exhibition tourism
Exhibition Tour is a type of MICE tourism to introduce goods and services at fairs
and exhibitions to target markets and interested audiences. Thereby, the organizers
want to promote these goods / services to the public.
3.5 Events Tour - Travel events
This type of MICE tourism is organized to attract many different audiences to
promote, promote and honor a certain value. The scale and caliber of the events tour is
not fixed.
Typical activities can be mentioned include: festivals, contests, events to launch
new products, ...
3.6 Basic services for Mice guests at the resort
• Meeting rooms and facilities suitable for the purpose of the meeting:
Meeting rooms and modern facilities are the basics when Mice guests go
somewhere for a conference or conference.
• Teabreak
This is also a service that comes with conferences held, it is set up before the start
of the event or during the break to help guests have a comfortable relaxing space to
chat. , relieve stress before or after attending the event.
Currently, this type of tea break is widely served at restaurants, hotels of all sizes,
serving banquet services, meetings, seminars and seminars and bring many certain

34
benefits to businesses, especially helping businesses. diversifying service quality at
restaurants and hotels, thereby affirming the brand, increasing revenue.
• Entertainment
Along with stressful business meetings, entertainment services are important after
the client has finished the stressful meeting. And a special thing that only at the resort
is that is the variety of recreational activities from outdoor to indoor.
• Restaurant
Because staying at the Resort is a place far from the city center, meals must be
taken care of the most carefully for Mice guests, there are always many sets of
restaurants ready to serve in the resort. Mice guests at any time.
• Resort
Just like at the hotel, if you have a long meeting, you will have room to stay, but
for the resort, in addition to staying overnight, Mice guests will also enjoy the scenery
close to nature and very quiet. suitable for those who combine relaxation with work.
• Teambuilding place
This is a service that seems to be only at the resort to serve customers who want to
organize incentive tours for their company. Because there is always a place with
enough area to organize outdoor games for a company that is giving its employees a
year-end vacation.
➔ In order to have a better understanding of what services a resort can provide to
Mice customers, I will take the example of Movenpick resort in Cam Ranh.
3.7 For example at Movenpick resort Cam Ranh
• Conference and seminar organization services:
✓ Conference facility: All big and small events are perfectly organized at
Mövenpick Resort Cam Ranh. The three multi-function rooms provide ample
space for meetings to group dinners. The 714 square meter ballroom includes a
complete set of audio-visual facilities and is perfect for larger gatherings such as
weddings, receptions and conferences. The theater offers a spectacular outdoor
venue for more dramatic events under the tropical skies.
✓ Meeting room:

35
 o Zurich Room (Large room can be divided into two separate rooms. This
is an ideal space for conferences, exhibitions and banquets with an area
of 714m2 and leads to the outdoor event lawn. wide sky 2,000m2)

• Lausanne room (Compact size meeting room suitable for small group meetings
and board discussions with an area of 37m2)

36
 • Geneva Room (Meeting room of 82 square meters is comfortable and suitable
for any small conference or council meeting)

• Basel Room (Perfect for group meetings or medium-sized events. Basel offers
the best venue for your event at 78m2)

37
At the same time, when customers attend a Mice event, customers can experience all
the services:
✓ Sports: indoor (snooker, table tennis), outdoor (basketball, tennis, badminton,
golf, kayaking, infinity pool, water slide play area, rope park)
✓ Spa: 1,100m2 serenity Spa is the largest spa and wellness area along Bai Dai
beach located in the resort, with a sauna, foot reflexology and Wellness Bistro
(Wellness Bistro offers a variety of moisture real spa, fresh juices, tea selection
and spa beverage drinks using organic and local ingredients)
✓ Swiss Village: (All-in-one entertainment and dining), Swiss Village is an
entertainment complex for our guests to enjoy while at Mövenpick Resort Cam
Ranh. The village includes multi-purpose courtyards, rope park, beer house,
club, karaoke, nightclub, etc.
✓ Casino: This is the only resort in Cam Ranh Bai Dai with Casino. Not only one
but two casinos in the basement of the condotel building and hotel. Movenpick
Cam Ranh Resort serves customers who are foreign tourists, high-class tourists.
Besides, Movenpick also has the following incentives in the Mice package:
• 50% off team activities at Adventure Game Park.

38
 • One hour karaoke free at Typhoon and 60% off for subsequent hours, plus 20%
off on food service.
• 50% discount on the cost of pre-arrangement for events and the resort's sound
and lighting systems.
• Or opt-in and let us know your preferred inclusion service.
➔ To be able to identify more objectively, I will for example, what services will a
hotel offer for Mice guests:
3.8 For example at Intercontinental hotel Nha Trang
• Services:
✓ Conference facilities: With five spacious, sky-lit conference rooms with
innovative designs, and the largest columnless grand ballroom in the city that
can accommodate up to 800 guests
✓ Convention & Event Package:
o Luxury accommodation includes a breakfast buffet each morning
o One free room (for every 20 nights the room is booked)
o One free upgraded room to Suite (for every 20 nights of paid room,
maximum 3 upgraded rooms)
o Group lounge with welcome drink
o 10% discount on pre-booked food and beverage prices.
✓ Entertainment:
o Spa: Spa InterContinental will awaken all of your senses with the perfect
combination of traditional Vietnamese quintessence and Japanese
hospitality spirit.
o Pool
o Kid clubs: Planet Trekker of InterContinental Nha Trang truly delighted
young guests, blending with joyful colors, sounds and countless vivid
experiences in Nha Trang. Parents are welcome to participate in the
meeting, because their children will be played in a safe environment
with the care and attention of child care professionals.
• Table comparing Mice services of the resort to the hotel
Resort Movenpick Hotel Common point
intercontinental
Mice - More suitable for - Suitable for all small This can provide
Incentive tours, business meetings all packages
because there is a (board meetings, related to Mice
large space at the seminars, board such as

39
 resort to serve many meetings) to customer (conferences,
businesses to organize gratitude sessions seminars,
teambuilding. because there are all teambuilding,
- Suitable for types of meeting exhibitions),
businesses that want to rooms with enough provide full tea
organize a long designs to suit the break, meeting
vacation for their company meeting. rooms on request.
employees
Customer Large collective of 1 Only a few company
company representatives go to
meet partners
The purpose Want to combine Just quick meetings
of choosing a relaxation with
Mice service meeting
Private place Adventure area, There is not enough
to organize Team building outdoor space to
team building organization: in organize a
addition to the games teambuilding session
that can be seen
everywhere, the
entertainment area in
Movenpick Cam Ranh
also has many more
thrilling games such as
swing, skydiving, wall
climbing, try
challenge on the pole,
... like the games on
the TV show Sasuke is
causing fever. This is
also an area for
organizing large-scale
Teambuilding
programs.
Entertainment There are a variety of Little variety and no
service indoor and outdoor outdoor activities:
entertainment for only swimming pools,
guests such as small spas, children's
entertainment play area
complex, park, golf,

40
 boating, large spa,
casino
Incentive • 50% off team • Luxury
package activities at Adventure accommodation
Game Park. includes a breakfast
• One hour karaoke buffet each morning
free at Typhoon and • One free room (for
60% off for every 20 nights the
subsequent hours, plus room is booked)
20% off on food • One free upgraded
service. room to Suite (for
• 50% discount on the every 20 nights of paid
cost of pre- room, maximum 3
arrangement for events upgraded rooms)
and the resort's sound • Group lounge with
and lighting systems. welcome drink
• Or opt-in and let us • 10% discount on pre-
know your preferred booked food and
inclusion service. beverage prices
• Table of advantages and disadvantages
Resort Hotel

Advantage Disadvantage Advantage Disadvantage

Selling Mice Will sell Failure to Selling packages Can not exploit
service packs packages to exploit short- for conferences, the source of
businesses on term packages seminars more customers to
incentive (meetings of than resorts buy
tours, earning shareholders, teambuilding
a lot of profits director package for the
on this range meetings) company
Customer Suitable for Suitable for
need customers who customers
want to wishing to go
combine work back to the city
and relaxation center
Entertainment Having a full Little variety
service range of of

41
 entertainment entertainment
services from services
indoor to
outdoor with a
very large area
Mice party Limitations on There are
staff recruiting professional
experienced staff and
staff for processes in
professional serving
conferences meetings that
and seminars require
professionalism

42
CONCLUSION
Each resort has its own strengths, from the design, products, services, service styles
to promotions and promotions, but the common point is to create a diversity and diversity
of tourism types, entertainment in Vietnam. It is the thick resort system, the potential for
good service that has contributed to increasing the hours of stay for tourists, a problem
that has always been a headache for Vietnamese managers for many years.
In fact, over the past 10 years, resorts formed and put into operation have become
fields with high socio-economic efficiency, contributing to the gradual rise of tourism,
becoming one of the spearhead economic sectors in the localities.

43
REFERENCES
https://vinapad.com/cac-loai-phong-trong-resort.vnp
https://ezcloud.vn/villa-la-gi/
https://www.movenpick.com/en/asia/vietnam/cam-ranh/resort-cam-ranh/overview/
https://efh.edu.vn/cac-loai-phong-trong-khach-san-5-sao/
http://nhatrang.intercontinental.com/
https://www.vntrip.vn/cam-nang/intercontinental-nha-trang-review-101015
Sách Quản trị kinh doanh khu nghỉ dưỡng- Sơn Hồng Đức

44