Value Proposition Questions
1. Stands as a promise by a company to a customer or market segment.
a. Objective
b. Value Proposition
c. Mission
2. A Value proposition should be ______ explain how a product fills a need,
________ the specifics of its added benefit, and _____ the reason why it is
better than similar products on the market.
a. Clearly, Provide, Give
b. Precisely, Provide, State
c. Clearly, Communicate, State
3. This includes a much of a broader vision or the problem statement that
company tends to solve or serve through its solution.
a. Company Value Proposition
b. Homepage Value Proposition
c. Product Value Proposition
4. This is the big, bold heading on your homepage. It will depend on the
type of service or product your offer, but should contain a short
description about what you are serving.
a. Company Value Proposition
b. Homepage Value Proposition
c. Category Value Proposition
5. Focuses on categorizing the products into groups then define the value
proposition.
a. Company Value Proposition
b. Category Value Proposition
c. Product Value Proposition
6. Individual solution to serve their purpose
a. Homepage Value Proposition
b. Category Value Proposition
c. Product Value Proposition
7. The _____ that you deliver can typically impact your clients in different
ways levels
a. Value
b. Product
c. Proposition
8. These are the benefits and improvement in your value proposition that
you can deliver that make things work better and are realized in areas
like of process, systems, and people.
a. Business Value
b. Technical Value
c. Personal Value
9. This value can be seen in areas like of revenue, costs, and services.
a. Personal Value
b. Technical Value
c. Business Value
10. Can be seen in areas like income, career and work environment.
a. Business Value
b. Personal Value
c. Technical Value
11. Wha are the emotional drivers of purchasing?
a. Wants
b. Fears
c. Needs
12. What are the risks of switching to your product?
a. Wants
b. Fears
c. Needs
13. What are the rational drivers of purchasing?
a. Wants
b. Fears
c. Needs
14. We have to state the benefits, features, and capabilities of the
product.
a. Clearly define the offer
b. Specify who it is for
c. Differentiate your value
15. How exclusive your product is to the other brands.
a. Clearly define the offer
b. Specify who it is for
c. Differentiate your value
16. When we define the offer, we already explain what the product is
for at the same time to whom the item would fit into.
a. Clearly define the offer
b. Specify who it is for
c. Differentiate your value
17. “Frees people to celebrate the moment and inspires others to do
the same” is the value proposition of
a. Grab
b. GoPro
c. Dji
18. Netflix has a value proposition of
a. Unlimited films, TV programs and more
b. Online and on-demand video streaming service
c. Watch movies, documentaries, or TV shows anytime on any device
19. “Your notes organized easily and effortlessly” is known as value
proposition of
a. Evernote
b. Notepad
c. Gdrive
20. The value proposition of Lyft is “Lyft provides an app for people
to get shared rides, bikes, scooters fancy cars, public transit. “
a. True
b. False
c. Maybe
