Subject: Entrepreneurship

Grade Level: SHS

Most Essential
Content Standard Performance Standard
LearningCompetencies (MELCs)

The learner independently Discuss the relevance of the course

creates/provides a quality
The learner demonstrates and marketable product Explore job opportunities for
understanding of key and/or service in Entrepreneurship as a career
concepts, underlying Entrepreneurship as
principles, and core prescribed in the TESDA
competencies in Training
Entrepreneurship. Regulation.
 Recognize a potential market

• Analyze the market need •

Determine the possible product/s or
service/s that will meet the need;`
• Screen the proposed solution/s
based on viability, profitability, and
customer requirements; and

Select the best product or service that

will meet the market need.

The learner demonstrates

understanding of The learner independently
concepts, underlying or with his/her
principles, and processes classmates presents an
of developing a business acceptable detailed
plan. business plan.
 Recognize the importance of
marketing mix in the development of
marketing strategy

Describe the Marketing Mix (7Ps) in

relation to the business opportunity
vis-à- vis:
Product; Place; Price; Promotion;
People;
The learner independently Packaging; and Positioning
The learner demonstrates creates a business vicinity
understanding of map reflective of potential Develop a brand name
environment and market market in one’s
in one’s locality/town. locality/town.
K-12 CG Code Module No. Duration/ Time Frame

Module 1
Introduction to Week 1-2
Entrepreneurship
 Module 2
Recognize a Potential
TLE_ICTAN11/12PC-Ia-1 Week 3
Market

Week 4
 Module 3
Recognize and Understand Week 5-6
the Market

Module 5
TLE_ICTAN11/12EM-Ia- 1 7 P’s of Marketing Week 7-8
and Branding

Week 9
 BUDGET OF WORK
FIRST

Suggested
Date Coverage Topics
Activities/Strategies

AUGUST 29 - SEPTEMBER
1, 2023
SEPTEMBER 4 - 8, 2023
SEPTEMBER 11 - 15, 2023

SEPTEMBER 18 - 22, 2023

SEPTEMBER 25 - 29, 2023
OCTOBER 2 - 6, 2023

OCTOBER 9 - 13, 2023

OCTOBER 16 - 20, 2023

OCTOBER 23 - 25, 2023

 School Year:
Coverage:

Assessment

Formative Summative Performance Task

10 - Item Multiple Choice

Quiz
/Long Test
10 - Item Multiple Choice
Quiz
/Long Test

PT 1
- Business Idea Generation
10 - Item Multiple Choice
Quiz
/Long Test

10 - Item Multiple Choice

Quiz
/Long Test

PT 2
- Business Plan
Presentation (Chapters 1
and 2)
2023 - 2024
August 29, 2023 - October 30, 2023

Learning Resources
Dep Ed TV/Other
PDF Module PPT
Related Videos
Core Values
Subject: Entrepreneurship
Grade Level: SHS

Content Standard Performance Standard

 The learner independently
The learner demonstrates or with his/her classmates
understanding of starts and operates a
concepts, underlying business according to the
principles, and processes business plan and
of starting and operating a presents a terminal report
simple business. of its operation.
 Most Essential LearningCompetencies (MELCs) K-12 CG Code

Demonstrate understanding of the 4 Ms of operations

Describe the 4Ms (Manpower, Method, Machine, Materials) of

operations in relation to the business opportunity: • Develop a
product description

• Create a prototype of the product

• Test the product prototype
• Validate the service description of the product with potential
customers to determine its market acceptability;
• Select/pinpoint potential suppliers of raw materials and other inputs
necessary for the production of the product or service;

TLE_ICTAN11/12EM-Ia-2
Discuss the value/supply chain in relation to the business enterprise;
and
Recruit qualified people for one’s business enterprise.
Develop the business model
Forecast the revenues of the business
Forecast the costs to be incurred Compute for profits
 CS_EP11/12B- ENTREP-
IVa-i-1 CS_EP11/12B-
ENTREP-IVa-i-2
Manifest understanding of starting and operating a simple business CS_EP11/12B- ENTREP-
IVa-i-3
• Implement the business plan
• Identify the reasons for keeping business records CS_EP11/12B-ENTREP- IV-
• Perform key bookkeeping tasks j-4
• Identify where there is a profit or loss for a business; and
• Generate an overall report on the activity
 BUDGET OF WORK
SECOND

Module No. Duration/ Time Frame Date Coverage

Module 6
4 M’s of Production OCTOBER 31 - NOVEMBER
and Business Model 3, 2023
Week 1-2 NOVEMBER 6 - 10, 2023

Module 7
Forecasting Revenues Week 3 NOVEMBER 13 - 17, 2023
And Costs
 Module 8
Computation of Gross Week 4 NOVEMBER 20 - 24, 2023
Profit

NOVEMBER 27 -
Week 5
DECEMBER 1, 2023 -

Module 9
Business Implementation DECEMBER 4 - 7, 2023
Week 6 – 8
Module 10 DECEMBER 11 - 15, 2023
JANUARY 3 - 5, 2024
Bookkeeping

Week 9 JANUARY 8 - 12, 2024

BUDGET OF WORK
SECOND

Assessment
Suggested
Topics
Activities/Strategies Formative

Prototyping

Forecasting the Revenues

of the Business

Forecasting the Costs to

be Incurred
Compute the Gross Profit

Operating Profit Margin

Rate

Net Profit Margin Rate

Assets and Liabilities
Concepts
 School Year: 2023 - 2024
Coverage: October 31, 2023 - January 23, 2024

Assessment Learning Resources

Summative Performance Task PDF Module

10 - Item Multiple Choice

Quiz
/Long Test

10 - Item Multiple Choice

Quiz
/Long Test
10 - Item Multiple Choice
Quiz
/Long Test

PT 1
- Business Plan
Presentation (Chapters 3-
5)

10 - Item Multiple Choice

Quiz
/Long Test

PT 2
- Business Exhibit/Festival;
in collaboration with MIL
3 - January 23, 2024

Learning Resources
Dep Ed TV/Other Core Values
PPT
Related Videos
Quarter Date Week MELCS
2022
Aug 22 - 26 1
Aug 29 - Sep 2 2
A. Discuss the relevance of the course

Sep 5 - 9 3 B. Explore job opportunities for Entrepreneurship as a career

Sep 12 - 16 4

A. Recognize a potential market

- Analyze the market need
- Determine the possible product/s or service/s that will meet
the need;`
- Screen the proposed solution/s based on viability,
profitability, and customer requirements; and

B. Select the best product or service that will meet the market
need.
 - Screen the proposed solution/s based on viability,
profitability, and customer requirements; and

B. Select the best product or service that will meet the market
need.

Sep 19 - 23 5

Sep 26 - 30 6

First
First

Oct 3 - 7 7

A. Recognize a potential market

- Analyze the market need
- Determine the possible product/s or service/s that will meet
the need;`
- Screen the proposed solution/s based on viability,
profitability, and customer requirements; and

B. Select the best product or service that will meet the market
need.
 A. Recognize a potential market
- Analyze the market need
- Determine the possible product/s or service/s that will meet
the need;`
- Screen the proposed solution/s based on viability,
profitability, and customer requirements; and

B. Select the best product or service that will meet the market
need.

Oct 10 - 14 8

Oct 17 - 21 9
Oct 24 - 28 10
Oct 31 - Nov 4 11
Nov 7 - 11 12
 A. Recognize the importance of marketing mix in the
development of marketing strategy

B. Describe the Marketing Mix (7Ps) in relation to the business

opportunity vis-à- vis:
- Product;
- Place;
- Price;
- Promotion;
- People;
- Packaging; and
Nov 14 - 18 13 - Positioning

C. Develop a brand name

Second
 A. Demonstrate understanding of the 4 Ms of operations

B. Describe the 4Ms (Manpower, Method, Machine, Materials)

of operations in relation to the business opportunity:
- Develop a product description
- Create a prototype of the product
- Test the product prototype
- Validate the service description of the product with potential
customers to determine its market acceptability;
- Select/pinpoint potential suppliers of raw materials and other
inputs necessary for the production of the product or service;
- Discuss the value/supply chain in relation to the business
enterprise; and
Second - Recruit qualified people for one’s business enterprise.
- Develop the business model
Nov 21 - 25 14 - Forecast the revenues of the business

Nov 28 - Dec 2 15
Dec 5 - 9 16
Dec 12 - 16 17
2023

Manifest understanding of starting and operating a simple

business
Jan 4- 6 18 - Implement the business plan
- Identify the reasons for keeping business records
- Perform key bookkeeping tasks
- Identify where there is a profit or loss for a business; and
- Generate an overall report on the activity
 - Implement the business plan
- Identify the reasons for keeping business records
- Perform key bookkeeping tasks
- Identify where there is a profit or loss for a business; and
- Generate an overall report on the activity
Jan 9 - 13 19
Jan 16 - 20 20

Jan 23 - 27 21

Jan 30 - Feb 3 22
Feb 6 - 10 Sembreak

Course Description: This course deals with the concepts, underlying principles, processes and implementation of a business plan. The preliminaries of this course include t

NOTE:
The following are the recommended topics for the prerequisite specialty track management courses (Arts/Sports/Techvoc/Academic):
 Idea Generation/Opportunity Seeking, Screening, and Seizing
 The Market - Who are the Customers/Competitors? Are they big enough?
 Marketing Mix - 7Ps
 Operations - 4Ms
 Intellectual Property Rights
 HR - Building your team/Finding the right people
 Finance - Building/Understanding Financial Statements and Creating Projections
 SLM (DepEd - Central) Activity Topics
2022
Psychosocial
Orientation/Kumustahan Session

Module 1 – Introduction of Entrepreneurship

- Entrepreneurial heart flame

- Entrepreneurial gut game

Sources of Opportunities
1. Changes in the environment
2. Technological discovery and
advancement
3. Government’s thrust, programs, and
policies
4. People’s interest
5. Past experiences

Video material source:

Recognize a Potential Market / Module

2 in Entrepreneurship SHS Grade 12 -
https://www.youtube.com/watch?
Module 2 – Recognize the Potential Market v=zTplxnbz1EY

Forces of Competition Model

- highlighting Porter's Five Competitive
Forces

Definition of Competition

1. Buyers
2. Potential New Entrants
3. Rivalry among Existing Firms
4. Substitute Products
5. Suppliers

Video material source:

The Explainer: The 5 Forces That Make

Companies Successful -
 Potential Market (Dep-Ed Marikina
SLM)

Getting the Information (Dep-Ed

Marikina SLM)

Target Market (Marketing

Module 3 – Recognize and Understand the Segmentation)
Market - Demographic
- Geographical
- Psychological
- Behavioral

Customer Requirements
- Service Requirement
- Output Requirement

Performance Task 1 & 2

(Entrepreneurial Idea Proposal)
SWOT Analysis
- Strengths (Internal)
- Weaknesses (Internal)
- Opportunities (External)
- Threats (External)

Video material source:

How to Conduct a SWOT Analysis -

https://www.youtube.com/watch?
v=goxMsPCs_z0

Starbucks SWOT Analysis -

https://www.youtube.com/watch?
v=mR9eICQJLXA

Supplementary source:

Screen the Proposed Solution Based on

Viability, Profitability, and Customer
Requirements
First Quarter-Module 4 Part 2 pp. 7 - 9
(DepEd Marikina SLM)

PESTLE Analysis
 - Focus Group Discussion (FGD)

Video material source: Pre-recorded

video discussion

Design Thinking Process:

Step 1: Empathize
Step 2: Define
Step 3: Ideate
Step 4: Prototype
Step 5: Test

Video material source:

What is Design Thinking? -

https://www.youtube.com/watch?
Module 4 - Market Research and Design v=TtgegZfk5ZU
Thinking Process
Cave man Design Thinking -
https://www.youtube.com/watch?
v=WrY5FQpfY1s

- Analyze to detetermine which scene

deipicts each step of design thinking
process

Supplementary material:

Design Thinking and Innovation At

Apple -
https://www.youtube.com/watch?
v=ir3E-TEUk48

Supplementary source:
Performance Task 3 & 4
1st Quarter Examination
Module 5 – 7P’s of Marketing & Branding
 Module 6 – 4 M’s of Production and Business
Model

Groupings for Performance Task 1 & 2

Business Plan Presentation
2023

Module 9 – Business Implementation

 Module 10 – Bookkeeping
Groupings for Performance Task 3 & 4

2nd Quarter Examination

Video Presentation (Business
Advertisement)
Completion of Requirements
Sembreak

plementation of a business plan. The preliminaries of this course include the following: 1) discussion on the relevance of the course; 2) explanation of key concepts of common compe

ses (Arts/Sports/Techvoc/Academic):
Day 1 Diagnostic Assessment Differentiated Activites (per Targeted Instruction)
Enrichment

Fact or Bluff (Agree or Disagree) (5 items)

Entrepreneurial idea and Forces of
Competition Model
5 - Enrichment
4 - 2 - Reinforcement
1 - Remediation - presentation, mapping/organizer
Match the variables in column A with the Think of two products and segment
method of segmentation in column B. the potential market in 4 ways
Write the letter as your answer in the
space provided before the number.
(DepEd Marikina SLM Module 3) (7 items)

7 - 6 - Enrichment
5 - 3 - Reinforcement
2 - 1 - Remediation
Identify each sentences whether a Think of one business idea you think
strength, weakness, opportunity or will address a certain social issue
threat (7 items) prevalent in your community.
Conduct a SWOT analysis. Provide 3
7 - 6 - Enrichment factors per element.
5 - 3 - Reinforcement
2 - 1 - Remediation
 Collaboration work (Groupings)
Reciprocal Teaching
1. Group yourselves and assign a
Rate your partner according to his/her leader (consult your subject teacher
prior knowledge of the topic on the number of groups) (FGD)
2. Brainstorm with your groupmates
Likert Scale to come up with an innovative
product or service concept.
5 - Strongly Agree 3. Propose at least (3) three
4 - Agree innovative business concepts, a
3 - Neutral product or a service based on the
2 - Disagree track or strand you are in by
1 - Strongly Disagree following the first three steps in
design thinking. Discuss and explain
5 - Enrichment by following the format below in a
4 - 3 - Reinforcement 1 separate sheet of paper. Your
2 - 1 - Remediation teacher will be the one to approve
and validate your business concept
to be used for the next lesson.

Proposal No.1:
Step 1: Empathize
Step 2: Define
Step 3: Ideate

5 members each group

se; 2) explanation of key concepts of common competencies; 3) explanation of core competencies relative to the course; and 4) exploration of career opportunities.
Differentiated Activites (per Targeted Instruction) Asynchronous
Reinforcement Remediation

Entrepreneurial idea and Sources of

opportunities KWL Chart on Sources of
Opportunities 10 - item multiple choice quiz
- presentation, mapping/organizer, - Re-read or rewatch + KWL chart
jingle (Sun and Moon tune)
Watch and observe three products Concept Organizer 10 - item mutiple choice
being advertised or promoted on
television. Evaluate the segmenting Segmentation and Types/Methods of
methods used by the producers of the Segmentation based on their own
particular products. Write your understanding
answers on the table below. (DepEd
Marikina SLM)

Categories:
- Hygiene
- Health
- Food
- Actvivity
- Application
- Technology
- Establishment
Think of one product that is already Peer assessment 10 - item multiple choice quiz
existing in the market (based on your
assigned category) that you want to Interview at least 5 of your
analyze using SWOT tool. Give at least classmates and ask their
3 factors per elements. understanding of the topic. Provide a
summary of your interview.
Categories:
- Hygiene
- Health
- Food
- Actvivity
- Application
- Technology
- Establishment
Search at least (2) two entrepreneur Peer assessment 10 - item multiple choice quiz
success stories related to your track/
strand and find out how they came up Interview at least 5 of your
with their idea of their successful classmates and ask their
product or business by following the understanding of the topic. Provide a
steps in design thinking below. Write summary of your interview.
your answer in the separate sheet of
paper.

Entrepreneur's Name
Business/Product Developed
Step 1: Empathize
Step 2: Define
Step 3: Ideate
Step 4: Prototype
Step 5: Test
Step 6: Implement
and 4) exploration of career opportunities.
Entrepreneurship
Quarter 2

MELC Week Date

A. Demonstrate understanding of the 4 Ms of

operations 12 Nov 7 - 11
B. Describe the 4Ms (Manpower, Method, Machine,
Materials) of operations in relation to the business
opportunity:
Develop a product description 13 Nov 14 - 18
Create a prototype of the product

Test the product prototype

Validate the service description of the product with 14 Nov 21 - 25
potential customers to determine its market
acceptability

Select/pinpoint potential suppliers of raw materials

and other inputs necessary for the production of the 15 Nov 28 - Dec 2
product or service;
Discuss the value/supply chain in relation to the
business enterprise

Recruit qualified people for one’s business 16 Dec 5 - 9

enterprise.
Develop the business model
Forecast the revenues of the business
Forecast the costs to be incurred
Implement the business plan 18 Jan 2 - 6
Identify the reasons for keeping business records

Perform key bookkeeping tasks

Identify where there is a profit or loss for a business
 Module

Module 6 - DepEd Central/

Q2 - Module 2 - DepEd Marikina

Q2 - Module 2 - DepEd Marikina

Q2 - Module 2 - DepEd Marikina

Module 6 - DepEd Central

Module 6 - DepEd Central

Module 9 - DepEd Central

 Day 1 - Guided Concept Exploration

Day 2 - Experiential and Interactive Engagement

Day 3 - Experiential and Interactive Engagement

Day 4 - Learner-Generated Output

One Minute Essay

One Sentence Summary
One Word Summary
Think-Pair-Share
Think-Write-Pair-Share
Three-two-one

Web Map
ABC Summaries
Reciprocal Teaching/Questioning
Gallery Walk
One Question and One Comment

Poem Writing
Song Writing

Yesterday's News
News Headline

Venn Diagram

Gibbish
A. Reviewing previous lesson/s or presenting a new
lesson
B. Establishing a purpose for the lesson
C. Presenting examples
D. Discussing new concepts
E. Continuation of the discussion of new concept
F. Developing mastery
G. Finding practical applications of concepts and
skills (Localization)
H. Making generalization and abstraction
I. Evaluating learning

J. Additional activities for application or remediation

 What's In

What’s New
What Is It
What Is it
What Is it
What's More

What I Can Do

What I Have Learned

Assessment

Additional Activities
 Diagnostic Test

Targeted Instruction - Differentiated Activites

Feedbacking Tool - Peer Review

 Activity Date
Opening of Classes August 29, 2023
First Quarter August 29, 2023 - October 30, 2023
Second Quarter October 31, 2023 - January 23, 2024
Third Quarter January 31, 2023 - April 4, 2024
Fourth Quarter April 5 - June 10, 2024

Class Breaks:
Christmas Break December 16, 2023 - January 2, 2024
Semestral Break January 24 - 30, 2023
Holy Week March 28 - 31, 2023

Activity Date
AUGUST 2023 Opening of Classes August 29, 2023

SEPTEMBER 2023

OCTOBER 2023 First Quarter Examination October 26 - 27, 2023

End of Academic Quarter 1 October 30, 2023
Start of Academic Quarter 2 October 31, 2023

NOVEMBER 2023 All Saints Day November 01, 2023

All Souls Day November 02, 2023
PTC/Distribution of Cards TBA
Bonifacio Day November 30, 2023

Feast of the Immaculate Conception

DECEMBER 2023 Day December 08, 2023
Start of Christmas Break December 18, 2023

JANUARY 2024 Resumption of Classes January 03, 2024

Second Quarter Examination January 22 - 23, 2024
End of Academic Quarter 2 January 23, 2024
Midyear Break/INSET January 24 - 26; 29 - 30, 2024
Start of Academic Quarter 3/Second
Semester January 31, 2024

FEBRUARY 2024 PTC/Distribution of Cards TBA

Chinese New Year February 10, 2024
EDSA People Power Revolution
Anniversary February 25, 2024
MARCH 2024 Maundy Thursday (Holy Week) March 28, 2024
Good Friday (Holy Week) March 29, 2024

APRIL 2024 Third Quarter Examination April 3 - 4, 2024

End of Academic Quarter 3 April 04, 2024
Start of Quarter 4 April 05, 2024

The Day of Valor (Araw ng Kagitingan) April 09, 2024

PTC/Distribution of Cards TBA

MAY 2024 Labor Day May 01, 2024

Fourth Quarter Examination May 23 - 24, 2024

JUNE 2024 End of Academic Quarter 4 June 10, 2024

End of School Year Rites June 11, 13 -14, 2024
Independence Day June 12, 2024
PTC/Distribution of Cards TBA
 QUARTER 1 QUARTER 2
WEEK 1 AUGUST 29 - SEPTEMBER 1, 2023 WEEK 1
WEEK 2 SEPTEMBER 4 - 8, 2023 WEEK 2
WEEK 3 SEPTEMBER 11 - 15, 2023 WEEK 3
WEEK 4 SEPTEMBER 18 - 22, 2023 PT 1 WEEK 4
WEEK 5 SEPTEMBER 25 - 29, 2023 WEEK 5
WEEK 6 OCTOBER 2 - 6, 2023 WEEK 6
WEEK 7 OCTOBER 9 - 13, 2023 WEEK 7
WEEK 8 OCTOBER 16 - 20, 2023 PT 2 WEEK 8
WEEK 9 OCTOBER 23 - 25, 2023 WEEK 9
WEEK 10 WEEK 10
 QUARTER 2
OCTOBER 31 - NOVEMBER 3, 2023
NOVEMBER 6 - 10, 2023
NOVEMBER 13 - 17, 2023
NOVEMBER 20 - 24, 2023 PT1
NOVEMBER 27 - DECEMBER 1, 2023
DECEMBER 4 - 7, 2023
DECEMBER 11 - 15, 2023
JANUARY 3 - 5, 2024
JANUARY 8 - 12, 2024 PT2
JANUARY 15 - 19, 2024