POST SHOW REPORT

9th

www.beautyasia.com.pk

14-17 December 2023

KARACHI EXPO CENTER, PAKISTAN
Beauty Asia 2023 FIGURES AT A GLANCE

110
Exhibitors from
National &
550
50,000+Visitors 10,000 m2 International
Beauty brands
in the international
from Pakistan & Presenting the pavilion market
Abroad focused beauty
sector
 Inaugural Ceremony

International Beauty Asia Exhibition & Conferences 2023 was inaugurated by Mr. Mustafa Abid Hussain Ghatila,
CEO Mustafa Traders, His Excellency Yi Sungho, Consul General, Republic of Korea, Mr. Altaf Ghaffar, SVP, KCCI,
Mr. Rehan Hashmi, Ex MNA, CEO Raiskco, Mr. Mr. Kim Jae young. CEO, Kumyang Pakistan, Mr. Lim Kwang Suk,
Chairman Korean Association, Karachi Mr. Uzair Nizam, President of International Beauty Asia

Honorable Dr. Khalid Hussain Shaikh, Chairman BOC, Sindh Health Care Commissioners
along with Mr. Uzair Nizam, President of International Beauty Asia & Standing Beside Him on the
Extreme Right Mr. Saeed Trade & Exhibition Event Iran

Honorable Faraz Ur Rehman, President, Korangi Association of Trade & Industry (KATI) as the Chief Guest
of the event along with the delegation from KATI, Mr. Uzair Nizam, President of International Beauty Asia

Honorable Dr. June Kuncoro Hadiningrat the Consul General of the Republic of Indonesia &
Mr. Ahmad Syofian, Ph.D the Minister Counsellor of the Consulate General of the Republic of Indonesia

Honorable Mr. Masoud Kian Bakhsh The Commercial Expert of consulate General of Iran along with
Mr. Zandi Financial Manager of the Consulate General of Iran
Shield Distribution

Mr. Muhammad Zaheer Vice Chairman All Pakistan Aluminium Honarable Consul General Mr. Herman Hardynata Ahmed along
Utensils Manufacturers Association with Mr. Kaleem Teli CEO Igloo

Mr. Saleem Bikiya Chairman Pakistan Tissue Paper Association Representetives of Korea Trade Investment Promotion Agency

Honorable Mr. Martin Dawson Deputy Head of Mission

British Deputy High Commission Karachi
 INTERNATIONAL BEAUTY,
EXHIBITION & CONFERENCES

www.beautyasia.com.pk

14-17 DECEMBER 2023

Karachi Expo Centre, Pakistan

CONFERENCES
 CONFERENCE AREA 1 DAY 1
14th December 2023
Karachi Expo Centre, Pakistan

SESSION ON Professional Diploma in Facial Aesthetic (Master Class)

Topic: Skin Needling Speaker:
Conference Overview:
Dr. Andrew R Christie Schwarz
PhD, Microneedling Specialist,
This diploma program is designed to equip individuals with the Director, Lipservice Consulting (Paris, France)
knowledge and practical skills required to perform skinneedling Clinical Director, Equipmed Aesthetics (Sydney, Australia)
procedures effectively and safely. Students will gain a Global Medical Trainer, DermapenWorld (Sydney, Australia)
comprehensive understanding of the principles of skin needling,-
client consultation, treatment planning, and post-treatment care.

Conference Highlights:

• Skin-Needling History, Application, Indications and Uses.

• Skin Anatomy, Physiology and Histology Contraindications, Consideration, Infusion of Active
Substance Risks.
• Procedural Glide and Infusion Essentials, PRP Combination, Method of Application.
• How to Perform a Standard Treatments, Stripe versus Stamp Techniques,
Risk and Considerations.
• Hyperpigmentation, Acne & All Scares Condition Focus and Protocols.
• Live Demonstration.

Conference Attendees: 40+

Closing Remarks: As we conclude this transformative Skin Needling Diploma Course conference, I want to extend my sincerest appreciation to All
participants for your active engagement and enthusiasm throughout these enlightening sessions. The insights shared by our expert speakers have
undoubtedly expanded your understanding of skin needling, equipping you with valuable tools for your professional journey. Carry the knowledge gained
here with pride and confidence as you venture into the skincare industry. Your commitment to excellence is the driving force behind the success of this
conference, and I am confident that each of you will contribute significantly to the advancement of skincare practices. Congratulations on your
participation, and I wish you all continued success and growth in your careers. Thank you for making this conference a resounding success!
 CONFERENCE AREA 1 DAY 2
15th December 2023
Karachi Expo Centre, Pakistan

SESSION ON Professional Diploma in Facial Aesthetic (Master Class)

Topic: Chemical Peels Speaker:
Conference Overview:
Dr. Andrew R Christie Schwarz
PhD, Microneedling Specialist,
This diploma program is structured to educate and train Director, Lipservice Consulting (Paris, France)
individuals in the safe and effective application of chemical peels. Clinical Director, Equipmed Aesthetics (Sydney, Australia)
Participants will gain a comprehensive understanding of the Global Medical Trainer, DermapenWorld (Sydney, Australia)
different types of chemical peels, their indications, contraindications,
and practical experience in administering treatments.

Conference Highlights:

• History, Origins and Challenges of Chemical Peels.

• Chemical Peels Options, Depths and Types; Skin Anatomy; What Type of Peels is
required for Which Indication.
• Contraindications, Consideration, Fitzpatrick Prototyping; Who not to Peel.
• Chemical Peel Agents; Categories; Features and Benefits; Risk; Formulation.
• What Type of Peel for Indication; Protocols, Treatment Frequency.
• Patient Post-OP Care, Protocols Medium Depth and Cross Technique
• Live Demonstration SP.

Conference Attendees: 40+

Closing Remarks: In conclusion, this Chemical Peel Diploma conference has been a catalyst for knowledge exchange and professional growth.
As we bring this event to a close, let us reflect on the wealth of insights shared by esteemed speakers and the collaborative spirit that has permeated these
sessions. May the skills acquired and connections made propel each participant towards a successful and fulfilling career in dermatology. Thank you for
your active participation and contribution to the success of this conference.
 CONFERENCE AREA 1 DAY 3 & 4
16th 17th December 2023
Karachi Expo Centre, Pakistan

SESSION ON Professional Diploma in Facial Aesthetic (Master Class)

Topic: Botox, IV Nutritional Therapy, Threads Speaker:
Conference Overview: Dr. Bilal Jawed Malik
This comprehensive diploma program is designed to equip Accident & Emergency Specialist,
healthcare professionals with the specialized skills and
knowledge necesary to perform advanced aesthetic procedures,
Hair Transplant Surgeon.
including Botox administration, IV Nutritional Therapy, and Manchester, UK
Threads procedures. Participants will gain a deep understanding
of the theoretical principles, practical techniques, and ethical
considerations associated with these treatments.

Conference Highlights:

Conference Attendees: 40+

Closing Remarks: As we draw the curtains on the IV Nutritional Therapy Threads Diploma Conferenceit is with great satisfaction that we reflect on
the wealth of knowledge shared and connections forged during this enlightening event. Our sincere gratitude goes to the esteemed speakers who
imparted their expertise, the participants who actively engaged in discussions, and the organizers who orchestrated a seamless conference. The diverse
perspectives, innovative approaches, and collaborative spirit showcased throughout the sessions underscore the significance of advancing our
understanding of IV Nutritional Therapy. As we leave this conference, let us carry forward the inspiration and insights gained, fostering a collective
commitment to excellence in patient care and professional development. Until we convene again, may the threads of knowledge woven here continue
to strengthen the fabric of our practice.
 CONFERENCE AREA 2 DAY 1
14th December 2023
Karachi Expo Centre, Pakistan

SESSION ON Energetic Rebalancing for Anti-Aging Benefits

Topic: Reiki & Reverse Aging Speaker:
Conference Overview: Mr. Yogi Wajahat
"Reiki & Reverse Aging” workshop, where ancient healing Wellness Trainer
practices meet cutting-edge insights to guide you on a journey
toward vitality and rejuvenation. This immersive workshop
combines the profound energy healing of Reiki with strategies
for reversing the aging process, offering a holistic approach to
well-being.

Conference Highlights:

Conference Attendees: 30+

Closing Remarks: As we conclude this transformative Reiki & Reverse Aging workshop, let me express my heartfelt gratitude to each participant
for your open minds and vibrant energy throughout our time together. Thank you for being part of this enlightening experience, and may your journey
towards timeless well-being be filled with joy and abundance.
 CONFERENCE AREA 2 DAY 1
14th December 2023
Karachi Expo Centre, Pakistan

SESSION ON Hair Treatment

Topic: Hair Care & Product knowledge Speaker:
Conference Overview: Miss Sana Ejaz
Hair treatment encompasses a wide spectrum of practices and
products aimed at enhancing the health, appearance, and
Hair Expert
manageability of hair. From basic routines like shampooing and
conditioning to more advanced treatments such as coloring,
chemical processes, and reparative therapies, the goal is to
address diverse hair concerns. Scalp health is integral to this
process, with treatments ranging from exfoliation to
anti-dandruff solutions.

Conference Highlights:

Conference Attendees: 30+

Closing Remarks: As we bring the curtains down on this enriching Hair Treatment Conference, I extend my sincere gratitude to all participants,
speakers, sponsors, and organizers who have contributed to the success of this event. Let us continue to foster advancements in the industry, keeping
sustainability, inclusivity, and the diverse needs of individuals at the for front.
 CONFERENCE AREA 2 DAY 2
15th December 2023
Karachi Expo Centre, Pakistan

SESSION ON How to be The Unstoppable Girl

Topic: PMS (Pre-menstrual syndrome) Speaker:
Conference Overview: Maha Qasim
The conference dedicated to exploring the complexities of
Pre-Menstrual Syndrome (PMS). This gathering aims to shed
Research Consultant &
light on the various aspects of PMS, from its physiological roots Nutritionist
to its impact on mental health and relationships. Our goal is to
foster understanding, share knowledge, and provide strategies
for effective management.

Conference Highlights:

Conference Attendees: 30+

Closing Remarks: As we draw the curtains on this enlightening conference on premenstrual syndrome (PMS), I am filled with gratitude and
admiration for the wealth of knowledge and expertise that has been shared. Our collective commitment to understanding and addressing the
challenges posed by PMS has undoubtedly advanced the field and brought us closer to improved patient care.
 CONFERENCE AREA 2 DAY 2
15th December 2023
Karachi Expo Centre, Pakistan

SESSION ON Life Style Modification

Topic: Healthy Life Style Speaker:
Conference Overview: Dr. Mehreen Amer
The Lifestyle Modification Conference, where health and MSPH, M.Sc, Register Dietitian, PhD Scholar
happiness converge! This transformative event, themed Lecturer-Nutrition Science, School of Public Health
'Unlocking Health and Happiness: A Lifestyle Revolution,
'brings together experts, interactive sessions, and cutting-edge
research to empower attendees with practical strategies for
positive lifestyle changes.

Conference Highlights:

Conference Attendees: 30+

Closing Remarks: As we close this conference, let's carry forward the knowledge gained, the connections made, and the inspiration ignited.
Remember, the small changes we make today can lead to significant transformations in our lives and the lives of those around us. Thank you
to all attendees for contributing to the success of this Conference.
 CONFERENCE AREA 2 DAY 2
15th December 2023
Karachi Expo Centre, Pakistan

SESSION ON Skin Treatment & Consultation

Topic: Facial Technics & Product Knowledge Speaker:
Conference Overview: Miss Mahak
This conference serves as a platform for discussing the latest Skin Expert
advancements, trends, and challenges in facial recognition
techniques. Attendees have the opportunity to engage in
insightful discussions, attend hands-on workshops, and explore
the latest innovations in facial recognition technology

Conference Highlights:

Conference Attendees: 30+

Closing Remarks: As we conclude this Skin Treatment & Consultation Conference, I extend my heartfelt gratitude to all participants who
contributed to the success of this transformative Conference. Together, we delved into the intricacies of facial aesthetics, exploring cutting-edge
techniques and ethical considerations. May the knowledge shared here empower each of you to redefine beauty with precision and artistry,
and may your continued dedication to excellence shape the future of facial technics.
 CONFERENCE AREA 2 DAY 2
15th December 2023
Karachi Expo Centre, Pakistan

SESSION ON Weight loss & Pain Management Conference & Workshop

Topic: Weight Loss and Pain Management Speaker:
Conference Overview: Mr. Yogi Wajahat
The Weight Loss and Pain Management Conference is a Wellness Trainer
comprehensive event addressing the intersection of two
critical aspects of well-being. Attendees will gain insights
into evidence-based nutrition strategies, effective exercise
programs, and behavioral psychology techniques for
sustainable weight loss.

Conference Highlights:

Conference Attendees: 30+

Closing Remarks: As we conclude the Weight Loss and Pain Management Conference, we express our gratitude to all participants for
contributing to this enlightening conference. The knowledge shared in workshops and discussions equips us all with practical tools for
personal well-being and empowers a community dedicated to healthier lives.
 CONFERENCE AREA 2 DAY 3
16th December 2023
Karachi Expo Centre, Pakistan

SESSION ON Fitness & Health Conference

Topic: Elder Care Chief Guest: Coordinator:

Conference Overview:
Ambassador Jameel Ahmed Sehar Abdullah
The Fitness & Health Conference that serves as a hub for Senior Advisor Agha Khan University
professionals, enthusiasts, and experts in the health and Speaker:
fitness industry. The conference provides a valuable
platform for networking, knowledge exchange, and
collaboration, fostering a community dedicated to
advancing the field of fitness and health.
Mr. Masroor Ahmed Mr. Mirza Shahid Baig Mr. Asif Meer Mr. Tauseef Shah Dr. Tasneem Kausar
Shaikh Pharmaceutical Professional The Wonderful Club Chairman Shah Group President, Women Chamber
Ex. Chairman SBTE of Commerce

Conference Highlights:

Conference Attendees: 30+

Closing Remarks: As we wrap up this inspiring Fitness & Health Conference, I want to express gratitude to all participants, speakers, and sponsors
for contributing to the success of this conference. Thank you for your dedication to the pursuit of fitness and health.
 CONFERENCE AREA 2 DAY 3
16th December 2023
Karachi Expo Centre, Pakistan

SESSION ON Live Hair Cuts

Topic: Hair Cutting Speaker:
Conference Overview: Marium Panjwani
The Live Hair Cuts Conference is an immersive and Certified Educator &
dynamic event, Attendees witness live demonstrations by
renowned hairstylists showcasing the latest cutting-edge Cosmetologist U.K.
techniques, trends, and styles in real-time.

Conference Highlights:

Conference Attendees: 30+

Closing Remarks: As we bring the curtains down on this electrifying Live Hair Cuts Conference, I want to extend my heartfelt appreciation
to everyone who contributed to the success of this incredible event. Thank you for making this conference a vibrant and enriching experience.
 CONFERENCE AREA 2 DAY 4
17th December 2023
Karachi Expo Centre, Pakistan

SESSION ON The Science of Dermatology

Topic: Skin Treatment Speaker:
Conference Overview: Marium Panjwani
The Skin Treatment Conference is a dermatologists, skincare
professionals, researchers, and industry experts to discuss the latest
Certified Educator &
advancements and trends in the field of dermatology and skin Cosmetologist U.K.
treatment. The conference serves as a platform for sharing
cutting-edge research findings, innovative treatment approaches,
and best practices in skincare.

Conference Highlights:

Conference Attendees: 30+

Closing Remarks: As we conclude this Skin Treatment Conference, I want to express my gratitude to all participants for their invaluable
contributions to the exchange of knowledge and ideas in the field of dermatology. Thank you for your dedication to advancing the science and
art of skin treatment.
 CONFERENCE AREA 2 DAY 4
17th December 2023
Karachi Expo Centre, Pakistan

SESSION ON Face Lifting Workshop

Topic: Face Lifting Speaker:
Conference Overview: Yogi Wajahat
A Face Lifting workshop & conference typically focuses on various Wellness Trainer
aspects of facial rejuvenation and non-surgical techniques aimed at
enhancing facial aesthetics. The Expert sharing their experiences and
expertise to performing these procedures in this conference.

Conference Highlights:

Conference Attendees: 30+

Closing Remarks: In concluding this Face Lifting Workshop, I want to express my gratitude to all participants for contributing to the success
of this conference. As we leave this gathering, let's carry forward the spirit of innovation, ethical considerations, and a commitment to enhancing the
well-being and confidence of our patients. I look forward to seeing the positive impact of our shared insights in the evolving landscape of facial
rejuvenation.
 CONFERENCE AREA 2 DAY 4
17th December 2023
Karachi Expo Centre, Pakistan

SESSION ON Hair and Face Treatment

Topic: Iron Hair Styling and Face Wax Technics Speaker:
Conference Overview: Faisal Mughal
The Iron Hair Styling and Face Wax Technics conference is a Salon Designer
comprehensive event dedicated to exploring the latest advancements
and techniques in the field of hair styling using iron tools and facial
waxing. The conference offers a platform for sharing knowledge,
discussing innovative trends, and showcasing cutting-edge
technologies.

Conference Highlights:

Conference Attendees: 30+

Closing Remarks: As we conclude this enriching Iron Hair Styling and Face Wax Technics conference, we express our gratitude to all participants
who contributed to the success of this conference, May the connections made here continue to blossom, fostering a community dedicated to
excellence in iron hair styling and face wax technics.
 CONFERENCE AREA 2 DAY 3-4
16th & 17th December 2023
Karachi Expo Centre, Pakistan

SESSION ON Health & Beauty Antacids/ Weight lose supplements, Multivitamins

Topic: Health & Beauty / Weight lose Coordinator: Speaker:

Conference Overview: Dr. Anum Ikram

Our agenda is to present Paragon Herbal Laboratories like who we Consultant Nutritionist
are? Why we are here today? We’re here for multiple reasons like
highlighting its strengths, unique selling propositions, and benefits
of our products. We want to Highlight the benefits of Paragon Herbal
Laboratories' products, share success stories, or discuss the science Bilal Rana
behind the formulations, social media engagement for SEO and Dr. Rumaisa Ramzan
Website optimization. We also want to promote our Products related Pharmacist
to health & Beauty, Antacids, Weight Lose Supplements,
Multivitamins etc.
Conference Highlights:

Conference Attendees: 30+

Closing Remarks: As we draw the curtains on this enlightening Health & Beauty Antacids/Weight Loss Supplements/Multivitamins conference,
I would like to extend my heartfelt gratitude to each one of you for your active participation and invaluable contributions. we have engaged in
meaningful discussions, shared groundbreaking research, and explored innovative approaches in the realms of health, beauty, and wellness
 CONFERENCE AREA 2 DAY 1-2 & 4
14th - 15th & 17th December 2023
Karachi Expo Centre, Pakistan

SESSION ON Fitness Training

Topic: Nutrition and Supplements Speaker:
Conference Overview: Tanya
The Nutrition and Supplements Conference is a dynamic forum
uniting experts, researchers, and industry professionals to explore the Fitness Trainer
evolving landscape of dietary supplements and their impact on
nutrition. Throughout the conference, participants will delve into
discussions on the role of supplements in supporting overall health.

Conference Highlights:

Conference Attendees: 30+

Closing Remarks: As we draw the curtains on the Conference on Nutrition and Supplements 2023, I extend my deepest gratitude to each of you
for your active participation, insightful contributions, and unwavering commitment to advancing the fields of nutrition and supplements, this
conference has been a beacon of interdisciplinary collaboration.
1
VISITOR FEEDBACK &
VISITOR ANALYSIS
 50,000+ VISITORS

81.2% 77% Visitors Growth

Visitors are satisfied with exhibition organization.
expected in 2024

85.7%
Visitors are willing to participate in Beauty Asia 2024.

90%
Visitors will recommend Beauty Asia to a friend
or a colleague.
VISITOR BREAKDOWN BY
JOB FUNCTION

Purchasing / Supply Chain Management 36.6%

Manufacturing 27.7%

Sales 21.2%
Quality Chain Management 12.6%
Marketing 11.5%
R&D 10.3%
Others 8.1%
AREA OF INTEREST
FOR VISITORS
BEAUTY ASIA
10.8%

11.2%
23%

17%

12.4%

9.5%

26.5%
6%
2
EXHIBITOR FEEDBACK &
EXHIBITOR ANALYSIS
 Exhibitor
are Exhibitor
willing
3 % will
%
2. 3
recommend

9.
to
Participate in
Beauty Asia 9 Exhibitor
are
%
Beauty Asia
to Friends &
7
2024 satisfied
5 . 0 Colleague
with
attending 9
42%
20
EXHIBITOR
GROWTH 200
International
Overseas Exhibitor Beauty Brands

110 350
34%
BRAND Exhibitors
Local Beauty
Brands

GROWTH

15 Countries Products
 TESTIMONIALS

“ “
”
It was a great experience We Will The International BeautyAsia "Health, Beauty & Fitness Asia" Exhibition conducted at Karachi Expo Center,
Participate Again Pakistan. It was organized by Ecommerce Gateway (Pvt Ltd). The event carried the message:
"Explore beauty trends, fitness innovations, and consumer health insights at the International Beauty,

“
Fitness & Consumer Health Exhibition & Conferences from December 14-17, 2023. Thankyou all our guests and
consumers for trusting us and Joining us for a transformative experience in the realms health fitness.

”
A big shoutout to everyone who contributed to making those days unforgettable! From the organizers at
Ecommerce Gateway (Pvt) Ltd. to all the exhibitors, speakers, and attendees, your collective effort and enthusiasm
turned that event into something truly special. Cheers to the Paragon's teamwork and commitment that made it all possible!

Connecting beauty with success.

Discover the perfect blend of professionalism

“
and glamour at our expo booth A40 - A29

”
at the Beauty Fitness & Consumer
Health Expo International Exhibition!
Celebrating Herbion's Successful Showcase at the Beauty Asia Expo Herbion showcased
its commitment to consumer health and wellness by participating in the Beauty Asia Expo.

“
Herbion's stall was beautifully organized with an aesthetic interior which captivated everyone and
created an engaging atmosphere. Individuals were intrigued by our diverse range of

”
products and healthcare solutions. Moreover, it was inspiring to witness the dedication of our

Beauty industry. We have achieved all

”
team members, whose passion for Herbion's mission shone brightly throughout the event.

the objectives we were looking forward The exhibition was a great success!

”
to in this exhibition. We will plan to

”
We have received quality
participate next year as well. visitors at our booth.
Faiza Beauty Cream
KAW Cosmetics

We had a very good experience in Beauty Asia, these kind of events boost brand awareness. we have intercepted up to 95% of the
public in the exhibition, which gave us a chance to introduced our new brand “protect Buzz” mosquito repellent. with the help
of trials, we have got the very good reviews and positive feedback of the potential users. i hope in future we will participate .
again. thank you Syeda Kausar Habib Brand Manager, Protect

Congratulations to Beauty Asia team on a great and successful Event! (House of Beauty)
Online & Offline Promotion Strategy
International Beauty Asia attracted 50,000 visitors during 4 days of the fair. A focused
marketing effort is carried out on all the major industrial sectors nationally and internationally &
establishing strategic partnerships with associations and government organisations.

1
04 Owners of Jamal's Yellow Pages of Pakistan.
Largest database since last 36 years
Over 500,000 passes distribution
05
Telemarketing team of 25 people

06 Door to door sales team of 80 people all over Pakistan

with 7 offices in Karachi, Lahore, Islamabad, Faisalabad,
Sialkot, Gujranwala, Peshawar.

2
Media Partners (Bol Tv) 07 Invitation letters to all chamber of commerce and
Radio Partners (Mast FM 103) association members.
Coverage in More then
08 Email marketing through dedicated servers in advanced
15 newspapers & 10 TV Channels. html formats.

09

3
More than 200,000 sms each week.
Social Media Campaign
& Press Releases 10
Monthly 80,000 WhatsApp messages to
targeted Audience.
Show Gallery
Media & Online
Coverages
 10th

www.beautyasia.com.pk

12-15 December 2024

Contact Us:
Ecommerce Gateway Pakistan (Pvt) Ltd.
(+92-21) 111 222 444 www.beautyasia.com.pk info@beautyasia.com.pk