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Public-And-Mass Communication

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0% found this document useful (0 votes)
193 views20 pages

Public-And-Mass Communication

Uploaded by

jerssieisreal
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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TYPES OF SPEECH

CONTEXT: PUBLIC
AND MASS
BY: KAESHA AND PAULEEN
REVIEW
1. What was the lesson discussed last meeting?
2. Can you differentiate interpersonal and
intrapersonal?
3. What are the benefits of intrapersonal
communication?
4. What are the 4 types of interpersonal
communication and explain it.
PRE ACTIVITY
For each of the following statements, identify
whether the communication is intrapersonal or
interpersonal.
1. You remind yourself mentally to stay calm before a
job interview.
2. Two friends catch up over coffee and discuss their
recent vacation experiences.
PRE ACTIVITY
3. A student asks their teacher for help
understanding a math problem.
4. A person talks themselves through a tough
workout, saying “Just one more set, I can do
it.”
PRE ACTIVITY
5. A manager holds a one-on-one meeting with
an employee to give performance feedback.
6. You imagine different ways a conversation
might go before confronting a friend about an
issue.
LESSONS OBJECTIVES
Students will learn to distinguish the
differences of mass communication from
public communication.
Students will develop skills in delivering
messages for both public and mass
communication.
PUBLIC COMMUNICATION
• Public communication is the process of sharing information,
ideas, or messages with a large audience, typically through
mass media, public speeches, or online platforms.
• It plays a critical role in shaping public opinion, fostering
community dialogue, and influencing societal change.
ELEMENTS OF PUBLIC COMMUNICATION
1. Speaker: The person that is delivering the message to the
audience, such as a politician, or presenter.
2. Message: The content or information being communicated.
This could be a speech, announcement, or any topic meant for
the audience.
3. Audience: The group of people receiving the message,
whether it’s a live audience in a public forum, viewers, or
listeners.
ELEMENTS OF PUBLIC COMMUNICATION
4. Feedback: The responses or reactions from the audience,
which could be verbal, non-verbal or written.
5. Context: The situation or environment in which the
communication takes place, this includes the occasion.
ELEMENTS OF PUBLIC COMMUNICATION
6. Purpose: The speaker’s intent or goal, whether it is to inform,
persuade, entertain, or inspire the audience.
7. Noise: Any external or internal interference that disrupts the
message, such as technical issues, distractions, or
misunderstandings.
EXAMPLES OF PUBLIC COMMUNICATION
1. Presentations: Visual and verbal communication typically
used in academic, business, or professional settings to convey
information or ideas.
2. Speeches: Formal addresses to an audience, often used in
political, educational, or ceremonial contexts.
EXAMPLES OF PUBLIC COMMUNICATION
3. Interviews: One-on-one conversations, often in media
settings, where a speaker shares insights or opinions
4. Workshops: Interactive sessions that involve teaching or
training a specific skill or knowledge area.
MASS COMMUNICATION
• Mass communication refers to the transmission of information,
ideas, and messages to a broad audience via various channels,
such as television, radio, print media, the internet, and social
networking platforms.
• It plays a critical role in informing the public, influencing social
behavior, and raising awareness about social issues or
advocating specific perspectives.
ELEMENTS OF MASS COMMUNICATION
1. Sender: The person or organization that creates and
transmits the message.
2. Message: The content or information that is being
communicated.
3. Channel: The medium through which the message is
transmitted.
4. Receiver: The audience or individuals who receive and
interpret the message.
ELEMENTS OF MASS COMMUNICATION
5. Feedback: The responses or reactions from the receiver back
to the sender, which can inform future communication.
6. Noise: Any interference or distortion that affects the clarity
of the message, which can be physical or psychological.
7. Context: The environment or situation in which
communication takes place, influencing how messages are
interpreted
EXAMPLES OF MASS COMMUNICATION
1. Digital Media: Online platforms including
websites, social media, blogs, and podcasts
that reach global audiences.
2.Broadcast Media: Broadcasting news,
entertainment, and educational content to a
wide audience
EXAMPLES OF MASS COMMUNICATION
3. Print Media: Newspapers, magazines, and
journals that provide news, analysis, and
features.
4. Advertising: Paid messages designed to
promote products, services, or ideas across
various media.
ACTIVITY
Create a VENN DIAGRAM consisting of 5
differences and 5 similarities of public and
mass communication.
SIMPLE QOUTE
"In public speaking, a single voice can inspire
a room, but in mass communication, that same
voice has the power to reach the world, yet
may struggle to truly connect."
THANK YOU

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