Brand Guidelines
Table Of
Contents
Logo................01
Colors..............06
Fonts...............07
LOGO
01
The
Brand
MAIN VERSION
The set formed by the logo and the isotype
represented here form the brand eclectic
Both components maintain a relationship
with each other.
exact and precise relationship that has been
designed taking care of every detail to represent
the brand Eclectic on a great diversity of supports
and media.
02
The
Isotype
The isotype is the graphic representation of
the brand, is the symbolic part of the brand
and shall be recognized without the text when
applied separately and individually.
It is a particularly important part
of the logo since it will be the most
brand recognizable.
03
Logo Against
Solid Backgrounds
CORPORATE COLORS BACKGROUND
04
Mono
Color
There are many media and supports today
that for various reasons only admit
printing in black and white.
The reproduction of the logo has also been
defined for media and supports in black
and white with the in order to avoid
distortions in these media
05
Partnerships
Logo
COLORS
06
Corporate
Colors
The importance of color in a brand does not
admit discussion, it is very important to respect
all color codes, regardless of the system that is
applied.
The following precisely defines the
corporate colors and their gradations in RGB.
FONTS
07
Andale
Mono
Font
Thank you
