Assignment 2
Generate busi ness ide a s
for e ntre pre n e ur a nd
their opportunitie s thro ug
h brainstorming,
Consistent improvements to
enhance your small
business are critical for its
success and sustainability.
Things like
monitoring cash flow
consistently, utilizing social
media for marketing, and
recognizing your strengths
while asking for
help in areas that are less
so can help you focus on
improving areas of your
business that offer the
biggest gain.
Sometimes it's a good idea
to keep a checklist handy to
remind yourself of the basic
steps you need to take on a
regular
basis.
1. Keep Financial Score
Few small businesses have
an accurate idea of the
daily, weekly, and monthly
numbers and financial
trends taking place
within the organization. It's
vital that you spend the
necessary time keeping
current on cash flow. If you
lack the financial
skills, hire an accountant,
but still stay very much in
the loop.
2. Set Goals
Similar to keeping score,
setting goals and objectives
is an essential part of your
business success. Use the
goals you set
as an ongoing planning tool
to ensure that you continue
to move forward with your
small business. For
instance, try to
increase traffic by a certain
amount on your business
website or biog. More web
traffic can translate into
added sales or
customer loyalty.
3. Use High-Impact
Marketing
Wasting money on
ineffective marketing is
easy. Seek out low-
budget, high-impact
marketing strategies to
improve your small
business. Test one or two
new tactics and see which
perform best before adding
them to your
marketing mix. Social media
is an excellent low-cost and
low-risk way to promote
your business. LinkedIn,
Facebook,
Twitter, and Instagram are
a few good tools to build a
social presence and attract
attention to your business.
4. Master Business
Presentations
A powerful business
presentation can help
improve your small
business' performance.
Start by learning the
essentials of
a memorable business
presentation. These can
include delivering an
unexpected little pearl of
wisdom to captivate your
audience. That said, don't
overload your presentation
with information. Keep
everything relevant.
5. Monitor Trends
No business operates in a
vacuum. Events and
changes in the global
landscape have an effect
on your business. Stay
current on trends and
issues happening in your
industry and local
community. Even things
that don't seem relevant on
the surface might have an
impact on what you do, so
consider all possibilities.
Assignment 2
Generate busi ness ide a s
for e ntre pre n e ur a nd
their opportunitie s thro ug
h brainstorming,
Consistent improvements to
enhance your small
business are critical for its
success and sustainability.
Things like
monitoring cash flow
consistently, utilizing social
media for marketing, and
recognizing your strengths
while asking for
help in areas that are less
so can help you focus on
improving areas of your
business that offer the
biggest gain.
Sometimes it's a good idea
to keep a checklist handy to
remind yourself of the basic
steps you need to take on a
regular
basis.
1. Keep Financial Score
Few small businesses have
an accurate idea of the
daily, weekly, and monthly
numbers and financial
trends taking place
within the organization. It's
vital that you spend the
necessary time keeping
current on cash flow. If you
lack the financial
skills, hire an accountant,
but still stay very much in
the loop.
2. Set Goals
Similar to keeping score,
setting goals and objectives
is an essential part of your
business success. Use the
goals you set
as an ongoing planning tool
to ensure that you continue
to move forward with your
small business. For
instance, try to
increase traffic by a certain
amount on your business
website or biog. More web
traffic can translate into
added sales or
customer loyalty.
3. Use High-Impact
Marketing
Wasting money on
ineffective marketing is
easy. Seek out low-
budget, high-impact
marketing strategies to
improve your small
business. Test one or two
new tactics and see which
perform best before adding
them to your
marketing mix. Social media
is an excellent low-cost and
low-risk way to promote
your business. LinkedIn,
Facebook,
Twitter, and Instagram are
a few good tools to build a
social presence and attract
attention to your business.
4. Master Business
Presentations
A powerful business
presentation can help
improve your small
business' performance.
Start by learning the
essentials of
a memorable business
presentation. These can
include delivering an
unexpected little pearl of
wisdom to captivate your
audience. That said, don't
overload your presentation
with information. Keep
everything relevant.
5. Monitor Trends
No business operates in a
vacuum. Events and
changes in the global
landscape have an effect
on your business. Stay
current on trends and
issues happening in your
industry and local
community. Even things
that don't seem relevant on
the surface might have an
impact on what you do, so
consider all possibilities.
Practical No. 1
Title: Preparation of report on Entrepreneurship as a career.
Practical Significance: It creates awareness and motivation among the students to become
an entrepreneur.
Relevant Course Outcome: Identify one’s entrepreneurial traits.
Competency and Practical Skills: It suggests ideas of challenges and risks to become an
entrepreneur.
Introduction:
The greatest challenge before the youngsters in India today is to build the country into
an economic global giant. The obvious questions that come to the minds of most of them are
– “Why should we in India think of being an entrepreneur? Why not work as part of a larger
organization? Where the opportunities and resources to scale ideas are perhaps far greater?
Entrepreneurship is important for two reasons – One, it furthers innovation to find
new solutions to existing and emerging demands. Two, it offers far greater opportunities for
wealth creation for self and the society than anything else. Entrepreneurship has its
challenges. It is about 20 percent luck and 80 percent effort, clarity, courage, confidence,
passion and above all smartness.
Careers in Entrepreneurship:
A Career in Entrepreneurship refers to the pursuit of starting and running one's
own business venture instead of working for someone else. It involves taking
risks, being innovative, and being willing to face the entrepreneurship
challenges that come with starting and managing a business.
Careers opportunities in entrepreneurship require a willingness to initiate,
experiment, and innovate regularly. Being decisive and innovative is crucial to
adapt to changing demands and circumstances. Entrepreneurs are often self-
employed individuals, and this is a key aspect of an entrepreneurial career.
Choosing entrepreneurship as a career option means experiencing something
different from traditional employment in an organization. It involves a deep
commitment to the venture, taking risks, navigating volatility, and performing
multiple roles simultaneously (such as being a worker, salesperson,
accountant, and owner). Some entrepreneurs find these challenges to be both
rewarding and demanding.
Success Story of Successful Entrepreneur
Name of Entrepreneur:Nagavara Ramarao Narayana Murthy
Brief Introduction of Entrepreneur: Nagavara Ramarao Narayana Murthy (born 20
August 1946) is an Indian billionaire businessman. He is one of the seven co-founders of Infosys, and
has previously served as the chairman, chief executive officer (CEO), president, and chief mentor of
the company before retiring and taking the title chairman emeritus. As of August 2024, his net worth
was estimated to be $5.1 billion, making him the 606th richest person in the world according
to Forbes. Murthy is the father-in-law of Rishi Sunak, the former Prime Minister of the United
Kingdom from 2022 to 2024.
Murthy was born and raised in Shidlaghatta, Karnataka. Murthy first worked at the Indian Institute
of Management Ahmedabad, as chief systems programmer, and Patni Computer
Systems in Pune, Maharashtra. He founded Infosys in 1981 and was the CEO from 1981 to 2002, as
well as the chairman from 2002 to 2011. In 2011, he stepped down from the board and became the
chairman emeritus. In June 2013, Murthy was appointed as the executive chairman for a period of
five years.
Murthy has been listed among the 12 greatest entrepreneurs of our time by Fortune magazine. He
has been described as the "father of the Indian
IT sector" by Time magazine and CNBC for his contribution to outsourcing in India. In 2005, he co-
chaired the World Economic Forum in Davos, Switzerland. Murthy has been honoured with
the Padma Vibhushan] and Padma Shri awards.
Milestone Achievements: He is the first Indian winner of Ernst and Young's World
Entrepreneur of the Year award. Mr. Murthy was elected as a member of the prestigious American
Academy of Arts and Sciences in 2019. He is a foreign member of the US National Academy of
Engineering and a Fellow of the Indian National Academy of Engineering.
Conclusion: "The real power of money is in giving it away"
Marks Obtained Dated Sign of Teacher
Process Product
Total (25)
Related (15) Related (10)
