THE EFFECTS OF SOCIAL MEDIA ON THE ACADEMIC

PERFORMANCE OF GRADE 12 STUDENTS OF

ST. ISIDORE LABRADOR CHILD
DEVELOPMENT CENTER INC.

A research presented to
Senior High School Department of

ST. ISIDORE LABRADOR CHILD DEVELOPMENT CENTER, INC.

Fermina, Maya, Daanbantayan, Cebu

In Fulfillment of

The Requirements for the

Research Project

JOHN PATRICK C. MONTANA

CHRISTOPHER P. ROSALES

JOHN LHEMON C. PEPITO

JERYBELLE P. LIBERTAS

AXCEL PAUL M. ROBLE

LANSMARK Q. GULLEM

FERREL D. MONTERDE

JAKE D. MAYOLA

MARCH 2025

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 APPROVAL SHEET

This research study entitled “THE EFFECTS OF SOCIAL MEDIA ON THE

ACADEMIC PERFORMANCE OF GRADE 12 STUDENTS OF ST. ISIDORE

LABRADOR CHILD DEVELOPMENT CENTER, INC., proposed and submitted

JOHN PATRICK C. MONTANA, CHRISTOPHER P. ROSALES, JOHN

LHEMON C. PEPITO, JERYBELLE P. LIBERTAS, AXCEL PAUL M. ROBLE,

LANSMARK Q. GULLEM, FERREL D. MONTERDE, and JAKE D. MAYOLA in

partial fulfillment of the requirements for the subject Research Project of

Automotive Servicing, has been examined and is recommended for Oral

Presentation.

MELVIN M. COMPUESTO

Research Adviser/Statistician

PANEL OF EXAMINERS

MARY JEAN C. RIVERO MARICEL C. BARGAYO

Chairman Vice Chairman

JARENE G. CODILLA JOYCE P. PEPITO

Research Coordinator Research Adviser/ English Critic

REGINE C. GOMEZ ROJANNIE MAE I. BANGIBAN

Member (Format/Spacing etc.) Member/ English Critic

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 Accepted and approved in partial fulfillment of the requirements of the

subject Research Project for having PASSED the ORAL PRESENTATION on

MARCH 6, 2025.

ABSTRACT

This study investigates the impact of social media on the academic

performance of Grade 12 students of St. Isidore Labrador Child Development

Center Inc. The research examines the frequency and nature of social media

use among these students, exploring their preferred platforms and perceptions of

how social media affects their studies. The findings reveal a complex

relationship, where excessive social media use can negatively impact academic

focus and time management, potentially leading to lower grades. While some

students utilize social media for educational purposes, the study highlights the

need for interventions promoting responsible social media use and effective time

management skills to enhance academic success in the digital age. The

research contributes to a growing body of literature exploring the multifaceted

relationship between social media and academic outcomes, offering valuable

insights for educators, administrators, and parents seeking to support student

success in a technology-driven world. The recommendation from this research

includes: Digital Literacy Programs, Social Media Awareness Campaign, Parent

Involvement, School Policies, and Further Research.

Keywords: Social media, academic performance, digital literacy, time

management, distractions, learning, intervention, digital citizenship.

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 ACKNOWLEDGMENT

This project would not have been possible without the significant

contributions of several key individuals. Our adviser, Mr. Melvin M. Compuesto,

provided invaluable guidance and mentorship, shaping the direction of the

research and offering crucial feedback at every stage. His expertise in this

subject proved indispensable in navigating the complexities of the research

process. Furthermore, we are deeply indebted to each of our parents, for their

consistent encouragement and practical support. Their willingness to help with

this research significantly eased the workload and allowed us to focus on the

core aspects of the project. We also want to thank our friends, for their

unwavering belief in our abilities and well as their willingness to listen and offer

support during moments of frustration. Their friendship provided a crucial

balance, reminding us of the importance of maintaining perspective throughout

the demanding process. We also extend our appreciation to the entire research

group for their collaborative efforts, hard work, and steadfast support. The

contributions of the group were essential to the successful completion of this

project. We recognize the blessings and guidance of Almighty God, whose

providence has been a guiding force throughout the research process.

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 - Researchers

DEDICATION

This research is dedicated to the many individuals whose contributions

have made this work possible. We would like to begin by expressing our heartfelt

gratitude to our family, your unwavering support, constant encouragement, and

steadfast belief in us have formed the cornerstone of this entire project, your love

and sacrifices drive all our endeavors.

To our outstanding research team, thank you for your collaboration,

dedication, and invaluable intellectual contributions. Our shared brainstorming

sessions, late nights, and unwavering commitment to excellence have not only

led to a successful research project but also cultivated lasting friendships and

mutual respect.

We would also like to extend a special thanks to all the participants who

generously contributed their time and insights to this research. Your willingness

to engage with the study and share your experiences has been essential to its

success, enriching the findings and offering valuable perspectives.

Lastly, we acknowledge the Divine guidance and strength that have

sustained me throughout this process. This accomplishment stands as a

testament to the power of faith, perseverance, and the support of those around

us. To everyone who has played a role in this journey, thank you.

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 - Researchers

TABLE OF CONTENTS

Page

COVER PAGE……………………………………………………………………….. i

APPROVAL SHEET………………………………………………………………… ii

ABSTRACT …………………………………………………………………………...iii

ACKNOWLEDGMENT…………………………………………………………….....v

DEDICATION………….……………………………………………….…………….vi

TABLE OF CONTENTS …………………………………………………………….vii

LIST OF TABLES …………………………………………………………………...ix

LIST OF FIGURES …………………………………………………………………..x

CHAPTER 1 THE PROBLEM AND ITS BACKGROUND……….……….……….1

Rationale of the Study …………..………………………………….1

THE PROBLEM ………………..……………………….……………………...2

Statement of the Problem …………………………………………..2

Significance of the Study ………………………………………….. 2

Scope and Delimitation……………….. …………………………....3

Theoretical Background ……………………………………………..4

Review of Related Literature……………………………………..…6

RESEARCH METHODOLOGY……………………………………………...9

Research Design……………………………………………………10

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 Research Environment……………………………………………..10

Research Respondents…………………………………………….12

Research Instrument………………………………………………..12

Sampling Technique …………………………………………………13

Data Gathering………………………………………………………..13

Statistical Treatment……………………………………………….....14

DEFINITION OF TERMS ……….…………………………………………14

CHAPTER 2 PRESENTATION, DATA ANALYSIS and

INTERPRETATIONS ………..………………………………………..16

CHAPTER 3 SUMMARY OF FINDINGS, CONCLUSIONS

AND RECOMMENDATIONS…………………………………………20

Summary of Findings…………………………………….............20

Conclusions ………………………………...………………… ….21

Recommendations ……….……………………………………….21

BIBLIOGRAPHY …………………………...…………………...……………………..23

APPENDICES ………………..………………………………………………………..24

A Letter Request ………………………….……………………..25

B Questionnaire …………………………………………….. ….26

C Sample Computation of Percentage .…….…………………27

CURRICULUM VITAE …………………..……………….…………………………...28

Montana, John Patrick C. …………………………………….……..29

Rosales, Christopher P. ……………………………………………...30
Pepito, John Lhemon C.………………………………………..........31
Libertas, Jerybelle P. …………………………………………………32

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 Roble, Axcel Paul M. ………………………………………………….33
Gullem, Lans Mark Q. ………………………………………….........34
Monterde, Ferrel D. …………………………………………………..35
Mayola, Jake D.. ………………………………………………….......36

LIST OF TABLES
Table Title Page
1 Distributions of Respondents……………………………..…………..12
2 Academic Performance of Grade 12 Students …………..….……..16
3 Social Media Platforms Used Frequently
by The Grade 12 Students …………………………………..………17
4 Hours Spent On Social Media by the Grade 12 Students on an
Average School Day ……………..……………………………...……17
5 Social Media Use for Educational Purposes ………………………..18
6 Effects of Social Media Usage to the Academic
Performance of Grade 12 Students………………………………….19

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 LIST OF FIGURES
Figure Title Page
1 Location of the Research Locale ……………………………………11
2 Geographical Location of St. Isidore Labrador Child
Development Center Inc …………………………………………….11

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