Business development proposal of “ Himalayan crisps co.

ltd “
“ Taste the peak of freshness “

Prepared by : Anju Ratna Yadav

Prepared for : office of the dean faculty of management

Tribhuvan university

In a partial fulfillment of practicum of business plan subject which we study in 6th sem

Siddharthnagar , Rupandehi

May , 2025
 Declaration

I hereby declare that the information provided in this business development proposal is
true accurate and complete to the best of my knowledge and belief . this proposal has
been prepared solely for the purpose of outlining our plans strategies, and offerings for
potential collaboration and growth.

No part of this document has been plagiarized or misrepresented and all data projections
and statements has been derived from reliable sources also from use of different internet
and website article , books internal assessment should any additional information or
clarification be required , we are fully prepared to provide it upon request.

Signed :

Name : Anju ratna yadav

Company name : Himalayan crisps co. ltd

Date : May 15, 2025

 Acknowledgement

I would like to express my sincere gratitude to all those who contributed to the
development of this business proposal .special thanks go to our leadership team for their
strategic insights and ongoing support , and to our business development department for
their tireless efforts in market research and opportunity analysis

I also acknowledge the valuable input from our partners and stakeholder whose feedback
helped the shape and direction of this proposal .Their trust and collaboration continue to
drive our commitment to delivering sustainable growth and innovative solutions .

This proposal represent a collective effort , and we are grateful for the declaration,
professionalism and vision of everyone involved .
Table of contents

Section no section

Title page /cover page …………………………………………………… i

Declaration page ………………………………………………………….ii

Acknowledgement page …………………………………………………..iii

Table of content …………………………………………………………….iv

01 Executive summary
02 The business description
 Company overview
 History and back ground
 Mission statement
 Vision statement
 Problem statement /opportunity
 Business objective , legal structure , business model
 Unique value porpostion , proposed strategy approach
03 Market research
 target market
 customer demographic
 competitive analysis ,
 market trends
04 Organization and management
 organization structure,
 founder team
 consultant advisory
05 Product or service line
 detailed description
 development stage
 time line
 intellectual property
competitive advantage
06 Marketing and sales strategy
 Branding strategy
 Pricing model
 Sales strategy
 Customer retention strategy
07 Operational plan
 Daily operation
 location and facilities
 Technology equipment
 Supplies and fulfilment
08 financial plan
 Startup cost
 Revenue model
 Project profit analysis
 Break even analysis

consclusion ……………………………………………………….

Appendix ………………………………………………………….

References…………………………………………………………
 Executive summary

Business name :- Himalayan chips , location : - bhirahawa rupandehi

Our company Himalayan chips is a health conscious flavor rich snack company
specializing in banana based chips made from originally grown mainly terrain and hilly
area of produced banana . Our unique selling proposition lies in our innovative flavor
range which includes Mint , coriander ,lemon and Himalayan tomato appealing to
modern consumer seeking a fusion of both traditional and bold tastes in a healthy snack
format . operating in a region known for its fertile agricultural land, Himalayan Crisps
Co. leverages local produce and manpower to create value-added food products. The
company specializes in a variety of potato crisps and other fried snacks that cater to both
local and regional markets, including flavors that appeal to Nepali taste preferences such
as Himalayan tomato , coriander , mint and spicy chili blends.

The company’s business model emphasizes:

 Local sourcing of potatoes from farmers in the Rupandehi and neighboring

districts
 Employment generation, especially among women and youth in rural areas
 Affordable pricing, making the snacks accessible to a broad consumer base
 Brand differentiation through packaging and unique Nepali flavor profiles

Since its inception, Himalayan Crisps Co. has gained a loyal customer base and has
expanded its distribution to nearby towns and cities. The company is now seeking
opportunities to scale up operations, introduce new product lines, and explore export
potential to neighboring markets, including India and overseas Nepali communities.With
a clear commitment to quality, sustainability, and local economic empowerment,
Himalayan Crisps Co. is positioned to become a leading name in Nepal’s fast-growing
packaged snack industry.
 Chapter 2: Business description

1. Company Overview

Himalayan Crisps Co. is a Nepali-owned and operated snack food company located in the
Rupandehi district of Lumbini Province, Nepal. The company produces high-quality,
locally inspired potato crisps and other traditional snacks, using locally sourced raw
materials and employing community-based labor. With an emphasis on freshness,
affordability, and regional flavor, Himalayan Crisps Co. aims to redefine the packaged
snack industry in Nepal through quality, innovation, and social impact.. With a unique
blend of traditional methods and innovative flavoring, we aim to create a healthy yet
indulgent snacking experience. Our initial product line includes exotic flavors such as
Himalayan tomato, coriander lemon mint taste with authentic eco-friendly packaging also
the refreshing taste

2. History and Background

Himalayan Crisps Co. was established in 2022 in response to a growing demand for
hygienic, packaged snack foods in semi-urban and rural areas of Nepal. Founders,
inspired by the abundance of locally grown potatoes and the popularity of fried snacks in
Nepali culture, envisioned a company that could transform local produce into a scalable,
branded product.

Starting with a small production unit in Rupandehi, the company has since expanded its
operations, introduced new flavors, and partnered with regional distributors. Today, it
stands as a promising agro-processing enterprise contributing to rural employment and
entrepreneurship.

3. Mission Statement

To produce delicious, affordable, and culturally authentic snack foods by empowering

local communities and promoting sustainable agro-based practices.

4. Vision Statement

To become Nepal’s leading locally rooted snack brand, recognized for quality, innovation,
and positive impact on rural livelihoods.
5. Problem Statement / Opportunity

Nepal’s snack industry is dominated by imported or mass-produced items that often lack
quality, local flavor, or hygienic standards. Farmers in districts like Rupandehi face
limited market access and value addition opportunities for their crops. There is a clear
opportunity to create a localized, value-driven food processing company that fills this gap
by:

 Offering hygienic, tasty, and affordable snacks with Nepali flavors

 Creating rural employment and supporting local agriculture
 Competing with imports and national brands by emphasizing freshness and
authenticity

6. Business Objectives

 Expand product distribution to all major towns in Province 5 and neighboring

provinces within two year.
 Achieve a 25% year-over-year revenue growth
 Create 100+ direct and indirect employment opportunities by 2026
 Establish a fully automated semi-industrial production facility by 2027

7. Legal Structure

Himalayan Crisps Co. is registered as a Private Limited Company under the Company
Act of Nepal, with its head office in Butwal, Rupandehi. It complies with all local food
safety, labor, and tax regulations.

8. Business Model

Himalayan Crisps Co. operates on a B2B and B2C model, selling products through:

 Retailers, wholesalers, and local distributors in Rupandehi and neighboring

districts
 Direct sales at local markets and events
 Future plans for online sales and e-commerce partnerships

Revenue is generated through bulk and retail sales of packaged crisps and other snack
items. Costs are kept low through local sourcing, while product margins are optimized
through branding and quality packaging.
9. Unique Value Proposition

 Locally inspired flavors: Flavors tailored to Nepali tastes (e.g., chili, timur,
mustard oil)
 Farm-to-packet approach: Sourcing directly from local farmers
 Affordable pricing: Products designed for mass-market affordability
 Community impact: Focus on rural employment and women’s empowerment
 Hygienic & fresh: Processed in a clean facility with strict quality control

10. Proposed Strategy and Approach

To ensure sustainable growth and long-term impact, Himalayan Crisps Co. adopts the
following strategy:

 Product Strategy: Expand the product range to include baked and low-oil snacks,
while maintaining strong branding and packaging standards.
 Market Strategy: Focus on underserved rural and peri-urban markets first, then
gradually expand to urban and international markets.
 Operations Strategy: Invest in semi-automated equipment to increase efficiency
and ensure consistent quality.
 Partnership Strategy: Collaborate with local farmers, co-operatives, NGOs, and
microfinance institutions to strengthen the supply chain and community
involvement.
 Brand Strategy: Build a strong local brand rooted in Nepali identity, nutrition,
and pride.

Chapter 3: Market Research

1. Industry Overview

The agro-processing sector in Nepal is evolving rapidly, with banana-based products

emerging as a niche but high-potential market. Nepal ranks among the top banana-
producing countries in South Asia, especially in the Teri belt (including Rupandehi,
Nawalparasi, and Chitwan). However, post-harvest losses are high due to poor storage
and limited value-addition. This presents a strong opportunity for banana processing
businesses.

Popular banana-based products include:

 Banana chips (fried/salted/spiced)

 Dried banana slices (dehydrated snacks)
 Banana flour (used in gluten-free or baby food)
 Banana puree (used in desserts and beverages)
2. Target Market

Himalayan Crisps Co. targets both the mass consumer snack market and the emerging
health-conscious and export segments. Primary focus is on:

 Local and regional consumers (snack chips)

 Urban retailers and supermarkets
 Wholesale buyers and distributors
 Future potential: Exporters and health product suppliers

3. Customer Demographics & Behavior

General Ages 10–50, rural and urban, daily snack buyers, prefer low-cost,
Consumers tasty snacks

Health-conscious Urban youth and middle class, prefer low-oil, natural snacks

Retailers Small shops, pan pasals, sell high-turnover, low-margin items

Institutions Schools, canteens—interested in healthy snacks for students

Buying Behavior:

 Price-sensitive, prefers packs between NPR 10–20

 Taste and freshness are key
 Prefers local or known regional brands over expensive imports

4. Competitive Analysis

Local Competitors:
Brand Strengths Weaknesses

Small village brands Cheap, local flavor Poor packaging, inconsistent quality

Unbranded street chips Readily available Hygiene concerns, short shelf life

Imported Brands:

 Available in cities but too expensive for mass market

  Focus on premium segment; no rural outreach

Himalayan Crisps Co.'s Edge:

 Strong sourcing from Rupandehi’s banana farms

 Hygienic production with local flavors (spiced chips)
 Mid-range pricing with appealing packaging

5. Market Trends
Trend Impact on Business

Rise in banana chip

Consumers view it as a “healthier” fried snack alternative
popularity

Shift to packaged, hygienic

Boosts demand for branded, labeled products
snacks

Growth in local agriculture Abundant raw material supply at lower cost

Banana processing reduces fruit spoilage, appeals to

Awareness of waste reduction
sustainability goals

Chapter 04 : organization and management

1. Business Overview

Himalayan Crisps Co. is a private limited company registered under the Company Act of
Nepal. It focuses on producing and marketing high-quality banana chips and other
banana-based snack products. The company is committed to empowering local farmers,
promoting hygienic food practices, and delivering delicious and affordable snacks to
Nepali consumers.

With an initial investment of NPR 60 lakh, the business has been structured to operate
efficiently with a small but capable team, supported by industry experts and local
advisors.

2. Organizational Structure

Himalayan Crisps Co. uses a flat hierarchical structure to ensure efficient decision-
making, cost control, and agility in early operations. As the company grows, the structure
may expand to include more functional departments.
 Board of Directors

┌─────────┴──────────┐

Managing Director (MD)/CEO Advisor Board

Production manager sales and marketing finance and admin officer quality control

Field sales agent and distributor also retailer

3. Founders and Core Team

1. Anju Yadav – Founder & Managing Director

 Background: 10+ years of experience in agro-processing and food distribution in

Lumbini Province.
 Role: Oversees business operations, sourcing, strategic planning, and investor
relations.

2. Ajay Yadav – Co-Founder & Marketing Director

 Background: Graduate in Business Management, with expertise in rural FMCG

marketing.
 Role: Manages product branding, packaging design, local promotions, and
partnerships.

3. Khusbun Nisha – Finance & Admin Officer

 Background: Chartered Accountant (CA Finalist), previously worked in

microfinance and SME accounting.
 Role: Handles budgeting, accounts, payroll, and regulatory compliance.

4. Rupa Chaudhary – Quality Control & Production Supervisor

 Background: Diploma in Food Technology, with experience in hygienic snack

production.
 Role: Ensures food safety standards, manages kitchen staff, supervises batch
processing.
Advisors and Consultants

To guide the startup through its early stages, Himalayan Crisps Co. works with a network
of part-time advisors and consultants.

Agricultural Consultant – Mr. Deepak maurya

 Role: Advises on banana sourcing, post-harvest handling, and farmer engagement.

 Works with local banana cooperatives to ensure steady supply.

Business Development Mentor – Ms. Sanju Yadav

 Affiliated with a local NGO supporting women-led enterprises.

Supports marketing strategy, retail partnerships,

Legal & Compliance Advisor – Ms urbashi Yadav

 A lawyer specializing in company law and food regulation.

 Helps with registrations, labor law compliance, and food safety certifications

Chapter 5: Product or service line

1. Overview

Himalayan Crisps Co. specializes in producing banana-based snacks using locally

sourced bananas from Rupandehi and surrounding districts. The company focuses on
value addition to one of Nepal’s most abundant and underutilized fruits: bananas. These
products are hygienically processed, affordably packaged, and tailored to Nepali tastes.

Initial product lines will consist of banana chips in multiple flavors, with plans to
expand into dried banana snacks and banana flour for the health-conscious market.

2. Product Line Description

A. Himalayan Banana Chips (Main Product)

Crunchy, thin-sliced banana chips made from green bananas, fried in sunflower oil or
mustard oil, with regionally inspired flavors.

 Mint banana chips : Refreshing and cooling flavor ideal for summer snacking.
 Coriander banana chips: hereby earthy twist and traditional fragrance.
 Lemon : A citrus lover flavor mainly for youth.
 Himalayan tomato : very tart and tangy also variably sweet with bold complex flavor

B. Dried Banana Slices (Future Product – 2nd Phase)

Soft, chewy banana pieces dried without added sugar – aimed at the health-conscious
and export market.

Key Features
No added sugar or preservatives

Shelf-stable and nutritious

potential for school snacks and exports

C. Banana Flour (Future Product – 3rd Phase)

Finely ground flour made from unripe bananas. Gluten-free, high in fiber and potassium.
 Key Features
4) Target Market:

(i) Health-conscious consumers, youth the age group between ( 15 to 20) yrs
they can prefer these type of snacks because its an age where u have to
consumed healthy food help to your body
(i) Organic and natural food enthusiasts
(ii) Eco-conscious millennial and Gen Z
(iii) Domestic and international snack lovers
Tourist and export markets looking for local Nepalese product
If we will offers our product in these area then we will get successful response. In our
first attempt we will target three cites within 7 months of the first launching mainly our
local also near to us different city

3. Product development timeline (18 month)

Stage Activities Timeline

Phase: 1 setup and testing Equipment and purchasing Month 1-3
production trail ,initial flavor
Phase :2 launch Launch 3 chips variant Month 4-6
Phase : 3 expansion Introducing of remained Month 7-12
flavored product
Phase : 4 diversification Rand development also small Month 13- 18
batch sales

.4Competitive Advantage

Himalayan Crisps Co. will differentiate itself in the market through the following
advantages:

Advantage Details

Uses bananas grown in Rupandehi, reducing raw material

Local Sourcing
cost and supporting local farmers

Nepali-inspired variants (mint coriander , Garlic-Chili) not

Unique Flavors
available in national brands

Smaller packs priced at NPR 10–30, perfect for price-

Affordable Pricing
sensitive markets

Use of food-grade, tamper-proof packaging for safety and

Hygienic Packaging
shelf life
 Advantage Details

Employment & Trains and employs local youth and women in production and
Community Model packaging

Very few organized, branded banana chip producers in

Nepal's terrain belt
Low Competition in Niche

Intellectual property

5 Trademark

A trademark is a logo , symbol words or letter used and sometimes legally registerd as a
representation of a company. Trademarking company can sue and protect legally against
any company copying or counterfeiting the company’s product . A trademark products
reflect proof for quality products for the buyer . Our Himalayan crisps co doesn’t have
any legal status but we will register the logo as intellectual property

After the launching of product we will give legal status to our

production process as a patent. In general sense we will
register our assembly line with the name of “ Himalayan
crisps co “ .The purpose to get legal status for our production
process is to climate the competitor towards the copy us .
Our production process is basic secret for our form A
trademark must be distinct and identifiable and original . A
trademark ownership is maintained simply by its continued
by a company .trademarks are legally registered usually for a
term of 7 to 12 years and also violating of trademark owner
can sue a case against person who has violated.

Chapter 06: marketing and sales strategy

1. Branding Strategy

A strong, locally relatable brand will be key to gaining market trust and standing out in
the Nepali snack market. The brand will reflect local pride, freshness, and health-
conscious snacking, while staying affordable and relatable.

🏷️Brand Identity:

 Brand Name: Himalayan Crisps

 Tagline: “Local Taste, Crispy Goodness”
 Logo Concept: A banana leaf or mountain peak combined with a crisp chip
illustration—symbolizing freshness, naturalness, and Nepali roots.
 Color Scheme: Green (natural), Yellow (banana), and Red (spice & vibrancy)

Packaging Approach:

 Food-grade, air-sealed packets

 Clear labeling in Nepali and English
 Flavor-coded colors (e.g., red for spicy, green for salted, brown for jaggery)
 Nutritional info and a QR code for social media/feedback

Brand Communication:

 Emphasize “Made in Rupandehi” and “Supporting Local Farmers”

 Promote hygiene, flavor, and community impact
 Use local festivals, fairs, and FM radio for early promotions

2. Pricing Model

The pricing strategy is built around affordability and high volume, especially in rural
and semi-urban markets.

Target Price Points:

Pack Size MRP (NPR) Margin to Retailers/Distributors

10g 10 20–25%

20g 15–20 25–30%

50g 30 30–35%

Pricing Strategy:

 Use penetration pricing initially to capture market share

 Gradually introduce premium variants (e.g., baked, organic, dried)
 Offer combo packs and festival promotions (Buy 2 Get 1 Free)
3. Sales Strategy

A combination of direct sales, distribution partnerships, and local retail outreach will
be used to gain shelf space and grow market share.

Sales Channels:

 Local Retail Shops & Kiosks – Key partners in villages and towns
 Distributors/Wholesalers – Covering Rupandehi and nearby districts (Palpa,
Nawalparasi, Kapilvastu)
 Mobile Van Sales – Branded vans selling directly to rural areas and school zones
 Supermarkets & Department Stores – Butwal, Bhairahawa, and major towns

Sales Tactics:

 Free product samples during launch

 Branded stands and posters for retailers
 Monthly sales incentives for top-selling shops
 Collaborations with schools and small canteens

4. Customer Retention Strategy

Keeping customers loyal in a price-sensitive market requires smart engagement,

consistent quality, and trust-building.

Tactics for Retention:

Strategy Details

Consistent Taste & Use strict quality control to ensure every packet meets
Quality expectations

QR code or WhatsApp contact for feedback; run “flavor

Feedback Loop
suggestion” contests

Loyalty Punch Cards For retailers: Offer bonuses after every 10 bulk purchases

Limited-Time Flavors Rotate new seasonal flavors to keep customers curious

Community Sponsor local events, school functions, and rural fairs to build
Engagement local goodwill

Distribute low-cost items like stickers, badges, and t-shirts for

Branded Merchandise
brand recall
Digital & Social Media Integration (Light Strategy Initially)

As smartphone penetration grows in rural areas, the business will start simple digital
efforts:

 Facebook & TikTok: Recipe ideas, user videos, and farmer stories
 WhatsApp Orders: Partner retailers and local buyers can place bulk orders via
chat
 Local Influencer Support: Small TikTok creators promoting snacks in fun,
engaging ways

Chapter 07 operational plan

1. Daily Operations

Daily operations are designed to ensure smooth production, quality control, packaging,
and timely product distribution. A small team of trained staff will manage the production
and supply chain on-site.

Typical Daily Schedule:

Time Activity

7.00 – 9.00 Raw banana procurement cleaning and peeling

9.00 – 12.00 pm Slicing , frying and seasoning in batches

1.00 – 3.00 pm Cooling weighting finished product

3.00 – 5.00pm Quality check labeling and dispatch preparing

5.00 – 6.00 pm Inventory update equipment cleaning admin work

staff Roles per Day:

 2 Production workers (cutting, frying)

 1 Quality control & packaging assistant
 1 Delivery/logistics support
 1 Supervisor (also handles stock & operations log)

2. Location and Facilities

Primary Facility Location:

 Location: Semi-urban area near Butwal, Rupandehi

 Size: Approx. 1,200–1,500 sq. ft. rented facility
 Cost: NPR 10,000–15,000/month (estimated)
 Proximity: Near banana farms and highway for easy logistics
Facility Features:

 Raw material storage area

 Washing and slicing station
 Frying and cooling area (ventilated)
 Flavoring and mixing station
 Packaging and sealing room
 Office corner and admin desk
 Inventory space for packed items

The facility will comply with basic food safety and hygiene standards recommended by
the Department of Food Technology and Quality Control (DFTQC), Nepal.

3. Technology and Equipment

Investment in semi-automatic, small-scale equipment will improve efficiency, reduce

labor dependency, and maintain hygiene.

Key Equipment List (Estimated Cost NPR 20–25 Lakh):

Equipment Purpose

Banana slicer (semi-auto) Uniform chip slicing

Deep fryers (2 units) Batch frying of chips

Oil extractor/spinner Removes excess oil from chips

Mixing drums Even flavoring of chips

Heat sealer Sealing of plastic packets

Weighing scale (digital) Accurate packing by weight

Packaging table setup Manual packing station

Exhaust & ventilation Maintain air quality during frying

Optional future addition:

 Dehydrator (for dried bananas – NPR 5–6 lakh)

4. Supplies & Fulfillment
🧺 Raw Material Sourcing:

 Sourcing green bananas from local farmers and cooperatives in Rupandehi

 Build partnerships with 3–5 banana growers for continuous supply
 Monthly contracts or cash-on-delivery basis

Packaging Supplies:

 Food-grade plastic packets (10g, 20g, 50g sizes)

 Labels printed locally (in Nepali and English)
 Boxes and cartons for transport

Packaging will be outsourced initially to local printers and packaging vendors in

Butwal or Bhairahawa.

Distribution & Fulfillment:

Channel Logistics Plan

Local retail shops Weekly delivery via 3-wheeler or motorbike

Distributors (district) Bulk shipment every 2 weeks via hired van

Festivals/Events On-demand deliveries, short-term retail booths

Schools/Cafes Scheduled replenishment with credit option

Chapter 08: financial plan

1 startup cost breakdown

Category Startup cost

Equipment and machinery 22,00000
Rent and renovation (6month) 120000
Raw material 3,00,000
Packaging material 2,00,000

Branding and marketing 3,00,000

Salaries (6months reserved) 6,00,000
Working capital reserve 12,00,000
Distribution setup 3,50000
 Legal licensing 80000
Contingency fund 6,50000
Total 60,00,000

2. Revenue Model

The company will generate revenue primarily from the sale of flavored banana chips in
10g, 20g, and 50g packs across retail and wholesale channels.

Pack size Selling price Cost per pack Estimates profit

10g 10 4.5 55%
20g 15 7.5 50%
50g 30 15 50%
Monthly Sales Target (After 3 Months Ramp-Up):
Pack Units/ Revenue/
Type Month Month

10g 20,000 NPR 2,00,000

20g 15,000 NPR 2,25,000

50g 5,000 NPR 1,50,000

Total 40,000 NPR 5,75,000

Year 1 Expected Average Monthly Revenue: ~NPR 5–6 lakh

Year 1 Total Revenue Estimate: ~NPR 60–70 lakh

3. Projected profit and loss statement

Category Monthly Npr Annual (NPR)

Revenue 5,75000 69,00,000
Cost of good sold 2,87000 34,44000
Gross profit 2,88000 34,56000
Operating expenses -
Salaries 1,00,000 12,00,000
Rent and utilities 25,000 3,00,000
Marketing and distribution 40,000 4,80000
Maitaince 15000 1,80000
Total operating expenses 1,80000 21,60000
Net profit before tax 1,08000 12,96000

Net profit margin -18 -20%

Net year 1 profit estimate NPR 12-13 lakh

4. Break-Even Analysis
Fixed Costs/Month: NPR 1,80,000
Gross Profit/Unit (average): NPR 7.2

(Assuming mix of 10g, 20g, and 50g with average margin)

Break-Even Sales Units = Fixed Cost / Profit per Unit

= 1,80,000 / 7.2 ≈ 25,000 units/month

Break-Even Point:

 Sales Revenue Required/Month: ~NPR 3,00,000

 Time to Reach Break-Even: ~5–6 months from launch

Conclusion
Himalayan Crisps Co. presents a promising business opportunity by transforming locally
available bananas into value-added snack products. With a strong focus on hygienic
production, unique Nepali flavors, and affordable pricing, the company is well-positioned
to meet rising consumer demand for healthier, locally made snacks.

Supported by a lean and efficient operational setup, a robust sales and distribution
strategy, and a socially responsible sourcing model, Himalayan Crisps Co. expects to
break even within the first 6 months and generate sustained profitability within the first
year.

By reinvesting in community partnerships, quality control, and brand growth, the business
aims not only to deliver strong financial returns but also to contribute meaningfully to
local employment and food innovation in Nepal.

With an initial investment of NPR 60 lakh, the company is ready to launch, scale, and
succeed in Nepal’s growing FMCG sector.

Appendix
A. Product Visuals (Mockup concepts)

[Add photos, drawings, or digital mockups of packaging and product variants.]

B. Equipment Specification Sheet

Includes banana slicer, fryer details, sealer models, and capacity

C. Financial Tables (Summarized)

 Year 1–3 Profit & Loss Summary

 Break-Even Table
 Startup Cost Table

D. Market Research Summary

 Local competitor list

 Flavor preference surveys
 Distribution network mapping

E. Licenses and Registrations Needed

 PAN/VAT registration
 Food hygiene certificate (DFTQC)
 Local Municipality industry registration
 Labor contract templates

References

 Sumana Foods Udhog. (n.d.). AS Banana Chips 25g. Retrieved from

https://www.yarsabazar.com/listing/as-banana-chips-25g-079-6df7-442d-b7f4-
fe006cc03409/9f860515-ebab-4f51-a7c3-bc12a9317fc
 Khetipati Organics. (n.d.). Dehydrated Banana – Healthy Snack. Retrieved from
https://exportfromnepal.com/khetipati-organics-dehydrated-banana-dried-banana-healthy-
snack-100-natural-no-added-sugar-no-preservatives-hhbc002-68172249916023

 Karakoram Foods. (n.d.). Banana Chips. Retrieved from

https://karakoramfoods.com/product/banana-chips

Himalayan Packaging Pvt. Ltd. (Packaging Supplier Reference):

Himalayan Packaging – Example supplier for packaging materials, relevant for crisps
production.
.
.
-