Stocks Education
Stocks Education
MCR TRADING
                                  What is a Stock?
                                                             When you purchase a stock from a company, you become a
                                                             shareholder, and the small piece you own is called a share.
                                                             Investors buy and own stocks in hopes that the company will succeed.
                                                             When the company does well, its stock owners share in those profits.
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                                                                  Investors can
Companies can       Private companies "go public" to raise                             There are two primary
                                                                  buy and sell
issue their stock   money for business initiatives such as                             ways that shareholders
                                                                  public stocks by
shares either       launching new products or services                                 can earn returns on their
privately or        expanding its reach. They do this
                                                                  opening an
                                                                                       investments: capital
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                                                                  account with a
publicly.           through IPO’s                                                      gains and dividends.
                                                                  stock broker.
                                                   Tickers
A stock ticker is how information about a stock is presented to investors. A stock ticker symbol is a short code used to identify a
company that issues stocks or securities. These identification codes were designed by the exchanges and kept short to help
investors and traders easily identify them.
There may be up to four letters on the New York Stock Exchange. The Nasdaq
uses up to five, but some may use less. The Coca-Cola Company, for instance,
uses the ticker symbol KO.
Knowing a firm's ticker symbol is vital when it comes to buying or selling shares.
If a trading friend talks about a trending stock, and another trader enters the
wrong ticker symbol while making a trade, that trader ends up with the wrong
asset. That can be a costly mistake.
When a ticker symbol has an "E" after its name, that means the company has
not met regulatory rules for financial reporting.
Pre-market trading is the period of trading activity that occurs before the
regular market session. Many investors and traders watch the pre-market
trading activity to judge the strength and direction of the market in anticipation
of the regular trading session.
After-hours trading is securities trading that starts at 4 p.m. U.S. Eastern Time
after the major U.S. stock exchanges close. The after-hours trading session
can run as late as 8 p.m, though volume typically thins out much earlier in the
session.                                                                                                      Website
Traders and investors engage in after-hours trading for a variety of reasons. They may prefer trading
with fewer market participants or their schedules may require it. They may want to take positions as a
result of news that breaks after the close of the stock exchange. Or, they may want to close out a position
before they leave on vacation.
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                                                 Options
                                                                       An options contract offers the buyer the opportunity to
                                                                       buy or sell before a certain date and at a specified price
                               Calls
Call options allow the
holder to buy the asset at a   A call option gives the holder the right, but not the obligation, to buy
                                                                                                            Example of a trade
stated price within a          the underlying security at the strike price on or before expiration. A
                                                                                                            c = call p = put
specific timeframe. Put         call option will therefore become more valuable as the underlying
                                                                                                            $SPY $410c @ $1.26
options, on the other hand,    security rises in price.
allow the holder to sell the                                                                                Ticker - $SPY
asset at a stated price                                                                                     Strike - $410c
within a specific timeframe.    A long call can be used to speculate on the price of the underlying          Premium - @ $1.26
                               rising, since it has unlimited upside potential but the maximum loss
                               is the premium (price) paid for the option
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                                             Options p2
Puts
Opposite to call options, a put gives the holder the right, but not the
obligation, to instead sell the underlying stock at the strike price on or
before expiration. A long put, therefore, is a short position in the underlying
security, since the put gains value as the underlying price falls. Protective
puts can be purchased as a sort of insurance, providing a price floor for
investors to hedge their positions
Suppose that Microsoft (MFST) shares trade at $108 per share and you
believe they will increase in value. You decide to buy a call option to benefit
from an increase in the stock's price. You purchase one call option with a
strike price of $115 for one month in the future for 37 cents per contact. Your
total cash outlay is $37 for the position plus fees and commissions (0.37 x
100 = $37).                                                                          In other words, the profit in dollar terms
If the stock rises to $116, your option will be worth $1, since you could exercise   would be a net of 63 cents or $63 since one
the option to acquire the stock for $115 per share and immediately resell it for     option contract represents 100 shares [($1 -
$116 per share. The profit on the option position would be 170.3% since you           0.37) x 100 = $63].
paid 37 cents and earned $1—that's much higher than the 7.4% increase in the
underlying stock price from $108 to $116 at the time of expiry.
                           Following a Callout
                                             In the world of Trading, you’ll find experienced traders that share
                                             traders they are entering. These are called callouts or signals.
                                             As you can see on the left, this is an example of an Options trade that they are
                                             entering. To follow this trade, here’s how you’d go about it:
BTO means Buy to Open. This means that you are to open the trade instantly
                                             $SHOP is the ticker, this is the Stock they're looking to enter a trade on, which is
                                             Shopify
12/30 is the expiration date of the Option, this means they're hoping for the price of
Shopify to close above $40 before the 30th December. If it does, they'll make money
                                                     Not all companies pay dividends, but many do. Roughly 75% of
                                                     companies in the S&P 500 pay a regular dividend.
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                                                         ETF’s
Exchange-traded funds, better known as an ETFs, are similar in many
ways to mutual funds. They generally track the price of a basket of
assets (like the S&P 500) - making it easy for investors to diversify
their portfolios by gaining access to an entire asset class. As their
name suggests, they trade on exchanges and can be bought and sold
like stock via a traditional brokerage account.
                                                   There are a variety of fees that may be associated with mutual funds.
                                                   Some funds come with transaction charges for buys and sells or
                                                   commissions known as loads. And there are funds that charge a
                                                   redemption fee if you sell shares you've only owned for a short time.
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Hedge Funds
 A hedge fund is a limited partnership of private investors whose money is
 managed by professional fund managers who use a wide range of strategies to
 earn above-average investment returns.
 Usually high net worth individuals will invest their money into these hedge
 funds. Their money is then managed and invested via professional traders. The
 hedge fund will take a small % of profit made as a fee.
 As investors research to identify hedge funds that meet their investment goals,
 they often consider the fund or firm's size, the track record and longevity of the
 fund, the minimum investment required to participate, and the redemption
 terms of the fund.
Another is that bond and share prices historically tend to react differently to changes in the economic   Website
cycle. Because they generally move independently of each other, an investment portfolio that holds both
is likely more balanced and less prone to shed significant value.
             Dollar Cost Averaging
                                                         Dollar cost averaging is a strategy in which investment
                                                         positions are built by investing equal sums of money at regular
                                                         intervals, regardless of the asset’s price or what is going on in
                                                         the financial markets.
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                                            Sectors p2
Materials Sector                                            Industrials Sector
The materials sector is made up of companies that           The industrials sector includes companies across a wide
manufacture and market goods used in manufacturing.         range of different goods and services. Included in the
Included in the materials sector are companies that         industrials sector are aerospace and defense,
produce chemicals, construction materials, containers       construction, engineering, electrical equipment,
& packaging, metals, paper, and forest products. Some       machinery, commercial supplies, transportation,
of the largest companies in the materials sector are        infrastructure, and some professional services. Some of
Sherwin-Williams and DuPont.                                the largest companies in the industrials sector are
                                                            Honeywell, Boeing, and Union Pacific.
The consumer discretionary sector is made up of those     Opposite of consumer discretionary products, the consumer
companies that produce goods that consumers want but      staples category is made up of those products that people view as
don’t necessarily need. These companies tend to be        needs and that sell no matter how the economy is doing. Included
cyclical since they do well when the economy is booming   in the consumer staples sector are food, beverages, tobacco,
but not when the economy is down. Some of the largest     household products, and personal care products. Some of the
companies in the consumer discretionary sector are        largest companies in the consumer staples sector are Procter &
Amazon, Tesla, and Home Depot.                            Gamble, Walmart, and Coca-Cola.
                                            Sectors p3
Healthcare Sector                                             Financials Sector
The healthcare sector has two primary categories of           The financials sector includes companies in areas of finance.
companies: healthcare equipment & services companies and      Some of the more common industries in this sector include
pharmaceutical and biotechnology companies. The sector        banking, mortgages, financial services, consumer finance,
covers everything from healthcare equipment, supplies,        asset management, capital markets, financial exchanges,
distributions, services, facilities, technology, research,    REITs, insurance, and more. Some of the largest companies in
development, and more.Some of the largest companies in the    the financials sector are Berkshire Hathaway, Visa, and
healthcare sector are Johnson & Johnson, UnitedHealth         JPMorgan Chase.
Group, and Pfizer.
                                                              Communication Services Sector
Information Technology Sector                                 The communication services sector includes many companies
                                                              across two main categories of communications:
The information technology sector includes a wide range of
                                                              telecommunication services and media & entertainment. On the
companies involved in the manufacturing, distribution,
                                                              telecommunication services side, you’ll find providers of
market, and more of both hardware and software. Some of
                                                              wireless, fiber-optic, cable, and internet services. On the media
the most common components within this sector include IT
                                                              & entertainment side are media and broadcasting companies,
services, software, communication equipment, hardware,
                                                              as well as entertainment companies, streaming services, social
electrical equipment, and more. Some of the largest
                                                              media, and more. Some of the largest companies in the
companies in the technology sector are Apple and Microsoft.
                                                              consumer services sector are Facebook and Alphabet (the
                                                              parent company of Google).
                                             Sectors p4
Utilities Sector                                                     Real Estate Sector
We’ve already talked about the energy sector, which includes         The real estate sector is made up of companies involved in
companies that explore, produce, and store energy sources. The       the development and management of real estate. A large
utilities sector is made up of those companies that deliver          portion of this sector is made up of real estate investment
energy sources to consumers. It includes electric and gas            trusts (REITs), but it also includes other real estate leasing,
utilities, water utilities, and many renewable energy companies.     management, and development companies. Some of the
Some of the largest companies in the utilities sector are Duke       largest companies in the real estate sector are American
Energy, NextEra Energy, and The Southern Company.                    Tower Corp. and Simon Property Group.
                                                            Brokers actively trade stocks on the floor of the NYSE. Buyers and
When you hear of stocks, you immediately think of Wall      sellers auction securities for the highest price. Brokers represent the
Street and the New York Stock Exchange                      entity buying the stock, whether it's for a retail brokerage company
                                                            or institutional investors such as pension funds. The brokers set the
                                                            "bid" price, which is the price you're willing to pay for the stock.
                                                            The dealers match up the brokers with the stock sellers, who
                                                            submit an "ask" price. It's usually higher than the bid price. In this
                                                            way, it's like selling a home. The dealer is like the real estate agent,
                                                            who puts the buyer and seller together. Dealers get to pocket the
                                                            difference between the ask and bid price, minus fees and
                                                            expenses, for their work.
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                                                             Most of the transactions occur electronically.
                                                             A computer acts as the dealer, matching up
                                                             buyers and sellers. Even the brokers and
                                                             dealers get their information and trade                   Video
                                                             electronically.
                                   Insider Trading
Insider trading refers to the practice of
purchasing or selling a publicly-traded     By non-public information, we mean that the information is not legally out in
company’s securities while in possession    the public domain and that only a handful of people directly related to the
of material information that is not yet     information possessed. An example of an insider may be a corporate executive
public information.                         or someone in government who has access to an economic report before it is
                                            publicly released.
                                            There's been many big names famous for insider trading such as Martha
                                            Stewart and Jordan Belfort
                                            If someone is caught in the act of insider trading, they can either be sent to
                                            prison, charged a fine, or both. According to the SEC in the US, a conviction for
                                            insider trading may lead to a maximum fine of $5 million and up to 20 years of
                                            imprisonment.
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                                         Penny Stocks
A penny stock typically refers to the stock of a small company that
trades for less than $5 per share.
In the past, penny stocks were considered any stocks that traded for less
than $1 per share. The U.S. SEC has modified the definition to include all
shares trading below $5.
Penny stocks are usually associated with small companies with a lack of
liquidity, meaning that there are few ready buyers in the marketplace. As
a result, investors may find it difficult to sell stock since there may not be
enough buyers. Because of the low liquidity, investors might have
difficulty finding a price that accurately reflects the market.
Due to their lack of liquidity, wide bid-ask spreads or price quotes, and
small company sizes, penny stocks are generally considered highly
speculative. In other words, investors could lose a sizable amount or all of
their investment.
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Due to their low volume, penny stocks tend to be more volatile than
established equities. This means high opportunities for both gains and
losses, and investors should be careful to understand both the risks and
benefits.                                                                        Video
                                                          IPO’s
                                                              Startup companies or companies that have been in business for
When a private company first sells shares of stock to the
                                                              decades can decide to go public through an IPO. Companies
public, this process is known as an initial public offering
                                                              typically issue an IPO to raise capital to pay off debts, fund growth
                                                              initiatives, raise their public profile, or to allow company insiders to
A lot of people trade IPO’s because of the volatility.
                                                              diversify their holdings or create liquidity by selling all or a portion
During the first few weeks of an IPO, price will make
                                                              of their private shares as part of the IPO.
large moves in order find the right value for the stock.
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                                   Types of Stocks
Investors have different objectives, such as growth or income,
and different risk profiles and different investment horizons.
Hence, investors seek stocks that satisfy their objectives. To
ease choosing, stocks are categorized according to their
investment characteristics.
                                                                   Blue Chip Stocks
                                                Blue-chip stocks are stocks of large, stable companies with a long history of
                                                stable earnings and dividends, and are typified by the stocks composing the Dow
                                                Jones Industrial Average, including General Electric, IBM, Microsoft, and Pfizer.
                                                Because of their large size, there is less potential for high growth, so most of the
                                                return of these stocks is in the form of dividends. However, capital gains can be
                                                earned from these stocks if they are bought in a bear market, when stock prices
                                                are depressed overall or held for a long time. For instance, during the Great
                                                Recession of November and December, 2008, and the early part of 2009,
                                                Microsoft was trading below $20 per share, whereas before this, Microsoft had
                                                been trading at around $30 per share for a long time. By mid-February 2020, the
                                                stock peaked at $185 per share.
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                              Types of Stocks p2
                     Income Stocks                                                        Cyclical Stocks
 Income stocks generate most of their returns as dividends,           Cyclical stocks cycle with the economic cycles, going up
and the dividends unlike the dividends of preferred stock or        strongly when the economy is growing and declining as the
the interest payments of bonds may grow continuously year           economy declines. Most of these companies supply capital
     after year as the companies' earnings grow. These             equipment for businesses or big ticket items, such as cars and
companies have a high dividend payout ratio because there              houses, for consumers. Some examples include Alcoa,
  are few opportunities to invest the money in the business        Caterpillar, and Brunswick. The best time to buy and sell these
   that would yield a higher return on stockholders' equity.            stocks is at the bottom and top of a business cycle,
Hence, many of the these companies are already very large,                                   respectively.
    and are also considered blue-chip companies, such as
                       General Electric.
                                                        Defensive Stocks
   Defensive stocks are stocks of companies resistant to economic cycles, and may even profit from them. When consumers and
   businesses cut back spending, some businesses profit, either because they offer a way to cut costs, or because they have the
    lowest prices. For instance, during the Great Recession of late 2008 and early 2009, people tried to save by doing more for
   themselves. For instance, many people starting cutting hair for their families, or coloring their own hair to save the $200 that
   some beauty shops charge. This increased business for manufacturers of hair cutters and coloring kits. Auto repair shops do
     better, because people cut back on the purchase of new cars, but spend more for maintenance and repairs for their older
     vehicles. And while most retailers were hurting significantly during the Great Recession, WalMart was one of the few that
                    actually thrived, since Wal-Mart is recognized as providing lower prices than other retailers.
                                               Sectors p3
                         Growth Stocks                                                      Tech Stocks
Growth stocks are stocks of companies that reinvest most of their        Tech stocks are the stocks of technology companies,
earnings into their businesses, because it can yield a higher return       which make computer equipment, communication
      on stockholders' equity, and ultimately, a higher return to         devices, and other technological devices. Most tech
 stockholders, in the form of capital gains, than if the money were      stocks are listed on NASDAQ. The stocks of most tech
  paid out as dividends. Typically, these companies have high P/E           companies are either considered growth stock or
ratios because investors expect high growth rates. Note, however,       speculative stock; some are considered blue-chip, such
                                                                           as Intel or Microsoft. However, tech companies are
     that growth stocks are risky. If a growth-oriented company
                                                                           exposed to significant risk, because research and
    doesn't grow as fast as anticipated, then its price will drop as      development efforts are hard to evaluate, and since
  investors lower its future prospects, so the P/E ratio declines. So       technology is continually evolving, it can quickly
even if earnings remain stable, the stock price will decline. Another     change the fortunes of many companies, especially
  risk is bear markets — growth stocks tend to decline much more        when current products are displaced by new products.
  than blue-chips or income stocks in a declining market, because
 investors become pessimistic, and will sell their stocks, especially
   those paying no dividends. One of the main benefits of growth
    stocks is that capital gains, especially long-term capital gains
where the stock is held for at least 1 year, are generally taxed at a
   lower rate than dividends, which are taxed as ordinary income.
                   Sectors p4
                             Speculative Stocks
Speculative stocks are stocks of companies with little or no earnings, or widely
 varying earnings, but hold great potential for appreciation because they are
 tapping into a new market, are operating under new management, have the
     potential of becoming a monopoly, or are developing a potentially very
    lucrative product that could cause the stock price to zoom upward if the
company is successful. Many Internet companies were considered speculative
  investments. During the stock market bubble of the latter half of the 1990's,
 many of these stocks had ridiculous market capitalizations, and yet, many of
     them had virtually no earnings, and many, if not most, have since then,
imploded. A few, such as Amazon, have grown to become major corporations.
 Other tech companies, such as Facebook, have become de facto monopolies,
allowing them to earn very high profit margins, which is reflected in their stock
                                     prices.
P/E Ratios
A common method to analyzing a stock is studying its
price-to-earnings ratio. You calculate the P/E ratio by
dividing the stock’s market value per share by its earnings
per share.
Equity securities
Equity almost always refers to stocks and a share of ownership
in a company (which is possessed by the shareholder). Equity
securities usually generate regular earnings for shareholders in
the form of dividends. An equity security does, however, rise
and fall in value in accord with the financial markets and the
company’s fortunes.
Debt securities
Debt securities differ from equity securities in an important way; they involve borrowed money and
the selling of a security. They are issued by an individual, company, or government and sold to        Website
another party for a certain amount, with a promise of repayment plus interest. They include a fixed
amount (that must be repaid), a specified rate of interest, and a maturity date (the date when the
total amount of the security must be paid by). Bonds, bank notes (or promissory notes), and Treasury
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notes are all examples of debt securities. They all are agreements made between two parties for an
amount to be borrowed and paid back – with interest – at a previously-established time.
                                            Derivatives
In the most general sense, a derivative is a financial contract whose value is based on something else. Specifically, the term
financial derivative refers to a security whose value is determined by, or derived from the value of another asset. The asset or
security from which a derivative gets its value is called an underlying asset or just underlying.
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                                                    Futures
An options contract gives an investor the right, but not the obligation, to buy (or sell) shares at a
specified price at any time before the contract expiration. By contrast, a futures contract requires a
buyer to purchase the underlying security or commodity—and a seller to sell it—on a specific future
date, unless the holder's position is closed earlier.
So with Futures, you're obligated to buy or sell at the expiration date, however you don't need to
pay a premium for the contract unlike options
For example. Assume two traders agree to a $7 per bushel price on a corn futures contract. If
the price of corn moves up to $9, the buyer of the contract makes $2 per bushel. The seller, on
the other hand, loses out on a better deal.
Futures trading hours may differ from stock and options markets. Normal trading hours are often
8:30a.m.– 3:00p.m.
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                     Economic Cycles
                                            The economic cycle is the fluctuating state of an economy from
                                            periods of economic expansion and contraction. It is usually
                                            measured with the Gross Domestic Product (GDP) of a country or
                                            region. Other economic factors, such as employment rates,
                                            consumer spending, and interest rates, can also be used to
                                            determine the stage of the economic cycle.
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