General Instructions :

Series R3PQS/3 SET~3 Read the following instructions very carefully and strictly follow them :
This question paper contains 34 questions. All questions are compulsory.
66/3/3
àíZ -nÌ H$moS> (i)
amob Z§. Q.P. Code (ii) Marks are indicated against each question.
Roll No. (iii) Answers should be brief and to the point.
narjmWu àíZ-nÌ H$moS> >H$mo CÎma-nwpñVH$m Ho$ (iv) Answers to questions carrying 3 marks may be from 50 to 75 words.
_wI-n¥ð >na Adí` {bIo§ &
Candidates must write the Q.P. Code on (v) Answers to questions carrying 4 marks may be in about 150 words.
the title page of the answer-book. (vi) Answers to questions carrying 6 marks may be in about 200 words.
(vii) Attempt all parts of a question together.
ZmoQ> / NOTE :
(i) H¥$n`m Om±M H$a b| {H$ Bg àíZ-nÌ _o§ _w{ÐV n¥ð>
27 h¢ & Questions no. 1 to 20 are Multiple Choice Questions (MCQs), carrying 1 mark
Please check that this question paper contains 27 printed pages. each. 20%1=20
(ii) H¥$n`m Om±M H$a b| {H$ Bg àíZ-nÌ _| >34 àíZ h¢ &
1. To motivate its employees on one side, ‘Harshita Pearls’ rewards them
Please check that this question paper contains 34 questions.
(iii) with increase in pay, promotion, recognition, etc. whereas on the other
àíZ-nÌ _| Xm{hZo hmW H$s Amoa {XE JE àíZ-nÌ H$moS H$mo narjmWu CÎma-nwpñVH$m Ho$ _wI-n¥ð> na
{bI| & side it stops increments, gives punishment, threatens employees so that
Q.P. Code given on the right hand side of the question paper should be written they may act in a desired manner.
on the title page of the answer-book by the candidate. Which feature of motivation is being highlighted in the above case ?
(iv) H¥$n`m àíZ H$m CÎma {bIZm ewê$ H$aZo go nhbo, CÎma-nwpñVH$m _| àíZ H$m H«$_m§H$ Adí`
{bI| & (A) Motivation is a complex process.
Please write down the serial number of the question in the (B) Motivation is an internal feeling.
answer-book before attempting it.
(C) Motivation can be either positive or negative.
(v) Bg àíZ-nÌ H$mo n‹T>Zo Ho$ {bE 15 {_ZQ >H$m g_` {X`m J`m h¡ & àíZ-nÌ H$m {dVaU nydm©• _|
10.15 ~Oo {H$`m OmEJm & 10.15 ~Oo go 10.30 ~Oo VH$ N> mÌ Ho$db àíZ-nÌ H$mo n‹T>|Jo Am¡a Bg (D) Motivation produces goal-directed behaviour.
Ad{Y Ho$ Xm¡amZ do CÎma-nwpñVH$m na H$moB© CÎma Zht {bI|Jo &
15 minute time has been allotted to read this question paper. The question 2. ‘Bonfast Cement Ltd.’ supports 7 villages with housing facilities, schools,
paper will be distributed at 10.15 a.m. From 10.15 a.m. to 10.30 a.m., the safe drinking water, health and hygiene. The company sends its
students will read the question paper only and will not write any answer on the employees to visit a nearby village every 15 days to provide support and
answer-book during this period. to see whether the facilities provided are being implemented on ground.
The objective which ‘Bonfast Cement Ltd.’ is trying to achieve is :
ì`mdgm{`H$ AÜ``Z
(A) Personal objective
BUSINESS STUDIES
(B) Social objective
{ZYm©[aV g_` : 3 KÊQ>o A{YH$V_ A§H$ : 80 (C) Organizational objective
Time allowed : 3 hours Maximum Marks : 80
(D) Economic objective

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3. ‘Maslow’s Need Hierarchy theory’ is based on certain assumptions. 6. In the ____________ a securities account can be opened, all shares can be
Identify the incorrect statement with respect to these assumptions : deposited in it. These can be withdrawn / sold at any time and instruction
to deliver or receive shares on behalf of the investor can be given.
(A) People’s behaviour is based on their needs.
(A) Primary market (B) Stock exchange
(B) A satisfied need can no longer motivate a person.
(C) Bank (D) Depository
(C) People’s needs are in a hierarchical order, starting from basic
needs to higher level needs. 7. Match the Levels of Management given in Column I with the functions
(D) A person moves to lower level of need only when a higher level performed at each level given in Column II :
need is satisfied.
Column I Column II
4. _______________ is concerned with designing jobs that include greater
1. Top Level Management (i) They directly oversee the efforts of
variety of work content, require higher level of knowledge and skill, and
the workforce.
give workers more autonomy and providing them opportunity for
2. Middle Level Management (ii) They ensure that their department
personal growth and a meaningful work experience.
has the necessary personnel.
(A) Job security
3. Operational Management (iii) They are responsible for the welfare
(B) Perquisites and survival of the organisation.
(C) Employee recognition programme
Choose the correct option from the following :
(D) Job enrichment
(A) 1-(i), 2-(ii), 3-(iii)
5. Read the following statements : Assertion (A) and Reason (R). Choose the (B) 1-(iii), 2-(ii), 3-(i)
correct alternative from the options given below : (C) 1-(iii), 2-(i), 3-(ii)
Assertion (A) : When the allocative function is performed well, scarce (D) 1-(ii), 2-(iii), 3-(i)
resources are allocated to those firms which have the
highest productivity for the economy. 8. Which of the following statements is not highlighting the importance of
Reason (R) : Allocative function allocates or directs funds into their financial planning :
most productive investment opportunity. (A) It helps in forecasting what may happen under different business
situations.
(A) Both Assertion (A) and Reason (R) are true and Reason (R) is the
(B) It helps in avoiding business shocks and surprises and helps the
correct explanation of Assertion (A).
company in preparing for the future.
(B) Both Assertion (A) and Reason (R) are true, but Reason (R) is not
(C) It provides a link between investment and financing decisions on a
the correct explanation of Assertion (A). continuous basis.
(C) Assertion (A) is true, but Reason (R) is false. (D) Detailed plans of action prepared under financial planning
(D) Assertion (A) is false, but Reason (R) is true. increases waste, duplication of efforts and gaps in planning.

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9. From the following, identify the one which is not a function of stock 12. Statement I : The objective of financial management is to maximize
exchange : shareholders’ wealth.
(A) Providing liquidity and marketability to existing securities
Statement II : The shareholders gain if the value of shares in the market
(B) Spreading of equity cult
increases.
(C) Ensuring safety of transactions
Choose the correct option from the following :
(D) Ensuring that there is no scope for speculation
(A) Statement I is true and Statement II is false.
10. Identify from the following what is depicted in the given picture :
(B) Statement II is true and Statement I is false.

(C) Both the Statements are true.

(D) Both the Statements are false.

13. ‘Panmol Dairy’ started using environment-friendly ‘Bilona’ method of

making ghee, unlike other dairies which were using modern methods
involving machines and chemicals. By doing this, ‘Panmol Dairy’ is
providing employment to hundreds of illiterate people in the rural areas.
Which objective of management is ‘Panmol Dairy’ trying to achieve :

(A) National objective (B) Personal objective

(C) Social objective (D) Economic objective

14. The legal framework in India requires the manufacturers to provide

information about ingredients, date of manufacture, quantity, price,
(A) Trade Mark only (B) Brand Name only
directions for use, etc., on the label of the product.
(C) Brand Mark only (D) Both Brand Name and Brand Mark
From the following, identify the consumer right that is satisfied by the
11. Due to increasing presence of women in the workforce, ‘Kisan Mart’ firm by fulfilling the requirement :
comes out every Friday with big discount offers on daily use items to
attract office-going women to shop on weekends. (A) Right to safety
Which dimension of business environment is being highlighted in the (B) Right to be informed
above case ?
(C) Right to be assured
(A) Social environment (B) Legal environment
(C) Political environment (D) Technological environment (D) Right to be heard

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15. ‘Mudro Infratech’ got a short-term contract for building two villas within 17. Statement I : Leadership indicates the ability of an individual which
a period of ten months with the expectation to earn a huge amount of influences the behaviour of others.
profit. The Works Manager accepted this challenge and completed the
Statement II : Leadership is exercised to achieve personal goals of the
work within the given time period. The profit of the company went up by
leader.
40% due to this temporary order. The Finance Manager was aware that
the company would not earn this huge profit in the near future. So, he Choose the correct option from the following :

decided not to increase dividend per share as earnings for the year had
(A) Statement I is true and Statement II is false.
gone up, but not the earning potential of the company. He also knew that
this increase in earnings was temporary in nature. (B) Statement II is true and Statement I is false.
The factor affecting Dividend Decision being highlighted above is :
(C) Both the Statements are true.
(A) Cash flow position

(B) Shareholders’ preference (D) Both the Statements are false.

(C) Growth opportunities

(D) Stability of dividends

18. Most of the organizations these days have adapted themselves to
changing environment. To reach and engage with the target customers,
they started to have a strong presence on social media like Facebook,
16. Niyati is working as a teacher in a school in Mansarovar Garden. She
Instagram, etc.
always tells the children at the school not to pollute the environment,
and not to throw wrappers of chips and chocolates here and there. She From the following, identify the feature of management being
always carries a bag with her to collect the wrappers and put them in the highlighted :
dustbin.
(A) Management is a group activity.
By doing this, which responsibility of a consumer is she discharging :

(A) Reading labels carefully (B) Management is a continuous process.

(B) Asserting to get a fair deal
(C) Management is multidimensional.
(C) Respecting the environment
(D) Being honest in the dealings (D) Management is a dynamic function.

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19. Raunaq, while studying at the university, felt that there should be a food 22. Neeraj Ltd. started an airline to provide good quality air services. For the
joint in the university campus to provide food to students round the clock.
After passing out of college, he set up ‘Hunger Point’, a food joint with a same, he purchased ten aircrafts. Out of these, two aircrafts would be
varied menu ranging from burgers, pizzas, street food and much more, in used to train the pilots. It will help them to achieve proficiency in
the university campus. For this, he obtained necessary permissions from
handling the aircrafts before they would actually fly them.
the university administration. Since he was the first one to recognize the
need for a food joint for all the students in an environment where (i) Identify and explain the method of training discussed above.
students study day and night, it soon became a popular eating joint.
Within six months, ‘Hunger Point’ started earning good profits. (ii) State any two advantages the pilots would get from this training. 3

Identify the point of importance of business environment discussed in the

above case :
23. (a) Explain any three psychological barriers to communication. 3
(A) It enables the firm to identify opportunities and get the first mover
advantage. OR
(B) It helps the firm to identify threats and early warning signals. (b) ‘Directing helps in effective and efficient functioning of the
(C) It helps in assisting in planning and policy formulation. organization.’ Explain this statement by giving any three points. 3
(D) It helps in improving performance.

20. Choose the incorrect statement with respect to demonetization :

24. Two ambitious friends, Sana and Mihir, having passion for creating
(A) The two largest denomination notes of < 500 and < 1000 were
innovative software applications, established a tech startup named
demonetized with immediate effect, ceasing to be legal tender
‘Quick Solutions’. Their software was developed in such a way that it
except for buying properties. caters to the needs of all sections. Since its inception, ‘Quick Solutions’
(B) The aim of this step was to curb corruption and accumulation of was earning enough revenue to cover the costs. They faced countless
black money. challenges from competing with large and well-established companies.
(C) It led to the tax administration channelizing savings into the But they learned from their mistakes and continuously improved their
product. Slowly, their software gained recognition for its quality and
formal financial system.
uniqueness and the company started making profits. It was a big
(D) Restrictions were placed on the convertibility of domestic money incentive for Sana and Mihir for the continued successful operation of the
and bank deposits. enterprise. Within two years, the customer base increased manifold.
Now, Sana and Mihir decided to make additional capital investment and
21. (a) Give the meaning of ‘Contract Note’ and ‘T+2’ system in the hired more employees. They invested in research and development and
trading procedure in a stock exchange. 3 expanded their product line to meet emerging market demands. ‘Quick
Solutions’ ultimately became the industry leader because of the tireless
OR efforts of Sana and Mihir.
(b) State any three regulatory functions of Securities and Exchange Quoting lines, identify and state the objectives of management discussed
Board of India. 3 in the above case which ‘Quick Solutions’ seeks to achieve. 3

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25. (a) Explain the following functions of marketing : 4 29. Arushi successfully runs a bookstore ‘Children’s Delight’ catering to

(i) Standardisation and Grading children of the age group of 5 – 15 years. They have the complete range of
children’s books like activity books, colouring books, fiction and much
(ii) Transportation
more. The books are of good quality and are highly appreciated by
OR schools, parents and children. They have 16 stores all over India, where
(b) Explain any two components included in physical handling and children can not only purchase the books, but can also come and read,
movement of goods from place of production to the place of and participate in quiz competitions and experience the joy of reading.
distribution. 4 They have their own well-managed inventory management, storage, and
warehousing to deliver books to locations all over India. The bookstore
26. ‘Leno’ is a reputed car manufacturing company, which is going to regularly communicates the availability, features, merits, etc. of the
complete its 75 years in October 2024. The Chief Executive Officer of the books to target customers and persuades them to buy the books.
company decided to take the company to a higher level. For this he called Quoting lines in the situation, identify and explain the two elements of
a meeting of all departmental heads of the company. In the meeting, the marketing mix in addition to ‘Product’ highlighted in the above case. 4
Chief Executive Officer proposed a target to increase sales by 10% and
profits by 20% in its Platinum Jubilee year. 30. Vibhas recently joined as a Human Resource Manager of ‘Bajanta
Enterprises’. The company had embarked on a special project for which
The Human Resource Manager estimated that an increase of
Vibhas had appointed twenty new employees. After the employees
500 workers would be required to achieve the target. The Finance underwent on-the-job training for a month and had been on the job for
Manager suggested that the company must hold adequate cash balances some time, there was a need to evaluate their performance against
for various purposes, and he will prepare a statement showing the certain pre-determined standards. Not only this, ‘Bajanta Enterprises’
estimated cash inflows and outflows for this particular period. had to address the career related issues and promotional avenues for
Identify and explain two types of plans discussed in the above case. 4 their employees. Vibhas was designing activities to serve their employees’
long-term interests. By doing this, ‘Bajanta Enterprises’ had completed
the two important steps of staffing process. Identify and explain those
27. (a) Explain any four points of importance of ‘Planning’ function of
steps. 4
management. 4

OR 31. (a) Explain the following principles of Scientific Management : 6

(b) Explain the steps in the process of ‘Organising’ function of (i) Science, Not Rule of Thumb
management. 4 (ii) Cooperation, Not Individualism

(iii) Development of Each and Every Person to His/Her Greatest

28. State any four reliefs that can be issued to the opposite party when the
Efficiency and Prosperity
consumer court is satisfied about the genuineness of the complaint. 4
OR
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 (b) Explain the following points of significance of principles of The General Manager was of a different view. He told the Chief
Executive Officer that there was no use providing these facilities to the
management : 6 employees as it is an extra financial burden on the organization on one
(i) Providing managers with useful insights into reality hand and on the other hand, it encourages groupism and whenever any
change is required in the organization, they all resist. He suggested that
(ii) Meeting changing environment requirements they should do away with these facilities. But the Chief Executive
Officer, Vihaan, explained to the General Manager that this type of social
(iii) Scientific decisions
interaction is necessary, and is in the best interest of the organization.
These interactions among people at work give rise to a network of social
32. (a) Explain the following factors affecting the working capital relationships among employees and have many benefits.
requirement of a company : 6 (i) Identify and explain the type of organisation whose existence the
(i) Level of competition Chief Executive Officer felt was necessary.
(ii) State any two advantages and two disadvantages of the type of
(ii) Production cycle
organization identified in (i) above. 6
(iii) Scale of operations 34. Nishtha runs a chain of famous restaurants, ‘Indian Kitchen’, in different
parts of Delhi. The restaurant chain was known for good quality food and
OR
quick service. ‘Indian Kitchen’ was generating good revenue and had
(b) Explain the following factors affecting dividend decision of a goodwill in the market. Nishtha would take a weekly report from all the
Restaurant Managers and take necessary action to resolve the problems,
company : 6
if any. Nishtha noticed a sudden decline in sales in one of the
(i) Taxation policy restaurants. She questioned the Restaurant Manager who mentioned
(ii) Access to capital market that the restaurant is seeing a gradual decrease in the number of
customers, but could not provide a clear explanation for it. So, Nishtha
(iii) Contractual constraints formed a team to find out the causes of the declining customers as this is
the key area for restaurant business and is critical to the success of
33. ‘Rewton Ltd.’ was a reputed computer software company providing business. By doing this, Nishtha is performing a step of the process of a
unique software all over India. The turnover of the company was very function of management.
high resulting in good profits. The Chief Executive Officer, Vihaan, was
(i) Identify and explain the function of management discussed above.
very strict and disciplined. He specified the boundaries of authority and
responsibility for achieving organizational goals. There was systematic (ii) Explain the step of the function identified in (i) above, followed by
coordination among the various activities and specific relationships Nishtha to find out the causes of declining revenue.
among various job positions. The company provided facilities like a (iii) Explain the step Nishtha will take after she gets the report from
canteen, a gym, a library, a music room, and a rest area for its employees, the team formed to find out the causes of declining revenue. 6
which they could use during rest intervals. Using these facilities, the
employees developed friendships and discussed not only their personal,
social and emotional issues, but also the official ones.

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