Archana Sri K
archanasrikesav@gmail.com
09080007804
Profile
Dynamic and goal-oriented MBA student with a solid foundation in Marketing Management and
hands-on experience in digital marketing. Experienced in designing creative strategies to enhance
brand visibility and audience engagement. Passionate about utilizing analytical data to address
business challenges effectively.
Professional Experience
Sales and Marketing Intern, FIN N MIN 02/2025 – 04/2025
Campaign planning and Execution: Developed and implemented
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marketing strategies across digital and offline channels to promote
agency offerings and attract prospects.
Client relationship management: Had experience in building strong
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client relationships post-sales, upselling services, and ensuring long-
term partnerships for sustained revenue growth.
Social Media Executive Intern, Negocis Cosmo 05/2023 – 06/2023
Conducted in-depth research to understand the organisation, industry
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trends, and target audience, ensuring personalized strategies.
Created engaging and platform-specific content (video scripts &
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copywriting) for social media to enhance brand visibility and
engagement. 05/2022 – 06/2022
Worked with influencers and implemented growth strategies to increase
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followers, engagement rates and audience retention.
Education
MBA (Business Analytics & Marketing) 2025
SRM Institute of Science &Technology
CGPA - 9.3
BCOM Marketing Management 2021 – 2024
MOP Vaishnav College For Women
CGPA - 7.013
12th Grade - Higher Secondary 2021
Chettinad Vidhyashram
Marks - 76%
Skills
Social Media Management Canva
CRM Software Content Marketing
MS Office Lead Generation
Instagram Marketing Email Marketing
Certificates
Advanced Digital Marketing
Certificate - Digital Scholar
Instagram Profile Handling
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Social media management
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Content Writing
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Canva
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LinkedIn Expert
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Landing Page
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