Contact
9667441771 (Home)
Shashank Dua
shashankdua24@gmail.com Business Development Executive
Delhi, India
www.linkedin.com/in/shashank-
dua-65bb761b9 (LinkedIn)
Summary
Top Skills Business Development Manager
Customer Experience Management
Upselling As a seasoned Business Development Manager, I specialize in
Customer Satisfaction driving growth, fostering strategic partnerships, and delivering
tailored business process management solutions. With a focus
Publications on identifying opportunities and crafting innovative strategies, I
AN OVERTURE TO HAPPINESS help clients optimize operations, enhance efficiency, and achieve
co-author measurable results.
author My expertise lies in building strong relationships, understanding
client needs, and aligning services to meet business objectives.
Passionate about delivering value, I thrive on solving complex
challenges and contributing to sustainable organizational success.
Google Ads Account Strategist ||
As a Google Ads Account Strategist, my role was pivotal in ensuring
exceptional customer satisfaction and maximizing the efficiency and
effectiveness of Google Ads campaigns for clients. With a focus on
delivering unparalleled service and strategic insights, I thrived in a
dynamic environment where no two days were the same.
Key Responsibilities:
Client Relationship Management: Building strong rapport with
clients to understand their business objectives, challenges, and
opportunities. Acting as the primary point of contact for all Google
Ads-related inquiries and ensuring timely resolution of issues.
Strategic Planning: Developing comprehensive Google Ads
strategies tailored to each client's unique goals and budget.
Conducting in-depth analyses of market trends, competitor activities,
and performance metrics to identify areas for optimization and
growth.
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Campaign Optimization: Implementing best practices and leveraging
advanced Google Ads features to optimize campaign performance.
This includes keyword research, ad copy creation, bid management,
and A/B testing to improve click-through rates (CTR), conversion
rates, and return on investment (ROI).
Working as a Google Ads Account Strategist at WNS Customer
Service was an enriching experience that allowed me to combine
my passion for digital marketing with my dedication to providing
exceptional customer service. It provided me with the opportunity
to make a tangible impact on clients' businesses while continuously
honing my skills in a fast-paced and collaborative environment.
Education
Central Board of Secondary Education
X · (April 2015 - March 2016)
Central Board of Secondary Education
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