Goals and Objectives In response to the changing lifestyles and consumer preference,Dalda is proud to launch the range of finest

olive oils in Pakistan. Withthe unmatched quality and international cooking expertise of Dalda,we are confident that Dalda Olive oil will set new benchmarks of quality in Pakistan. He further added that regular use of Olive Oil has excellent healthbenefits which include protection for the heart, cancer-fightingproperties and blood sugar control. He went on to say: Launch of Dalda olive oil is to be seen as Companys strong commitment to carefor the health of its consumers and the society, as we firmly believethat the long term success of any business is directly dependent on thewell-being of the society in which the Company operates.
History Daldas story begins in early 1930s when Hindustan Vanaspati Manufacturing Co (todays Hindustan Lever Limited) wanted to start manufacturing Vanaspati locally. At that time hydrogenated vegetable oil was imported in India by a Dutch company, Dada & Co. Dada & Co, insisted that the branded product should reflect their name, hence in a bid to establish their ownership of the brand Hindustan Lever introduced the letter L for Lever into the name; giving rise to the name DALDA. Dalda Banaspati through its promise of superior quality & taste has won the hearts millions of consumers making it not only a household name in the sub-continent by synonymous with the genre vanaspati. Dalda, in its quest to meet the changing needs of its consumers; entered the oils segment through the launch of Dalda Cooking oil. In July 2004 Unilever Pakistan sold its "Dalda" brand to Westbury Group in collaboration with Unilever Employee Welfare Group, who formed a separate company under Dalda Foods (Private) Ltd. Dalda Foods (pvt) ltd took Daldas over 60 years of heritage combined with continuous innovation and indepth consumer understanding and maintainence of high quality standards has made it the leading brand in the Cooking Oil and Fats industry. Within a short span of 4 years Dalda Foods expanded its Brand Portfolio through the launch of Manpasand; to meet the needs of the vast middle-income segment. Manpasand

Banasapti and Cooking oil was launched at end-2005 and has grown to become one of the most formidable players in the industry. The Dalda portfolio was also expanded to seize the opportunity arising from changing consumer lifestyles and increased health awareness; the company entered the pure-oil segment in early 2007. In a bid to expand capacity and further strengthen position in the premium segment and enter the lower-income segment; Dalda Foods acquired the brand Tullo & Pride from Wazir Ali Industries in January 2007

Dalda is the largest cooking oil and basnspati brand of Pakistan. Millions of homes in Pakistan remember this brand with utmost trust, for the last 60 years. Today, Dalda is the fastest growing food brand in the country delighting all its stakeholders and maintaining the same impeccable quality and services that it's been known for the last 3 generations of Pakistani consumers. In its continuous quest for maintaining its exemplary growth, Dalda is planning to expand its winning team. If you have what it takes to be a part of the team that enjoys winning, then Dalda is the place for you to join.

Dalda's Commitment to Quality

For over seventy years Dalda's name is synonymous with Quality. Dalda Foods' brands are the only vegetable ghee/banaspati products in Pakistan which are trans-fat free and meet the most stringent of international quality standards. Our products preserve the natural goodness of vegetable oils and are enriched with extra vitamins. Dalda's commitment to quality, care for environment and social responsibility is evident from the fact that it is the only edible oil and fats/ghee company is Pakistan which has four ISO certifications:

ISO 9001-2008 for Quality Management System ISO 22000-2005 for Food Safety Management System ISO 14001-2004 for Environment Management System OHSAS 18001-2007 for Occupational Health and Safety Management System

Dalda in India

Hindustan Lever Limited has since sold the brand to Bunge Limited who now owns Dalda, offering new variants of Dalda in India. Bunge being the largest manufacturer of bottled oils in the world has now extended the Dalda brand name to its range of refined and filtered oils in India.

In July 2004, Unilever Pakistan accepted the offer of Rs. 1.33 Billion for the sale of its "Dalda" brand to Westbury Group in collaboration with Unilever Employee Welfare Group, who formed a separate company under Dalda Foods (Private) Ltd.. PRODUCTS
Dalda Foods is built on the foundation of very strong brands. Pakistani consumers trust us to deliver quality, safety and of course truly delicious taste of everything that is cooked in our products. Dalda Banaspati VTF Dalda Canola Oil with Vitamin Power Dalda Olive Oil Dalda Cooking Oil Manpasand Banaspati Manpasand Cooking Oil

Dalda Range: Dalda VTF Banaspati Dalda VTF Banaspati is the healthiest banaspati available in Pakistan as it is Virtually Trans-fat Free.Using International technology and Expertise, Dalda has reduced the the trans-fat level to below 1%. Compare this to other banaspati brands that have trans-fat levels of upto 25%. It is made from 100% vegetable oils and fortified with Vitamin A & D. Dalda Cooking Oil Dalda Cooking Oil is a premium blend of canola, sunflower and soybean oil, which is then hygienically refined to perfection, using Dalda's international technology & expertise. Our process of refining preserves the natural goodness of each of the individual oils in the blends, ensuring that only complete goodness reaches you. Containing essential fatty acids, Omega 3 & 6 which are good brain food and natural antioxidents which boost the immune system, Dalda Cooking Oil is also 100% cholesterol free and contains additional vitamin A, D & E which protect from skin and heart diseases. Dalda Cooking Oil, it's not only delicious

and exceptionally nutritious. Dalda Planta Cooking Oil Planta Cooking Oil is a unique offering for consumers who are reluctant to shift to cooking oil from desi ghee. It is the only cooking oil to contain the goodness of oil and the delectable taste of ghee. A blend of soybean, canola and sunflower oil, it is 100% cholesterol free and contains vitamins A & D.

Dalda Canola Oil Dalda Canola oil with Vitamin Power is extracted from fresh canola seeds using Daldas international technology and expertise.It not only provides the benefits of Canola oil but also additional nutrients to give consumers extra energy, superior health and great taste essential for a modern and demanding lifestyle.

Dalda Olive Oil Dalda Olive oil is directly imported from Spain. It is extracted from the purest and freshest hand picked Spanish olives which are then refined using the most advanced international technology and expertise under stringent international quality standards. It is 100% cholesterol free and enriched with exceptional preventive medicinal properties and the health benefits of olives. It is further fortified with Vitamin A & D. Dalda Olive Oil is available in two variants. Dalda Extra Virgin Oil which has a strong flavor and aroma with all natural vitamins & anti-oxidents helping you guard against heart disease and cancer. Dalda Pomace Olive Oil which has a light flavor. It has additional vitamin A as well as other natural occuring vitamins.

Manpasand Range: Manpasand Banaspati

Manpasand Banaspati is produced using the most advanced technology and fully automatated plant under stringent international quality and health standards; a similar plant/technology which is used to make Dalda. Manpasand Banaspati with its granular texture texture has a distinguished aroma and taste which enhances the flavor of the food to an unprecedented level. Manpasand Banaspati is economical in use and emphasized with Vitamms A & D. Manpasand Banaspati ensures healthy and great tasting food for your family

Manpasand Cooking Oil Manpasand Cooking Oil is produced using the world's best vegetable oils on Pakistan's most advanced plant under stringent international health & hygiene standards. Enriched with Vitamins A & D, it is a premium blend of Canola, Soybean and Cottonseed Oil and is best suited for all types of cooking. It is economical in use and 100% cholestrol free helping you provide your family the health and care they deserve. Contact Info Phone 0800-32532

Email dalda.advisory@daldafoods.com

Website http://www.daldafoods.com Facebook 2012 English (US) About