VALENTINE SILVER PVT.
LTD
INDUSTRY INTERNSHIP
SUBMITTED BY:MADHULIKA KASHAYAP ACCESSORY DESIGN NATIOANAL INSTITUTE OF FASHION TECHNOLOGY
2013
C84, RAM DAS MARG TILAK NAGAR, JAIPUR
ACKNOWLEDGEMENT
Any accomplishment requires the efforts and cooperation of many people and my internship is no different. I would like to thank Mr. vijay chordia to give me a chance to work with his reputed and world-wide renowned company, I would also express my heartfelt gratitude to Mr. Nitin Kastiya, without whose guidance I would not have successfully completed my internship. I would like to thank designers Rashika, Dewakar and sakshi for giving me a comfortable working zone and encouraging me to give justice to my job. I would also like to thank my course coordinator and course leader and all the faculties concern that brought me up so well to compete with industry and with the future.
VALENTINE JEWELRY (INDIA) Pvt. Ltd
Valentine jewelry India pvt. Ltd., one of the renowned names in jewelry industry for being the largest manufacturers, exporters and wholesalers of diamond, gold, and silver jewelry studded with precious and semi-precious stones. The company known for its finest collections and adding a mystical touch to mere stones, claims to have a unique jewelry customization capability, which has helped it in earning a reputation for satisfying maximum number of customers.
HISTORY IN BRIEF
The company was born in 1995. The group having 15 people in the first year have grown to strength of over 450 to 500 people. These professionals are like the magicians and have the power of transforming mere pieces of stones into entrancing and beautiful jewelry, with their dedication and talented skills. CORE VALUES: The core values of company is EXPERTISE AND INTEGRITY The company and jewelry pieces themselves promise to be the best among all. They make you glitter graciously, enhance your beauty and dazzles the world. Valentine jewelry promises of both value and quality. Valentine jewelry, second name for vigor, zeal, enthusiasm, beauty with durability, all set to leave a never forgetting impression and make it your first choice.
VALENTINE manufacture jewelry keeping following points into consideration:-
UNIVERSAL: The design of the product should be globally accepted. RANGE :They manufacture jewelry according to the customers purchasing capacity. PRACTICLE APPROACH :The design must be practical in terms of manufacturing. USE OF COLOUR STONES :They use different types of precious stones (ruby, emerald, and tanzanite, sapphire) to make the jewelry piece more appealing. USE OF DIAMOND:Several shapes and sizes of diamonds are used in piece to make the product more expensive, valuable and appealing. SETTINGS :Valentine jewelry mainly works on prong setting and channel settings in their products.
BOARD OF DIRECTORS OF THE COMPANY
Mr. laxman das sonkia
Mr. Dinesh khotoria
Mr. Bahadur singh chowdhary
Mr. Vijay chordia
Mr. Alok sonkia
COMPANY MEMBERS: HR:- Mr. Nitin kastiya Designers:- Rashika, Dewakar, Sakshi
PRODUCTION PROCESS
ROUGH SKETCH FINAL SKETCH MASTER MODEL MOULD FITTING AND CUTTING WAX PIECES TREE MAKING INVESTMENT PROCESS BURNOUT CASTING BREAKING OF FLASK RUNNER CUTTING GRINDING BUFFING MAGNETIC POLISH STONE ASSORTMENT BAGGING SETTING SEETING/ QUALITY CHECK PRE- POLISH BUFFING ULTRA SONIC CLEANING POLISH CHECK FINAL QUALITY CHECK RHODIUM PLATING CHECKING OF TAGS PACKAGING SHIPMENT
DESCRIPATION OF PRODUCTION PROCESS
ORDER FROM CUSTOMERS: Firstly the designs are created according to the customers demand, designers create master pieces on that concept. ROUGH SKETCH: Designers maintain a sketch book to make all new forms, exploration and designs. All designs are absolutely rough. FINAL SKETCH: Designs are seen by head designer and the final are drawn very neatly and accurately with all details. FIRST SELECTION: These designs are kept keeping in mind the latest trend and design should be practically usable. MATER MODEL: After selection, the process involves, creation of the master piece using silver. From master piece to actual piece shrinkage is maximum 10%. MOULD FITTING: Subsequently, a rubber mould is created using the silver pattern. Molten wax is then injected into the rubber mould. The model is placed in a rectangular frame and the rubber is packed around it. Then rubber is heated so that it flows around the model and vulcanized into a solid block. WAX PIECES: The wax copies of the model are made by injecting wax into the mould through a hole. TREE MAKING: The wax models are attached with each other in the form of tree. The tree may be formed with many wax models all made from the same mould or with different style models. INVESTMENT PROCESS: The wax tree is covered with a material like plaster of Paris called investment. This is allowed to harden.
Investment completely surrounds the model as one continuous substance. BURN OUT: The plaster mould is heated. The wax melts and come out of the hole and a hollow plaster mould is left. CASTING: Molten gold is thrust into the plaster mould by centrifugal force or vacuum. The open space left by the melted wax is filled with the gold. The metal is allowed to solidify. BREAKING OF FLASK: The hot plaster mould is plunged into the water. The sudden change of the temperature makes the plaster shatter, leaving gold copies. RUNNER CUTTING: Then the cast gold is cut from each tree through its runner which in future is removed completely from the piece. GRINDING: The cutting of diamond or other gemstone. So as to give it its final shape and desired facets. It is done by means of abrasive action of rotating wheel, charged with diamond power. BUFFING: It is committed to polish in order to enhance the natural gold sheen. It is done to attain mirror finish. In this machine, there are brushes which are rotated with the help of rotators. Due to the friction between the brushes and the articles receives high polish. MAGNETIC POLISH: With the help of magnetic polisher, the articles are thoroughly washed and polished. STONE ASSORTMENT: The assortment service includes assorting the small size diamond (star and melle) parcels according to their size, color and sieves while keeping international as well as national market consideration.
BAGGING: The stones are packed in different bags according to the specifications. SETTING: The diamond and the gemstones are set on the jewelry piece as per the design. SETTING /QUALITY CHECK: After setting is done, its finishing and quality is checked. PRE-POLISH BUFFING: It refers to the removal of dirt particles (gathered during setting in an article), before it goes for final polish. This is done with the use of different buffs. POLISH: Polishing is done to enhance the sheen of the piece. It removes the dull look of an article. ULTRA SONIC CLEANING: Ultrasonic cleaners use high frequency sound waves in the form ultrasonic vibration creating millions of microscopic bubbles in a liquid solution. This causes a cavitations action in the liquid, working its way into hidden cavities and crevasses, to loose dirt on every surface that the solution comes into contact with. Ultrasonic cleaners are ideal for most metal jewelry. POLISH CHECK: Polishing is checked by the supervisors of the company, so that there are no complains afterwards. FINAL QUALITY CHECK: Finally, when the piece is all ready, undergoes a final check. It includes setting, polishing, finishing and quality of a piece. RHODIUM PLATING: It is used to plate white gold or yellow gold because it is harder, more reflective and white in color. It gives a bright and shiny finish to a piece. CHECKING OF TAGS: After the quality check and rhodium plating, when the product is ready to hit the market, tagging is done in
which the weight of metal, carat of the stones used, price. Code of the article etc are mentioned. PACKAGING: After all tagging and every thing, it is ready to move out of the company. It is packed in different manner according to the requirement. SHIPMENT: It means the goods are delivered to the different places where required. It is mainly done in exports.
SETTING WHICH ARE USED IN COMPANY
MICRO PAVE SETTING:
Only used in geometric shapes Small size diamond Not in casting Polishing Handmade product MILLI- GRAIN SETTING: Basically used in export Metal thickness should be 2.5mm COMMON CHANNEL SETTING: Only used in round diamonds 1.2 to 2mm diamonds In any shape Different look In this round diamonds look like baguette PRESSURE SETTING: Possible in wax Used in only for round diamonds and color stones Product rings, necklace, pendants PRONG SETTING CHANNEL SETTING INVISIBLE SETTING
DIAMOND SIZE
SEIVE SIZE- (+000 to 10) In pointers- up to 20 pointers (0.10 cent=10 pointers) Baguette diamond- up to 3mm
Color stones
Round-2mm to 4mm Oval and pear- up to 6/4
PRODUCTS
RINGS- 7000 to 20,000 EARINGS- 10,000 to 30,000 PENDENT SETS- 2,500 to 100000 NECKLACE SET- 70000 to 350000 BANGLE- 100000 to 250000 BRACLETS- 30000to 60000
MY DESIGN
Valentine jewelry (India) pvt. Ltd, mostly deals in gold and diamond jewelry with color stones. During my internship period, I worked on concept like CLUSTER. In cluster, designs came out to be very classy and sophisticated. I also used very different and interesting types of setting as well.