Handloom Cluster Development Report
Handloom Cluster Development Report
PROJECT REPORT
                FOR
INTEGRATED HANDLOOM DEVELOPMENT
              SCHEME
            SUBMITTED BY
DEPARTMENT OF COMMERCE & INDUSTRIES,
     GOVERNMENT OF MANIPUR
            ---------
        WABAGAI MAIBAM LEIKAI CLUSTER
I N D E X
                                                                      2
                        DIAGNOSTIC STUDY FOR
           WABAGAI MAIBAM LEIKAI CLUSTER OF THOUBAL DISTRICT
           UNDER INTEGRATED HANDLOOM DEVELOPMENT SCHEME
1. Introduction:
Cluster approach for a holistic development of micro, small and medium enterprises is
being attempted all over the world particularly in the developing countries including India
on a wider scale. The Development of identified handloom clusters in the third phase of the
implementation of Integrated Handloom Cluster Development Programme in the country.
Towards that end, a Diagnostic study has been conducted on by The Department of
Commerce & Industries, Govt. of Manipur covering Wabagai Maibam Leikai Handlooms
Cluster in Thoubal District under Integrated Handloom Development Scheme.
    The Primary aim of the Diagnostic study is to identify what ails in the cluster. The
detailed objectives of the cluster are detailed below.
                                                                                            3
2. Background of the Cluster:
   Ministry of Textiles, Govt. of India have sanctioned 05 No. of clusters in Manipur. The
   first phase for the year 2005-06 was implemented through IIE, Guwahati and another
   04 Nos. of clusters in 2nd phase for the year 2006-07 have also been sanctioned.
   Wabagai Maibam Leikai is 46 Km. away from Imphal in the southern part of Imphal
   inhabited under Kakching Sub-Division of Thoubal Revenue District. The area is
   adjacent to a Cultural Complex. There is population of more than 9000 having about
   2150 weaver households in the cluster of which about 1100 weavers households are
   affiliated to the Cooperative Society and remaining weavers are outside the cooperative
   folds. There are about 1120 independent Weavers, 80 shed weavers, 600 wage weavers
   and 10 master weavers. Of the total 1760 looms in the cluster 60 % are working and
   40% are idle. In the cluster, female weavers are 97% and engaged in the occupation of
   the weaving industry in the major way even though their contribution is either paid or
   poorly paid for the ancillary activities if performed by her outside the family weaving.
           The cluster covers 09 adjoining villages. The cluster will cover up the following
   villages and lanes of Wabagai Maibam Leikai villages and adjoining areas
   In this cluster the Master Weavers are playing major role in providing employment to
   70% to 80% of the weavers in the cluster. They are supplying raw material in the shape
   of warps. The weavers are simply put it on the loom and weaving and return the
   finished goods, by taking their wages. There are problems of raw materials, dyeing,
   common facilities etc. As such the weavers in the cluster are not doing their job
   successfully.
   The annual turnover of the cluster is Rs.2030 lakhs and the last 5 years turnover is as
   detailed below:-
           1. 2002-03   Rs.1,060.00 lakhs
          2. 2003-04     Rs.1,800.00 lakhs
          3. 2004-05     Rs.1,900.00 lakhs
          4. 2005-06     Rs.2,950.00 lakhs
          5. 2006-07     Rs.3,150.00 lakhs
Socio-economic profile:
   In this cluster the entire weaving activity is totally dominated by backward classes. The
   98% of the weavers are BPL families. There is no un-employment in the industry. But
   due to social and economic changes the youngsters are not being attracted for weaving
   profession but opting for other professions.
   Major products of the cluster are cotton and acrylic products f Shawls, Bed sheets,
   lungies, muffler, dress materials, mekhla (phanek) and school bags. The entire stocks of
   the weavers are being marketed through societies’ and individual sales depots which
   are 12 showrooms in Ema Market and in other small towns and master weavers. There
   are no professional dyers in the cluster and the raw material is being supplied by the
   Departmental Raw Material and master weavers after grey yarn is dyed and sized.
5. Handloom Mark:
   As the Government has introduced the Handloom mark scheme with a view to provide
   collective identity to the handloom woven products and distinguish them from power
   loom and mill products. All the societies and producers are being registered with the
   Textile Committee, Ministry of Textiles for supply of Handloom Mark Labels.
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6. Economic conditions of the weavers in the cluster:
   The earning of the weavers families are average. Many welfare schemes are being
   implemented by Govt. of Manipur as well as Govt. of India and as such the weavers’
   families are self sufficient and having proper security for their livelihood. The
   following schemes have also been implemented as advantageous for the weavers.
7. SWOT Analysis:
Strengths:
       There is good potential in the domestic market for all the products
       There is good demand for tribal shawls products in all over India and abroad
       Local consumption is high
       Societies and individual weavers have many sales outlets in and outside States.
       Possibility of creating new product range beside the existing to explore the market
       Ample scope for product diversification by developing new designs.
       Having good handloom concentration
       Availability of skilled weavers
       Marketing /development Assistance is provided by Govt.
Weakness
Opportunities:
7.4. Threat :
                                                                                              7
  ACTION PLAN FOR IMPLEMENTATION OF THE CLUSTER DEVELOPMENT
                          APPROACH
                             ------
I. Trust Building:
The following action, are to be implemented fro trust building among the weavers.
Quality of the products are not up to the export standards because of less attention being paid
by the weavers and master weavers as they do not have technically qualified personal for
quality checking for their final products,. The y are to be educated properly to improve the
quality of their products. Therefore, it is proposed to arrange quality awareness campaign on
frequent intervals.
A Raw Material centre for supply of different counts of Yarn as required by the Weavers is
proposed for supply of yarn at the cluster head quarters under the scheme.
Infrastructure proposed for establishing a sizing and warping units ion the cluster head quarters
for preparation of pre-looms processing.
V. Dyeing:
There are no facilities for testing of dyeing fastness of the dyed materials. In many of the dye
houses they are not doing the yarn scouring which lead to uneven dyeing. They are using hard
water for dyeing which also causes uneven dyeing. The Dye houses needs to be modernized
with scouring and water softening plants.
The services of the Weavers Service Centre will be taken for the development of new designs
And training of designers is need to create innovative designs as per the market requirement.
VII. Loom and Accessories:
All the weavers are having traditional pit looms. They require Jacquard, dobbies and
accessories top weave new designs and improved their productivity.
VIII Marketing:
The weavers in the cluster are not having any systematic marketing strategy. It needs initiation
of efforts to organize market promotion for cluster products through domestics market.
Therefore, it is propose to initiate actions as under:
                                                                                               8
          Market survey is to be carried out for development of colour designs quality
          Geographical identification brand has to be registered “ Manipuri Handloom”
          Establishment of market consortia
          Buyers and Sellers meets and also specialized retailers meets have to be conducted
           at regular intervals
          Training in value addition to the traditional saris has to be conducted
          Use if information technology
IX Finance:
The Wabagai Maibam Leikai Cluster is suffering due to lack of working capital. It is therefore
the members of the society have started working under Master Weavers and hence margin
money is proposed for their requirement.
Countersigned.
                                                                                              9
                                             PART – A
                                 CLUSTER APPROACH
                                                                                ANNEXURE-A-I
1.    Name of the Organization (with full address)     Director of Commerce & Industries,
                                                       Lamphelpat, Imphal, Manipur.
                                                                                               10
4    Status of the weavers in the Status                            Existing
     cluster
                                  Independent                                              750
                                  With Master Weavers                                       80
                                  With Primary Cooperatives                               1100
                                  With Handloom Apex/Group
                                  With Self Help Goups                                     105
                                  With NGOs                                                115
                                  With exporters
                                  Others
                                  Total                                                   2150
                                                                                     12
Certified that:
   1. The proposal for release of Rs.96.63 lakh has been recommended by the State Level
       Project Committee in its meeting held on 07-01-2008. For Baseline Survey and
       Diagnostic Study. The minutes of the meting arte encloses.
   2. There is no reason to believe that these organizations are involved in corrupt practice.
   3. Consolidated UC for earlier releases for the year nil has been sent vide State
       Government’s Letter No. nil dated nil is enclosed. It is also certified that no U.C. in
       respect of the above grantee organization is pending.
   4. Certified that the above particulars are correct.
   5. Certified that no complain(s) in respect of the above mentioned agency have been
       received in the State in respect of disbursement of assistance released by the GOI and
       State in the past.
Countersigned.
                                                                                             13
                               CLUSTER APPROACH
                                                                            Annexure-A-3
 Sl.       Parameters
No.
1.     Name of the             Wabagai Maibam Leikai under Kakching Sub-Division of Thoubal
       Cluster/Ward Village    District
Profile of the Cluster
2.     Geographical location   Wabagai Maibam Leikai 127 Km. east of Imphal under Kakching
       of the cluster          Sub-Division of Thoubal District. 4391 sq. km., ALONG nh-53, 24o
                               59’ North and 93o 30’ East.
3.     Number of               1750
       handlooms
4.     Type of handlooms in Loin Looms and frame looms
       the pocket
5.     Infrastructure            Weavers have their indigenous loom and managed in their
       available                 residential verandah.
6.     Present skills of the     Capable of weaving various intricate traditional deSigns.
       weavers
7.     Number of handloom
       weavers
 8.                    Status of the weavers                  Existing        Proposed to be covered
       A) Number of Primary Weavers Coop. Societies               10
       B) Number of Weavers in Cooperative fold.                 1100
       C) Number of Master Weavers                                10
       D) Number of weavers with Master Weavers                   80
       E) Number of NGOs working in handlooms                     15
       F) Number of weavers with NGOs                             115
       G) Number of SHGs working in Handlooms                     15
       H) Number of weavers with SHGs                            105
       I) Number of traders                                        7
9.     Turnover of the pocket (Rs. in crore) Present Turnover           Anticipated turn over
       a) Domestic                                     24.12                        36.50
       b) Exports                                       4.05                        21.00
          Total                                        28.17                        57.50
10.    Average earning of the weaver per day (In Rs.)            50/-               120/-
11.    Main handloom products of the pocket         Shawls, Bed sheets, lungies, muffler, dress
                                                    materials, mekhla (phanek), and scholl bags
12.   Number of Powerlooms in the pocket                                - Nil -
13.   Whether handlooms of the pocket face                              - No.-
      competition with Powerlooms
Status of Pocket 5 years back
14. Economic condition of (a)Economic                Economy of the weavers is improving slightly
     the pocket in relation  level of the           from Rs.45/- to 56/- per day.
     to the position 5 years weaver
                                                                                             14
    back from now      (b) Product          Traditional patterns have been diversified for
                       diversification      fashion clothing.
                       (c) Infrastructure   Road connectivity between inter-villages have
                       faculties            been improved with PMSY, which have easier
                                            for movability around the area.
                       (d) Sales            The sales turnover has improved from Rs.
                       Turnover             1,060.00 lakh to Rs.3150.00 lakh from 2002-
                                            03 to 2006-07.
SWOT ANALYSIS
15. a) Strength        a)    There is good potential in the domestic market for the
                             traditional items and other products
                       b)    There is good demand for tribal shawls products in all over
                             India and abroad
                       c)    Local consumption is hight
                       d)    Societies have many sales outlets in State and neighbouring
                             States.
                       e)    Possibility of creating new product range beside the existing
                             range to explore the market
                       f)    Ample scope for product diversification by developing new
                             designs through skilled artisans
                       g)    Having good handloom concentration
                       h)    Availability of skilled weavers
                       i)    Marketing /development Assistance is provided by Govt
Justification for
recommending the cluster
16. Justification for         a) Highly concentrated and compact weavers in the cluster
      recommending the        b) More than 60% of the total population in the cluster are
      cluster for                weavers
      development             c) Women are well acquainted in weaving.
                              d) Weavers can get continuous employment and thereby earn
                                 better wages
                              e) Possible employment generation directly and indirectly
                              f) There are 2150 weavers in the cluster
                              g) 75% to 80% of the weavers are working under Master
                                 Weavers
                              h) Even though Societies are operating the cluster it is able to
                                 provide employment only 20% of the weavers due to lack of
                                 working capital
                              i) The relationship between weavers and master weavers are
                                 cordial
                              j) All the weavers in the cluster are having their own looms in
                                 their own houses
      Strategy
      a) Cluster              The Cluster identified in Wabagai Maibam Leikai near Cltural
                              Complex under Kakching Sub-Division of Thoubal District which
                              is located 46 Km. away from Imphal City.
      b) Objectives of the    a) To evaluate the current status of the Handloom Cluster in terms
         development          of the product variety, yarn availability, the number of active and
         strategy             ideal looms role of support organization and prevailing
                              infrastructure facilities; b) To highlight the constrains faced by the
                              cluster and suggest some action plans for future.
Action Plan
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19.   Project   Sl.       Name of the component                Amount (Rs. In lakh      weaver
       Cost     No                                          GOI   State/   Benef  Total to be
                                                                           iciary       covered
                 .                                                 IA
                1.    Base line Survey, Diagnostic           -      -         -     -      -
                      study, Formation of SHGs
                2.    Consortium building                    0.50                      0.50
                3.    Raw Material                           3.00                      3.00
                4.    Skill up gradation                                                           20
                      a) Training of Weavers                 3.00                      3.00
                      b) Training of Dyeing                  1.00                      1.00
                      c) Management Training                 0.50                      0.50
                5.    Design Development & Product
                      Diversification
                      a) Purchase of CATD                    2.70     0.30             3.00
                      b) Engaging Designers                  5.40     0.60             6.00
                      c) Paper design, sample,                       15.00             15.0
                      assembling.
                6.    Infrastructure/CFC
                      a) Common Facility Centre              4.50     0.50             5.00
                      b) Dye House                           1.80     0.20             2.00
                7.    Publicity & marketing
                      a) Advertising, Brochure,              0.45                      0.50
                      Catalogue for 3 years                           0.05
                      b) Exhibitions/Fairs for 3 years       5.40     0.60             6.00
                      c) Buyers-Sellers meets 3 years        2.70     0.30             3.00
                      d) Market Survey/Intelligence          1.00                      1.00
                      e) Awareness and Exposure visit 3      3.00                      3.00
                      years
                      f) Development & Hosting of website    0.50                      0.50
                8.    Project Management Cost
                9.    Basic Input
                      a) Margin Money                        4.20     1.20    0.6 6.00         100
                      b) New looms                          4.928    1.408 0.704  7.04          88
                      c) Dobby                               2.80     0.80    0.4 4.00         100
                      d) Jacquard                            2.10     0.60    0.3 3.00          50
                      f) Accessories                        1.498    0.428 0.214  2.14         107
                10.   Construction of Workshed               8.75                 8.75          35
                      Sub-total                             59.726   21.986 2.218 83.93        500
                11.   Civil amenities
                      a) Approach roads                      5.00                      5.00
                      b) Education                           2.00                      2.00
                      d) Drinking water facility             1.00                      1.00
                      e) Crèche centre(Child Day care        1.87                      1.87
                      Centre) for children of the weaver
                      f) Primary education for children      2.83                      2.83
                      of the weaver
                      Sub-total                             12.70                     12.70
                                                                                              17
20     Propose Year-wise action plan highlighting the physical and financial targets for 3 years
       d Action along with a brief project report should be enclosed.
       Plan for
       the
       cluster
     1. The beneficiary has not availed of any similar assistance under any other scheme of the
         State or the Central Government
     2. The Implementing Agency is functioning
     3. There is no reason to believe that these organizations are involved in corrupt practice.
     4. Consolidated UC for earlier releases in respect of the grantee organization under IHDS
         has been sent vide State Government’s letter No Nil dated Nil is enclosed. It is also
         certified that no U.C. in respect of the above grantee organization is pending under
         IHDS.
     5. Certified that the above particulars are correct and are verifiable from Books of
         accounts of the grantee agency.
     6. Certified that no complaint(s) in respect of the above mentioned agency have been
         received in the State in respect of disbursement of assistance released by the GOI and
         State in the past.
     7. Certified that the Implementing agency(s) has obtained necessary approval from the
         Banks/financial institutions for credit linkages, wherever required.
     8. Certified that the Implementing Agency has furnished the requisite details in the
     9. Proforma A-2 (Baseline Survey of Cluster), enumerating, interalia, the names of the
         individual weavers, components required and the assistance required thereof etc. and is
         verifiable from records.
     10. The proposal has been recommended by the State Level Project Committee on
         …………. . The minutes of the meting are enclosed.
                                                                                    (Signature)
                                                            President/Secretary of Organization
Countersigned.
                                                                                             18
      YEAR-WISE FINANCIAL OUTLAY BREAK UP FOR UTILIZATION OF THE
                FUNDS WABAGAI MAIBAM LEIKAI CLUSTER
                                 -------
     DISTRICT: THOUBAL
                                                                                   (Rupees in lakh)
Sl.      Name of the Component                2007-08        2008-09        2009-10       TOTAL
No                                           PHY FIN        PHY FIN        PHY FIN      PHY   FIN
1.  Base line Survey, Diagnostic
    study, Formation of SHGs
2.  Consortium building                        1     0.50                                  1     0.50
3.  Raw Material                               1     1.00           1.00         1.00      1     3.00
4.  Skill up gradation
    a) Training of Weavers                    10     1.50     5     0.75     5   0.75    20      3.00
    b) Training of Dyeing                     20     1.00                                20      1.00
    c) Management Training                    20     0.50                                20      0.50
5.  Design Development & Product
    Diversification
    a) Purchase of CATD                        1     3.00                                  1     3.00
    b) Engaging Designers                      1     2.00     1     2.00     1   2.00      3     6.00
    c) Design Paper, sample, assembly                5.00           5.00         5.00           15.00
6.  Infrastructure/CFC
    a) Common Facility centre                  1     5.00                                  1     5.00
    b) Dye House                               1     2.00                                  1     2.00
7.  Publicity & marketing
    a) Advertising, Brochure,                  1     0.50                                  1     0.50
    Catalogue for 3 years
    b) Exhibitions/Fairs for 3 years           1     2.00     1     2.00     1   2.00      3     6.00
    c) Buyers-Sellers meets for 3 years        1     1.00     1     1.00     1   1.00      3     3.00
    d) Market Survey/Intelligence              1     1.00                                  1     1.00
     e) Awareness and Exposure visit 3 yrs     1     1.00      1    1.00     1   1.00      3     3.00
     f) Development & Hosting of website       1     0.50                                  1     0.50
8.  Project Management Cost
9.  Basic Input
    a) Margin Money                            30    1.80     40    2.40     30 1.80     100     6.00
    b) New looms                               40    3.20     24    1.92     24 1.92      88     7.04
    c) Dobby                                   50    2.00     25    1.00     25 1.00     100     4.00
    d) Jacquard                                20    1.20     15    0.90     15 0.90      50     3.00
    e) Accessories                             53    1.06     27    0.54     27 0.54     107     2.14
10. Construction of Workshed                   15    3.75     10    2.50     10 2.50      35     8.75
    Sub-total                                 270   40.51    150   22.01    140 21.40    560    83.93
11. Civil amenities
    a) Approach roads                          1    4.00      1    1.00                   2      5.00
    b) Education                               1    2.00                                  1      2.00
    d) Drinking water facility                 1    1.00                                  1      1.00
    e) Crèche centre(Child Day care            1    1.87                                  1      1.87
    Centre) for children of the weaver
    f) Primary education for children          1    2.83                                  1      2.83
    of the weaver
    Sub-total                                  5 11.70        1    1.00                   1     12.70
    Grand total                               275   43.34    150   22.01    140 21.41    561    86.76
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