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This document provides an editorial discussing the boost to bus transport in India. It notes rising fuel prices, potential fossil fuel shortages, and environmental degradation as factors driving efforts to reduce vehicle numbers. However, increasing personal vehicle use makes relying more on bus transport challenging. Inadequate road infrastructure and traffic management in cities exacerbate issues for bus operators. The document concludes that despite challenges, prioritizing public transport is important for urbanization to avoid worsening air, traffic, and environmental problems.

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100% found this document useful (1 vote)

965 views148 pages

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38 83 92

Editorial.............................................................................................................................. 8
Budget reaction................................................................................................... 10
Cover story
BharatBenz all set to revolutionise Indian trucking........................................................... 14
Vehicle zone
Mercedes-Benz forays into Indian city-bus segment with City Bus................................ 26
Tata takes Divo and Starbus Ultra to other markets......................................................... 34
Growing demand boosts DOST sales.............................................................................. 38
Eicher trucks and buses sales up 13% ........................................................................... 40
SRM keen to further expand vehicle fleet........................................................................ 42
Shriram Automall, a pioneer in vehicle auctioning............................................................ 44
Component zone
TVS acquires another UK firm, Universal Components................................................... 50
Meritor Fleet Meet a phenomenal success .................................................................. 52
AMW Auto Components bags big order from Volkswagen Brazil..................................... 56
Weber-Hydraulik targets major orders from Indian OEMs................................................ 58
Bosch Ltd. registers 20% growth in sales and income..................................................... 60
Benecke-Kaliko opens engineering and sales office in Pune........................................... 62
Schaefflers customized innovations for energy-efficient automobiles............................. 64
Knorr-Bremse Group registers 49% growth in CV division sales..................................... 66
Tyres
CEAT will emerge most profitable tyre company: Anant Goenka..................................... 68
Lubes & Fuels
ACDelcos new-look labelling for lubricants, coolants ..................................................... 70
IndianOil signs annual MoU with Government................................................................. 71
4 MOTORINDIA l April 2012
Contents
96 Our next issue 114
Focus on
Auto Components
& Special Coverage of
BUSWorld Turkey
for circulation @
Automatica 2012,
Munich
Focus on detroit
IAC to sharpen focus on commercial vehicles ................................................................ 72
Integration of mixed materials to reduce vehicle weight................................................... 76
- By Jay Baron, President and CEO, Center for Automotive Research (CAR)
BorgWarner owes success to 100 years of innovation..................................................... 78
PPG expands auto paint business to meet growing demand........................................... 80
GMs Heritage Center a vehicle paradise...................................................................... 82
ITTES 2012
ITTES 2012, Melbourne sets fresh record....................................................................... 83
SAF-Holland keen on expanding operations in India....................................................... 88
MATS 2012: Technology Watch..................................................................... 92
l Navistar l Daimler l Continental l Meritor l WABCO l Firestone Industrial Products
l Carrier Transicold l Cummins Emission Solutions l Michelin l Bridgestone l Continental
Exclusive
RACE steps up customer service with new management structure............................... 112
MSP Tyres positively impacted by growing radialisation................................................ 114
Research & Development
Chennai has right environment to emerge automotive R&D hub R. Chidambaram.... 116
Expanding role of I&C centres in ensuring vehicle fitness............................................. 118
- By Raj Rengarajan, MAHA India Automotive Testing Equipment Pvt. ltd.
Road transportation...................................................................................... 119
Awards & ACHIEVEMENTS................................................................................ 124
Men at the Helm.................................................................................................. 128
Events....................................................................................................................... 133
Statistics................................................................................................................ 135
6 MOTORINDIA l April 2012
MOTORINDIA
Publishers
Gopali & Co., Quanta Zen Building,
No.38, Thomas Road, 2nd Street, Off. South Boag
Editorial
Boost to bus transport
Road, T.Nagar, Chennai - 600 017.
Ph.: 24330979, 42024951. Fax: 044-24332413
Email: motorindiamagazine@gmail.com
motorindia@rediffmail.com
Founder Rising crude prices and the resultant
M. Rajagopalan hike in fuel rates, fears of possible fos-
Mentor sil fuel shortage sooner than later, and
Rajagopalan Kalidasan
Managing Editor & Publisher
the environmental degradation caused
R. Natarajan (Cell: 9381062161) by vehicular emission are among fac-
Email: motorindia@rediffmail.com tors behind the universal drive to re-
Assistant Editor duce to the extent possible the number
K.N. Ananthanarayanan (Cell: 9003053132)
of vehicles plying on roads. Consider-
Executive Editor & General Manager
K. Gopalakrishnan (42127950, Cell: 9840897542) ing the unprecedented growth in pro-
Email: motorindia.india@gmail.com duction of vehicles of all categories,
Editorial Correspondent it is just not possible to contain road
N. Balasubramanian (Cell: 9840597082)
traffic in order to ensure quicker and
Email: balanatarajan.gopali@gmail.com
Marketing safer mobility. In this regard one sin-
G. Mohan gle area that attracts attention most is
R. Natarajan, Managing Editor & Publisher
N. Ananthan bus transport with its offer to carry
Designer more passengers and thus help ease traffic congestion on city roads. The
E. Marimuthu
other plausible solution lies in individual vehicle owners switching to
REGIONAL MANAGERS
Mumbai sharing of vehicles for daily commuting.
R. Balasubramanian (Cell: 9323711291) In view of the rapidly increasing use of personal cars and other modes of
G-102, Srinagar Co.Op. Housing Society, transport, it may not be easy to achieve greater reliance on bus transport.
Off. P.L. Lokande Marg, Chembur (West), The inadequate road infrastructural facilities and poor traffic management
Mumbai - 400 089. Ph.: 022-25252377.
in towns and cities add to the woes of bus transport undertakings. Neither
Email: r.balagopali@gmail.com
is the proposal to dedicate separate lanes for buses on city roads as sug-
Coimbatore
Ganesh Kalidasan (Cell: 9790926388)
gested for Delhi, the worst traffic-congested city in the country, would
Flat No.A1-42, TVH Ekanta be acceptable to the users of other vehicles like cars, trucks and two- and
No.5/179, Masakalipalayam Road three-wheelers, as also non-motorised vehicles, jostling for space. Be-
Uppilipalayam, Coimbatore 641015. sides, the growing traffic and the speeding over-crowded vehicles cause
Email: ganesh.kalidas@gmail.com more road accidents and loss of lives and property.
Bangalore Industry experts feel that despite challenges faced in traffic manage-
J. Saravanam (Cell: 9880974765)
ment, with growing urbanisation leading to a steady flow of migrants from
BS 23, 2nd Floor, Block B Ittina Neela, Near Gold
Coins Club, Andapura, Electronics City P.O., rural areas and smaller towns to cities, public transport must be given top
Bangalore-560100. priority to avoid further deterioration in air quality, traffic congestion and
Email: saravanam_j@yahoo.co.in noise pollution. Majority of bus passengers in the country cant afford
Allahabad the cost of bus travel in India where it is the lowest as compared to other
Shoubhik Sarkar (Cell: 9936245032)
196-A, Chak Raghunath, Jail Road,
developing countries. Hence the need to lower it further though it would
(Behind Asha Hospital), Naini, Allahabad - 211008 mean reduced revenue for transport undertakings. Private finance and pri-
(U.P.) Ph: 0532-2696873 vate sector participation for improving road infrastructure is most appro-
Email: sarkarshoubhik@rediffmail.com priate in the changing scenario. Of course, the experts group on urban
Member of INS / AINEC / IFSMAN transport has suggested an investment of over Rs. 50,000 crores to expand
Edited & Published by R. Natarajan on behalf of bus transport in the 12th Plan period. Efforts are also on to improve fa-
Gopali & Co., Quanta Zen Building, No.38, cilities through electronic ticketing and easier movement of pedestrians to
Thomas Road, 2nd Street, T.Nagar, Chennai-17, and facilitate a smoother traffic flow. With all this, how the bus segment will
Printed by B. Ashok Kumar at Rathna Offset Printers, rise to the occasion and meet the future traffic needs will be watched with
40, Peters Road, Royapettah, Chennai-14
both interest and concern.
www.motorindiaonline.com
8 MOTORINDIA l April 2012
budget reaction

ACMA welcomes thrust on

manufacturing sector
The setting up of the Rs.
5,000-crore India Opportunity
Venture Fund will enable the
MSME sector to have access to the
much-needed capital.
expenditure on R&D has been ex-
tended for another 5 years, which
will motivate the industry to focus
on innovations and new product
development. Further, shortage
of skilled manpower has been an
issue of significant concern to
the industry; the introduction of
weighted deduction of 150% on
expenditure on skill development
of employees will help in mitigat-
Mr. Vinnie Mehta, ACMA Executive Director ing the concern, Mr. Mehta said.
ACMA has welcomed the thrust concrete steps towards imple- However, he said enhancement
given in the Union Budget on the mentation of the Direct Tax Code of excise duty would adversely
manufacturing sector, especially (DTC) and GST. impact the prices of vehicles and,
MSMEs. It has also expressed MSMEs constitute over 70 per in turn, their consumption. This
satisfaction at the thrust on infra- cent of ACMAs membership, is of concern to the auto compo-
structure development, upliftment and access to capital has been one nent sector as it grows in tandem
of the rural economy and signifi- of the major constraints for the with the vehicle industry. Further,
cant outlay for promotion of the sector. The setting up of the Rs. increase in customs duty on the
social sector, including education, 5,000-crore India Opportunity flat-rolled steel from 5 per cent
skill development and healthcare. Venture Fund will enable the sec- to 7.5 per cent could unfavourably
Complimenting the Finance tor to have access to the much- impact the sector as this is one of
Minister, Mr. Pranab Mukherjee, needed capital. the key input materials for the in-
Mr. Vinnie Mehta, ACMA Execu- We are also glad that the dustry.
tive Director, said he has outlined weighted deduction of 200% on w

10 MOTORINDIA l April 2012

budget reaction

A bid for balanced approach

Akash Passey
Mr. Akash Passey, Senior Vice current flat rate of INR 10,000 will
President - Business Region Interna- have its adverse impact on buses.
tional, and Chairman of the Board of And, of course, there is an overall
Volvo Buses in India, has said that increase in excise duty.
the Budget 2012-13 seems to have While we understand the reasons
tried to achieve a balanced approach for the need to collect additional
keeping in mind both economic and revenues, we would have liked the
political imperatives. On the posi- authorities to see public transport as
tive side, the proposals for increase a tool to make cities more sustain-
in infrastructure spend will give im- able, reduce fuel consumption and
petus to PPP models. Commercial emissions and alleviate congestion
transport and public transport should and stress on the limited infrastruc-
Mr. Akash Passey, Senior Vice derive benefits with these steps. ture. As a result, one would expect
President - Business Region In- However, the proposal to levy to see more incentives in this sector
ternational, and Chairman of the excise duty on the chassis at an ad instead, he added.
Board of Volvo Buses in India valorem of three per cent against the w

Road transport sector ignored

AIMTC President
Mr. Bal Malkit Singh, President, failed to address challenges like in-
All India Motor Transport Congress flation but put additional burden by
(AIMTC), feels that the Budget for enhancing excise duty and levying
2012-13 has sent a wave of disap- of service tax. The increase in the
pointment as there is nothing to cess on crude oil to Rs. 4,500 per
benefit the road transport sector tonne from Rs. 2,500 would lead to
which incidentally is the highest escalation of diesel prices, which is
tax payer to the exchequer and the the highest input cost of the truck-
second highest employment genera- ing industry. An increase in excise
tor. Over the years this sector is cal- duty means an increase in the prices
lously ignored. But when it comes to of trucks. Body building of com-
generation of revenue this sector is mercial vehicles has now got an ad Mr. Bal Malkit Singh,
valorem duty of 3% instead of a President, AIMTC
squeezed to the extent possible.
Multiple taxation, multiple laws specific duty of Rs. 10,000 which is the Government. There are abso-
and rampant corruption mar the likely to be an additional burden on lutely no measures taken to float
growth of this sector. Moreover, the truck makers. easy financing schemes and for
Ministry too is more engrossed in The transport industry has been streamlining policies for facilitating
road development rather than con- seeking an industry status, among smooth functioning of the industry
sidering the basic issues related to it. other things, but the proposals made as well as taming corruption, Mr.
According to him, the Budget has are being conveniently ignored by Singh added. w

12 MOTORINDIA l April 2012

BharatBenz premiere (cover story)

Only when one innovates can one excel, change the existing para-
digms and make things truly better for people. This truism has led to
the creation of products and a brand dedicated to India BharatBenz
from Daimler, the world leader in trucking.

14 MOTORINDIA l April 2012

BharatBenz premiere (cover story)

BharatBenz aims to provide cus- encapsulated in the brands tagline, unveiled BharatBenz, the new
tomers with a revolutionary trucking Power Ahead. range of branded trucks, at a spe-
experience giving them the power to Daimler India Commercial Ve- cial premiere spanning six days at
be more competitive, to make their hicles Pvt. Ltd. (DICV), the Indian the Hyderabad International Con-
business more productive and real- subsidiary of the worlds leading vention Center. Media representa-
ise greater profits than ever before, truck manufacturer Daimler AG, tives, company customers, dealers

MOTORINDIA l April 2012 15

BharatBenz premiere (cover story)

We are an Indian company now and we

want to be seen as very competitive in
terms of the complete package of product,
service, network and finance.
Mr. Marc Llistosella
and suppliers attended the curtain-raiser.
On the occasion, Mr. Marc Llistosella, CEO
and Managing Director of DICV, said: Today
is a proud moment for all of us at Daimler as we
present the outcome of our hard work over the
last few years the first range of BharatBenz
trucks. BharatBenz, as a brand, stands for our
commitment to India. It is the first time ever
that Daimler has dedicated a brand entirely to
one market. Also, with an overall investment of
Rs. 4,400 crores, it is one of the biggest green-
field investments outside Europe Daimler has
ever made.
DICV plans to embark on a spree of launches
in the next two years when its entire range of
vehicles would hit the roads. The company will
start its market launch in the third quarter of
2012 with the introduction of three models, fol-
lowed by the launch of the entire product port-
folio, consisting of 17 models, over the next 20
months.
Daimler took the first steps in its Indian ven-
ture six years ago, and after years of market
study and research, the vehicles are ready to
roll. Commenting on DICVs Indian strategy,
Mr. Llistosella said: We understood that the
Indian market needed a totally different ap-
proach. India is a different challenge and a big
opportunity. We started with speaking to peo-
ple who know the market, interviewing and
listening to customers. The beginning was to
learn, to listen and to understand. Our commit-
ment to India is not for just five to ten years.
We are an Indian company now and we want
to be seen as very competitive in terms of the
complete package of product, service, network
and finance.
The company is highly optimistic that its
BharatBenz range of trucks, built after exten-
Mr. Marc Llistosella, CEO and Managing Director, DICV
sive market study, would fit perfectly into dif-

16 MOTORINDIA l April 2012

BharatBenz premiere (cover story)

From left, Mr. V.R.V. Sriprasad, Vice President Marketing, Sales and After Sales, Mr. Marc Llistosella, and
Mr. Aydogan Cakmaz, Vice President, Product Engineering, DICV
ferent segments in the Indian mar- id or Construction), 31-tonne (Rig- President, Product Engineering,
ket. The BharatBenz range includes id or Construction) and 49-tonne commented: Our trucks are based
light duty trucks (LDTs) and heavy tractor-trailer. The rigid truck, as an on two of the most successful plat-
duty trucks (HDTs) in the 9, 12, 25, industry first, has intra-axle differ- forms proven across the globe, the
31 and 49 tonnes category, featuring ential lock as a standard fitment and Fuso Canter and the Mercedes-Benz
variants and applications. balancer type rear suspensions that Axor. However, we have literally
The LDT, based on the Fuso Can- gives more traction on loose ground. taken every part, re-developed and
ter platform, features a four-cylinder Also unique is the fact that engine- re-designed it for Indian conditions
engine in two variants of 100 kw driven applications, like Mixers, can like overloading, rugged terrain and
(140 hp) and 125 kw (175 hp). It is directly be powered from the truck poor roads. This re-engineering has
available as 9-tonne Rigid, as well engine, without having to add a sep- been the key for the development of
as 12-tonne (Rigid or Construction). arate engine for the application. a new generation of products, which
As an industry first in the LDT seg- Mr. Aydogan Cakmaz, Vice are 85% localized right from the be-
ment, BharatBenz offers anti-roll ginning, to perfectly fit to the Indian
bars for added stability, as well as We have literally taken customers requirements.
comfort features like A/C option every part (of our existing The trucks have been bench-
and a tuned suspension system for plateforms), re-developed marked and tested for over 4.5
best ride comfort. and re-designed it for In- million km on DICVs specially
The HDT, based on the Mercedes- dian conditions like over- designed test track in its Chennai
Benz Axor platform, features a six- facility. All the critical components
cylinder engine in two variants of
loading, rugged terrain such as axles and suspensions have
170 kw (231 hp) and 205 kw (279 and poor roads. been thoroughly tested on road and
hp). It is available as 25-tonne (Rig- Mr. Aydogan Cakmaz also in laboratory conditions. The

18 MOTORINDIA l April 2012

BharatBenz premiere (cover story)

company has the most innovative

quality lab in south-east Asia with
world class equipment, which is an-
other benchmark. When the products
are delivered, they are 100 per cent
tested and reliable, and the company
is confident that its trucks are built
with German quality at Indian cost.
The trucks will be sold and serv-
iced over a pan-India network of 70
dealerships in the first phase, which
will be extended to more than 100
by 2014. Mr. V.R.V. Sriprasad,
Vice President, Marketing & Sales,
After-sales, said: We believe that
our trucks will contribute to our
customers success. This is why we
have priced them competitively in
the volume segment. Importantly,
we have focused on offering value-
for-money features, which includes
significant fuel efficiency, best-in-
class reliability with parts engi-
neered for long lifespan and longer
service intervals, which will reduce
the operational cost and keep the
trucks running.
He added: Partnership is the core
value of BharatBenz. Our trained
sales force consults our customers
rather than merely sell the product,
and they will stay as their point of

We have focused on offering contact over the whole lifecycle of BharatBenz Financial. Indias first
value-for-money features, which the vehicle. This partnership ap- Branded Commercial Vehicle Insur-
proach also counts for our 24/7 ance BharatBenz Insurance of-
includes significant fuel effi-
service, that will feature roadside fers financing solutions, insurance,
ciency, best-in-class reliability service for best service reach, inter- service contracts and cashless facil-
with parts engineered for long active vehicle diagnostics and short ity including zero depreciation and
lifespan and longer service in- turnaround times. full maintenance contracts. This in-
tervals, which will reduce the Backed by the financial power tegrated approach will offer our cus-
operational cost and keep the and expertise of Daimlers finan- tomers the benefits of products and
trucks running. cial arm, Daimler Financial Serv- financial services under one roof,
ices, customers will benefit from the making ownership a hassle-free ex-
Mr. V.R.V. Sriprasad
captive financier under the name of perience, Mr. Sriprasad disclosed.

20 MOTORINDIA l April 2012

BharatBenz premiere (cover story)

BharatBenz also has tied up with three leading In- Drivers are the backbone of the nation. Without them
dian banks HDFC Bank, ICICI Bank and Sundaram delivery of goods is not possible. But good drivers are
Finance which will offer tailored financing to its cus- fewer in number. We will have regional offices with
tomers. driver training centres where extensive training will be
The company is also focused on driver training which given, said Mr. Llistosella.
is an inevitable aspect considering the Indian scenario. The Indian truck segment has witnessed the entry of
It plans to set up regional driver training centres across global giants in recent years. However, DICVs prime
the country to improve the standard of the people who target is not to capture market share but to become the
spend maximum time with the trucks. first choice of customers, and is positive that its compre-
hensive package for the Indian market would definitely
provide customers with a whole new trucking experi-
ence through the BharatBenz revolution.
w

BharatBenz 914
Type : Rigid haulage truck
GVW : 9,600 kg
Engine : 100 kW (140 hp)
Gear Box : 6F with overdrive + 1R
Tyres : 8.25X16
Load body option : 17 feet
19 feet
21 feet
Body Options : High side deck load body
Fixed side deck load body
Drop side deck load body

BharatBenz 1214
Type : Rigid haulage truck
GVW : 11,990 kg
Engine : 100 kW (140 hp)
Gear Box : 6F with overdrive + 1R
Tyres : 8.25X20
Load body option : 14.6 feet
19 feet
Body Options : High side deck load body
Fixed side deck load body
Drop side deck load body

MOTORINDIA l April 2012 21

BharatBenz premiere (cover story)

BharatBenz 2523
Type : 6X4 Tipper truck
GVW : 25,000 kg
Engine : 170 kW (230 hp)
Gear Box : 9F with crawler + 1R
Tyres : 11x20 16 PR Crossply
Tipper body option : 16 cu.m. Box

BharatBenz 3123
Type : Rigid haulage truck
GVW : 31,000 kg
Engine : 170 kW (230 hp)
Gear Box : 6F with overdrive + 1R
Tyres : 10R20-16PR
Load body option : 24 feet
28 feet
Body Options : High side deck load body
Fixed side deck load body

BharatBenz 4928
Type : 6X2 / 6X4
GCW : 49,000 kg (with trailer)
Engine : 205 kW (280 hp)
Gear Box : 9F with crawler + 1R
Tyres : 11Rx20 16 PR

22 MOTORINDIA l April 2012

BharatBenz premiere (cover story)

BharatBenz 1217
Type : 4X2 Tipper truck
GVW : 13,000 kg
Engine : 125 kw ( 170 hp)
Gear Box : 6F with overdrive + 1R
Tyres : 8.25x20 16 PR Crossply
Tipper body option : 6.5 cu.m. Box

BharatBenz 2523
Type : Rigid haulage truck
GVW : 25,000 kg
Engine : 170 kW (230 hp)
Gear Box : 6F with overdrive + 1R
Tyres : 10R20-16PR
Load body option : 24 feet
31 feet
Body Options : High side deck load body
Fixed side deck load body

BharatBenz 3128
Type : 8X4 Tipper truck
GVW : 31,000 kg
Engine : 205 kW (280 hp)
Gear Box : 9F with crawler + 1R
Tyres : 11x20 16 PR Crossply
Tipper body option : 18 cu.m. Box

MOTORINDIA l April 2012 23

vehicle zone

Mercedes-Benz, one of the largest bus manufacturers in the world,

has introduced its low-entry City Bus for the first time in the Indian
market. After its successful entry into the Indian inter-city bus seg-
ment in 2008, the company has signalled its increasing intentions for
the Indian market with its latest foray into the city bus segment.
Mercedes-Benz India also announced the inaugura- demanding Indian customers.
tion of its City Bus manufacturing facility in Chakan, The Indian bus market is the second largest in the
Pune, with an annual production capacity of 900 units world with 46,000 units sold in 2011. Despite the im-
in two shifts. The decision to enter the city bus segment pressive figure, there is still a huge untapped market
in India highlights the global leaders commitment to potential due to the growing Indian population and the
the Indian market. continuously increasing need for transportation, mobil-
Speaking on the companys focus on the Indian mar- ity and innovation.
ket, Mr. Hartmut Schick, Head of Daimler Buses, ob- When it comes to strengthening public transport, the
served: Our 2-axle and 3-axle buses have been very city bus is the best concept to be applied. It is easy to
well received in the Indian market. Our foray into city integrate into running traffic, without the need for major
buses will now enable more and more people to Travel infrastructure investment as in metro or railways, and it
with the Star. We will participate in the Indian market is very flexible in operation. These advantages perfectly
growth by expanding our bus business with a superior- correspond to the impressive dynamics which the Indian
quality low-entry city bus for the Indian market. The society undergoes across all sectors, added Mr. Schick.
Mercedes-Benz City Bus we present today is hence key New head for Daimler Buses India
for Daimler Buses strategy for India. As the inventors The launch event also saw Mercedes-Benz appoint
of buses and one of the largest bus makers of the world, Mr. Markus Villinger as the Head of Daimler Buses
we are confident that our solutions will appeal to the India, another decision foregrounding the companys

26 MOTORINDIA l April 2012

vehicle zone

MOTORINDIA l April 2012 27

vehicle zone

From left, Mr. Srinivas Chilukuri, General Manager - Buses (Sales & Marketing), Daimler Buses India, Mr. Maged
Rasmy, Managing Director, MCV India, Mr. Markus Villinger, Head of Daimler Buses India, Mr. Hartmut Schick,
Head of Daimler Buses, Mr. Peter Honegg, Managing Director & CEO, Mercedes-Benz India Pvt. Ltd., and Mr. Ka-
rim Ghabbour, MCV President, at the City Bus launch function
long-term plans for India. With rich to be part of this growth story and plinary teamwork takes place. Every
experience in commercial vehicles hope that together we can realize our new product generation undergoes
business with Daimler, Mr. Vil- ambition to make more people in In- rough road testing, endurance test-
linger will take over the operations dia Travel with the Star. ing along with overall performance
and will be responsible for the over- Mercedes-Benzs quality stand- testing and fine-tuning. For India, we
all bus business in India. ards in product development are def- have gone one step further by col-
Speaking on the occasion, Mr. initely benchmark and also reflect lecting feedback from operators and
Markus Villinger commented: In- the global leaders prowess in bus passengers alongwith trials in seven
dia is a fascinating market and there manufacturing. The company has Indian cities under stringent operat-
is rising demand for robust, reliable adopted its global quality standards ing conditions on regular routes and
and efficient city bus transportation. for the Indian market as well. Be- traffic, added Mr. Villinger.
Our City Bus is designed to fulfil fore our product hits the market, a Captive body-building unit with
these requirements. The respect for multi-stage development and testing MCV
brand Mercedes-Benz in India is leg- process which based on interdisci- Mercedes-Benz has also inte-
endary, and we shall try to deliver as grated a captive body-building unit
per the expectation of our discern-
The Mercedes-Benz City in partnership with MCV within
ing customers and their passengers Bus we present today is its state-of-the-art manufacturing
in India. My objective here is to en- hence key for Daimler Bus- facility in Chakan. Delighted over
sure many enthusiastic and satisfied es strategy for India. his companys successful partner-
customers. I am extremely excited Mr. Hartmut Schick ship with MCV, Mr. Schick said:

28 MOTORINDIA l April 2012

vehicle zone

as one of the most capable in the benchmarks of excellence in the

We will not leave any stone world. We have introduced Indian markets we serve. Our design prin-
unturned in support of our busi- sourced materials and components ciples target a process of body and
ness partner Daimler Buses as into our purchasing programme chassis integration which results in
will jointly strive to meet the from day one of our operations. maximum strength with minimum
current and future requirements We are currently introducing robust weight, added Mr. Ghabbour.
of the bus operations in India. personnel training programme to Power-packed performance
ensure that the incoming MCV In- Built with high quality compo-
Mr. Karim Ghabbour
dia workforce rapidly develops and nents, the Mercedes-Benz City Bus
As a leading body manufacturer maintains the skills and techniques is backed by stringent Mercedes-
in the Middle-East, MCV is one we consider necessary to meet the Benz quality, and at the same time
of Daimler Buses most important high level of quality that will be it offers an unmatched economic
body-building partners worldwide. required by the even more demand- package for the customers. In line
Thanks to our efficient cooperation, ing market here. We will not leave with Mercedes-Benz Buses core
we are able to set up an integrated any stone unturned in support of our values safety, quality and profita-
production concept of chassis and business partner Daimler Buses as bility we have selected the O500U
body here at the Pune plant which will jointly strive to meet the current 1826 LE chassis for the City Bus.
ensures the best quality for our cus- and future requirements of the bus The chassis is performing success-
tomers. operations in India. fully in many countries across the
The long-term business relation- MCVs business operation is driv- world, including Brazil, South Afri-
ship between MCV and Daimler en by strict computer-based control ca and Australia, said Mr. Srinivas
Buses commenced in 1995. Since systems and procedures, essential to Chilukuri, General Manager - Buses
then MCV has constructed over manage its annual production capac- (Sales & Marketing).
15,000 bus bodies on Mercedes- ity of 6,000 units at the companys The low-entry City Bus is pow-
Benz chassis which are successfully modern factory in Egypt. Further, ered by a proven and robust 7.2 litre,
operating in some of the most de- as the company has progressed with six-cylinder, OM 926 Diesel engine
manding territories in the world. the establishment of MCV India, the with 252 hp and 900 Nm torque
Said Mr. Karim Ghabbour, MCV proven practices and processes used which features a highly economical
President: We are fully focussed in its factory in Egypt have been re- drive system using BlueTec diesel
on the complete integration of our produced in India. The principles technology. It offers a wide choice
business into the Indian manufactur- of design and standard of quality ap-
ing infrastructure. We consider the plied by MCV follow the most strin-
members of the Indian supply chain gent international standards, setting

30 MOTORINDIA l April 2012

vehicle zone

of optional equipment mak-

ing it an ideal vehicle to
address the growing public
transport requirements.
Commenting on the
choice of automatic trans-
mission, Mr. Srinivasan
said: Keeping in view the
frequent start-stop city oper-
ation in India and with posi-
tive customer feedbacks on
automatic transmission, we
have opted for the technical-
ly superior and latest Voith
DIWA .5 transmission in
our City Bus. The transmission has
an in-built hydrodynamic retarder ride comfort of the City Bus is en- The extreme ease of maintenance
and provides advantages such as re- hanced by the Mercedes-Benz bus- translates into long maintenance in-
duced driver fatigue by eliminating type air suspension which has been terval and significantly reduces the
manual gear-shifts, improved driv- well received by users of the Mer- downtime, which makes the Mer-
ing efficiency, improved passenger cedes-Benz coaches. cedes-Benz City Bus an ideal choice
comfort and improved life of aggre- The Mercedes-Benz City Bus has for operators.
gates due to optimum gearshift in high fuel efficiency and is ahead of The City Bus fully complies with
city traffic. competing products with its efficient the bus body code, which aims at
The state-of-the-art air suspension and powerful engine, an optimum regulating the diverse Indian bus
of the vehicle increases passenger weight factor, smartly developed body building landscape to ensure
comfort. The excellent stability and aerodynamics and rolling resistance. high passenger and driver safe-

MOTORINDIA l April 2012 31

vehicle zone
Technical specifications
ty. With a base price of Rs. Model Mercedes-Benz City Bus
9,000,000 (ex-factory Pune), Model description 0500U 1826 LE
it is the first bus to be certified Engine position Rear engine
Bus category Low entry
with bus body code certification
Engine & other major aggregates
in India. Engine model OM 926 LA
Loaded with features Emission level BS IV
The vehicle has a striking ap- Horse power 252 hp @ 2200 RPM
pearance imbibing fresh and Torque 900 Nm @ 1200-1600 RPM
Cylinder 6 cylinders, vertical in-line, turbo charged and inter cooled
contemporary design cue. The Displacement 7200 cc
equally-appealing spacious Gearbox Automatic gearbox
interiors, combined with low- Retarder Inbuilt hydrodynamic retarder
entry design, facilitate ease of Brakes Disk brakes, dual circuit, full air system with ABS
Fuel tank 280 litres steel tank
entry and exit for passengers.
Suspension front axle Air suspension, 2 air bellows, 2 telescopic shock absorbers
The unique low-entry design, Suspension rear axle Air suspension, 4 air bellows, 4 telescopic shock absorbers & stabilizer
coupled with wheel chair ramp Kneeling facility Available
of the City Bus, ensures that Wheels Drop center wheel 8.25-22,5 and tyre 295/80R 22,5 PR16
Dimensions in mm (+/- 10 mm)
passengers with restricted mo-
Total length 12000
bility can get on board without Width 2550
difficulty. The high comforting Interior width 2400
cushioning, multiple charging Overall height with AC 3130
points, powerful air-condition- Wheelbase 5950
Front overhang 2630
ing and three destination boards Rear overhan 3420
add to the comfort and conven- Floor height in front 350
ience of the passengers. Axle loads GVW: 16200 kg
The City Bus is also thought- FAW: 6000 kg; RAW: 10200 kg
Electrical system: Battery 2x12 Volt Batteries, 170 Ah
ful about driver comfort and
Alternators 2x80 Ah
convenience, resulting in a saf- Doors / emergency exits
er drive. The drivers cabin is Passenger doors 1 in the front and 1 in the middle
smart, ergonomic and safe with Type of doors In-swing (2-wing) - electro-pneumatic
pneumatic seats. All the impor- Door width 1200 mm (clear width 1100 mm)
Driver door Standard
tant switches are conveniently Roof hatches 2 manually operated with emergency exit
accessible on the panel. Sun blinders Manually operated
With the launch of the City Fire Extinguisher Behind driver (2 kg) & passenger area (2x2 kg)
Bus, it would be interesting to Windscreen / windows
Front window screen One piece
see the developments in the In-
Wiper + washing system Pantographic type
dian city bus segment. As pas- (for windscreen)
sengers demand better quality, Wiping water capacity 10 L
safety and comfort in public Standard body fitments
Destination boards 1 in the front of 1800 mm, 1 each in the rear & side of 900 mm
transportation, the city bus seg-
Wheelchair ramp Mechanical ramp
ment is bound to witness strong Air Conditioner Engine driven air conditioner
growth in the coming years for Charging points 8 nos as standard
which the new Mercedes-Benz Seats: No of seats 37 seats
City Bus comes as a welcome Driver seat Pneumatic with seat belt
Seat layout Front facing as per CMVR
option for those who wish to Material: Interior Floor Covering Fire retardant high resistance vinyl with welded joints
Travel with the Star. w Bodywork painting Solid single colour paint

32 MOTORINDIA l April 2012

vehicle zone

Tata takes Divo and Starbus Ultra

to other markets
Tata Motors is aggressively expanding the reach of its latest luxury
long-distance inter-city travel bus Tata Divo, and the Tata Starbus Ul-
tra, a modern and practical offering for commuting within the city.

Mr. Ravi Pisharody, President - Commercial Vehicles Business Unit, Tata Motors

34 MOTORINDIA l April 2012

vehicle zone

Mr. Ravi Pisharody, President ly new level of class and technology ex-showroom Thane.
- Commercial Vehicles Business coupled with comfort and conven- The Tata Starbus Ultra opens up
Unit, Tata Motors, said: Tata Mo- ience. a whole new world of comfort and
tors has always been at the forefront The Tata Divo, the luxury AC luxury for office-goers, hotel guests,
in revolutionizing passenger trans- coach, is meant for inter-city pas- tourists and school children. Meant
portation in the commercial vehicle senger transportation and tourist primarily for intra-city transport, the
segment. By expanding the presence operations. Its body design comes luxury variant can also be used for
of the Tata Divo and the Tata Star- from Hispano Carrocera of Spain, a inter-city travel.
bus Ultra to more markets the com- fully-owned subsidiary of Tata Mo- The Tata Starbus Ultra (BS III ver-
pany will more comprehensively ad- tors, providing a truly international sion) price range starts from Rs.15
dress the burgeoning need of public standard ride to the long-distance lakhs, ex-showroom Thane.
transportation. These two vehicles traveller.
are sure to migrate the world of pas- The Tata Divo (BS III version) w
senger transportation to a complete- price range starts from Rs. 66 lakhs,

36 MOTORINDIA l April 2012

vehicle zone

Growing demand boosts DOST sales

More vehicle variants underway

Sales of Ashok Leylands first light commercial vehicle DOST recently

crossed the 5,000-unit mark. Buoyed by its strong performance, the
company has ramped up production of the brand at its Hosur plant.
Since its launch in October 2011, the brand has received healthy orders
from customers. The consistent ramp-up in production reflects the
companys confidence in the performance of the vehicle which is faring
well despite stiff competition in the segment.

38 MOTORINDIA l April 2012

vehicle zone

Ashok Leyland also offers ready-

to-use vehicles (RUVs) on the
DOST platform for various appli-
cations such as ambulance, refrig-
erated containers, steel containers,
aluminium fixed side decks and
service-at-site vehicles.

w
Dr. V. Sumantran, Executive
Vice-Chairman of Hinduja Auto-
The company is now looking at a compressed natural gas
motive, and Chairman of Nissan (CNG) version of the vehicle which is in line with its plans
Ashok Leyland Powertrain, said that to bring out a variant once every six months. Also on cards
the LCV has evoked good response is a passenger variant of the DOST.
with a 22 per cent of the LCV mar-
ket share in Maharashtra, Gujarat
and the four southern States where
it was launched. Rajasthan is the
next targeted market for the vehicle
which has taken the overall Ashok
Leyland LCV market share to 10 per
cent at the national level.

MOTORINDIA l April 2012 39

vehicle zone

Eicher trucks and buses sales up 13%

Eicher branded trucks and buses recorded sales of sales of 580 units, representing a 66 per cent growth.
4,436 units in February 2012, registering a 13 per cent In the heavy duty segment, Eicher branded trucks re-
growth over the same month last year. The YTD 2012 corded sales of 594 units in the domestic market. YTD
sales stood at 8,144 units (7,440 units). Eicher HD sales were 1,173 units (1,155 units), register-
The bus segment registered a 57 per cent growth. The ing a two per cent growth.
February sales stood at 598 units (380 units). The YTD On the export front, Eicher branded trucks and buses
2012 sales totalled 963 units as compared to YTD 2011 recorded sales of 250 units (253 units). w

AMW acquires 100% stake

in FamilyCredit
AMW has announced the acquisition of a 100 per cent stake in
FamilyCredit Ltd. from Socit Gnrale Consumer Finance.
Based in Kolkata, FamilyCredit is a leading consumer finance
company engaged in financing of two-wheelers and automobiles
as well as distribution of insurance products to its client base.
It has a clientele of over four lakh customers and is a preferred
financier for leading two-wheeler and automobile manufacturers
across the country.
According to Mr. Anirudh Bhuwalka, Managing Director, Asia
MotorWorks, the acquisition of FamilyCredit provides us a pan-
India asset finance franchise; we are committed to build upon the
FamilyCredit platform to expand into commercial vehicle financ-
ing.
Commenting on the deal, Mr. Sandeep Soni, former Manag-
ing Director at Citigroup who led the transaction for AMW, said:
The acquisition offers on opportunity for the group to enter the
fast growing commercial vehicle financing business and other re-
lated asset classes by expanding the business franchise of Fami-
Mr. Anirudh Bhuwalka,
lyCredit. w
Managing Director, Asia MotorWorks

40 MOTORINDIA l April 2012

The acquisition of Universal Components will

help TVS develop its presence in the commercial
and light commercial vehicles spare parts range
in other Asian markets, except India, as well as
help acquire best practices in dealing with its
customers (small retailers).

Mr. R. Dinesh of TVS Group

The TVS Group has announced the acquisition of

Universal Components UK Ltd., Britains leading in-
dependent wholesale distributor of commercial vehicle
parts and accessories. This is the second acquisition by
the TVS Group in the UK after its successful buyout
of Multipart Holdings in 2009. With these two acquisi-
tions, the TVS Group turnover would cross INR 1,000
crores in the UK and would employ nearly 500 persons.
The TVS Group had already made acquisitions in
the UK through TVS Logistics Services Ltd. in 2009
to acquire the capability in the logistics business. Post Mr. David Kernahan,
that acquisition, the distribution and services business Managing Director, Universal Components

50 MOTORINDIA l April 2012

component zone

Mr. R. Dinesh being complimented by Mr. James Bevan for his companys new acquisition. Others
from left are Mr. S. Ravichandran, Executive Director, TVS Logistics Services Ltd., Mr. David Ker-
nahan, Mr. Mike Nithavrianakis, British Deputy High Commissioner, Chennai and Mr. Richard Slee,
TVS Europe CEO

The acquisition will further im- with global suppliers, which will market leader and grow its already
prove TVS forecast and planning benefit both Universal Components close relationship with its custom-
capabilities and deploy state-of-the- and TVS. We will utilize Universal ers.
art IT systems in India and other Components marketing expertise David Kernahan, Managing Di-
countries like Sri Lanka and Bangla- and best practices in our businesses rector of Universal Components,
desh where the distribution of spare in India and other Asian markets. observed: We are delighted to be
parts is currently undertaken. It would also help us to have wider under TVS ownership. Together
Universal Components, head- coverage of parts to distribute in the we can continue our growth pattern
quartered in Sheffield, has 420 cus- aftermarket. and become a larger player in the
tomers in the UK who are serviced Said Mr. Richard Slee, TVS Eu- international and domestic CV sec-
through 650 distribution outlets. It rope CEO: With Multipart (now tor. We look forward to TVS help-
sells parts worth approximately INR renamed as TVS Supply Chain So- ing Universal Components further
200 crores and employs around 100 lutions), we will be able to provide increase its range of supplier rela-
people selling both manufacturer- significant benefits to Universal tionships and also bring in low-cost
branded parts and its own range of Components on the supply chain country sourcing.
UC branded parts. It currently has in and backend logistics. It will also With this deal, Universal can lev-
excess of 12,000 part numbers and help the company to become the erage the sourcing strength of TVS
plans to double this number in the for accelerated growth; while TVS
next three to five years. Together we can continue compliments the sourcing efforts of
Announcing the British firm ac- our growth pattern and Universal Components not only in
quisition at a press conference in become a larger player in the trailer range but also in the com-
Chennai, Mr. R. Dinesh of the TVS the international and do- mercial vehicle range, which is one
Group, said: This acquisition will of the growth drivers identified by
mestic CV sector.
give increased scale and size to Universal Components in the UK
strengthen our relationship further
Mr. David Kernahan and other parts of Europe. w

MOTORINDIA l April 2012 51

component zone

Meritor Fleet Meet

a phenomenal success
Meritor HVS (India) Ltd. (MH-
VSIL) recently invited the fleet own-
ers and other stakeholders from the
trucking industry in and around Na-
makkal for the companys first-ever
road show in India to showcase its
two-speed axle. The two-speed axle
is also Indias first-ever green axle
as it contributes towards a greener
India with frugal diesel consumption
and reduces pollution.
The other Meritor products, in-
cluding trailer axles, aftermarket
parts and drive axles, were also on
display at the event.
Representatives of various associ-
ations, including the Lorry Owners
Association, LPG & Tanker Owners
Association and the Trailer Owners
Association, attended the two-day
event and discussed the advantages
of the two-speed axle. The meet wit-
nessed a turnout of over 1,100 peo-
ple consisting of association mem-
bers, fleet owners and mechanics.
The company has consistently
been introducing many new prod-
ucts for the Indian market. With road
conditions being improved, vehicle
power on the rise and new technolo-

Meritor was able to get valuable

feedback from the event and is
keen on incorporating it into its
business plan. Mr. Raghunathan, VP and Executive Director, MHVSIL

52 MOTORINDIA l April 2012

component zone

gies being offered by manufactur- changed with the vehicle in motion,

ers, the company is keen on provid-
The axle has been com- eliminating the need for frequent
ing unique solutions to customers in pletely localised to suit the stops.
the powertrain segment. Indian market and is made There is an extra initial invest-
In axle manufacturing, Meritor at the company plant in ment which goes into the purchase
is globally-renowned and is a pre- Mysore. of a vehicle fitted with the two-speed
ferred choice, especially for higher- axle, but the various advantages of
powered trucks. Meritor has impres- With the hub and spoke model the axle are certain to compensate
sive market share figures across the being the order of the day, most for the additional investment within
globe, thanks to its material quality, vehicles are loaded in one direc- six to eight months. Retro-fit of the
heat treatment speciality and over tion and are unloaded during re- axle is also possible.
100 years of research which only turn. This calls for different engine In South America, 98 per cent of
continues to get better with time, power in both directions. Also, die- the vehicles are fitted with the two-
said Mr. Raghunathan, VP and Ex- sel consumption and the travel time speed axle, that too in multi-axle
ecutive Director, MHVSIL. are different for both directions. configuration. The axle is preferred
Meritor Automotive Axles is the The two-speed axle provides a for 6x2 trucks, 8x2 trucks, 4x2 trac-
first to successfully develop the two- deeper ratio in demanding road tor and other tanker applications in
speed axle which has been tested conditions and when the vehicle the continent where it is performing
by leading vehicle manufacturers, is loaded. In good road condition well since 15 years. A major advan-
including Tata Motors, Ashok Ley- and when the vehicle is lighter in tage of the green axle is improved
land, MNAL and Eicher who are weight, the speed ratio facilitates a fuel economy as it is capable of de-
very happy with its performance. faster drive. The gear ratio could be livering 6 to 12 per cent better fuel

Schaefflers customized innovations for

energy-efficient automobiles
With its motto efficient future mobility, Schaeffler presented at Auto Expo
2012 a number of innovative products for optimizing conventional drive trains
with internal combustion engines. The highlight of the Schaeffler booth was the
concept model Schaeffler Advanced Drive that showcased a range of advanced so-
lutions for engines, transmissions and chassis.

India is expected to develop into about environmentally-friendly and A large number of different systems
one of the worlds largest automo- efficient technologies is also on the for variable valve trains were on dis-
tive markets in the coming years, rise. This is all the more so with the play at Schaeffler Advanced Drive.
ranking with the US, China, Europe growing need to check fuel costs. Growing demands in terms of en-
and Japan. In addition to Indias ris- The price of gasoline is the highest ergy efficiency are increasing the
ing level of motorization, the grow- in India, considering the low pur- focus on modern valve train com-
ing importance of Indian companies chasing power of the people. ponents, says Prof. Dr. Peter Pleus,
at the global level is also playing a Schaeffler offered diversified Member of the Executive Board En-
role in this development. Awareness products to meet these requirements. gine Systems at Schaeffler.

64 MOTORINDIA l April 2012

Component zone

would bring out Indias re- ing components include parts for
quirements for custom- commercial vehicles and agricultur-
ized conventional com- al machinery, said Wolfgang Dan-
ponents. LuK has gel, Schaefflers Member of the Ex-
specially developed ecutive Board Automotive, who has
a new clutch for the gained extensive knowledge of the
large number of inex- Indian market as Schaefflers CEO
pensive, low-capacity
motorcycles in India, Schaeffler assesses the prospects
in which components for the Indian market positively
previously manufac-
in the medium and long-term.
tured from diecast alu-
minum were replaced
by formed sheet metal in Asia during the last five years.
parts, explained Nor- We are very well prepared and
bert Indlekofer, Schaef- are planning further activities so that
flers Mem-
The company solutions to the tasks ber of the Executive
posed by the increasing number of Board Transmission
start-stop systems as well as clutch, Systems.
transmission and chassis compo- In addition,
nents were also a major attraction at Schaeffler presented
the Delhi show. an electronic clutch
A look at clutches, traditionally a management system,
domain of Schaefflers LuK brand, a key component
for automated man-
ual transmissions,
which, in turn, serves
the cost-conscious
Indian market
as an alter-
native to the
double clutch solutions in we not only share in growth, but also
high demand in Europe. actively shape the market. We will
Automated manual continuously expand our activities
transmissions are extreme- in India accordingly. These include,
ly attractive for India. They for example, the expansion of our
offer comfort and potential development capacities and con-
for optimizing fuel consump- struction of an additional location
tion. Automated manual transmis- for manufacturing components in
sions are also suitable for use in Savli (Gujarat). We will also expand
combination with start-stop sys- our current location in Pune in the
tems, he added. medium-term, explained Wolfgang
In addition to products for auto- Dangel.
mobiles and motorcycles, interest- w

MOTORINDIA l April 2012 65

component zone

Knorr-Bremse Group registers 49%

growth in CV division sales
The Knorr-Bremse Group report- of serial delivery of anti-lock brak- Incoming orders within the group
ed 14 per cent higher sales during ing systems for agricultural vehi- rose slightly from the prior year
2011 at 4.24 billion EUR from the cles during this reporting year also based on rising demand in both di-
previous years 3.71 billion EUR. helped Knorr-Bremse make its entry visions in the North American re-
The group again benefited during the into a new business area. gion to 4.07 billion EUR from 4.04
year from its strong global position In 2011, the Commercial billion EUR a year ago. Net profits
in the rail vehicle systems and com- totalled 329 million EUR (previous
Vehicle Systems division
mercial vehicles sectors. At 2.19 bil- year: 239 million EUR), correspond-
lion EUR in sales, the Rail Vehicle
was voted the Best Brand ing to a ROI of 7.8 per cent (PY: 6.4
Systems division contributed 51 per in the Commercial Vehicle per cent). The growth reflects both
cent of the groups overall revenues; Sector in the brakes cat- improved economy of scale and in
and the Commercial Vehicles divi- egory for the sixth time particular improved efficiency in
sion produced the remaining 49 per running. The division was workflow and process optimization.
cent at 2.07 billion EUR. also singled out for a VDA
The Commercial Vehicles divi-
Logistik Award based on
sion benefited in particular from the
sustained rejuvenation of the com-
its efficient production and
mercial vehicles market in Europe logistics processes.
and North America. The founding
of a joint venture for the manufac-
ture of components for commercial
braking systems and the power train
in partnership with Chinas CAFF
Automotive Braking & Steering
Systems helped pave the way for a
significant expansion of Chi-
na-based activities in the
commercial vehicle seg-
ment.
Knorr-Bremses
North American sub-
sidiary Bendix added
object recognition and
data management for
assist systems to its
competencies through
the acquisition of the
Iteris company. The launch

66 MOTORINDIA l April 2012

component zone

The consistent pursuit of the

Knorr-Bremse philosophy of de-
velopment and on-site production
of product families for its custom-
ers, including in the emergent BRIC
States, played a decisive role in the
groups success. It also means that
a large share of the workforce is lo-
cated in low-wage countries, across
all departments.
The Group workforce grew by
11.1 per cent for the reporting year
to 20,050 employees from 18,053
Due to the introduction of the Euro the previous year. The growth re- ate 2 per cent.
V emission standards, a drop in flected the strong business results, On the heels of the large-scale
commercial vehicle production is especially in North America and projects in China in recent years,
anticipated. In Asia the Group is Asia, as well as the first-time con- Knorr-Bremse strengthened its mar-
solidation of new businesses. At the ket position in Asia by expanding
expecting growth in the Rail Ve-
close of 2011, 52 per cent of em- its business with air-conditioning
hicle division based primarily on ployees across the group were em- systems, as well as orders to equip
strength from India. Commercial ployed in Europe, a further 23 per local public transit trains and the ex-
vehicle production will likely recent in America and another 25 per pansion of its service network. The
main stable. Based on the trends cent in Asia/Australia. The year-end Asian Commercial Vehicle division
on the regional markets and in- head count showed 3,848 employ- also saw positive development, rais-
coming orders from 2011, Knorr- ees at Knorr-Bremses five German ing revenues by 14 per cent.
facilities in Munich, Aldersbach, Outlook for 2012
Bremse is forecasting slightly
Berlin, Dresden and Schwieberdin- The Group is forecasting moder-
improved earnings at the group gen, 19 per cent of the overall group ate growth for 2012. In Europe the
level for 2012. workforce (PY: 3,431). An addition- Group is anticipating unchanged
al 3,184 employees, or 16 per cent market volume year-on-year for rail
of the total group work- vehicles for passenger, freight and
force, were engaged in commercial hauling. A slight drop is
R&D and project plan- expected on the European commer-
ning during 2011. cial vehicle market. In North Amer-
Sales for the subsidiar- ica the Group is counting on further
ies in the Asia-Pacific moderate recovery of the rail-based
region grew slightly in freight market and growth in com-
2011 by four per cent to mercial vehicle production. Mixed
1.08 billion EUR. The trends are anticipated for South
Rail Vehicle division America. The market for rail freight
solidified its strong sales vehicles seems poised to improve
growth from recent years, slightly, while a drop in passenger
not only maintaining those high lev- rail traffic is expected.
els but improving them by a moder- w

MOTORINDIA l April 2012 67

tyres

CEAT will emerge most profitable

tyre company: Anant Goenka
endeavor, to take CEAT to
even greater heights. My aim would be to make CEAT
Mr. Anant Goenka said: amongst the most profitable
I am honored to take tyre companies in India in the
charge from Mr. Chow- next 5 years by strengthening
dhary, who has led this the CEAT brand and improving
company so astutely for
operational efficiencies.
the last decade. My aim
would be to make CEAT
Mr. Anand Goenka
amongst the most profit- grated Planning and Monitoring of
able tyre companies in In- the Transmission and Distribution
dia in the next 5 years by business. He was then elevated to
strengthening the CEAT the position of Executive Director -
brand and improving op- Supply Chain, which includes man-
erational efficiencies. I ufacturing, procurement, planning,
would like CEAT to be at logistics and quality functions. w
the leading edge of tyre
technology by focusing on
research and development
of radial tyres & develop-
Mr. Anant Goenka
ment of alternate materi-
CEAT has announced the appoint- als.
ment of Mr. Anant Goenka as the Mr. Anant Goenka is an MBA
new Managing Director. Mr. Paras from the Kellogg School of Manage-
K. Chowdhary, the incumbent Man- ment and a B.Sc. in Economics from
aging Director, is retiring but will the Wharton School. Initially he was
continue to be a whole-time Direc- associated with CEAT Ltd. as Head
tor. of the Specialty Tyre Business. He
Dr. R.P. Goenka, Chairman Emer- has also worked with Hindustan
itus, RPG Enterprises, said: Anant Unilever, Accenture, Mumbai, and
will add a lot of value to the business Morgan Stanley, Hong Kong.
due to his academic background and After completing his business de-
skills he acquired working with grees, he joined KEC International
other group firms and international Ltd. as Vice President (Corporate)
companies. We are happy to have in July 2007 and was in charge of
him taking charge of the company, Telecom Business, Business Devel-
and we wish him all the best in his opment in North America and Inte-

68 MOTORINDIA l April 2012

lubes & fuels

ACDelcos new-look labelling for

lubricants, coolants
Commenting on
this latest develop-
ment, ACDelcos
IAM Director for
India, Mr. Rajesh
Nangia, com-
mented: Our old
labelling was dat-
ed, monotonous
in its look and
in much need of
changing. Now we
have a very contem-
porary and modern
looking labelling
programme that
has been creatively
fashioned. It serves
Having recently announced a 40 point of sale. to demonstrate that ACDelco is
per cent increase in growth year-on- Carefully created to meet ACDel- a serious player within the aftermar-
year in 2011 and seen its customer cos merchandising and display ket in India, and we are confident
base almost double in the same pe- needs, the new labelling is being ap- that it will not only be well received
riod, ACDelcos aftermarket opera- plied to a new container design that by our growing ranks of customer,
tion in India has kick-started 2012 itself is aerodynamic in shape and but help strengthen brand awareness
by announcing the introduction of a which serves to present an overall in the process.
new-look labelling programme for package that is not only visually at- Covering some 65-75 part num-
lubricants and coolants. tractive but easy to store and handle. bers and available across a full range
Introduced to add further growth of containers from 0.5-55 litres in
impetus to an already dynamic prod- The new look labelling capacity, the labels have been pro-
uct offering, the new labels will fea- will help further increase duced in three colours gold, red
ture on a range of containers sizes the visibility of ACDelcos and grey. The graphics presented
for gear, engine, transmission and lubricants product range at on the labels understandably serve
hydraulic oils, and coolants. In ad- the sharp end, whilst high- to depict an association with fluid-
dition to being highly consumer ity, whilst also exuding a feeling of
focused by being bold, vibrant and
lighting the USP of prod- solidity and high quality perform-
striking, the new labels are visually ucts that are themselves ance for which ACDelco is known
informative and have been designed environment-friendly. globally.
to improve product identification at Mr. Rajesh Nangia w

70 MOTORINDIA l April 2012

lubes & fuels

IndianOil signs annual MoU with Government

IndianOil has signed the annual memorandum of un-
derstanding (MoU) with the Government for 2012-13
which lays significant emphasis on operational perform-
ance and other parameters such as Research & Develop-
ment, Corporate Governance, HRD, Corporate Social Re-
sponsibility and Sustainable Development. Emphasis has
also been placed on operational safety too.
The MoU was signed by Mr. GC Chaturvedi, Secretary,
Ministry of Petroleum and Natural Gas, and Mr. R.S. Bu-
tola, Chairman, IndianOil.
IndianOil has also set the highest-ever targets for crude
Mr. R.S. Butola, Chairman, IndianOil, (left), and Mr. GC
throughput and distillate yield. Chaturvedi, Secretary, Ministry of Petroleum and Natu-
ral Gas, exchanging documents after signing the MoU
Critical operations in each division such as crude
throughput, projects, distillate yield, safety, qual- Parameters specific to the MoU for 2012-13 address
the Oil Sector Vision 2015, Paradip Refinery project,
ity and new areas of business development have
capital expenditure and implementation of reservation
been accorded high priority in the MoU. in appointment of executives. w

MOTORINDIA l April 2012 71

Focus on Detroit

IAC to sharpen focus on

commercial vehicles
By R. Natarajan, Managing Editor

International Automotive Com- the current group business from

ponents (IAC) is the worlds third commercial vehicle manufactur-
largest interior components man- ers, around 30 per cent of sales is
ufacturer with a global turnover expected from this segment.
of $4.4 billion. It has around 76 In addition to interiors, IAC
facilities globally, including the India also develops exterior
Engineering Centre at Chakan, products for commercial vehicle
Pune, set up in 2008, and another manufacturers. Overall, there is
plant opened at the same location tremendous scope to expand In-
last year. dian operations, and the growth
Addressing a video confer- will be mainly through organic
encing session arranged for a means, added Mr. Gajanan.
select few Indian journalists Mr. R. Natarajan, MOTORIN-
who recently visited IACs Pre- DIA Managing Editor, who was
Production & Validation Cent- in the team, was delighted to
ers located at Troy, USA, Mr. learn during his visit to the Pre-
Gajanan V. Gandhe, Senior Vice Production & Validation Centers
President, Asian Operations, IAC Mr. Gajanan V. Gandhe, Sr. Vice Presi- facilities at Troy that IAC has
Asia Ltd., Pune, said though the dent, Asian Operations, International reportedly invested a lot in tech-
Pune operations of the company Automotive Components (IAC) Asia nology with the sole objective of
were initiated mainly to cater to Ltd. becoming a global leader in the
the needs of Mahindra Navistar customers for their offshore servic- interior and exterior components
trucks, it has gradually expanded the es. Recently the company received a industry.
customer base in India. Today the major contract for Ashok Leylands The second unit of the IAC Group
company has emerged a major sup- New Generation Cab. Considering at Chakan opened last year covers
plier of products to Volvo Trucks, an area of 118,000 sq. ft. Located
Eicher Buses, Volkswagen, Mahin- Recently the company re- in the Mahindra Supplier Park, this
dra Reva, etc. The company keeps ceived a major contract for facility makes IAC one of the first
expanding its capacity with increas- Ashok Leylands New Gen- automotive suppliers to establish
ing business from Indian OEMs. eration Cab. Considering their operations in the Supplier Park.
He said currently IAC has three the current group business The first facility of the company was
facilities in India, two at Chakan in
from commercial vehicle started at Chakan in early 2009. To-
Maharashtra and one at Manesar, gether the two plants enhanced the
Haryana. IACs Indian Engineer-
manufacturers, around 30 companys footprint in the western
ing Design Center also supports the per cent of sales is expect- automotive hub of Pune, which is
North American as well as European ed from this segment. also home to IAC Indias regional

72 MOTORINDIA l April 2012

Focus on Detroit

headquarters.
Success story
Headquartered in Luxembourg,
the IAC Group is a leading global
supplier of automotive components
and systems, including interior and
exterior trim. Derived from its long
heritage in the vehicle interiors seg-
ment, a global core competence of
IAC is its expertise in the design,
engineering and manufacturing of
vehicle interior and exterior compo-
nents and systems. The company is IACs inside view of the plant
bringing that core competence to the It was in January 2011 that IAC engineering (CAE).
new Chakan plant to turn out prod- acquired Manesar-based Multivac The recent Awards received by
ucts ranging from instrument panels, India Private Ltd., a tier-one suppli- the IAC Group include the Global
floor consoles, interior and exterior er of vehicle headliners, instrument SUV Platform from Mahindra &
garnish trim to air distribution vents panels, interior trim and door panels Mahindra, involving engineering
and door panels for Mahindra and to key global vehicle manufactur- design & development, FEA, pro-
Mahindra Navistar vehicles. ers. This strategic acquisition estab- totyping, validation, manufacturing
The opening of the facility not lished its northern India footprint in and supply; Global Truck Platform
only complements IACs existing proximity to the New Delhi automo- from Mahindra Navistar involv-
manufacturing facilities and engi- tive region. ing engineering design & develop-
neering center in the Pune area, but The IAC India Engineering & De- ment, FEA, prototyping, validation,
also further expands its presence in sign Center in the Rajiv Gandhi In- manufacturing and supply; Global
the region following its ongoing ex- foTech Park, Hinjewadi, Pune, has Harchback & Notchback Platform
pansion in the Indian market. state-of-the-art computing resources from Volkswagen for product de-
The latest Chakan facility special- and 60+ CAD workstations. Offer- velopment, validation, manufac-
ises in injection moulding, vacuum ing high speed data connectivity to turing & supply; New Generation
forming, laser scoring, hot air worldwide locations, the engineers Cab (Truck) from Ashok Leyland
and designers with global experi- involving engineering design & de-
cold staking and cockpit assembly,
ence have special expertise in pack- velopment; New Electric Vehicle
while the Manesar facility has its aging and feasibility, fit and fin- (CAR) from Mahindra Reva involv-
focus on thermoforming, waterjet ish development, layout drawings, ing engineering design & develop-
cutting, foaming, slitting, laminat- kinematics studies, assembly load ment, FEA, prototyping, validation,
ing headliners, int. soft trims. studies, dimensional management, manufacturing and supply; and New
continuous engineering (change Cab (Truck) from Volvo involving
management) and computer-aided prototyping, validation, manufactur-
ing and supply. w

An outside view of IAC India Chakan plant

coatings is more or less determined Demonstrating innovation,

by new product technology, energy
The company owes its suc- sustainability
cost, durability, environment, ap- cess to its dedication to PPG leads the market in offering a
pearance, etc. the customer, the recogni- variety of scratch and etch-resistant
True, PPG is a value-driven, inte- tion of the concerns and clearcoat technologies that not only
grated, market-oriented enterprise, needs of society, value of meet the rigorous requirements of
with consistent sales and earnings the supply chain relation- automotive manufacturing facilities
growth with its main focus on coat- worldwide, but also help vehicles
ships and its responsibil-
ings and specialty products. The retain a showroom-like finish for a
company owes its success to its
ity to the shareholders. longer period of time.
dedication to the customer, the rec- primer, basecoat and clearcoat. The CeramiClear was the first clear-
ognition of the concerns and needs PPG footprint covers 90 per cent coat to use nanoparticle technology
of society, value of the supply chain of global production of automotive to achieve a previously unattained
relationships and its responsibility coatings. The global market leader level of scratch, mar and etch resist-
to the shareholders. Last year, PPG expects domestic consumption in ance.
announced its expansion of APPG India to grow substantially. The cur- Patented technology creates an
to create a second 50:50 joint ven- rent exports estimated at 15 per cent impressively hard surface that pro-
ture. are expected to rise in view of India vides superior resistance to damage
The OEM coatings product range emerging a small car hub and multi- caused by day-to-day use, car wash-
covers sealants, adhesives, acous- ple OEMs considering expansion of es, and environmental hazards such
tic coatings systems, electrocoat, their Indian plants. as acid rain and tree sap. w

MOTORINDIA l April 2012 81

Focus on Detroit

a g e C e n t e r
GMs Herit
ave h i c l e p a r a d i s e The Heritage Center has proved
first hydrogen fuel cell-powered ve- to be a real monument for any visi-
The GM Heritage Center, an hicle, the 1966 Electro-van. tor. During his recent visit to the
81,000-sq. foot facility located in Concept cars and special-interest Heritage Center, Mr. R. Natarajan,
Sterling Heights, Michigan, serves styling/performance one-offs are MOTORINDIA Managing Editor,
as a showplace for the vehicles of part of the mix, along with signifi- could see and admire the centuries-
the GM Heritage Collection, and cant race cars and milestone pro- old GMs popular brands such as
is home to the Heritage and Media duction vehicles such as the first Chevrolet and Plymouth, as also
Archive. The Center has more than production 1966 Toronado featuring some concept vehicles that have not
200 vehicles on display, while the General Motors front-wheel drive. gone public. The Heritage Center
Archive houses 15,000 linear feet also represents a blend of old and
The GM Heritage Collection is
of shelving containing significant new vehicle models which no auto
ever-changing. New vehicles
documents, manuals, brochures and enthusiast can afford to miss.
artifacts documenting GMs rich
are constantly being obtained Among the star attractions on
history of innovation. to fully represent GMs product display are Sinclair Truck and the
The GM North American Heritage story of the past 100+ years. American Crossroads bus. w
Collection is made up of approxi-
mately 600 cars and trucks. Many
reflect GMs industry firsts, like the
first electric self-starter used on the
1912 Cadillac, the first production
V8 that powered the 1915 Cadillac,
and the first air bag found on the
1974 Buick, Cadillac and Oldsmo-
bile models. The others represent
technological experiments like the
first American gas turbine-powered
car, the Firebird 1, or the worlds

82 MOTORINDIA l April 2012

ITTES 2012

MOTORINDIA l April 2012 83

ITTES 2012

S
howcasing 400 ex- a crowd 37,133 local and overseas tory with delegates from more than
hibits, the 2012 In- visitors, including industry leaders 45 countries visiting the event.
and heavyweights, the show high- The 2012 ITTES exhibitors eager-
ternational Truck,
lighted the newest in transport tech- ly showcased the latest innovations
Trailer and Equipment Show nology and innovation and put on a and technologies of the transport
(ITTES) held in Melbourne display the highest-calibre trucks, world. More than 350 companies,
during March 15-17 drew trailers and equipment ever seen in many with multiple displays, took
record crowd of visitors and Australia. full advantage of the three days,
When compared to ITTES attend- encompassing every inch of the
significantly enhanced its ances from 2010, attendees this year 19-hectare indoor and outdoor show
growing reputation in Aus- increased by 12 per cent, followed space.
tralias transport industry by a slight drop on the second day The feedback and comments
and beyond. when inclement weather set in. from every exhibitor that I have
Recognised by the industry as the However perfect show weather on spoken to thus far has been noth-
largest and most significant dedi- the final day delivered a show record ing but positive, with many report-
cated display of trucks, trailers and single-day attendance figure ensuring strong sales and high quality
ancillary equipment in the southern ing massive amounts of foot traffic business leads, said Clint Hendry,
hemisphere, ITTES wrapped up on to all exhibitor stands. The show Show Director of ITTES. Many
March 17 after a highly success- also attracted the highest number of couldnt believe the sheer quality of
ful three-day exhibition. Pulling in international guests in its short his- visitors to the show on the opening

84 MOTORINDIA l April 2012

ITTES 2012

morning with all the major buyers of tendance. Expo Awards Gala Ball on the last
equipment in town ensuring an ideal An impressive roster of ancillary day evening. With a world-class
platform for business transactions to equipment exhibitors lined the walls line-up of entertainment, headlined
take place. of the Nicholas, Agricultural, Cente- by Joe Camilleri and The Black Sor-
The exhibiting companies ex- nary and Victorian Transport Asso- rows, 80s cover band Stand and
pressed glowing feedback about the ciation (VTA) pavilions, as well as Deliver and the amazing unusualist,
number and quality of leads received the shows coveted Grand Pavilion. Raymond Crowe, the whos who of
and sales completed throughout the Here some of the worlds leading transport celebrated their collective
show. Some companies even re- brands put on their best in show show efforts.
ported that major transactions were under the big top taking centre- The exhibitors were reviewed by
executed on the first day, resulting stage with their colourful stands and a panel of independent judges who
in profit growth and a 100 per cent interactive displays. evaluated companies based on their
return on investment. Exhibitors in these buildings have exhibits design innovation, effec-
One of the most popular show already expressed their gratitude tive use of space, product knowl-
attractions was the Exhibition Pa- in the increased visitor traffic flow edge, staff presentation, approach
vilion, which housed every major brought about by a revamped sig- to customer service, as well as other
trailer manufacturer along with the nage design, the painted roadways criteria.
CAT Truck brand that was of sig- and the IVECO power mobile show
The 2012 ITTES Expo Award
nificant interest as it was making guide phone app.
winners were:
its inaugural ITTES appearance. The show included a wide array of
Add to that the impressive variety exhibitors from all around the net- Truck of the Show DAF
of trailer types and configurations, work: government, manufacturers, Trucks XF105 model
as well as all the latest innovations parts and services suppliers related Ancillary Equipment Display
and advancements in trailer building to the transport industry, industry Meritor
and manufacturing, and it was easy associations, non-profit organisa- Trailer/Body Manufacturer
to understand its popularity. tions, academic institutions and oth-
Display Heil Tankers
Every major truck manufacturer er end users. The show organisers
Truck Manufacturer Display
in the industry pulled out all stops to and platinum sponsors were pleased
attract show visitors to their stands. with the turnout and the remarkable Daimler Group
All the truck industry leaders support from everyone involved. Outstanding Customer Serv-
Western Star Trucks and MAN Au- The success of this event clearly ice IVECO Trucks
tomotive Imports, Daimler, PAC- proves that advancements in trans- Most Unique Show Attrac-
CAR, IVECO Trucks, Isuzu, UD port are of keen interest for profes- tion Western Star Trucks
Trucks, JAC Trucks, Scania, Hino, sionals and industry workers in Aus-
Wanted truck
Mack and Volvo delivered the best tralia and all around the world, said
in light, medium and heavy commer- Hendry. Moving forward, well The event organisers have already
cial on and off highway vehicles, continue to increase awareness of received numerous inquiries from
with many exhibitors in their own the industry while raising the profile new and existing exhibiting com-
dedicated pavilions, which were of our exhibitors and the industry in panies seeking participation in the
transformed into luxurious custom bigger and bolder shows ahead, at a 2014 ITTES. Preliminary discus-
exhibits. The majority of exhibitors cost thats both reasonable and af- sions on the next trade event are al-
also hosted on-stand functions with fordable. ready underway, and event planning
VIP customers. These proved to be To conclude the trade event, more will begin later this year. w
extremely popular and further added than 700 people attended the Flem-
MEDIA PARTNER: MOTORINDIA
to the quality of trade visitors in at- ington Event Centre for an exquisite

MOTORINDIA l April 2012 85

trucks down under

86 MOTORINDIA l April 2012

trucks down under

MOTORINDIA l April 2012 87

ITTES 2012 (exclusive)

Mr. Jack L. Gisinger, President, SAF-Holland Inc.

An exclusive report from MOTORINDIA

SAF-Holland is one of the lead- US-based company, has three busi- In India, SAF-Holland has a joint
ing global manufacturers and sup- ness units focusing on specific cus- venture with Madras Suspensions
pliers of high-quality systems and tomers needs, namely, the Trailer Ltd., namely, Madras SAF-Holland
components for trucks, trailers, Systems Business Unit, Powered Ltd., with its manufacturing facility
buses and recreational vehicles. The Vehicle Systems Business Unit and in Madurai for air suspension sys-
companys product range primarily the Aftermarket Business Unit. tems for buses and trucks. The com-
comprises axle systems, fifth wheels, In a casual chat with MOTORIN- pany had entered India with keen
landing legs and kingpins. DIA, Mr. Jack L. Gisinger, Presi- interest in its growing bus segment.
SAF-Holland, a merger between dent, SAF-Holland Inc., spoke about Mr. Gisinger observed: In devel-
SAF, a German trailer axle and sus- the companys existing JV in India oping markets, buses initially come
pension company, and Holland, a and future plans for the market. with mechanical suspensions and

88 MOTORINDIA l April 2012

ITTES 2012 (exclusive)

dence that the featured suspension

designed specifically for the Indian
The company is keen on entering
market would prove to be a differ-
other segments, including the
entiating factor for customers. The trailer segment in the country
company also offers truck suspen- which has a lot of growth poten-
sions for heavy-duty applications tial.
such as mining and defence vehicles. globally, while there are others who
Though its products have gained offer it at region level, he remarked.
acceptance among leading vehicle The Madras SAF-Holland team is
manufacturers, the company feels positive about reaping rich dividends
that the Indian market is unlike oth- for the efforts put in during the initial
ers. The products we sell in Europe phase. The JV was formed with a 50-
and the US may not sell here (in In- 50 equity share between the partner-
dia). By the end of this year well ing companies while discussions on
have good focus and be moving for- the future prospects of the JV are in
ward, he added. progress.
The current Indian JV is for the Mr. Gisinger is keen on expand-
Powered Vehicle Business Unit. ing Indian operations and is sure that
SAF-Hollands contribution to both SAF-Holland and Madras Sus-
the six-year-old JV comes mainly pensions would take the right steps
through specialised equipment, tech- forward in order to bolster growth.
nical expertise and personnel train- SAF-Holland has a policy of even-
ing, while Madras Suspensions has tually establishing a wholly-owned
provided the infrastructure, man- company in countries where it has
power and other facilities at the JV. joint ventures, like in China where
The products manufactured in the it took over one of its joint venture
Madurai facility are tailor-made for projects to set up a fully-owned sub-
the Indian market. The company is sidiary. Interestingly, the company is
not looking at export, though the also involved in a 50-50 JV in Japan
Chinese market could possibly be an since 45 years, which has done ex-
exception. tremely well since inception.
With a view to expanding its op- Expressing his views on the
erations, Madras SAF-Holland is growth of India and China, Mr. Gis-
on the look-out for a new site with inger said: The biggest thing that
Chennai, Bangalore and Pune being India has to do is to complete the
the possible options. There is also infrastructure, because once that is
then it moves to air suspensions, as occasional demand for trailer prod- done, goods can be moved faster
people want a better ride. For us, bus ucts which the company imports de- and thats the need. India has a much
suspension comes earlier than other pending on the requirements. We better rail network, which seems to
products. are the only company in the world delay road development. China has
Madras SAF-Holland has a manu- to offer the complete trailer package invested a lot of money for develop-
facturing facility in Madurai where ing infrastructure and is perhaps five
air suspension systems are made. We are the only company to ten years ahead of India in road in-
The company supplies bus suspen- in the world to offer the frastructure development. I have also
sions to reputed Indian OEMs, in- complete trailer package seen a big difference in Indian roads
cluding Swaraj Mazda, Eicher and since my first visit to the country six
JCBL. globally. years ago.
Mr. Gisinger expressed confi- Mr. Gisinger w

MOTORINDIA l April 2012 89

heavy-duty trucks down under

90 MOTORINDIA l April 2012

heavy-duty trucks down under

MOTORINDIA l April 2012 91

MATS 2012: Technology Watch

92 MOTORINDIA l April 2012

MATS 2012: Technology Watch

platforms across primary vehicle components. Navistar

starts with one common chassis architecture. Built on
that chassis is one of two core cab architectures an
aerodynamic cab and a cab-over engine cab. Powering
these vehicles (either cab-over or aerodynamic cab) is
one of three distinct powertrain platforms its vee en-
gine platform, inline engine platform, and its big bore
engine platform.
From medium trucks to heavy trucks, from 2.8-litre
engines on up to 15-litre engines, cab-over trucks to ae-
ro-nose trucks, Navistar has global expertise in a com-
prehensive portfolio of products. We have an array of
truck and engine designs to serve the transportation in-
dustry in the geographies we serve today and innovative
technologies for tomorrow as we continue to expand to
emerging markets around the world, Ustian added.
Navistar also showcased its breadth of natural gas
solutions for the transportation industry. The company
will leverage its existing commercial truck and engine
platforms to offer the broadest portfolio of integrated
Mr. Dan Ustian, Navistar Chairman, President products for the natural gas market. It will continue to
and Chief Executive Officer offer International DuraStar and WorkStar vocational
trucks with its natural gas-powered MaxxForce DT, de-
At the Mid-America Trucking Show in Louisville, veloped in conjunction with Emissions Solutions Incor-
Ky., Navistar, Inc. hosted its Global Summit and Expo- porated (ESI) of McKinney.
sition to showcase the companys global product offer- To meet the growing demand of the regional haul and
ings and its customer-focused technologies. class 7/8 vocational market Navistar will offer the Cum-
Weve brought to life our companys 1+2+3 global mins-Westport ISL-G, in the International TranStar and
product strategy and what it means for our customers by WorkStar. Additionally, Navistar will enter into a phase
leveraging one common chassis, two cab structures and II developmental agreement with Clean Air Power Ltd.
utilizing one of our three powertrain platforms, said on the International ProStar, WorkStar and PayStar vo-
Dan Ustian, Navistar Chairman, President and Chief cational trucks, powered by a diesel pilot injection LNG
Executive Officer. In addition, from the launch of our MaxxForce 13-litre engine.
new state-of-the-art LCOE International LoadStar(TM) One of the major obstacles in customer transition to
to our recent announcements on our natural gas strat- natural gas has been the lack of a gas-powered range of
egy, we have brought to market and continue to intro- engines designed to meet the multiple requirements with-
duce the most customer-focused technologies that drive out compromise, said Jim Hebe, Navistar Senior Vice
convenience and lower costs for our customers bottom President, North America Sales Operations. Navistar,
line. with its extended range of truck engines, is uniquely able
1+2+3 global product strategy to leverage engine platforms into the industrys broadest
Core to Navistars product development innovation is range of natural gas trucks. When the MaxxForce 13L is
its 1+2+3 product strategy. To achieve scale, com- introduced in mid-2013, customers will have a capable
monality and simplicity for the vehicles Navistar builds range of natural engines and trucks, from 7.6 litre to 13
all over the world, the company leverages common litre with hp ranging from 200 to 450.

MOTORINDIA l April 2012 93

EXCLUSIVE

A Blend of Youth and Experience: Mr. Sriram .M, Mr. M.P. Rajesh Khanna, COO, and Mr. G. Prakash
Gopi, Asst. General Manager (Product Management & Applications), RACE Innovation Pvt. Ltd.
(fifth, sixth and ninth from left respectively), with the RACE team
Rajesh, COO of the firm. cal needs, operating conditions, and
Telma, a global leader in
Intellect packaging requirements, with part-
The research team at RACE does
electromagnetic retard- ners in the value chain. The Technic
regular study on various issues, in- ers, works with RACE in team is equipped to engineer and de-
cluding the logistics requirements in areas such as product sign bodies and chassis of buses and
India, factors affecting the market, management, application trucks, trailers and specialized vehi-
product applications and aftermar- engineering with OEMs, cles. Prototype development, design
ket service requirements. Customer sourcing support, market- verification, homologation support
surveys, location-based intelligence and statutory approvals also come
ing and after-sales service
(LBI) and route surveys are also under the Technic package.
done by the company. The above
and is a classic example of Trade, Find & Enabler
services are offered under Intellect. a success story of the Con- RACE helps clients establish a
Connect nect service. strong trading network through its
Connect is a service which in- helps companies identify a perfect market presence. The company also
cludes initial market survey and match for joint ventures. provides support for identifying
feasibility study, with the aim of Technic suitable source for various opera-
connecting customers to the right Through product Technic, RACE tions and develop a reliable supply
people in the industry. Many inter- offers support to clients through strategy for clients. In addition to
national companies looking at the suitable applications and inter- the technical know-how and mar-
Indian market have chosen RACE face engineering which enables the ket understanding, it enables clients
Connect and have established them- market to realize the full potential with customized IT solutions and
selves as a result of the services ren- of their products and services. The also provides domain expertise to
dered during the initial phase of op- companys engineering team has many IT majors for the automotive
erations. The Connect service also good understanding of the techni- sector. w

MOTORINDIA l April 2012 113

exclusive

MSP Tyres positively impacted by

growing radialisation

Mr. M. Subramaniam
MSP Tyres is a sales and serv- wheel-alignment became more of as important as oil-servicing for en-
ice centre located at Namakkal, the a necessity than an option. The tra- gines. Since tyre costs have gone up,
major truck market in the South. ditional six-wheelers rely less on the customers have more awareness
The centre which is the Bridgestone wheel-alignment, whereas in multi- about the issue. Even if one tyre is
Fleet Point at Namakkal was set up axle vehicles, the additional axle damaged, there is considerable loss
in 2009 by Mr. M. Subramaniam requires careful alignment because for the owner, so they understand
who shared his views with Mo- of the increased possibility of wheel the consequences, said Mr. Subra-
torindia on how radialisation of misalignment. maniam.
tyres has boosted business and the The drivers and fleet operators Wheel-alignment does provide
immense potential for growth in one have understood the importance of reasonable advantages to the owner
of the most important trucking hubs wheel-alignment, which has become as well as the driver. Apart from
of the country. better tyre-life, diesel consumption
As more multi-axle trucks
The whole concept of truck serv- is better and the life of spares is en-
icing has gained prominence only
have started plying on hanced as a result of alignment.
after radial tyres came into the major roads, wheel-align- MSP Tyres offers many services,
market. As more multi-axle trucks ment became more of a including tyre-changing, wheel-
have started plying on major roads, necessity than an option. alignment, tyre-rotation, greasing

114 MOTORINDIA l April 2012

exclusive

and nitrogen-filling. These opera- customers in order to maintain their which currently has 20 employees.
tions, for which automatic pneumat- vehicles with complete vehicle his- On an average, seven to eight trucks
ic tools are used, were brought in at tory. and around 10 passenger vehicles
a time when radial tyre sales were MSP Tyres enjoys full support are serviced everyday. With grow-
growing exponentially. in terms of technical back-up and ing awareness of the importance of
In addition to sales of popular tyre training from the global tyre-mak- radial tyres, the centre has seen an
brands such as Bridgestone, Miche- er. Madhus is the preferred garage increase of 20 per cent in business
lin, JK and Apollo, repair of radial equipment supplier at the centre this year.
tyres is also undertaken at MSP Mr. Subramaniams next plan is
Tyres. Preferred garage equip- to open a new service extension,
Mr. Subramaniam feels that the ment supplier: Madhus exclusively for passenger vehicles,
servicing routines help improve the while the existing one would con-
Garage Equipment
centres relationship with custom- tinue to be a one-stop for all vehi-
ers and also ensure steady growth of cles. Buoyed by the strong growth in
both parties. The centre is exploring the segment and positive customer
the possibilities of bringing out a response, he is confident of further
contract-based service for top-level expanding operations. w

MOTORINDIA l April 2012 115

research & Development

Chennai has right environment to

promoted as Managing Director,

Renault Nissan Automotive India
Pvt. Ltd. (RNAIPL). As such, he
will relocate to Chennai and assume
New CII (SR) office-bearers
responsibility for Nissans manu-
facturing operations at the Alliance
production facility in Oragadam, re-
porting to Mr. Toru Hasegawa.
Mr. Sano has over 30 years experi-
ence with Nissan working in several
production facilities in Japan, Indo-
nesia and North America in a range of
key engineering roles, including new
model launch preparation. One of his
responsibilities at RNAIPL will be to
manage the continued development
of the Chennai plant, which recently
doubled its production capacity to
400,000 units per year. Mr. G.V. Sanjay Reddy Mr. B. Santhanam
Mr. Kou Kimura, currently Man-
aging Director of the Chennai plant, Mr. G.V. Sanjay Reddy, Vice Chairman, GVK Industries Ltd.,
will return to Japan to take up a sen-
Hyderabad, and Mr. B. Santhanam, Founder Managing Direc-
ior position within NMLs Manu-
facturing and Industrial Engineering tor, Saint Gobain Glass India Ltd., Chennai, have been elected
Division. Chairman and Deputy Chairman respectively of CII Southern
Mr. Toru Hasegawa commented: Region for 2012-13.
Nissan is having an increasingly sig-
Mr. Sanjay Reddy has been closely associated with CII and
nificant presence in India. We recently
added to our already broad product was the Deputy Chairman of CII - Southern Region for 2011-
range with the popular Sunny sedan 12. He was also the Chairman of the CII Infrastructure Council
and announced that the all-new Evalia during 2010-11. He has been active in many CII initiatives, in-
will go into production in Chennai this cluding the CII Young Indians, as the National Chairman during
summer. We are targeting one lakh
2003-04.
vehicle sales in India by 2013 support-
ed by a tripling of our retail network. Mr. Santhanam is an active member of CII and has held several
And, from 2014, we will introduce positions. He was the Chairman of the CII National Committee
the Datsun brand focusing on quality- on Skills and Human Resources during 2006-2010 and Chair-
driven products that are relevant to man of Skills & Employability Sub-Committee of CII Southern
our Indian customers. Achieving our
Region during 2011-12.
ambitions for India will be challeng-
ing, but I have every confidence that As the Founder Managing Director of Saint-Gobain Glass In-
the local management team we are dia, Mr. Santhanam enabled the company to achieve, in a short
announcing today will build on the time, quality, technical and market leadership position.
significant achievements of their pred-
ecessors. w

MOTORINDIA l April 2012 131

MEN AT THE HELM

R. Sridhar is MD & CEO of

Shriram Capital
Mr. R. Sridhar, Managing
Director of Shriram Trans-
port Finance Company Ltd.
(STFC), has been appointed
Managing Director & Chief
Executive Officer of Shr-
iram Capital Ltd. (SCL) with
effect from April 1. He will
continue to serve on the
STFC Board as a nominee of
the Shriram Group.
In order to take up his new re-
sponsibilities in Shriram Capital,
Mr. Sridhar will be relocating to
Chennai. He will be involving
himself in a number of group level
activities, including strategic plan-
ning, capital markets relationship,
rating agencies, etc., as well as in-
vestor relations for all the financial
services entities within the group.
SCL is the apex holding compa-
ny for the financial services enti-
ties in the Shriram Group, where
the Shriram Ownership Trust holds
Mr. R. Sridhar
85 per cent stake and Texas Pacific
Group the balance 15 per cent. several months to take advantage Mr. Sridhar has been associ-
Mr. Arun Duggal, Chairman of of the relationships Mr. Sridhar ated with STFC since 1985. He
Shriram Capital, said: Mr. Srid- has built with the financial commu- was appointed Managing Director
har has done a commendable job nity, regulators, media and others of STFC for the first time in 2000
in the last many years, and I am on a broader platform of Shriram and was reappointed in 2005. Un-
delighted on his appointment as Capital. I look forward to work- der his leadership STFC grew by
Managing Director and Chief Ex- ing closely with Mr. Sridhar in the leaps and bounds and has become
ecutive Officer of Shriram Capital. coming years to further strengthen the largest asset financing NBFC
This move had been planned for and grow Shriram Capital. in India. w

132 MOTORINDIA l April 2012

EVENTS

JEC Asia will be held for the first time in June in aeronautics, automotive, wind-power and electrical and
Singapore during June 26-28. Reflecting the growth in electronic equipment (EEE) sectors in Asia over the
composites in Asia, the lectures and the main show will next five years.
be based on three themes, namely, aeronautics mainte- Last year, the show attracted over 7,000 professional
nance repair overhaul (MRO), electric cars and wind- visitors from 51 countries, 76 per cent of them from the
powered energy. Asia-Pacific region.
The whole subject of automation will be addressed The high attendance of professionals and decision-
across the board both for small-run, high technology makers from Asia convincingly demonstrates that JEC
structures and for parts for the mass market. Raw mate- Asia is the only professional event that can bring in eve-
rials, resins and fibers will receive a great deal of atten- rybody in the regional composites value chain, adds
tion in this region known for its high requirements, with Mrs. Mutel. Following the previous four sessions, JEC
a special focus on composites made from plants. Asia 2012 will highlight the latest technologies, the
Stimulated by the sharp economic growth and rapid technical content and the innovative approaches that are
urbanisation in the emerging markets of the Asia Pacific making the news in composites, also offering a unique
region, the increase in demand for advanced compos- platform for exchanges of information and exploiting
ite materials has remained very steady. In 2010 world new commercial niches.
production of composites increased by almost five per Malaysia has been selected as the Country of Honor
cent to reach eight million tons. The Asia-Pacific region for JEC Asia 2012 based on various criteria, in particu-
alone represents 38 per cent of total volume, mainly due lar the rapid growth potential of the local composites
to the unprecedented growth in the Chinese and Indian market, and the solid network established between the
markets. worlds of science, technology, R&D, teaching and in-
According to the annual survey of the composites dustry.
market carried out by JEC, which with 250,000 users Over the last 15 years JEC has developed lasting con-
worldwide is the largest organisation representing the tacts with a large number of professionals and organisa-
composites sector, Asian production should reach 43 tions in the Asian composites industry. With the selec-
per cent of the global production of composites by 2015. tion of Malaysia as the Country of Honor in 2012, JEC
The composites market is growing fast in most Asia 2012 seeks to promote the products, technologies,
developed regions around the world, which in large research and professional skills on which current devel-
part is based on industrial development in Asia, says opments in composites are based in Malaysia.
Frdrique Mutel, President and CEO of JEC. The The composite industry employs 550,000 profession-
market is increasingly in demand of advanced compos- als worldwide and generates 72 billion Euros worth of
ites for a wide range of applications. We believe com- business.
posites will see sustained growth in the construction, w

MOTORINDIA l April 2012 133

EVENTS

statistics

Sub-segment & Company wise report for the month of Feb.12 and cumulative for April-February 2012
(Number of Vehicles)
Category Production Domestic Sales Exports
For the month of Cumulative For the month of Cumulative For the month of Cumulative
Segment/Subsegment February April-February February April-February February April-February
Manufacturer 2010 2011 2010-11 2011-12 2010 2011 2010-11 2011-12 2010 2011 2010-11 2011-12
Total 269 433 3,622 3,334 318 356 3,266 3,295 0 56 84 546
Total Passenger Carrier 60,580 64,115 632,364 710,113 39,046 33,229 389,286 373,239 25,035 28,269 248,206 340,214
B: Goods Carrier
B1: Max. mass not exceeding 1 tonne
Atul Auto Limited 862 1,401 7,800 11,873 871 1,333 7,830 11,772 0 0 6 26
Bajaj Auto Ltd 693 765 4,077 7,097 678 734 3,712 7,079 0 0 174 0
Mahindra & Mahindra Ltd 1,209 1,436 10,912 13,951 1,026 1,212 10,676 12,974 26 8 237 568
Piaggio Vehicles Pvt Ltd 5,817 4,891 56,455 54,814 5,749 4,477 55,668 53,441 24 198 853 1,107
Scooters India Ltd 486 443 4,246 5,380 346 536 3,789 5,263 0 0 0 0
Total 9,067 8,936 83,490 93,115 8,670 8,292 81,675 90,529 50 206 1,270 1,701
B2: Others
Force Motors Ltd 0 0 15 0 0 0 106 0 0 0 0 0
Mahindra & Mahindra Ltd 636 315 6,397 4,252 897 358 6,232 4,238 0 0 0 0
Piaggio Vehicles Pvt Ltd 39 12 147 183 0 0 0 0 30 0 138 174
Scooters India Ltd 235 352 2,119 2,873 265 363 2,214 2,969 0 0 0 0
Total 910 679 8,678 7,308 1,162 721 8,552 7,207 30 0 138 174
Total Goods Carrier 9,977 9,615 92,168 100,423 9,832 9,013 90,227 97,736 80 206 1,408 1,875
Total Three Wheelers 70,557 73,730 724,532 810,536 48,878 42,242 479,513 470,975 25,115 28,475 249,614 342,089
IV Two wheelers
A: Scooter/Scooterettee : Wheel size less than or equal to 12
A1: Engine Capacity less than 75 cc
Mahindra Two Wheelers Ltd 182 0 11,329 3,527 798 234 26,099 21,299 0 0 0 6
TVS Motor Company Ltd 1,576 479 17,311 13,525 1,546 625 19,391 13,379 0 0 0 0
Total 1,758 479 28,640 17,052 2,344 859 45,490 34,678 0 0 0 6
A2: Engine Capacity 75 cc and above but less than 125 cc
Bajaj Auto Ltd 0 0 0 0 0 0 27 0 0 0 0 0
Hero MotoCorp Ltd 35,179 43,816 323,260 415,292 33,025 39,464 307,259 379,051 1,904 2,744 16,242 32,555
Honda Motorcycle & Scooter India 75,788 122,959 826,538 1107,413 78,747 122,386 813,250 1086,490 1,034 596 12,568 18,436
Mahindra Two Wheelers Ltd 12,826 9,434 148,262 126,961 11,838 8,121 119,622 100,469 88 336 1,514 2,395
Suzuki Motorcycle India Pvt Ltd 22,800 32,635 209,065 258,177 22,937 32,373 209,038 257,490 44 0 144 139
TVS Motor Company Ltd 41,471 39,193 397,091 472,707 36,569 34,171 375,017 446,700 2,220 1,897 14,943 29,621
Total 188,064 248,037 1904,216 2380,550 183,116 236,515 1824,213 2270,200 5,290 5,573 45,411 83,146
Total Scooter/Scooterettee 189,822 248,516 1932,856 2397,602 185,460 237,374 1869,703 2304,878 5,290 5,573 45,411 83,152
B: Motor cycles/Step- Throughs : Big Wheel size more than 12
B2: Engine Capacity 75 cc and above but less than 125 cc
Bajaj Auto Ltd 154,114 168,551 1660,018 1877,620 95,951 90,158 1049,932 1040,906 58,436 65,963 601,207 766,684
Hero MotoCorp Ltd 405,728 450,308 4249,891 4996,221 395,265 443,324 4154,191 4876,006 6,298 9,079 93,732 105,386
Honda Motorcycle & Scooter India 15,842 15,450 175,608 177,238 11,809 12,567 153,262 140,836 4,550 2,796 24,547 35,523
India Yamaha Motor Pvt Ltd 4,682 6,124 64,782 72,049 3,991 4,494 63,007 58,174 864 1,386 7,695 11,602
TVS Motor Company Ltd 37,747 45,068 546,303 513,428 35,651 36,130 432,510 430,116 11,146 7,475 95,486 109,826
Total 618,113 685,501 6696,602 7636,556 542,667 586,673 5852,902 6546,038 81,294 86,699 822,667 1029,021
B3: Engine Capacity 125 cc and above but less than 250 cc
Bajaj Auto Ltd 134,041 141,743 1437,080 1653,371 109,194 113,761 1144,590 1315,341 23,076 32,079 316,922 410,499
Hero MotoCorp Ltd 36,473 29,619 317,194 312,732 34,663 27,670 303,479 300,671 900 1,184 11,689 13,236
Honda Motorcycle & Scooter India 48,096 67,686 504,242 591,171 42,205 62,445 447,572 541,638 7,367 4,802 57,201 48,261
India Yamaha Motor Pvt Ltd 28,689 37,501 262,059 388,611 19,380 22,553 188,701 267,412 8,798 12,219 70,545 105,725
Suzuki Motorcycle India Pvt Ltd 5,657 4,796 45,592 54,546 5,624 4,396 45,031 46,527 132 559 588 6,282
TVS Motor Company Ltd 15,199 19,252 224,911 261,364 16,999 12,937 142,060 142,528 7,666 6,477 87,133 92,898
Total 268,155 300,597 2791,078 3261,795 228,065 243,762 2271,433 2614,117 47,939 57,320 544,078 676,901
B4: Engine Capacity 250 cc and above
Bajaj Auto Ltd 0 0 0 128 0 0 0 127 0 0 0 0
H-D Motor Company India Pvt Ltd 0 116 0 689 0 108 0 626 0 0 0 0
Honda Motorcycle & Scooter India 13 398 13 15,699 1 98 32 14,541 0 357 0 1,079
India Yamaha Motor Pvt Ltd 0 0 0 0 13 3 54 92 0 0 0 0
Royal Enfield (Unit of Eicher Ltd) 5,575 8,005 51,074 74,250 5,259 7,549 48,523 69,902 296 242 2,196 2,642
Total 5,588 8,519 51,087 90,766 5,273 7,758 48,609 85,288 296 599 2,196 3,721
Total Motor cycles/Step- Throughs 891,856 994,617 9538,767 10989,117 776,005 838,193 8172,944 9245,443 129,529 144,618 1368,941 1709,643
C: Mopeds: Engine capacity less than 75 cc & with fixed transmission, big wheelsize> 12
Engine Capacity<75 cc Mopeds
TVS Motor Company Ltd 61,334 71,473 639,132 712,561 60,761 68,933 633,259 702,041 642 351 5,970 9,016
Total Mopeds 61,334 71,473 639,132 712,561 60,761 68,933 633,259 702,041 642 351 5,970 9,016
Total Two wheelers 1143,012 1314,606 12110,755 14099,280 1022,226 1144,500 10675,906 12252,362 135,461 150,542 1420,322 1801,811
Grand Total of All Categories 1560,968 1789,111 16193,688 18551,627 1368,370 1533,474 14020,883 15768,408 210,674 222,675 2129,115 2685,234
Source: SIAM
144 MOTORINDIA l April 2012
MOTORINDIA l April 2012 145
146 MOTORINDIA l April 2012

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