Reliance Jio Infocomm Limited

About:
Reliance Jio Infocomm Limited or Jio is an LTE mobile network operator in India. It is a wholly
owned subsidiary of Reliance Industries headquartered in Navi Mumbai, Maharashtra that provides
wireless 4G LTE service network (without 2G/3G-based services) and is the only 'VoLTE-only' (voice
over LTE) operator in the country which lacks legacy network support of 2G and 3G, with coverage
across all 22 telecom circles in India.
The services were first beta-launched to Jio's partners and employees on 27 December 2015 on the
eve of 83rd birth anniversary of late Dhirubhai Ambani, founder of Reliance Industries, and later
services were commercially launched on 5th September 2016.
Time Line:
July 2015
Reliance Industries partners with Intex to make 4G VoLTE smart phones
Oct 2015
Reliance announces LYF, its own brand of smart phones compatible with Jio.
27 Dec 2015
Reliance Jio’s services launched for employees in beta.
25 Jan 2016
First smartphone under the LYF series – Water 1, is launched.
Mar 2016
Jio starts providing free Wi-Fi services at 6 cricket stadiums hosting the 2016 ICC World Twenty20
tournament matches.
May 2016
Jio multimedia apps bundle launched on Google Play Store.
05 Sep 2016
Reliance Jio services officially launched for the public, with introductory ‘Welcome Offer’.
30 Nov 2016
‘Welcome Offer’ rebranded as ‘Happy New Year Offer’ with slight changes.

INTERESTING FACTS

 Reliance Jio was originally called IBSL - In June 2010, after the broadband wireless auction (BWA),
Reliance Industries bought 96% stake in Infotel Broadband, which had won 22 circles in the auction.
At a total cost of Rs 4,800 crore, it was the only company to have won broadband spectrum in all 22
zones across the country. Infotel started operations as a telecom subsidiary of Reliance. In January
2013, it was renamed to Reliance Jio Infocomm Limited.
 The actual launch date of Reliance Jio was December 27, 2015 - Although the company originally
aimed at launching the services on December 27 2015 (83rd birth anniversary of Dhirubhai Ambani),
 it could only reach the beta stage by the time. The service was made available to Jio employees and
their family members for testing purposes.
 Young employees- Jio boasts almost 60,000 young employees, working towards building the best
data service network in India. The average age of Jio employees is 30.
 LTE enabled smartphones coming soon - Jio had earlier partnered with Intex to make 4G enabled
smartphones, but later launched its own LYF series of smartphones with VoLTE support. The
company is soon planning to launch LTE enabled smartphones as well.
 Looking forward to partner with digital entrepreneurs- Since it has already built a huge platform, Jio
is looking forward to partner with young digital entrepreneurs to accelerate penetration of digital
services and internet consumption in the country.

Year of commencement: 2010 (8 years ago), Started commercially in 2016

Yearly Sales:

Quarter 2 (July-August) = Rs. 6150cr

Quarter 3 (Oct-Dec) = Rs.6879cr

Team Size: Over 60,000

Key Management:

Mukesh Ambani (Founder)

Sanjay Mashruwala (Managing Director)

Jyotindra Thacker (Head of IT)

Akash Ambani (Chief of Strategy)

Controversies:
 Issue with incumbents
In September 2016, the Telecom Regulatory Authority of India (TRAI) summoned Jio and the
country's existing telecom operators like Bharti Airtel, Vodafone, and Idea Cellular to meet and
discuss an issue regarding interconnection between the operators. This was a result after Jio
complained to TRAI and Department of Telecom (DoT) about other operators not honoring their
commercial agreements to let Jio use their network resources. The company further added that the
operators are trying to sabotage its entry into the telecom scene. However, DoT dismissed the
request and directed TRAI to help settle the dispute amicably. Moreover, the Cellular Operators
Association of India (COAI) requested TRAI to include all the operators in the discussion instead of
the three.
The incumbent operators had previously approached the country's PMO to reiterate their stance they
"are in no way obliged or in any position to entertain Jio's requests for interconnection points as they
do not have either the network or the financial resources to terminate the latter's humongous
volumes of potentially asymmetric voice traffic." Responding to this, Mukesh Ambani, owner of Jio,
said, "All operators have publicly said last week that they will provide this (interconnect and MNP).
So, we are waiting. These are all great companies. They have their own reputations to protect. I am
confident they won't violate the law." Commenting about number portability, he added, "The number
belongs to the consumer. No operator can cause trouble if they want to change
 operators."[71] However, on 12 September 2016, Idea Cellular agreed to allow Jio to use 196 of its
interconnection access points.
 Alleged subscriber data breach
On July 10, 2017, Reliance Jio's customer data was allegedly leaked on the website magicapk.com.
The website was suspended shortly after the news of the breach broke out.
Full-page advertisements ‘Reliance Jio: Digital Life’ were published with a photograph of
Prime Minister Narendra Modi, triggering a political controversy.

Investment: 150,000 crore

Mukesh Ambani-led Reliance Jio Infocomm Limited (RJIL) will acquire wireless infrastructure assets
of Anil Ambani's Reliance Communications. Reliance Jio will acquire towers, optic fiber cable
network or OFC, 4G Spectrum from RCom

Income:

Quarter 2 (July-August) = -Rs. 271cr

Quarter 3 (Oct-Dec) = Rs.504cr

Promotions:

On December 24, 2015, Bollywood actor Shah Rukh Khan was appointed as Jio's brand
ambassador
Location-based AR game Pokémon Go was launched in India in December, 2016 in collaboration
with Jio in which hundreds of Jio stores and other Reliance marts and shopping malls like Reliance
Trends and Reliance Digital became Sponsored PokéStops and Gyms

1. Free data and voice calls as promotional offer

2. Jio Platinum Customer Service - the first of its kind. Enterprise-friendly solutions and plans 
Special discounts for students  Jio simple 4G Tariff Plans  No complex telecom charges  Free
voice calls  Instant Aadhaar card based activations  Complimentary Jio Apps worth Rs. 15,000/- 
Convert your existing 2G/3G Smartphone into a True 4G Smartphone with a JioFi worth Rs. 1,999/- 
LYF devices starting Rs. 2,999/-  Unmatched 4G network with the lowest data rates globally What
jio promises
3. Bollywood superstar Shah Rukh Khan is the brand ambassador of billionaire Mukesh Ambani's
telecom venture Reliance Jio. Khan and musician AR Rahman hosted the soft launch function of
Reliance Jio Infocomm Ltd's (RJIL) 4G service on December 27. "We have only seen tip of the
iceberg. It will lead to a lot of innovations. This will increase speed. Speed will increase information,
knowledge. It will be used at various places, I think, from education to production to manufacturing. I
am talking very futuristic," Khan said. Brand Endorsement
4. LYF smart phones are priced between Rs. 4,000 to Rs 19,000 which provides maximum off take,
therefore helping Jio derive high returns. Competitive pricing Jio 4G data services are not intended to
lure only the high-end customers but also focus on the low to mid range segments. These sections of
the market are being targeted by offering all services at reasonable prices. 
5. Price comparison of jio with other service providers
6. Reliance Industries Mukesh Ambani said that customers who signed up for Jio on or before March
31 could continue making free voice calls and get 1GB of data free daily at a nominal fee.New pricing
strategy
7. This very reason is the motivation behind Reliance Jio’s attempt at creating affordable handsets
and services that meet high-quality standards. Single-device country The prices of LYF handsets
have been determined considering that India is soon becoming a country where smart phone users
prefer to perform most tasks on their cellular devices. Recently, Reliance Jio launched LYF WIND 1
which is one of the best mobile under 10000 under the LYF brand. From keeping a track of the latest
news, watching movies, playing games, to reading books, the smart phone is becoming an all-
encompassing device.
8. Smart phone devices Reliance LYF smart phones are 4G- enabled and are equipped with LTE
technology. Additionally, Reliance Jio also partnered up with Samsung by offering free Jio services to
customers for a period of 90 days on the purchase of select Samsung Galaxy smart phone models.
The telecom company will also partner with Apple iPhones, which will further expand its reach.
1.9. Jio Money and Jio Play are among the most popular Jio applications. Jio services Jio aims at
creating an entire digital ecosystem, offering broadband services, applications, smart devices, and
mobile telephony facilities. It’s offerings range from a wide library of recorded and live music programs,
television shows, sports programs to movies. 
2.10. JioCinema - An online HD video library  JioTV - A live TV channel service  MyJio - Manage
Jio Account and Digital Services associated with it.  In May 2016, Jio launched a bundle of
multimedia apps on Google Play as part of its upcoming 4G services. While the apps are available to
download for everyone, a user will require a Jio SIM card to use them. Additionally, most of the apps
are in beta phase. Following is a list of the apps: JIO APPS Jiofi -Wireless route JioSwitch -
Transfer content  JioMoney Wallet - An online payments/wallet app  JioDrive - Cloud-based backup
tool  JioSecurity - Security app  JioXpressNews - A news and magazine aggregator  JioMags - E-
reader for magazines  Jio4GVoice (earlier JioJoin) - A VoLTE phone simulator  JioMusic - A music
player JioChat Messenger - An instant messaging app
3.11. JIO PERSONAL WIFI LYF-powered JioFi is a portable broadband device brought to you by
Reliance Digital. JioFi device allows multiple users and mobile devices to access Jio's 4G high-speed
internet connectivity and create a personal Wi-Fi hotspot. The LYF-powered JioFi device can connect
a minimum of 10 devices + 1 USB connection, with some models having the ability to support many
more connections

Strategic Partnerships:
In February 2016 Jio announced a global alliance of Mobile Network Operators which include:

 BT Group
 Deutsche Telekom
 Millicom
 Orange S.A.
 Rogers Communications
 MTS
 Telia Company
 Telecom Italia
Jio shares spectrum with Reliance Communications. The sharing deal is for 800 MHz band across
seven circles other than the 10 circles for which Jio already owns.
In September 2016, Jio signed a pact with BSNL for intra-circle roaming which would enable users
of the operators to use each other's 4G and 2G spectrum in national roaming mode.
In February 2017, Jio announced a partnership with Samsung to work on LTE - Advanced Pro and
5G

Growth & Expansion:

Reliance Jio is the fastest growing service provider monthly and shows a growth rate of 4.25
per cent

Reliance Jio is planning to expand its network capacity to accommodate more than double the
number of subscribers it is currently targeting or, over 300 million users from the planned 150
million users. This follows the the market response to its Jio Welcome offer, sources in the
know of the development said.

The company is planning to spend “another couple of billion dollars” to expand its network and
has informed vendors about its network expansion plans. It is likely to award the contract soon,
said the sources.

The company currently has capacity to serve in excess of 100 million wireless broadband and
20 million Fibre-to-Home customers, according to its website