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Education Al Sector: Aishwarya M Rohit Deorukhkar Vijay KRB Zainab R

The document provides an overview of India's education sector, including key statistics on educational infrastructure, the number of students and annual intake across different education levels, and trends in digital learning. It discusses the various factors influencing the education industry in India such as political, economic, social, technological, ecological/cultural, and legal factors. Finally, it analyzes the education industry segments in India and provides an overview of a major player, Educomp, focusing on its product portfolio, strengths, weaknesses, opportunities, threats, and competition using Porter's five forces analysis.

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Rohit Deorukhkar
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0% found this document useful (0 votes)
95 views26 pages

Education Al Sector: Aishwarya M Rohit Deorukhkar Vijay KRB Zainab R

The document provides an overview of India's education sector, including key statistics on educational infrastructure, the number of students and annual intake across different education levels, and trends in digital learning. It discusses the various factors influencing the education industry in India such as political, economic, social, technological, ecological/cultural, and legal factors. Finally, it analyzes the education industry segments in India and provides an overview of a major player, Educomp, focusing on its product portfolio, strengths, weaknesses, opportunities, threats, and competition using Porter's five forces analysis.

Uploaded by

Rohit Deorukhkar
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© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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EDUCATION

AL SECTOR

Aishwarya M Rohit Deorukhkar Vijay KRB


A BRIEF

Educational Infrastructure
College:33,023 Vocational
School K12
Universities: Training
1.3Mn
646 Centres- 18,000

Govt Private ITI 2250


Govt Private Polytechni ITC
1.04m 0.26m c
8000 25,023 7200
n n 8350

No. of Students No. of Students No. of Students


237mn 17mn 4.5mn
Annual Intake Annual Intake Annual Intake
18mn 4.5mn 1.8mn
Additional Additional Additional
Requirement
Requirement Requirement
Colleges 35000
2,000,00 Schools Universities 700 40mn Seats
EDUCATIONAL
CATEGORIES

Technical & Skill Other


Formal Vocational
Professiona Developme Educational
Education Training
l Education nt Services
TRENDS IN EDUCATION SECTOR

Digital Learning
M-Learning
App based learning
Learning with ePad/iPad
Interactive self-assessment
Online educational forums
E- LEARNING
Indian E-learning Market
estimated CAGR of 17.4% over
the period FY2013-FY2018
Indian e-learning content market
is expected to grow at a CAGR of
18.4% from FY2014-FY2018
India Stands first in Top 10 for
adopting E-learning - Growth Cost
Effectiv
rates : 55% e& Self-
Time Paced
savings
Large
Target
Audienc Higher
e Base Knowled
Benefits of E- ge
Learning Retentio
n
Encoura
ges
Sharing Easy
Room Course
for Trackin
Discreti g
on
POLITICAL FACTORS
Schools being privatized

Changes to the skills required to be a teacher/ tutor

Changes to curriculum with short lead times

Government directive to change the pattern of exams

Approvals and legal hinders imposed by government

CBSE bans coaching for JEE, schools look to


dodge rule
ECONOMICAL FACTORS
Central or local government funding decisions may affect
school/ establishment finances.
Education industry is recession-resistant industry.
The risk of highly valued, key staff moving on to more up and
coming schools/ academies
Increase in spend for education by middle class
SOCIAL FACTORS
People tend to upgrade their skills for more
competitive opportunities when the business cycle
turns.
Demographic changes may affect likely pupil rolls or
the nature of pupils needs e.g. pupils with English as a
second language etc.
Inability to attract staff
Parental preference an increase in parent power
has allowed parents more freedom of choice over their
childs school
TECHNOLOGICAL FACTORS
Online / e-tutoring is catching up in India
Introduction of E-Learning andOnline Tutoring
Risk of selecting the wrong technology at times of
change
New computer viruses may affect school/ college
operations
Move from paper based books to e-book readers
Computer hardware being out of date
Computer software being out of date
Time to manage IT systems
ECOLOGICAL / CULTURAL
FACTORS
Change in life style of people

Literacy Rate

Population

People acceptance for the new change in system

Educational Migration

Increase in Competition level

Deregulations in educational sector:-It will arrest the


outflow of Indian students to Foreign Universities
LEGAL FACTORS
New legislation may create risks of non-compliance
with the law, create new administrative burdens etc
Changes to child protection legislation
Raise the age of school leaving age
Raise/ lower the age of starting school. Nursery/
kindergarten
Change to school opening hours
Changes to funding of charity based organizations
Health & safety legislation
EDUCATION INDUSTRY IN INDIA

SEGMENT REGULATED KEY FEATURES

PRE+ PLAY SCHOOL NO FRANCHISE BASED

SCHOOL EDUCATION HIGHLY LARGEST MARKET

HIGHER EDUCATION HIGHLY VARIETY OF COURSES

VOCATIONAL
NO FRANCHISE BASED
EDUCATION

TEST PREPARATION NO HIGH FEES

COACHING CLASSES NO URBAN DRIVEN


Educomp is the largest Education Company in India
Founded in 1994
Reaches out to the entire education life cycle.
From pre-school toddlers to competitive high school
exams
From core curriculum subjects at the school level to
vocational and employability skills for young adults
Educomp is conducting training on government
mandated vocational skill courses in association with
departments of Urban and Rural development
Learning.com products have a strong footprint in the
US and are also implemented in over 18 countries
Key highlights
Educated and trained over 30 million students and learners across
65,000+ schools
India's largest provider of interactive digital learning solutions for
school
India's No. 1 corporate infrastructure provider in Kindergarten to
12 standard (K-12) schools catering to different strata of society
India's leading pre-primary schools chain having 280 pre-schools
across the country
India's largest K-12 digital content library having over 20,000
modules of rich 3D multimedia content
India's largest and most popular Test Preparatory chain for IITJEE
VISION: Solve preparation
examination critical education problems by applying innovative
solutions focused on
Product Portfolio
Product Portfolio
Product Portfolio
STRENGTHS WEAKNESSES

First mover advantage


Develop content in regional Govt. schools low spending on
languages. infrastructure.
Huge subscriber base Awareness about other products
Expansion through -Acquisition than SMART CLASS.
and joint ventures abroad & Charges on per student basis.
integration and diversification Dependent on no. students.
strategies.

OPPORTUNITIES THREATS

Governments impetus on
Competition in all segments
skill development
Existing shortage of K12 Gaining acceptance in tier
schools in country II and tier III cities.
Large untapped opportunity Its a capital intensive
in the digital classroom business
space
Segmentation

Smartclass Market

K-12 Market

Higher Education
Market
Targeting

Schools/ Colleges (Pvt &


Govt)

Tier 1 & 2 cities

China and South Asian


countries
Positioning
Innovation led Digital classrooms

Leader in E-learning segment

Creating a hub for online learning


portals
PORTERS 5 FORCES
Threat of new entrants: high
While there could be increased competition in some segments,
such as multimedia content, client loyalty is quite high in the
schools and higher education segment where Educomps brand
and track record are highly valued.

Bargaining power of suppliers: Medium


While quality teaching talent is in short supply, it is not difficult
for Educomp to attract good talent given the fast track career
opportunities.

Threat of substitutes: Low


Private education continues to be viewed as a superior
alternative given the poor quality of infrastructure and
teaching support in public education.
PORTERS 5 FORCES
Bargaining power of customers: Low
The end-consumer (student) has very little bargaining power in
this sector. In segments such as multimedia content, the buyer
(schools) passes on costs to the endconsumer.

Competitive rivalry: Low to Medium


Private sector participation in Indias education sector is fairly
nascent and highly fragmented. However, with the sector likely
to grow at more than existing pace
VARIOUS PLAYERS

PRESCHOOL EUROKIDS KIDZEE BACHPAN

MULTIMEDIA
EDUCOMP EVERONN EXTRAMARKS
IN SCHOOLS

COACHING
FIITJEE T.I.M.E RESONANCE
CLASSES

VOCATIONAL
NIIT APTECH VETA
TRAINING

BOOK MARKET S CHAND PEARSON DISHA


Thank You!!!

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