The Power of
Networking
Jo Haddrick
Specialist Lead
(Employability & Career
Development)
NHS Education for Scotland
Be aware of how useful networking can
be to support your career development
Think about networking on LinkedIn and
what makes a good profile.
Session
Objectives
Know how to approach people via
LinkedIn
Decide what you will do next to develop
your network during the internship
How do you feel
about professional
online networking?
Choose an image
number and tell us
why in the chat.
Please use the chat function
to share how you are feeling
about your plans for after
graduation.
Other
graduates
Friends
Family Peers GCAS
Interns
Manager
Clients Employment You Academics
Colleagues
Partner
organisations
Alumni of your
university
You never know where an
opportunity might come from…
The power of one
300 300 300 300 300 300
90,000
The Benefits of Networking
• Develop professional relationships
• Learn more about an organisation including other
career paths
• Connect with people more senior or junior than you
to gain different perspectives
• Hear about job vacancies and promotion
opportunities (the hidden job market)
• Find a mentor
• Any other benefits?
Use your social network
• Be active on social media
• Follow companies you'd like to work
for
• Be interested and interesting
• Encourage and offer support
• Think about your personal brand
• Be genuine and creative
• Don't ask for a job!
How can you build your
network ?
• Keep in touch with your University Careers
Service
• Use your university alumni
• Join professional bodies
• Find networking events as they start up again
• LinkedIn – be active!
Online
Networking
Using LinkedIn to
grow your
professional
network
First Impressions
The importance
of:
• Your Photo
• Your Headline
• Your Summary
Write an attention-grabbing
headline
Task:
Masters student studying Business &
Have a go at writing your own
Marketing| Graduate 2017 | Interested in
careers in Digital Marketing & Social Media
‘Headline’.
Explain what it is you do
Share it with us anonymously on
Menti.com
2479 1255
Writing your ‘About’ profile
A short introduction to you! Similar to an ‘elevator pitch’ for networking
- Should give the reader 3 pieces of information
1. Current situation
2. Your top 2 skills and qualities / highlight relevant experience
3. What you are looking for
E.g.
Psychology graduate currently undertaking a Graduate Internship as
part of my career development. Confident in conducting research and
building strong, collaborative working relationships. Currently seeking a
graduate opportunity in a people focused role where I can build on my
existing skills and knowledge.
STAY AWAY FROM clichés, i.e ‘passionate’, or, ‘I can work well as part of a
team and on my own’.
Engage your network
Your Professional Brand is defined by how you interact with
people
Like, Share, Post your own Publish an
Comment Content Article
https://linkedinforbusiness.net/6-tips-engage-linkedin-network/
13
Make connections
Prepare a reason for making contact - your studies give you
the ideal excuse to have reasons to be researching, fact
finding and asking questions
Request advice & insight – an informational interveiw
Connect others – be useful to people and it comes back to
you
Find ways to keep in touch/contribute to discussions
Add a note - be polite and professional. Fewer than 100
words
Follow up
Approx 40% will respond
Alumni Search
Groups
Professional interest groups
Think about what would be useful to you
You can add up to 50 groups on your profile
Customise your newsfeed
Request to join
Post, comment and engage
What will you do next?
Reflecting on this workshop, think of one
action that you will do to help you find
the opportunities available to you
Share it in the chat if you wish!
