campaign-specialist-jobs-in-maharashtra, Maharashtra

336 Campaign Specialist Jobs in Maharashtra

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posted 1 week ago

Performance Marketing Specialist

HYRE GLOBAL RECRUITMENT AND SERVICES PRIVATE LIMITED
experience3 to 5 Yrs
Salary3.5 - 9 LPA
location
Pune
skills
  • google tag manager
  • ga4
  • linkedin champaign
  • a/b testing tool
  • meta ads
  • google ads
Job Description
Were Hiring: Performance Marketing Specialist Location: Koregaon Park, Pune Website: thefullcircle.in Job Type: Work From Office (6 Days Working) Experience Required: 3-5 years About the Role The Full Circle is seeking a highly analytical and results-driven Performance Marketing Specialist to manage, scale, and optimize our digital advertising campaigns. This role demands strong technical expertise, deep understanding of performance metrics, and the ability to drive measurable growth across multiple paid media platforms. Role Requirements Bachelors/Masters degree with 35 years of proven experience managing large-scale performance marketing campaigns. Strong proficiency in Google Ads, Meta Ads Manager, and LinkedIn Campaign Manager. Excellent understanding of attribution models, bidding strategies, funnels, and conversion optimization. Hands-on experience with GA4, Google Tag Manager, Looker Studio, and A/B testing tools. Strong analytical mindset with high attention to detail. Effective communication and presentation skills. Ability to manage multiple campaigns simultaneously. Proactive, self-driven, and results-oriented. Key ResponsibilitiesPaid Campaign Management Plan, launch, and optimize campaigns across Google Ads, Meta Ads, TikTok Ads, LinkedIn Ads, and other performance channels. Manage daily budgets, bids, and pacing to ensure optimal performance. Monitor campaign delivery and adjust strategies to meet ROI goals. Performance Optimization Analyze performance metrics (CPC, CPA, ROAS, CTR, conversions) to uncover optimization opportunities. Conduct A/B tests on audiences, creatives, landing pages, and bidding strategies. Continuously refine audience segmentation and full-funnel targeting strategies. Tracking & Analytics Set up and maintain tracking using GTM, pixels, events, and UTM parameters. Monitor campaign data via GA4, Looker Studio, and ad platform dashboards. Ensure accurate attribution, data integrity, and cross-platform tracking consistency. Reporting & Insights Prepare weekly, monthly, and ad-hoc performance reports. Provide actionable insights and recommendations based on data. Present performance findings to marketing leadership and internal teams. Cross-Functional Collaboration Work with creative and content teams to develop high-performing ad assets. Coordinate with product, web, and design teams to enhance landing pages and boost conversions. Support overall marketing and business growth with data-backed inputs. Why Join The Full Circle Opportunity to work on diverse, creative, and high-impact projects. Collaborative and dynamic work culture. Strong opportunities for professional growth and learning.
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posted 2 days ago
experience2 to 7 Yrs
Salary4.0 - 8 LPA
location
Navi Mumbai
skills
  • email campaign
  • campaign management
  • campaign execution
  • campaign plans
  • email strategy
  • linkedin marketing
  • email marketing
  • hubspot
  • gmass
  • brevo
Job Description
Responsibilities: Plan, create, and manage end-to-end email marketing campaigns for lead generation, client engagement, and brand awareness. Monitor campaign performance, analyze results, and provide actionable insights for optimization. A/B test subject lines, templates, and CTAs to improve open and click-through rates. Experience in designing nurture sequences, re-engagement campaigns, and post-engagement flows Ability to connect email performance to revenue pipeline and revenue impact, along with various metrics of open, read and click rates Creating email triggers, drip campaigns, and lead scoring mechanisms. Experience in creating email performance dashboard and various reports when required to measure the performance of the various campaigns  Required Skills & Expertise Proven experience in Email Marketing / Campaign Management Strong expertise in email marketing tools such as: o Gmass o Instantly o Smartlead o Brevo (or similar automation platforms) Besides above listed should have hands-on-experience on any popular ESPs. Knowledge of CRM integrations and lead nurturing workflows Strong copywriting & design sense for compelling email content. Analytical mindset with experience in reporting & campaign optimization. Familiarity with deliverability best practices & domain warm-up techniques
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posted 5 days ago
experience3 to 7 Yrs
location
Maharashtra
skills
  • SEM
  • Campaign Management
  • Keyword Research
  • Audience Segmentation
  • Competitive Analysis
  • Landing Page Optimization
  • Campaign Performance Analysis
  • Budget Management
  • Google Analytics
  • Google Tag Manager
  • Paid Marketing
  • Google Ads
  • Meta Ads
  • Ad Creatives Management
  • AB Testing
  • Data Studio
  • ExcelSheets
Job Description
As a Senior SEM - Paid Marketing Strategist, you will play a crucial role in planning, executing, and optimizing paid campaigns across Google Ads and Meta Ads platforms. Your responsibilities will include conducting detailed keyword research, audience segmentation, and competitive analysis to define effective campaign strategies. Additionally, you will create and manage ad creatives, landing pages, and campaign assets to drive user engagement and conversions. Key Responsibilities: - Plan, implement, and optimize paid marketing campaigns on Google Ads and Meta Ads. - Conduct detailed keyword research, audience segmentation, and competitive analysis. - Create and manage ad creatives, landing pages, and campaign assets. - Track, analyze, and report campaign performance metrics. - Manage campaign budgets efficiently for strong performance. - Collaborate with internal teams to ensure alignment with brand and business goals. - Stay updated with industry trends and best practices for continuous optimization. - Run A/B tests and provide insights for campaign scaling and improvement. Qualifications Required: - Minimum 3+ years of SEM and paid marketing experience, focusing on Google Ads and Facebook/Meta Ads. - Proven experience in managing lead generation or e-commerce performance campaigns. - Strong understanding of keyword bidding, ad optimization, audience targeting, retargeting, and funnel building. - Proficiency in Google Analytics, Google Tag Manager, Data Studio, and Excel/Sheets. - Analytical mindset for data-driven decision-making. - Excellent communication, teamwork, and project management skills. - Bachelor's degree in Marketing, Business, Digital Marketing, or related field. About the Company: (No additional company details were provided in the job description),
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posted 4 days ago
experience3 to 7 Yrs
location
Maharashtra
skills
  • editing
  • brand identity
  • composition
  • design
  • lighting
  • storytelling
  • AI tools
  • image generation
  • video generation
  • enhancement
  • creative automation
  • luxury design
  • modern aesthetics
  • color grading
Job Description
As an AI Expert / AI Creative Specialist, you will be responsible for creating AI-generated content such as images, hyper-realistic visuals, lifestyle shots, product renders, and videos aligning with the luxury aesthetic of the beverage brand. You will work with various AI software tools, conceptualize high-end creative assets, and collaborate with marketing teams to deliver assets for campaigns, social media, and product launches. Keeping up-to-date with new AI technologies and delivering tasks within timelines will be crucial. Key Responsibilities: - Create AI-generated content including images, hyper-realistic visuals, lifestyle shots, product renders, and videos. - Utilize various AI software tools for image and video generation, editing, and creative automation. - Conceptualize and develop creative assets reflecting luxury design and brand identity. - Maintain visual consistency and high artistic quality across all content. - Collaborate with marketing teams for assets required in campaigns, social media, and brand communication. - Stay updated on new AI tools, technologies, and creative advancements. - Ensure timely delivery of assigned tasks. Qualifications Required: - Proficiency with AI tools like Midjourney, Stable Diffusion, Runway, Pika Labs, DALLE, and Adobe AI tools. - Strong sense of luxury aesthetics, premium brand visual language, and ability to produce high-quality visuals. - Understanding of composition, design, lighting, color grading, and storytelling. - Capability to work independently and manage a fast-paced workflow. - Previous experience with luxury, lifestyle, or premium brands is advantageous. If you are passionate about AI creativity, possess a keen eye for design, and have hands-on experience with various AI tools, this role offers an exciting opportunity to contribute to the visual branding of a luxury beverage brand. Apply now at hrm@finderconsulting.in.,
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posted 5 days ago
experience2 to 6 Yrs
location
Nagpur, Maharashtra
skills
  • Copywriting
  • Team Leadership
  • Meta Ads
  • Google Ads
  • Performance Marketing
  • ROIROAS
  • Ad Content
Job Description
As a Digital Marketer at Hoora Technologies, you will play a crucial role in managing and optimizing performance marketing efforts on Meta and Google platforms. Your primary focus will be on driving measurable ROI and reducing Customer Acquisition Cost (CAC) through data-driven strategies. Key Responsibilities: - Plan, execute, and optimize digital campaigns across Meta and Google platforms. - Aim to achieve and maintain a 56x ROI/ROAS. - Lead and mentor a team of digital marketing professionals. - Oversee creative testing, ad copy performance, and funnel optimization. - Manage marketing budgets efficiently to ensure the optimal allocation of resources. Qualifications Required: - 2+ years of experience in performance marketing, with a preference for D2C/eCommerce background. - Demonstrated track record of delivering a 56x ROI/ROAS. - Proficiency in Meta Ads Manager and Google Ads. - Strong grasp of ad content and copywriting principles. - Previous experience in team leadership. - Managed Ads Budget of at least 2 lacs/month. About the Company: Hoora Technologies is a reputable company located in Trimurti Nagar, Nagpur, offering a full-time on-site position with a salary range of 20,000 - 60,000 per month. The company values work-life balance with working hours from Monday to Saturday (6 days) from 10AM to 7PM.,
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posted 7 days ago

Sales And Marketing Specialist

CIRCOR International, Inc.
experience3 to 7 Yrs
location
Thane, Maharashtra
skills
  • MarCom
  • CRM
  • Marketing Automation
  • Data Analysis
  • Project Management
  • Forecasting
  • Lead Generation
  • Market Research
  • Competitive Analysis
  • MS PowerPoint
  • MS Excel
  • Interpersonal Skills
  • Communication Skills
  • Presentation Skills
  • B2B Sales Analysis
Job Description
As a Sales Analyst & Marcom Engineer / Executive for India Pumps, your role will be crucial in supporting business growth initiatives by leveraging data-driven insights and strategic marketing efforts. You will work closely with the Director of Marketing & Strategic Growth, Industrial APAC, to analyze sales and marketing performance, identify growth opportunities, and optimize B2B strategies. **Key Responsibilities:** - Analyze sales data, customer behavior, and market trends to identify growth opportunities. - Support forecasting, funnel analysis, and territory planning. - Own & manage lead generation campaigns and data sources / subscriptions. - Provide insights and recommendations to improve lead generation, conversion rates, and customer retention. - Assist in the implementation and optimization of CRM and marketing automation platforms. - Work closely with Commercial Excellence team to develop & manage regional dashboards and reports to track sales & marketing KPIs. - Segment customer data to support targeted marketing and account-based strategies. - Drive social media campaigns, branding initiatives, trade shows, website improvements, and other marketing communications campaigns. - Develop and manage sales tools such as brochures, videos, and value proposition flyers. - Conduct regional competitive analysis and market research to support strategic planning. - Handle other ad hoc projects related to data analysis. **Qualification Required:** - Bachelor's degree in Mechanical Engineering. - 3+ years of experience in a B2B marketing field. - Proficiency in MS PowerPoint & MS Excel. - Experience with CRM systems and marketing platforms. - Strong analytical and problem-solving skills with attention to detail. - Excellent interpersonal skills, communication, and presentation skills. - Ability to work independently, be fully accountable, work cross-functionally, and manage multiple priorities. CIRCOR, the company you will be working for, is an Equal Employment Opportunity (EEO) employer, promoting diversity and inclusion among its workforce.,
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posted 7 days ago

Communications Specialist

Bennett Coleman & Co. Ltd. (The Times of India)
experience3 to 7 Yrs
location
Maharashtra
skills
  • Content Creation
  • Social Media Management
  • Social Media Strategy
  • Video Skills
Job Description
As a Communications Specialist in the Human Resources department, your role will involve the following key responsibilities: - Ideate, research, and prepare content for Articles, Blogs, Quotes, and POV pieces on behalf of leaders and the organization across print and digital platforms. - Position and place content on renowned platforms like SHRM and People Matters to create engaging stories that enhance the employer brand. - Curate relevant speaker opportunities, manage relationships, and research talking points for these engagements. - Develop content, taglines, and creatives for social media posts on BCCL social handles. - Generate ideas, content, and creatives for an ongoing social media campaign. - Manage content on the corporate website's career page. - Assist in creating award pitch documents and identify opportunities for pitching on prestigious platforms. - Drive ideation, content creation, and creative development for employee communication and campaigns. - Develop communication content and messaging for HR functions. - Establish and oversee communication channels within the organization. - Curate content for campus engagement and provide inputs for campus activities throughout the year. Qualifications and Experience: - 3-4 years of experience in communication with a passion for creating social media strategies for internal and external communications. - Proficiency in independently writing engaging blogs and articles, and developing content strategies aligned with brand objectives and trends. - Ability to create short-form video content (e.g., reels) for social media platforms. - Experience in managing social media channels, driving engagement, and expanding audience reach.,
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posted 2 weeks ago
experience2 to 6 Yrs
location
Navi Mumbai, Maharashtra
skills
  • Email Marketing
  • Campaign Management
  • Lead Scoring
  • Data Analysis
  • Oracle Eloqua
  • HTMLCSS
  • Automation Workflows
  • CRM Systems
  • Compliance Standards
Job Description
Role Overview: As an Associate Commercial Excellence Specialist / Technical Email Campaign Specialist - Eloqua at Dow, you will be responsible for executing and optimizing high-impact email marketing campaigns using Oracle Eloqua. Your role combines hands-on campaign execution with strategic oversight and technical expertise, ensuring quality, compliance, and performance across all campaign initiatives. Reporting to Dow's Global Commercial Excellence function, you will perform the core responsibilities of an Email Campaign Specialist while also acting as a technical mentor and subject matter authority supporting team members with Eloqua-related queries, troubleshooting complex setups, and driving continuous improvement through regular audits and best practice implementation. Key Responsibilities: - Campaign Execution & Technical Oversight: Collaborate with Marketing Communications and stakeholders to create visually engaging email templates and content, ensuring alignment with brand guidelines and campaign objectives. Manage audience segmentation and troubleshoot technical issues in campaign setup and asset configuration. - Eloqua Platform Management: Design, build, and deploy email campaigns, landing pages, and forms using Oracle Eloqua. Implement and test lead scoring models to optimize automatic lead qualification, and ensure seamless integration with CRM systems. - Performance Tracking & Optimization: Monitor key email metrics (open rates, CTR, conversion rates), generate actionable reports, manage Campaign IDs for tracking, and lead A/B testing to improve campaign effectiveness. - Quality Assurance & Auditing: Maintain high standards of data hygiene and privacy compliance (e.g., GDPR), conduct regular audits of campaign setups and workflows, and identify gaps or risks to recommend corrective actions. - Team Support & Enablement: Provide hands-on guidance and training on Eloqua functionality, resolve complex campaign challenges, and document best practices to enhance team efficiency and consistency. - Critical Success Factors: Demonstrate strong organizational skills, urgency in meeting deadlines, a proactive approach to troubleshooting, and an analytical, customer-centric mindset. - Communication & Collaboration: Exhibit excellent verbal and written communication skills, collaborate effectively across diverse teams, and engage stakeholders with clarity and confidence. Qualification Required: - Education: Bachelors degree in marketing, Business, or Technology or related field. - Experience: 2+ years of hands-on experience in Oracle Eloqua and B2B campaign management. - Technical Skills: Strong proficiency in Oracle Eloqua, including end-to-end campaign setup, Proficiency in HTML/CSS, email design, segmentation, automation workflows, landing page creation, lead form set up, and audience management. Ability to analyze campaign performance data and provide data-driven insights. Well versed with Eloqua integrations. Company Details: Dow Chemical International Private Limited (Dow India) aims to be the most innovative, sustainable, inclusive customer-centric materials science company. Dow India delivers differentiated science-based products and solutions in high-growth segments, such as packaging, infrastructure, automobile, and consumer care. With approximately over 1000 employees, Dow India supports its Corporate Social Responsibility program with technology expertise and employee volunteerism, working towards holistic sustainability and circular economy initiatives. Dow is committed to equal opportunities in employment and encourages employees to bring their whole self to work each day.,
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posted 1 week ago
experience2 to 7 Yrs
Salary9 LPA
location
Mumbai City
skills
  • digital marketing
  • seo
  • performance marketing
Job Description
Search Engine Optimization Manager Role & Responsibilities: Lead and execute a holistic SEO strategy technical, on-page, off-page, and content to maximize organic reach and quality traffic. Conduct in-depth keyword and intent research using both traditional and AI-powered insights. Optimize site architecture, UX flow, and content hierarchy to enhance discoverability and engagement. Audit and improve Core Web Vitals, crawl efficiency, schema, and mobile performance. Build and manage a robust backlink profile through digital PR and strategic partnership planning and execution Stay ahead of evolving search trends AI Search (SGE), voice search, visual search, and zero-click results. Partner with content, design, and technical to ensure SEO-first implementation across website Experiment with emerging search formats (video, featured snippets, FAQs, structured data). Drive a learning culture by sharing insights, experiments, and algorithm updates with internal teams. Present growth reports and forward-looking strategies that link SEO impact to business outcomes.  Skills & Experience: Deep command of GA4, Search Console, Ahrefs, SEMrush, Screaming Frog, and keyword clustering tools. Expertise in schema markup, technical audits, site architecture, and search intent mapping. Ability to interpret data and transform it into actionable, high-impact plans. Collaborative, agile, and results-oriented thrives on experimentation and measurable growth. Performance Marketing Manager Role & Responsibilities: Plan, execute, and scale high-impact paid campaigns across Meta, Google, YouTube, and relevant digital platforms. Build a full-funnel performance strategy awareness, consideration, conversion, and retention. Develop smart audience segmentation, lookalike targeting, and remarketing loops. Manage ad budgets, bidding strategies, pacing, and optimization for efficiency and ROAS. Continuously analyze user behavior, funnel drop-offs, and conversion trends for sharp insights. Lead creative experimentation ad formats, CTAs, landing pages, and messaging variants. Collaborate with creative, content, and CRM teams for cohesive brand storytelling. Translate campaign data into strategic actions, scaling what works with precision. Implement tracking infrastructure, UTM discipline, and conversion tagging accuracy. Identify platform innovations and beta opportunities to keep campaigns cutting-edge. Present weekly and monthly reports with clear next-step growth recommendations. Skills & Experience: Expert in Meta Ads Manager, Google Ads, Tag Manager, GA4, and multi-touch attribution. Strong analytical acumen with hands-on experience in CAC, LTV, and ROAS optimization. Proactive in experimentation, testing hypotheses, and scaling proven frameworks. Excellent collaboration and communication skills to align business, creative, and data goals.
posted 3 weeks ago
experience2 to 6 Yrs
location
Pune, Maharashtra
skills
  • Digital Marketing
  • Campaign Management
  • Email Marketing
  • Social Media Marketing
  • Google Analytics
  • Marketing Automation
  • Stakeholder Management
  • Data Analysis
  • Partner Marketing
  • CRM Systems
Job Description
As a Business Consulting-Digital Marketing Specialist at NTT DATA, you will play a crucial role in planning, executing, and optimizing digital marketing campaigns in collaboration with internal teams and external partners. Your focus will be on driving brand awareness, lead generation, and customer engagement through integrated marketing initiatives across various digital channels. Key Responsibilities: - Develop, manage, and optimize digital marketing campaigns across channels like email, social media, paid advertising, and web. - Coordinate with strategic partners, vendors, and agencies to plan co-branded marketing activities and joint promotions. - Create and maintain campaign calendars to ensure timely execution aligned with business objectives. - Collaborate with cross-functional teams including Sales, Product, PR, and Creative to ensure campaign consistency and messaging accuracy. - Manage and update digital assets, including landing pages, partner portals, and campaign microsites. - Track and analyze campaign performance using tools such as Google Analytics, CRM, and marketing automation platforms to provide insights and recommendations. - Support lead generation efforts and ensure smooth lead management and routing to sales pipelines. - Prepare campaign reports, dashboards, and presentations for internal stakeholders and partner reviews. - Ensure brand guidelines are maintained across partner marketing materials and digital touchpoints. Qualifications Required: - Bachelor's degree in Marketing, Communications, Business, or a related field. - 2+ years of experience in digital marketing, campaign management, or partner marketing. - Strong understanding of digital advertising, email marketing, and social media marketing. - Experience working with tools such as Google Analytics / GA4, Marketing automation platforms (e.g., HubSpot, Marketo, Pardot), CRM systems (e.g., Salesforce), Adobe / Canva (for basic asset adaptations). - Excellent communication, coordination, and stakeholder management skills. - Strong analytical mindset with the ability to interpret data and optimize performance. - Ability to manage multiple projects and deadlines in a fast-paced environment. About NTT DATA: NTT DATA is a $30 billion business and technology services leader, serving 75% of the Fortune Global 100. Committed to accelerating client success and positively impacting society through responsible innovation, NTT DATA is one of the world's leading AI and digital infrastructure providers. With unmatched capabilities in enterprise-scale AI, cloud, security, connectivity, data centers, and application services, NTT DATA's consulting and industry solutions help organizations and society move confidently and sustainably into the digital future. As a Global Top Employer, NTT DATA has experts in more than 50 countries and offers clients access to a robust ecosystem of innovation centers and established and start-up partners. NTT DATA is a part of NTT Group, which invests over $3 billion each year in R&D.,
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posted 2 weeks ago
experience3 to 7 Yrs
location
Maharashtra
skills
  • Marketing
  • Campaign Management
  • Communication Skills
  • Sales Enablement
  • Content Development
  • Data Privacy
  • AB Testing
  • Conversion Rate Optimization
Job Description
As a Senior Associate Marketing Specialist at NTT DATA, you will be a developing subject matter expert responsible for supporting the coordination and management of all aspects of marketing. Your key responsibilities will include: - Assisting with the coordination and execution of marketing campaigns. - Working closely with the Marketing team to develop and execute marketing activities aligned with business objectives and revenue targets. - Maintaining the marketing activity calendar and supporting information. - Helping marketing activity owners with readiness planning to ensure all stakeholders understand campaign mechanisms, timing, requirements, and metrics. - Collaborating with relevant stakeholders to track and measure the success of demand generation programs. - Assisting in the execution of programs like one-on-one campaigns, specific collateral, and other sales aids to generate new opportunities and close sales deals. - Delivering content, tools, and materials for internal and external communications. - Participating in sales enablement activities to create alignment between sales, marketing, and key partners. - Coordinating programs that encourage partners to invest in incremental marketing activities or resources. - Supporting the development of marketing collateral to enable sales and generate interest, including contributing to bid and proposal content. - Performing any other related tasks as required. To thrive in this role, you will need to have: - Developing knowledge and understanding of all relevant industry standards. - Developing knowledge and understanding of best practices for marketing. - Excellent written and verbal communication skills. - Excellent ability to interact with a variety of internal team members at different levels. - Demonstrated understanding of the features and benefits of the company's products and services. - Developing understanding of how databases are utilized in effective marketing. - Ability to articulate the company's value proposition. - Ability to manage multiple projects within required deadlines. - Awareness of data privacy and compliance as they relate to marketing activities. - Developing knowledge of A/B testing principles and tools for optimizing marketing campaigns. - Developing understanding of conversion rate optimization (CRO) principles and tools for improving website and landing page conversions. Academic qualifications and certifications required: - Bachelor's degree or equivalent in Marketing Management or related field. Required experience includes: - Moderate level of experience with a solid background in all aspects of marketing. - Moderate level of work experience as a Marketing Specialist. - Moderate level of experience with marketing service delivery software. - Moderate level of experience with a wide variety of computer software, hardware, and peripherals, including Microsoft365. NTT DATA is a $30+ billion trusted global innovator of business and technology services, serving 75% of the Fortune Global 100. Committed to helping clients innovate, optimize, and transform for long-term success, NTT DATA invests over $3.6 billion annually in R&D. Operating in more than 50 countries, NTT DATA offers diverse expertise and a robust partner ecosystem. Their services include business and technology consulting, data and artificial intelligence, industry solutions, and digital infrastructure provision. As a Global Top Employer, NTT DATA is dedicated to ensuring equal opportunities for all.,
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posted 1 week ago
experience0 to 4 Yrs
location
Navi Mumbai, Maharashtra
skills
  • Social Media
  • Influencer Marketing
  • Communication Skills
  • Campaign Management
  • Marketing Strategy
  • Brand Storytelling
Job Description
As an Influencer Marketing Specialist at Outbrand Solutions, you will play a crucial role in shaping brand conversations and connecting brands with their target audiences through influencer collaborations. Your responsibilities will include: - **Influencer Discovery & Outreach** - Identify and reach out to influencers on various platforms such as Instagram, YouTube, Twitter, Snapchat, Reddit, and Quora. - Assist in onboarding creators and maintaining an updated influencer database. - **Campaign Support & Execution** - Participate in planning and executing influencer campaigns from start to finish. - Coordinate deliverables, timelines, and approvals with influencers and internal teams. - **Relationship Building** - Aid in nurturing long-term relationships with influencers. - Ensure effective communication for seamless collaboration and brand alignment. - **Analysis & Reporting** - Monitor campaign performance and compile reports highlighting key insights. - Stay updated on influencer marketing trends, viral moments, and emerging platforms. You are an ideal candidate if you possess: - A genuine passion for social media, influencer culture, and storytelling. - Strong communication and interpersonal skills. - Proactive, creative, and detail-oriented approach. - Eagerness to learn influencer marketing strategy, campaign management, and brand partnerships. - Familiarity with social platforms like Instagram, YouTube, Twitter, Snapchat, Reddit, and Quora. - Freshers and recent graduates are encouraged to apply, prior marketing experience is a bonus but not mandatory. Outbrand Solutions offers you: - Valuable hands-on experience in real brand campaigns. - Opportunity to collaborate with top influencers and exciting brands. - Mentorship from seasoned digital marketers. - A dynamic, collaborative, and innovative work environment with ample room for growth as the agency expands. If you are excited to kickstart your career in influencer marketing and work on the next big creator campaigns, apply now or send your CV to radhika.s@outbrand.in. Join us in shaping the future of influencer marketing!,
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posted 7 days ago
experience4 to 8 Yrs
location
Pune, Maharashtra
skills
  • Corporate Communications
  • Project Management
  • Internal Communications
  • Media Relations
  • Stakeholder Engagement
Job Description
As a Senior Communications Specialist at Wolters Kluwer, your role will involve supporting strategic internal and external communications initiatives while focusing on operational excellence, cross-functional collaboration, and crisis communication readiness. You will be an integral part of the Operations CoE team within the Global Communications department. Key Responsibilities: - Own the yearly communications planning process for the India market - Manage project timelines and deliverables for central campaigns and events in India - Lead planning and operations for all-employee and leadership events, ensuring alignment with strategic priorities - Distribute internal communications content to employees in India across various channels Digital Platforms & Analytics: - Manage SharePoint content and structure for internal communications goals in India - Oversee Viva Engage platform, including content posting and engagement monitoring - Track and report on campaign-specific and quarterly analytics for continuous improvement - Maintain distribution lists and monitor shared mailboxes External Media Relations: - Support external media relations activities in India under the guidance of the Director of External Media Relations - Assist in managing media inquiries and press engagements in India - Coordinate responses to journalists and prepare spokespersons for interviews - Accompany spokespersons during interviews to ensure factual accuracy in media coverage Qualifications & Skills: - Bachelor's degree in Communications, Marketing, or Journalism - 4+ years of experience in corporate communications, preferably in a global organization - Strong project management skills and a solution-oriented mindset - Proven ability to collaborate across teams and geographies - Experience with internal communication platforms like SharePoint and Viva Engage - Expertise in media relations and stakeholder engagement - Excellent attention to detail and deadline-oriented - Comfortable in high-pressure situations and crisis communication efforts - Ability to build relationships across all levels within the organization - Occasional travel required (once or twice a year for two to three days) - Excellent written and verbal communication skills in English Please note that applicants may need to visit a Wolters Kluwer office as part of the recruitment process.,
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posted 1 week ago
experience10 to 14 Yrs
location
Maharashtra
skills
  • Marketing Operations
  • Campaign Management
  • Strategy Development
  • Market Analysis
  • Campaign Planning
  • Data Analysis
  • Communication Skills
  • Project Management
  • Agile Project Management
  • Digital Marketing
  • Customer Analytics
  • Analytics Strategy
  • Marketing Research Analysis
  • Business Data Analysis
  • Marketing Technology
Job Description
As a Campaign Strategy Specialist at Accenture, you will be responsible for developing and executing comprehensive marketing campaigns. Your key responsibilities will include: - Strategy development: - Creating detailed campaign strategies aligned with business goals, including target audience identification, messaging development, channel & content selection, and budget allocation. - Market analysis: - Researching market trends, competitor activity, and customer insights to inform campaign strategy. - Campaign planning and execution: - Overseeing the development and implementation of marketing campaigns. - Data analysis and reporting: - Monitoring campaign performance metrics, analyzing data to identify areas for optimization, and presenting insights to stakeholders. - Collaboration: - Working closely with cross-functional teams like MOC, LOC, analytics, and tech to ensure campaign alignment and success. - Creative development: - Providing input on campaign creative assets to ensure they resonate with the target audience and align with brand messaging. - Thought Leadership: - Demonstrating thought leadership, driving value for clients, and providing solutions across the full spectrum of campaign strategy and management. - Team Management: - Managing a team of analysts, mentoring, and planning career growth for the resources. Required skills for a Campaign Strategy Specialist: - Marketing expertise - Strategic thinking - Data analysis skills - Communication skills - Project management skills What we are looking for: - Total 10-12 years of relevant experience in campaign strategy and execution - Strong data analysis skills and ability to generate data-driven insights - Prior experience in project management/consulting is desirable - MBA or equivalent from a reputable school/program - Hands-on work experience with campaign strategy and management - Strong knowledge of digital marketing, customer analytics, content, creatives, and marketing technology Roles and Responsibilities: In this role, you are required to analyze and solve moderately complex problems. You may create new solutions, leveraging and adapting existing methods and procedures. The strategic direction set by senior management will guide your decisions. Guidance will be provided when determining methods and procedures on new assignments. Your decisions will often impact the team in which you reside. You may manage small teams and/or work efforts at a client or within Accenture. Please note that this role may require you to work in rotational shifts.,
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posted 2 weeks ago
experience4 to 11 Yrs
location
Maharashtra
skills
  • Marketing Operations
  • Salesforce Marketing Cloud
  • Email Marketing
  • Word
  • PowerPoint
  • Excel
  • Outlook
  • Analytical Skills
  • Time Management
  • Communication Skills
  • Project Management
  • Client Management
  • Customer Engagement
  • Journey Creation
  • Database Knowledge
  • SFMC
  • Email Marketing Best Practices
Job Description
Role Overview: You will be designated as a Campaign Management Specialist responsible for managing the Email Campaign Team, ensuring all deliverables are completed with specified quality standards and deployed within timelines. You will also manage team utilization, forecast for future campaigns, handle Email Marketing requests, and communicate with the Onshore team while delegating campaigns and tasks to the Offshore team. Additionally, you will oversee the end-to-end email campaign process for the Pharma industry, perform QA on campaigns for accuracy, and complete tasks such as deploying emails, generating distribution lists, and managing calls with project managers error-free and on time. Key Responsibilities: - Manage the Email Campaign Team - Ensure all deliverables meet specified quality standards and timelines - Handle team utilization and forecast for future campaigns - Manage Email Marketing requests via various channels - Communicate with Onshore team and delegate tasks to Offshore team - Oversee end-to-end email campaign process for Pharma industry - Perform QA on campaigns for accuracy - Complete tasks error-free and on time - Document progress, issues, and agreements - Utilize transactions/issues tracking mechanism and tracking tool effectively Qualifications Required: - Graduation - Minimum 5 years of Email Marketing Experience - Minimum 5 years of experience working on MOS products: Word, PowerPoint, Excel & Outlook - 1 year of experience in journey creation, configuration, and management - Strong analytical knowledge in the marketing space - Impeccable time management and communication skills - Project and Client (Brand team) management experience - Ability to understand customer needs and requirements - Working knowledge of Database for Email Marketing Programmes - Minimum 4 years working knowledge of SFMC - Intimate knowledge of Email Marketing Best Practices and trends,
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posted 2 days ago
experience10 to 14 Yrs
location
Pune, Maharashtra
skills
  • Product Marketing
  • Messaging Development
  • Content Creation
  • Sales Enablement
  • Competitive Analysis
  • Client Communication
  • Marketing Programs
  • Campaign Management
  • Leadership Skills
  • Business Acumen
  • Interpersonal Skills
  • Strategic Thinking
  • Analytical Skills
  • Web Analytics
  • Project Management
  • Market Analysis
  • Managed Network Services Marketing
  • Crossfunctional Collaboration
  • Market Positioning
  • Coaching
  • Mentoring
  • Marketing Writing
  • B2B Technology Services
  • Networking Space
Job Description
Role Overview: As a Senior Principal Product Marketing Specialist at NTT DATA, you will be a highly skilled and advanced subject matter expert responsible for introducing new organizational products or services and/or enhanced products or services to the external marketplace. Your role will involve collaborating with cross-functional teams to develop compelling messaging, content, and campaigns that highlight the value of NTT DATA's Managed Network Services portfolio in the market. Additionally, you will ensure that the sales and Go-To-Market (GTM) functions are informed, trained, and enabled to sell the portfolio effectively. Key Responsibilities: - Develop specific marketing plans and activities for NTT DATA's Managed Network Services portfolio to establish, enhance, or distinguish product placement within the competitive arena. - Collaborate to develop thought leadership content and whitepapers that support the positioning of the Managed Network Services portfolio. - Contribute to the development and execution of a value proposition and messaging strategy for the Managed Network Services portfolio. - Convert the technical positioning of the product into key market messages, positioning collateral, and sales tools prior to the launch of a new product. - Create connections between the Managed Network Services portfolio value proposition and other aspects of NTT DATA's portfolio, actively participating in and driving cross-portfolio coherence across marketing campaigns and content. - Articulate Managed Network Services portfolio propositions to clients and internal stakeholders, such as sales and consulting teams. - Analyze the competitive landscape to identify the competitive differentiation of the company's portfolio compared to competitor products. - Drive market positioning programs and activities related to the Managed Network Services portfolio, thereby clearly positioning the company. - Create client marketing content such as datasheets, case studies, videos, and references. - Create product presentation content that communicates the unique selling points, features, and benefits of the portfolio and associated offerings. - Work with internal teams to define and develop the required communication, training, and other collateral that will enable sales teams to sell a particular product. - Define the content for and ensure the development of client collateral, sales tools, marketing programs, and sales programs. - Influence the development of portfolio go-to-market programs, initiatives, and campaigns to drive awareness, interest, and demand for NTT DATA's Managed Network Services portfolio. - Track and monitor the success of the Managed Network Services portfolio marketing program on a scorecard or dashboard that reflects the associated metrics. - Conduct competitive reviews for new initiatives and existing enhancements and monitor relevance in the context of changing market conditions and client dynamics. Qualifications Required: - Bachelors degree or equivalent in Business, Marketing, Communication, or a relevant field. Additional Details: NTT DATA is a $30+ billion trusted global innovator of business and technology services committed to helping clients innovate, optimize, and transform for long-term success. With a diverse team of experts in more than 50 countries and a robust partner ecosystem, we offer services including business and technology consulting, data and artificial intelligence, industry solutions, as well as the development, implementation, and management of applications, infrastructure, and connectivity. As part of the NTT Group and headquartered in Tokyo, we are one of the leading providers of digital and AI infrastructure globally. NTT DATA is an Equal Opportunity Employer.,
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posted 1 day ago
experience2 to 6 Yrs
location
Kolhapur, Maharashtra
skills
  • Sales Strategies
  • Marketing Campaigns
  • Training
  • Client Prospecting
  • Customer Relationships
  • Market Trends Analysis
  • Sales Procedures
Job Description
As a Sales and Marketing Specialist, you will be responsible for devising and executing sales strategies, organizing marketing campaigns, nurturing customer relationships, and delivering training to the sales team. Your role will involve evaluating market trends, pinpointing prospective clients, and refining sales procedures to stimulate business expansion. **Key Responsibilities:** - Devise and execute sales strategies - Organize marketing campaigns - Nurture customer relationships - Deliver training to the sales team - Evaluate market trends - Pinpoint prospective clients - Refine sales procedures to stimulate business expansion **Qualifications Required:** - Strong desire for professional growth and success (Note: No additional details about the company were provided in the job description),
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posted 6 days ago
experience3 to 7 Yrs
location
Maharashtra
skills
  • campaigns
  • prospecting
  • HubSpot
  • Salesforce
  • Sales Enablement
  • content creation
  • relationship building
  • data analysis
  • reporting
  • GTM execution
  • enterprise complexity
  • GotoMarket execution
  • workflows
  • events
  • CRM mastery
  • stakeholder alignment
  • B2B enterprise environments
  • CRM nerd
  • building workflows
  • tracking data
  • measuring impact
  • talking to humans
  • event engagement
  • lead capture
  • list building
  • nurturing
  • followups
  • Salesloft
  • Outreach
  • industry events
  • pipeline creation
Job Description
Role Overview: If Go-to-Market (GTM) execution is your forte and handling enterprise complexity comes naturally to you, then this role of owning end-to-end Go-to-Market execution for IDfy's enterprise propositions is tailored for you. Your responsibilities will involve turning strategy into action, action into pipeline, and pipeline into adoption. This role is deeply hands-on and will require you to manage campaigns, workflows, events, follow-ups, CRM operations, and stakeholder alignment with precision and agility. Key Responsibilities: - Execute full-funnel GTM campaigns across target enterprise segments, from planning to outreach to reporting. - Build, optimize, and maintain lead workflows to ensure seamless transitions between campaigns and Sales. - Drive pipeline growth through activities such as prospecting, event engagement, lead capture, list building, nurturing, and follow-ups. - Utilize CRM tools like HubSpot (or Salesforce/Salesloft/Outreach) to run campaigns, monitor performance, manage data, and report on pipeline/adoption metrics. - Attend industry events to generate high-quality pipeline, capture leads, support demos, conduct on-ground enablement activities, and ensure post-event conversions. - Collaborate closely with Sales & Marketing teams to enhance messaging, refine targeting, and coordinate multi-channel campaigns. - Assist Sales Enablement by providing necessary content, decks, demos, and collateral for ongoing sales cycles. - Establish and nurture relationships with key industry stakeholders to facilitate continuous pipeline creation. - Monitor, analyze, and report on campaign performance, translating insights into actionable optimizations. Qualifications Required: - Proven experience in executing GTM plans that drive tangible results in B2B enterprise environments with complex sales cycles. - Proficiency in CRM tools, particularly HubSpot, for building workflows, tracking data, and assessing impact. - Strong communication skills to engage with clients, prospects, partners, and sales teams effectively. - Ability to comprehend intricate enterprise solutions and articulate their value proposition clearly. - Aptitude for bridging the gap between Sales, Marketing, Partnerships, and external stakeholders. - Belief in the significance of follow-ups, data cleanliness, and efficient workflow management for achieving impactful outcomes. *Additional details of the company were not provided in the job description.,
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posted 7 days ago
experience3 to 7 Yrs
location
Navi Mumbai, Maharashtra
skills
  • B2B sales
  • Lead generation
  • Conversion optimization
  • SEO
  • Content development
  • Client management
  • Project execution
  • Segmentation
  • Marketing analytics
  • Project management
  • Marketing strategies
  • Datadriven
  • Cold outreach
  • Email campaigns
  • Accountbased marketing
  • Paid ad campaigns
  • Email deliverability
  • AB testing
  • CRM tools
Job Description
Role Overview: As a new age B2B demand generation and product company, Pixelo specializes in accelerating sales for clients through innovative marketing strategies. The team at Pixelo prides itself on its expertise in growth marketing and go-to-market capabilities, striving to stay ahead of industry trends to deliver exceptional results tailored to meet individual client needs. Key Responsibilities: - Lead a high-performing sales team, developing and executing data-driven strategies to drive revenue growth, cultivate strategic partnerships, enhance client engagement, and provide comprehensive performance reporting to achieve company goals. - Drive outbound lead generation through cold outreach, email campaigns, and account-based marketing to engage B2B clients. - Design and test email deliverability strategies, apply and verify feedback loops to improve email sending practices. - Drive ROI by strategically managing and optimizing paid ad campaigns across various platforms, collaborate on creative assets, contribute to SEO, analyze web performance, and present key insights to stakeholders. - Develop and optimize high-quality, B2B content across various formats, leveraging research, SEO best practices, and cross-functional collaboration to strengthen brand voice, drive engagement, and establish thought leadership. - Serve as the primary client liaison, strategically managing accounts, overseeing project execution, driving growth through upsell opportunities, and ensuring client satisfaction and compliance through proactive communication and data-driven insights. - Drive B2B lead generation and maximize email deliverability and engagement through strategic campaign execution, technical optimization, A/B testing, segmentation, and data-driven reporting while maintaining robust email infrastructure and adhering to industry best practices. - Generate performance reports (open rates, CTR, conversion rates, ROI), collaborate with internal teams to align email marketing efforts with business objectives, and stay informed on emerging trends and best practices. Qualifications: - Bachelor's degree in marketing, business, or a related field. A master's degree is a plus. - 3-5 years in B2B SaaS demand generation, preferably within the technology industry. - Strong knowledge of demand generation strategies, tactics, and tools like Smartlead, Instantly, Phantombuster, Prospectoo, Sendgrid, Apollo, Lusha, and CRM tools. - Proficient in marketing analytics, with the ability to measure and analyze campaign performance, identify trends, and make data-driven recommendations. - Strong project management skills with the ability to prioritize and manage multiple projects and stakeholders simultaneously. - Collaborative mindset and the ability to work effectively with cross-functional teams to achieve common goals. - Self-motivated and results-oriented, with a track record of meeting or exceeding targets and KPIs.,
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posted 6 days ago
experience3 to 7 Yrs
location
Maharashtra
skills
  • campaigns
  • prospecting
  • HubSpot
  • Salesforce
  • Sales Enablement
  • content creation
  • relationship building
  • data analysis
  • reporting
  • GTM execution
  • enterprise complexity
  • GotoMarket execution
  • workflows
  • events
  • CRM mastery
  • stakeholder alignment
  • B2B enterprise environments
  • CRM nerd
  • building workflows
  • tracking data
  • measuring impact
  • talking to humans
  • event engagement
  • lead capture
  • list building
  • nurturing
  • followups
  • Salesloft
  • Outreach
  • industry events
  • pipeline creation
Job Description
As an expert in GTM execution and comfortable with enterprise complexity, you will be responsible for owning end-to-end Go-to-Market execution for IDfy's enterprise propositions. This will involve turning strategy into action, action into pipeline, and pipeline into adoption. Your role will be deeply hands-on, encompassing campaigns, workflows, events, follow-ups, CRM mastery, and stakeholder alignment, all of which you will handle with precision and speed. **Key Responsibilities:** - Execute full-funnel GTM campaigns across target enterprise segments from planning to outreach to reporting. - Build, optimize, and maintain lead workflows to ensure zero drop-offs between campaigns and Sales. - Drive pipeline activities such as prospecting, event engagement, lead capture, list building, nurturing, and follow-ups. - Utilize HubSpot (or Salesforce/Salesloft/Outreach) to run campaigns, track performance, manage data, and report on pipeline/adoption metrics. - Attend industry events to generate high-quality pipeline, capture leads, support demos, run on-ground enablement, and ensure post-event conversions. - Collaborate closely with Sales & Marketing to refine messaging, improve targeting, and orchestrate multi-channel campaigns. - Support Sales Enablement with necessary content, decks, demos, and collateral for active cycles. - Build and maintain relationships with key industry stakeholders to ensure continuous pipeline creation. - Track, analyze, and report on campaign performance, turning insights into optimizations. **Qualifications Required:** - Proven experience in executing GTM plans that drive tangible results in B2B enterprise environments with complex sales cycles. - Proficiency in CRM platforms, preferably HubSpot, for building workflows, tracking data, and measuring impact. - Strong communication skills to effectively engage with clients, prospects, partners, and sales teams. - Ability to comprehend complex enterprise solutions and articulate their value clearly. - Experience in cross-functional collaboration, particularly between Sales, Marketing, Partnerships, and external stakeholders. - Strong belief in the importance of follow-ups, clean data, and well-run workflows for impactful outcomes. **Additional Company Details:** IDfy offers you the opportunity to shape GTM execution for enterprise propositions that facilitate verification, trust, and onboarding at scale for prominent names in BFSI, Fintech, Gig, and more. The company fosters a fast-paced environment that encourages experimentation, ownership of outcomes, and a culture that values action and clarity of execution. Join a team that is dynamic, collaborative, and passionate about solving real-world problems that make a difference.,
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