adobe-marketing-cloud-jobs-in-mysore, Mysore

68 Adobe Marketing Cloud Jobs nearby Mysore

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posted 2 weeks ago

Decision Analytics Marketing Analytics

CAPGEMINI TECHNOLOGY SERVICES INDIA LIMITED
CAPGEMINI TECHNOLOGY SERVICES INDIA LIMITED
experience9 to 12 Yrs
location
Chennai, Bangalore+4

Bangalore, Noida, Gurugram, Pune, Mumbai City

skills
  • sql
  • python
  • data manipulation
Job Description
We are currently hiring for a Decision Analytics Marketing Analytics position and would like to check your interest for this opportunity.Please find the role details belowRole Decision Analytics Marketing Analytics Experience 8 + Years Location: Bangalore /Pune /Mumbai /Noida /Gurugram /Chennai Must Have Skills 8 plus years of experience applying analytics to solve complex marketing challenges Strong SQL and Python for data manipulation analysis and insight generation Hands on experience with marketing tech tools including Google Analytics GA4 Adobe Analytics Salesforce Marketing Cloud Marketo or equivalent Ability to identify patterns solve complex problems and extract insights from structured and unstructured data Strong communication storytelling and influencing skills to translate complex data into clear insights that support decision making Experience in campaign performance optimization including MMM and MTA Strong cross functional collaboration with Marketing leaders and Marketing Science teamsGood to Have Degree in computer science statistics mathematics or physical sciences Experience with data governance reporting ROI analysis Experience in fast paced global organizations Knowledge of Tableau for dashboards and automated reporting Experience working with marketing data in the travel domain Strong operational improvement mindsetIf this opportunity interests you please reply with your updated resume and the following details Total Experience Relevant Experience Current CTC Expected CTC Notice Period Preferred LocationLooking forward to your response. Thanks and regards Capgemini HR Team
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posted 1 week ago
experience7 to 11 Yrs
location
Bangalore
skills
  • Salesforcemarketing Cloud Development
Job Description
Location - Any LTIM officePrimary skills - SFMC JavaScript SQL HTML with 5 years of experience in implementation for Marketing Cloud Roles and responsibilities Should build solutions using technology across multiple platforms including but not limited to Marketing Automation Platform. Salesforce Marketing Cloud Marketo Eloqua HubSpot Analytics DAM CMS Adobe Experience Manager Being responsible for the marketing automation vision strategy and roadmap to support marketing and product development Researching evaluating identifying scoping implementing and develop marketing automation and optimization opportunities with industry best practices and recommendations Configure the Personalization platform to build Multichannel campaigns including integration of this Personalization platform with new existing tools and platforms within Mar Tech stack Work out the Integration between Marketing Solutions together with other platform such as CRM ecommerce CMS DAM Mentor software developers on the team conduct code reviews ensure that all the work meets industry standards Assist in solving and resolving production issues Work with multifunctional engineering and architecture teams Continuously improve the Solution Architecture team's knowledge methodologies and customer facing collateral Required Education professional qualifications BE/BTech/MBA from a reputed college is preferred Prior Experience The candidate must have 8 years of relevant experience in a similar role particularly in a professional services firm consulting Big 4 or technology firm Experience Background 8 years of experience in Marketing Automation in an agency industry or consulting organization or any other offshore onshore coordinated work Good knowledge of SQL HTML CSS JavaScript API High degree of intellectual curiosity and ability to learn and apply new concepts and technologies in a wide variety of marketing disciplines Ability to perform in a fluid changing environment consulting with minimal supervision Effective verbal and written communication skills Collaborate with clients both in offshore and onshore models to define current state maps blueprinting transformation strategy and execution Manage end-to-end delivery for multiple projects Manage and challenge senior stakeholders and able to work beyond own area of expertise Expected Skills Organized approach and able to work under pressure and manage end to end delivery for a project Willingness to work in a highly demanding and results oriented team environment where priorities can change frequently Strong analytical and critical thinking acumen with an accuracy of information presented Maintain data confidentiality and adherence to the risk management policy
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posted 2 months ago
experience4 to 8 Yrs
location
Karnataka
skills
  • Engineering
  • Data Science
  • Analytics
  • Dashboards
  • Customer Journeys
  • BI Tools
  • Power BI
  • Tableau
  • Digital Strategy
  • Marketing Automation
  • Adobe Customer Journey Analytics CJA
  • DataDriven Insights
  • Analytical Methodologies
  • MS Office Reporting Tools
  • Adobe Experience Cloud
  • RealTime Customer Data Platform RTCDP
  • Customer Journey Analytics CJA
  • Adobe Journey Optimizer AJO
  • Looker
Job Description
Role Overview: You are an accomplished Adobe Customer Journey Analytics (CJA) developer with a strong analytical and engineering focus, joining the Marketing Optimization team. Your collaboration with business stakeholders, data science & analytics, and architecture teams will lead to engineering robust & innovative solutions and delivering insightful omni-channel analyses. Your primary responsibilities include building quality-proof advanced dashboards, generating data-driven insights, and formulating recommendations for optimizing key customer journeys. Key Responsibilities: - Engineer and develop sophisticated reports and dashboards to monitor business performance and customer interactions. - Implement AJO & CJA for constructing intricate customer journeys, focusing on analytical precision and engineering excellence. - Craft innovative reporting solutions to address out-of-box measurement requirements despite product limitations. - Identify and promptly address data discrepancies and quality issues using analytical methodologies & product understanding to maintain a high accuracy index. - Conduct rigorous data analysis to extract insights, discern trends, and recognize patterns for strategic decision-making. - Proactively pinpoint opportunities for enhancing customer experiences based on data insights and engineering principles. - Maintain meticulous documentation of data processes, methodologies, and engineering-based analysis. - Collaborate closely with internal stakeholders and the onshore team to comprehend the overall strategy and articulate analytical insights & engineering recommendations. Qualifications: - Bachelor's degree with a minimum of 4+ years of similar or relevant work experience. - Extensive hands-on experience with CJA workspace reports/dashboards & Adobe Analytics, properties configurations, report suite maintenance, and analytical engineering. - Sound conceptual & functional understanding of AEP & AJO. - Proficient in using MS Office reporting tools with a focus on engineering data solutions. - In-depth understanding of solutions within Adobe Experience Cloud and their integration with AEP, including Real-Time Customer Data Platform (RT-CDP), Customer Journey Analytics (CJA), and Adobe Journey Optimizer (AJO). - Exposure to paid media integration is good to have. - Experience on BI tools such as Power BI / Tableau / Looker is good to have. - Passion for digital strategy, digital transformation, and marketing automation with an emphasis on analytical problem-solving is preferred. - Experience in the Sports, Media, or Entertainment industry is a plus.,
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posted 2 months ago
experience5 to 9 Yrs
location
Karnataka
skills
  • SDK
  • SQL
  • Python
  • AEP
  • CDP
  • Adobe Launch
  • Adobe target
  • CJA
Job Description
As an Adobe Experience Platform (AEP) Developer with SDK and CJA expertise, your main role will be to design, build, and maintain solutions on Adobe Experience Platform. This includes tasks such as schema design, dataset management, and profile configurations. You will also be responsible for implementing and configuring AEP SDKs for both web and mobile applications, including the Adobe Experience Platform Edge Network and related extensions. Key Responsibilities: - Design, build, and maintain solutions on Adobe Experience Platform (AEP), focusing on schema design, datasets, identities, and profiles. - Implement and configure AEP SDKs for web and mobile apps, ensuring seamless integration with the Adobe Experience Platform Edge Network and related extensions. - Develop and optimize Real-Time Customer Data Platform (CDP) workflows, including segmentation, audience management, and activation to various destinations. - Enable and configure Customer Journey Analytics (CJA) for reporting and analysis, covering dataset stitching, identity resolution, and cross-channel analysis. - Work closely with analytics teams to create CJA workspaces that provide actionable insights from AEP data. - Ensure data quality and consistency between AEP and CJA through field mappings, joins, and schema governance. - Integrate AEP and CJA with external data platforms such as Snowflake, Kafka, cloud warehouses, and marketing tools. - Collaborate with marketing, product, and analytics teams to facilitate real-time customer experiences and reporting. - Troubleshoot SDK, data ingestion, and CJA reporting issues as they arise. - Document technical designs, SDK implementation steps, and best practices for CJA governance. Qualifications Required: - Experience with Adobe Experience Platform (AEP), Customer Data Platform (CDP), and SDKs for web and mobile applications. - Proficiency in Adobe Launch, Adobe Target, and Customer Journey Analytics (CJA). - Familiarity with SQL and Python would be an added advantage. This job is a hybrid role based in Bangalore, Chennai, Pune, Gurgaon, Kolkata, or Hyderabad, requiring 5 to 9 years of relevant experience.,
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posted 2 months ago

AEM Digital Experience Lead

Spot Your Leaders & Consulting
experience5 to 10 Yrs
location
Karnataka
skills
  • Team Leadership
  • Adobe Marketing Cloud
  • Communication
  • Stakeholder Management
  • Presentation
  • AEM CMS platforms
  • Solutioning Architecture
  • Business Partnering Consulting
  • Project Program Leadership
  • MarTech integrations
Job Description
Role Overview: As a seasoned AEM practitioner, you will be leading large-scale AEM-based digital experience programs. Your expertise in AEM CMS platforms will play a crucial role in designing enterprise-level solutions and collaborating with business stakeholders and end clients. Key Responsibilities: - Solutioning & Architecture: - Design scalable, reusable, and high-performance AEM solutions to meet digital experience goals. - Translate business requirements into robust AEM-based architectures. - Business Partnering & Consulting: - Act as the bridge between technical teams and business stakeholders. - Drive client conversations, capture requirements, and influence decision-making. - Align AEM strategies with business objectives by working closely with marketing, product, and technology teams. - Project & Program Leadership: - Lead cross-functional teams, including developers, testers, and analysts. - Manage program timelines, delivery risks, and stakeholder expectations. - Ensure adherence to SLAs, quality, and governance standards. - Team Leadership: - Mentor and lead AEM specialists across multiple project streams. - Foster a culture of innovation and continuous improvement. Qualifications Required: - 8-10+ years of total experience with a minimum of 5 years in AEM-based implementations. - Deep understanding of AEM CMS capabilities such as components, templates, workflows, DAM, etc. - Experience in solutioning, designing, and architecting AEM implementations at an enterprise scale. - Strong business partnering and client-facing experience with the ability to influence senior stakeholders. - Proven experience in program/project management, delivery leadership, or product ownership roles. - Exposure to Adobe Marketing Cloud and MarTech integrations would be an added advantage. - Excellent communication, stakeholder management, and presentation skills.,
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posted 7 days ago
experience10 to 14 Yrs
location
Karnataka
skills
  • Adobe Analytics
  • Google Analytics
  • MarTech
  • Adobe Experience Cloud
  • Adobe Target
  • Adobe Launch
  • CDP
  • Web SDK
  • AB Testing
  • Digital Marketing Strategies
Job Description
As a Manager of Performance Marketing Enablement at LSEG, you will be part of the Performance Marketing team in Bangalore, focusing on driving marketing strategy through innovative and emerging technologies. Your responsibilities will include: - Leading the design, implementation, and optimization of marketing technology solutions to enhance marketing effectiveness and customer engagement. This involves collaborating with various teams to align technology initiatives with overall business objectives and ensuring compliance with data privacy regulations and security standards. - Developing and executing a comprehensive marketing technology strategy that enhances customer engagement and aligns with business goals. This includes identifying emerging trends and technologies to improve marketing effectiveness. - Overseeing the implementation, management, and optimization of key marketing technology platforms such as Adobe Experience Cloud solutions, Adobe Target, CDP, Adobe Analytics, Adobe Launch, and Google Analytics. You will also lead efforts to collect, analyze, and leverage data for driving marketing strategies and improving customer experience. - Collaborating with cross-functional teams including marketing, digital marketing & automation, data privacy, protection, and engineering to ensure seamless integration of technology initiatives. You will also work closely with legal, compliance, analytics, and data science teams to monitor performance and drive data-driven marketing strategies. Qualifications required for this role: - Bachelor's degree in information technology, marketing, or related field, or equivalent experience. - 10+ years of proven experience in marketing technology, digital marketing, or related fields. - Deep expertise in Adobe Experience Cloud, including Adobe Analytics, Adobe Target, Adobe Launch, and CDP, Web SDK. - Strong understanding of analytical tools, web optimization, personalization, AB testing, and digital marketing strategies. - Proven ability to manage complex projects, lead cross-functional teams, and drive business impact through technology enablement. - Excellent analytical, critical thinking, problem-solving, communication, and interpersonal skills. About LSEG: LSEG is a leading global financial markets infrastructure and data provider with a purpose of driving financial stability, empowering economies, and enabling sustainable growth. The organization values integrity, partnership, excellence, and change, guiding decision-making and actions. With a diverse and dynamic workforce across 65 countries, LSEG encourages innovation and sustainability, supporting community initiatives through the LSEG Foundation. Benefits and Support: Working at LSEG offers tailored benefits including healthcare, retirement planning, paid volunteering days, and wellbeing initiatives. The organization is committed to sustainability and community engagement, providing opportunities for colleagues to contribute through fundraising and volunteering efforts. Join LSEG and be part of a collaborative and creative culture that values innovation, quality, and continuous improvement. If you are ready to drive digital transformation and make a significant impact, we welcome your application.,
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posted 2 weeks ago

Manager, Digital Analytics

LSEG (London Stock Exchange Group)
experience10 to 14 Yrs
location
Karnataka
skills
  • Adobe Analytics
  • Google Analytics
  • MarTech
  • Adobe Experience Cloud
  • Adobe Target
  • Adobe Launch
  • CDP
  • Web SDK
  • AB Testing
  • Digital Marketing Strategies
Job Description
As a Manager of Performance Marketing Enablement at LSEG, you will play a crucial role in leading the design, implementation, and optimization of marketing technology solutions. Your responsibilities will include: - Leading the design, implementation, and optimization of marketing technology solutions - Ensuring architectural alignment between marketing technology goals and business goals - Identifying and resolving architectural bottlenecks to enhance system efficiency - Developing and executing a comprehensive marketing technology strategy - Identifying emerging trends and technologies to improve marketing effectiveness You will also be responsible for overseeing the implementation, management, and optimization of key marketing technology platforms, including Adobe Target, CDP, Adobe Analytics, Adobe Launch, and Google Analytics. Additionally, you will collaborate with cross-functional teams, partner with various departments, and ensure compliance with data privacy regulations and security standards. Qualifications required for this role include: - Bachelor's degree in information technology, marketing, or related field - 10+ years of proven experience in marketing technology or related fields - Deep expertise in Adobe Experience Cloud - Strong understanding of analytical tools, web optimization, personalization, AB testing, and digital marketing strategies - Proven ability to manage complex projects and lead cross-functional teams The ideal candidate for this role is results-driven, diligent, and passionate about driving digital transformation through innovative solutions. You should possess strong leadership skills and a strategic approach to continuously optimize marketing performance and customer experience. Join LSEG, a leading global financial markets infrastructure and data provider, and be part of a team that values innovation, quality, and continuous improvement. If you are ready to take your career to the next level and make a significant impact, we would love to hear from you.,
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posted 6 days ago
experience4 to 8 Yrs
location
Karnataka
skills
  • Salesforce
  • Lightning
  • FSL
  • Visualforce
  • HTML
  • CSS
  • Ajax
  • JavaScript
  • JQuery
  • Java
  • Ruby
  • C
  • Bootstrap
  • Angular JS
  • Eloqua
  • Veeva
  • Adobe Flex
  • SAP
  • Oracle
  • Cast Iron
  • Boomi
  • Informatica
  • Fusion
  • LWC
  • Health Cloud
  • APEX
  • Marketing Cloud
  • Exact Target
  • Apttus
  • nCino
  • MSSQL Server
  • Tibco
Job Description
As a Salesforce Lightning, LWC Developer at our company, you will be responsible for utilizing your 5+ years of Total IT experience and 4+ years of SFDC experience to contribute to our projects. Your key responsibilities will include: - Demonstrating extensive experience in Force.com platform using APEX and Visualforce. - Implementing solutions using Sales, Service, and Custom cloud. - Working with HTML, CSS, Ajax, JavaScript, and JQuery. - Handling Health Cloud projects and possessing Salesforce Health Cloud Certification. - Customizing APEX, Visual Force, Workflow/Process Builder, Triggers, Batch, Schedule Apex, VF Components, Test Class, Web services/APEX/REST, etc. Additional desired skills for this role include: - Proficiency in Object-Oriented programming like Java, Ruby, C++. - Experience with Bootstrap, Angular JS, Lightning, and design components. - Familiarity with marketing tools such as Marketing Cloud, Exact Target, Eloqua. - Exposure to products like Apttus, Veeva, nCino, Adobe Flex. - Managing data inclusive of data load, translation, hygiene, migration, and integration. - Analyzing technical processes strategically and understanding inter-relationships. - Recommending optimal use/configuration of custom build solutions. - Upholding code honesty, modularity, cleanliness, and version control. - Building custom solutions on SAP, Oracle, MS-SQL Server, or other RDMS. - Understanding integration platforms like Cast Iron, Boomi, Informatica, Tibco, and Fusion. - Translating customer requirements and gap analysis into functional Salesforce.com configuration. - Managing deliverables of a consulting engagement effectively. - Thinking independently and creatively to tackle technical challenges. - Staying aware of the evolving Cloud ecosystem and adapting to new technologies. Your educational qualifications can include BE/BTech/MCA/MSc/ME/MTech, and key skills required for this role are Salesforce, Lightning, LWC, FSL, and Health Cloud. Join us in our innovative environment where your expertise will play a crucial role in our success.,
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posted 2 weeks ago
experience3 to 7 Yrs
location
Karnataka
skills
  • Adobe Experience Platform AEP
  • JavaScript Web Technologies
  • Adobe Launch Web SDK
  • API Integration Data Engineering
  • Cloud Platforms Data Tools
Job Description
Job Description: As an AEP Developer at Capgemini, you will play a key role in designing, developing, and implementing solutions on the Adobe Experience Platform (AEP) to deliver personalized customer experiences. You will collaborate with cross-functional teams, including marketing, data science, and engineering, to ensure seamless integration and optimal performance of AEP solutions. Key Responsibilities: - Designing and implementing data pipelines and schemas within Adobe Experience Platform. - Integrating AEP with other Adobe Experience Cloud products such as Adobe Analytics, Adobe Target, and Adobe Campaign. - Developing Real-Time Customer Profiles and Segments to support personalized marketing campaigns. - Ensuring data governance, privacy compliance, and security within the platform. - Collaborating with stakeholders to understand business requirements and translate them into technical solutions using AEP capabilities. Qualifications Required: - Deep understanding of AEP architecture, XDM schemas, data ingestion, and Real-Time CDP. - Proficiency in JavaScript, HTML, CSS, and client-side scripting for tag management and web SDKs. - Experience in configuring and deploying Adobe Launch and integrating AEP Web SDK. - Strong skills in RESTful APIs, data mapping, ETL processes, and working with JSON/XML. - Familiarity with cloud services (AWS, Azure, GCP), BigQuery, Snowflake, and data visualization tools. Additional Details about Capgemini: Capgemini is a global business and technology transformation partner with a diverse group of 340,000 team members in more than 50 countries. With over 55 years of heritage, Capgemini is trusted by clients to unlock the value of technology to address the entire breadth of their business needs. The company delivers end-to-end services and solutions leveraging strengths from strategy and design to engineering, fueled by market-leading capabilities in AI, generative AI, cloud and data, combined with deep industry expertise and partner ecosystem. Join Capgemini to shape your career, work on cutting-edge projects, and contribute to a digital and sustainable world.,
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posted 3 weeks ago
experience4 to 8 Yrs
location
Karnataka
skills
  • APIs
  • PHP
  • JavaScript
  • jQuery
  • SQL
  • Data Modeling
  • Salesforce Marketing Cloud
  • Marketing automation
  • Landing pages
  • Full Stack Developer
  • CDPs
  • SSJS
  • HTMLCSS
  • SFMC
  • Adobes Marketo
  • Data views
  • CRM systems
  • Responsive email templates
Job Description
Role Overview: Beghou Consulting, a trusted advisor to life science firms for over 30 years, is seeking a Full Stack Developer to play a key role in designing, developing, and deploying AI solutions tailored to pharmaceutical clients. You will collaborate with cross-functional teams to translate complex life sciences challenges into AI-driven innovations. Key Responsibilities: - Ability to seamlessly integrate existing data sources with marketing technology platforms for efficient data transfer and synchronization. - Proficiency in scripting languages (e.g. SFMC AMPScript, Marketo's Velocity, SSJS). - Knowledge of Marketing Cloud architecture, schema, and configuration. - API Knowledge: Proficiency in utilizing marketing platform APIs for data migration, system integration, and automation. - Experience coding PHP, JavaScript, jQuery, SSJS, SQL, and HTML/CSS. - Troubleshoot and resolve technical issues with marketing technology platforms. - Develop and implement integrated marketing automation solutions leveraging different platforms. - Collaborate with cross-functional teams to design and deliver solutions that meet business requirements. - Ensure data quality and maintain data governance standards across multiple platforms. - Define and implement data integration strategies for importing and exporting data into/out of multiple platforms. - Develop and implement responsive, dynamic, and personalized email templates and landing pages. - Stay up to date with the latest marketing platform features, releases, and trends in digital marketing and email marketing. - Ability to perform UAT, troubleshoot, and fix bugs. Qualifications Required: - Minimum of 4 years of experience in marketing technology development and implementation. - SQL, Data Modeling & Data views: Should be comfortable working with databases and have a good understanding of SQL (Structured Query Language), manipulating data within a data model. - Experience and knowledge using either Salesforce Marketing Cloud or Marketo's various modules to build triggered marketing campaigns. - Strong Understanding of marketing automation concepts. - Proficient in PHP, JavaScript, jQuery, SSJS, AMPscript, SQL, and HTML/CSS. - Strong experience in developing responsive email templates and landing pages. - Familiarity with marketing automation, CRM systems, CDPs, and sales and marketing processes. - Excellent problem-solving skills and attention to detail. - Strong written and verbal communication, project management, and collaboration skills. Additional Details: Beghou Consulting values its employees and promotes a supportive, collaborative, and dynamic work environment that encourages both professional and personal growth. The company has had steady growth throughout its history due to committed employees who deliver quality results for clients and aim to become leaders in sales and marketing analytics.,
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posted 2 months ago

AEM cloud

Talme Technologies (Engineering services)
experience3 to 7 Yrs
location
Karnataka
skills
  • CSS3
  • HTML5
  • Angular
  • jQuery
  • SASS
  • CSS
  • Content Repositories
  • Adobe Marketing tools
  • JavaJ2EE platform
  • Java Script libraries
  • AEM Sites
  • OSGi modular Java platform
  • Apache Sling
  • Java Content Repository JCROAK implementations
  • REST APIs
  • AEM 65 based Enterprise DAM Solutions
  • AgileScrum methodologies
  • Author
  • Publish
  • Dispatcher Server
Job Description
As an AEM Cloud Specialist at Talme Technologies in Bengaluru, your primary responsibility will be managing and optimizing AEM cloud services for client projects. By ensuring seamless operation and high performance of cloud-based applications, you will play a crucial role in delivering outstanding quality and service to our clients. - Utilize your good understanding of Content Repositories to design content lifecycle using Adobe and Adobe Marketing tools. - Demonstrate strong leadership and communication skills to effectively lead project teams and communicate with stakeholders. - Apply your 5+ years of software development experience on the Java/J2EE platform (3-5 years for Mid-level Developer positions) to develop and maintain cloud-based applications. - Utilize your front-end Web development experience, including CSS3, HTML5, and Java Script libraries, to enhance user interfaces and experiences. - Leverage your solid experience in AEM Sites, OSGi modular Java platform, Apache Sling, and Java Content Repository (JCR)/OAK implementations to deliver high-quality solutions. - Design and develop REST APIs, implement, and integrate with AEM 6.5 based Enterprise DAM Solutions. - Apply your experience in Agile/Scrum methodologies to contribute to complete project life cycle activities on development and maintenance projects. - Configure Author, Publish, Dispatcher Server for highly scalable, high-performance requirements. - Collaborate with clients, lead technical teams, and engage in practice development activities to drive innovation and sustainability. Qualifications Required: - Bachelor's degree in BE or B.Tech. - Experience in AEM Responsive Design and Mobile development. - Strong experience with front-end technologies such as Angular, jQuery, SASS, and CSS. - Proven track record of technical leadership roles and delivering solutions within defined timeframes. - Skilled in building relationships with clients and managing complex consulting projects. - Experience with Agile/Scrum methodologies and excellent written and oral communication skills.,
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posted 2 months ago
experience5 to 9 Yrs
location
Karnataka
skills
  • Adobe Analytics
  • Tagging
  • Technical specifications
  • Debugging
  • Compliance
  • Regulatory requirements
  • Project management
  • Analytics
  • Digital analytics
  • Implementation Specialist
  • Data capture
  • Adobe Launch
  • Tag management
  • Data layers
  • Conversion funnels
  • KPIs
  • QA practices
  • Adobe Web SDK
  • Customer Journey Analytics
  • Financial journeys analytics
  • AB testing
  • Personalization tools
Job Description
As an Adobe Analytics Tagging & Implementation Consultant, you will play a crucial role in leading tagging strategy and implementation across digital platforms in the Banking (BFSI) sector. Your responsibilities will include collaborating with various teams to define data capture requirements, creating technical specifications, configuring and managing tags in Adobe Launch, ensuring data accuracy, monitoring for discrepancies, and ensuring compliance with data privacy regulations. You will also be responsible for documenting tagging strategies, staying updated on Adobe Experience Cloud capabilities, and leading project management efforts for analytics implementation workstreams. Key Responsibilities: - Collaborate with business, product, compliance, and IT teams to gather measurement requirements and translate them into clear tagging specifications. - Create detailed Technical Specification Documents (TSDs) outlining data layer variables, tagging logic, and success criteria. - Configure and manage tags, rules, events, and variables in Adobe Launch. - Review and validate implemented data layers to ensure alignment with specifications and best practices. - Perform testing and debugging to ensure data accuracy using tools such as Chrome Developer Tools and Adobe Experience Platform Debugger. - Monitor and troubleshoot data discrepancies or tag firing issues, working with cross-functional teams for resolution. - Ensure tagging implementations comply with BFSI-specific data privacy and regulatory requirements. - Document tagging strategies, configurations, and validation processes for internal audits and ongoing optimization. - Stay updated with Adobe Experience Cloud capabilities and lead project management efforts for analytics implementations. Qualifications & Requirements: - 5-7+ years of hands-on experience implementing Adobe Analytics using Adobe Launch/Ensighten/AEP WED SDK. - Strong knowledge of digital analytics concepts such as events, dimensions, segmentation, conversion funnels, and KPIs. - Experience in writing TSDs and working with developers to implement and validate data layers. - Proficiency in debugging tools and browser-based analytics QA practices. - Familiarity with Adobe Web SDK, AEP, and Customer Journey Analytics (preferred). - Excellent analytical thinking, attention to detail, and communication skills. - Bachelor's degree in Information Technology, Computer Science, Marketing Analytics, or a related field. Preferred Skills: - Experience working on analytics for financial journeys. - Familiarity with server-side or hybrid tagging approaches. - Exposure to Adobe Target, A/B testing, and personalization tools. - Adobe Certified Developer/Architect. (Note: This hiring is for a client with 3 rounds of interviews, more details will be shared later.),
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posted 3 weeks ago
experience5 to 9 Yrs
location
Karnataka
skills
  • Marketing Analytics
  • Reporting
  • Optimization
  • Data Analysis
  • Machine Learning
  • B2B Marketing
  • Salesforce
  • Marketo
  • Pardot
  • SQL
  • Python
  • Excel
  • Powerpoint
  • Advanced Tools
  • ABM
  • Adobe Experience
  • AWS Cloud
  • English Communication
  • PowerBI
Job Description
As a Senior Marketing Analyst at Nasdaq Technology, you will be responsible for focusing on Marketing Analytics and Reporting at the Bangalore technology center in India. Your role will involve driving reporting on marketing campaigns for the leadership across the Marketing group, leading optimization efforts, and working with advanced tools to derive insights for marketing managers. Nasdaq is dedicated to revolutionizing markets and embracing new technologies to develop innovative solutions, making it an exciting place for individuals with a genuine desire to deliver top technology solutions to today's markets. **Role Overview:** - Drive reporting on marketing campaigns for leadership within the Marketing group. - Lead optimization efforts across the Marketing function. - Work with advanced tools to derive critical insights for marketing managers. **Key Responsibilities:** - Develop MIS and Reporting solutions while collaborating with teams in Bangalore and other countries. - Utilize MarTech platform to collect performance data for all Marketing activities. - Lead attribution decisions to capture detailed marketing performance data. - Implement A/B testing strategies to optimize Landing pages, Ad assets, and Campaign setup. - Regularly analyze campaign performance data, identifying new opportunities and areas to minimize wastage. - Design PowerBI reports to create engaging storytelling decks for the user group. - Utilize a strong grasp of Excel and Powerpoint to develop decks. **Preferred Qualifications:** - Experience with ABM / B2B marketing technology such as Salesforce, Marketo, Pardot, Adobe Experience. - AWS Cloud Expertise for self-sufficiency and quick delivery. **Minimum Qualifications:** - More than 5 years of demonstrable experience in a fast-paced environment. - Familiarity with Marketing Funnel optimization and platforms like Google and Meta Ads. - Proficiency in SQL and Python. - Excellent communication skills in English and the ability to convey stories from data. - Bachelor of Technology or MBA. Nasdaq is a leading global provider of trading, clearing, exchange technology, listing, information, and public company services, powering over 100 marketplaces in 50 countries with a market value of approximately $12 trillion. We are committed to providing reasonable accommodations for individuals with disabilities during the job application or interview process. Apply now to join our dynamic team at Nasdaq Technology!,
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posted 2 months ago
experience5 to 9 Yrs
location
Karnataka
skills
  • CRM
  • Direct Mail
  • Email Marketing
  • Mobile Marketing
  • Marketing Automation
  • Salesforce Marketing Cloud
  • SQL
  • HTML
  • JavaScript
  • Marketing Concepts
  • HCL UNICA Campaign
  • Adobe Campaign
Job Description
As a Senior Marketing Business Analyst at Epsilon, you will be a key contributor to the multi-channel marketing engagements within the People Cloud Customer platform. Your role will involve producing and managing client deliverables, working closely with both clients and internal technical delivery teams. Here are the key responsibilities and qualifications for this role: Responsibilities: - Create campaign business requirement documents based on client discovery/intake - Follow SDLC to build multi-channel marketing campaigns - Build complex campaign flowcharts/workflows and conduct unit/end-to-end testing and deployment - Develop waterfall and ad-hoc reports based on business requirements - Work proactively to enhance delivery quality, repeatability, and on-time delivery of campaigns - Conduct effective client meetings, understand deliverables, and drive successful outcomes - Assist in developing and implementing best practices, standards, and methodologies around campaign processes and automation Qualifications: - 5+ years of relevant experience - Understanding of CRM solutions, marketing concepts, and marketing channels like direct mail, email, mobile, etc. - Experience in executing high-complexity, multi-channel marketing programs across various industries - Hands-on experience with marketing automation tools like Salesforce Marketing Cloud (SFMC), HCL UNICA Campaign, or Adobe Campaign - Proficiency in analyzing and interpreting campaign data output - Ability to translate business campaign strategy into business requirement documents and functional specifications - Strong SQL skills for data manipulation, ability to write HTML and JavaScript is preferred - Detail-oriented with strong organizational and interpersonal skills - Excellent written and verbal communication skills About Epsilon: Epsilon is a global data, technology, and services company that powers the marketing and advertising ecosystem. With a comprehensive portfolio of capabilities in digital media, messaging, and loyalty solutions, Epsilon processes 400+ billion consumer actions daily using advanced AI. Epsilon values integrity, collaboration, innovation, respect, and empowerment in its employees, guiding them to create value for clients, people, and consumers alike. Join Epsilon in their commitment to diversity, inclusion, and equal employment opportunities by contributing to a workplace where care for employees is at the core of everything they do. Be part of a people-centric workspace that prioritizes your growth, wellbeing, and work-life harmony. Explore the unique benefits offered by Epsilon and become a part of their YOUniverse.,
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posted 2 months ago
experience8 to 12 Yrs
location
Karnataka
skills
  • AEM
  • Salesforce
  • Jira
  • ServiceNow
  • Marketo
  • Agile project management
  • custom forms
  • templates
  • DevOps
  • Adobe Workfront Architect
  • Workfront Fusion
  • API integrations
  • enterprise system connectivity
  • calculated fields
  • proof approval workflows
  • advanced reporting
  • marketing
  • Campaign process mapping
  • systems
  • business analysis techniques
  • customization
  • scripting
  • Adobe Experience Manager AEM workflows
  • Digital Asset Management DAM
  • CICD pipelines
  • cloudbased automation tools
Job Description
Role Overview: As an experienced Adobe Workfront Architect, your role will involve designing, implementing, and optimizing Workfront solutions for enterprise-level projects. Your expertise in Workfront Fusion, API integrations, and enterprise system connectivity will be crucial in driving automation, enhancing workflows, and supporting business operations. Key Responsibilities: - Possess 8+ years of experience in Workfront architecture, implementation, and optimization. - Demonstrate strong experience in integrating Workfront with AEM, Salesforce, Jira, ServiceNow, Marketo, and other enterprise tools. - Proficiency in AEM Assets, Native Connector, and AEM Enhanced Connector for seamless asset management. - Lead Workfront adoption, security, and governance best practices. - Experience in Workfront reporting, dashboards, automation, user personas, and workflow optimization. - Familiarity with Agile project management practices. - In-depth understanding of Adobe Workfront custom forms, calculated fields, proof approval workflows, templates, and advanced reporting. - Understanding of marketing and Campaign process mapping. - Experience with systems and business analysis techniques. Nice to Have: - Experience in Workfront customization and scripting for advanced automation workflows. - Knowledge of Adobe Experience Manager (AEM) workflows and Digital Asset Management (DAM). - Exposure to Adobe Analytics, Marketo, or other Adobe Experience Cloud solutions. - Familiarity with CI/CD pipelines, DevOps, and cloud-based automation tools. - Certification Preferences: Adobe Certified Expert Workfront Developer (Core), Adobe Certified Expert AEM Enhanced Connector, Adobe Certified Professional Project Manager, Adobe Certified Professional Fusion Developer, PMP, SAFe, or Agile certifications. Qualification Required: - B.E.; B. Tech; BA or BS in Marketing, Project Management, Business Management, or related degree; MCA or equivalent work experience. At Rightpoint, we are committed to creating an inclusive environment where everyone's uniqueness is valued. We emphasize collaboration to produce exceptional work. Benefits and Perks at Rightpoint: - 30 Paid leaves - Public Holidays - Casual and open office environment - Flexible Work Schedule - Family medical insurance - Life insurance - Accidental Insurance - Regular Cultural & Social Events,
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posted 2 months ago
experience12 to 16 Yrs
location
Karnataka
skills
  • Digital Marketing
  • Personalization
  • Mobile Marketing
  • Business Process Optimization
  • Consulting
  • Solution Architect
  • Adobe Experience Cloud
  • Presales Consulting
  • Crosschannel Marketing
  • Datadriven Optimization
  • Digital Experience Platforms
  • Agile Development Projects
Job Description
As a Customer Experience Architect at Adobe, you will act as a Subject Matter Expert (SME) for the suite of Adobe Experience Cloud products and services. Your primary responsibility will be designing transformational solutions and collaborating with customers to address their business needs. You will work closely with sales counterparts to influence and accelerate large sales opportunities globally. Throughout the transformation life cycle, you will provide thought leadership and consultation, acting as a liaison between internal and external stakeholders to align delivery strategies, estimates, and timelines with client requirements. Key Responsibilities: - Operate in a fast-paced environment, managing multiple customer opportunities simultaneously - Prepare compelling proposals with technical solutions design, engagement & execution approach, timelines, and estimates - Lead deep discovery sessions with clients to understand their key business needs, implementation use cases, and technical requirements - Communicate confidently and proactively with customers and internal stakeholders during the pre-sales cycle - Problem solve, build strategies, and create innovative solution architectures tailored to customer objectives - Develop robust recommendations, proposals, and scope of work documents for Adobe Consulting engagements - Help customers comprehend Adobe's diverse capabilities to drive transformation - Continuously enhance the Solution Architecture team's knowledge, methodologies, and customer-facing collateral - Articulate complex ideas in a simple and understandable manner - Identify business problems and align proposed solutions with measurable success criteria - Present to and achieve consensus from senior executives (managers, directors, VPs, CMOs, and CXOs) - Collaborate with multiple team members to arrive at optimal solutions - Demonstrate a high degree of intellectual curiosity and ability to learn and apply new concepts and technologies in various marketing disciplines Qualifications Required: - 12+ years of experience in technical/business/services pre-sales consulting as a solution architect with multiple Adobe Experience Cloud products or leading Digital Experience Platforms (DXPs) - Knowledge of current digital marketing trends and best practices including personalization, cross-channel marketing, mobile, and data-driven optimization - Understanding of Digital Experience platform landscape, relevant digital strategies, and technologies - Ability to drive pre-sales activities, orchestrate actions across product and delivery groups, and accelerate sales pipeline - Experience in leading workshops to define and prioritize client requirements and capabilities - Proven ability to design and optimize business processes, integrate processes across systems, and suggest best practices for efficient implementation - Desirable: Experience/Certification with Adobe Experience Cloud products, understanding of custom software development processes, experience in managing agile development projects, and experience in a large consulting organization (Note: The Additional Details section from the original job description has been omitted as it is not directly related to the job role and responsibilities.),
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posted 2 weeks ago
experience5 to 9 Yrs
location
Karnataka
skills
  • AEM
  • OSGi
  • JCR
  • Adobe Marketing Cloud
  • Adobe Analytics
  • Java
  • JEE
  • HTML5
  • CSS3
  • JavaScript
  • Angular
  • RESTful APIs
  • Git
  • Maven
  • Gradle
  • Jenkins
  • Edge delivery services
  • AEM Technical Architect
  • Sling
  • AEMaaCS
  • dispatcher configurations
  • cloud manager
  • CICD pipelines
  • Adobe Target
  • Marketo Engage
  • Adobe LaunchExperience Platform Data Collection
  • React
  • GraphQL APIs
  • DevOps tools
  • ACE AEM Architect
Job Description
As an AEM Technical Architect, you will be responsible for designing and implementing solutions using Adobe Experience Manager (AEM) and Edge delivery services. Your role will involve the following key responsibilities: - Minimum of 5+ years hands-on experience in AEM, with expertise in AEM 6.4+ and AEM as a Cloud Service. - Proven track record as an AEM Technical Architect, demonstrating a deep understanding of AEM's core architectural concepts such as Sling, OSGi, and JCR. - Hands-on experience with AEMaaCS, including configuring dispatchers, using cloud manager, and setting up CI/CD pipelines. - Integration experience with Adobe Marketing Cloud, specifically integrating AEM with at least two other Adobe solutions like Adobe Target, Adobe Analytics, Marketo Engage, or Adobe Launch/Experience Platform Data Collection. - Proficiency in Java and JEE, along with strong front-end knowledge encompassing HTML5, CSS3, JavaScript, and modern frameworks like React or Angular. Familiarity with RESTful and GraphQL APIs is essential. - Familiarity with DevOps tools such as Git, Maven/Gradle, Jenkins, or similar tools. - Possession of Adobe Certified Expert (ACE) - AEM Architect certification is highly desirable. You will receive 4-weeks of training/enabling in Edge delivery services from Adobe. Your expertise in AEM and related technologies will play a crucial role in delivering high-quality solutions that meet the client's requirements and expectations. Your proficiency in AEM architecture and integration with other Adobe solutions will be key in driving successful project outcomes.,
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posted 1 month ago
experience7 to 11 Yrs
location
Karnataka
skills
  • Marketing Operations
  • Account Management
  • Digital Marketing
  • Client Engagement
  • Stakeholder Management
  • Solution Design
  • Segmentation
  • Personalization
  • Integration
  • AEM
  • Salesforce
  • Adobe Analytics
  • Campaign Execution
  • Optimization
  • Campaign Management
  • Team Leadership
  • Technical Ownership
  • Adobe Campaign
  • Data Ingestion
  • Workflow Automation
  • EndtoEnd Campaign Delivery
  • Process Leadership
  • Operational Governance
Job Description
As a Client Account Management Specialist at Accenture, your role will involve helping balance increased marketing complexity and diminishing resources by driving marketing performance through deep functional and technical expertise. You will accelerate time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement, and Media Growth Services. Your responsibilities will include implementing client account plans, building deeper client relationships, and identifying opportunities to provide additional value to clients. What we are looking for: - Client Engagement & Stakeholder Management: You will serve as the primary liaison for clients and stakeholders, leading requirement-gathering workshops, translating business objectives into actionable technical solutions, establishing operational processes, managing timelines, conducting trainings, and driving alignment through regular status meetings and performance reviews. - Technical Ownership & Solution Design: You will lead the design and implementation of Adobe Campaign solutions, oversee integrations with platforms such as AEM, Salesforce, and Adobe Analytics, and ensure adherence to data privacy and compliance standards. Your Key Responsibilities: - Client Engagement & Stakeholder Management: Lead requirement-gathering workshops, translate business objectives into technical solutions, establish operational processes, manage timelines, conduct trainings, and drive alignment through regular status meetings and performance reviews. - Technical Ownership & Solution Design: Design and implement Adobe Campaign solutions, oversee integrations with platforms, and ensure compliance with data privacy standards. - Campaign Execution & Optimization: Manage end-to-end campaign delivery, ensure brand compliance, accuracy, and lead optimization efforts based on analytics. - Team & Process Leadership: Provide technical guidance to campaign developers, QA analysts, and reporting teams, define coding standards, promote reusable components, and conduct training sessions to ensure quality and consistency. - Operational Governance: Monitor SLAs, track delivery performance, manage incident resolution, maintain campaign assets and documentation, collaborate with internal IT and data teams, and address risks related to deliverability, scalability, and performance. Qualifications: - Any Graduation - 7 to 10 years of experience About Accenture: Accenture is a global professional services company with leading capabilities in digital, cloud, and security. With over 699,000 people serving clients in more than 120 countries, Accenture offers Strategy and Consulting, Technology, and Operations services powered by the world's largest network of Advanced Technology and Intelligent Operations centers. Accenture embraces change to create value and shared success for clients, people, shareholders, partners, and communities. Visit www.accenture.com for more information.,
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posted 2 months ago

QA Lead (Digital Marketing)

The Art of Living HR
experience5 to 9 Yrs
location
Karnataka
skills
  • QA
  • Email Marketing
  • Test Planning
  • Defect Management
  • Salesforce Marketing Cloud
  • Documentation
  • Communication
  • Leadership
  • HTML
  • CSS
  • QA Lead
  • Marketing Campaign Testing
  • QA Methodologies
  • Campaign Rendering
  • Personalization Testing
  • EndtoEnd QA Workflows
  • UAT Facilitation
Job Description
As a highly experienced QA Lead, your role will involve overseeing quality assurance for marketing campaigns, with a special focus on email marketing. Your responsibilities will include: - Leading QA efforts across digital marketing campaigns, especially email and cross-channel execution. - Developing, maintaining, and executing QA checklists to ensure accuracy, compliance, and consistency of campaigns. - Reviewing campaign builds for rendering accuracy across various devices, browsers, email clients, and dark/light modes. - Identifying, documenting, and managing bugs or defects, collaborating with campaign managers, developers, and designers for resolution. - Conducting and coordinating User Acceptance Testing (UAT) with stakeholders and end customers. - Ensuring compliance with brand standards, campaign logic, personalization, and deliverability best practices. - Partnering with marketing operations, CRM, and development teams to identify process improvements and enhance QA workflows. - Mentoring and guiding junior QA resources or cross-functional teams as required. To qualify for this role, you should have: - 5+ years of hands-on QA experience in digital marketing, specifically in email and multi-channel campaign testing. - Strong knowledge of QA methodologies, test planning, and defect management. - Proficiency in campaign rendering, personalization testing, and end-to-end QA workflows. - Experience with Salesforce Marketing Cloud (SFMC) is highly preferred. - Excellent documentation skills to clearly communicate findings and recommend resolutions. - Experience in UAT facilitation with business stakeholders or customers. - Detail-oriented, organized, and capable of handling multiple projects simultaneously. - Strong communication and leadership skills for effective collaboration across teams. Preferred Skills: - Familiarity with marketing automation platforms beyond SFMC (e.g., Adobe Campaign, Marketo, HubSpot). - Exposure to email deliverability testing tools (e.g., Litmus, Email on Acid). - Knowledge of HTML/CSS for email and campaign troubleshooting. This is a full-time position with the work location being in person.,
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posted 2 months ago
experience4 to 8 Yrs
location
Bangalore, Karnataka
skills
  • Adobe Analytics
  • SQL
  • Snowflake
  • AWS
  • Athena
  • JSON
  • GTM
  • JavaScript
  • HTML
  • CSS
  • jQuery
  • Git
  • Data Governance
  • Identity Resolution
  • Privacy Compliance
  • Solution Architecture
  • Adobe Experience Cloud
  • AEP
  • RTCDP
  • AJO
  • CJA
  • Adobe TagsLaunch
  • Web SDK
  • Mobile SDK
  • Event Forwarding
  • S3
  • API integrations
  • GA4
  • Data Warehouse
  • ServerSide Migration
  • CrossChannel Attribution
  • Postman
  • Agile Delivery
Job Description
You are an Adobe Experience Platform professional with over 5 years of experience in delivering scalable, data-driven customer solutions. You specialize in Adobe Experience Platform (AEP), Real-Time CDP, Customer Journey Analytics (CJA), and Adobe Journey Optimizer (AJO). Your familiarity with SQL, Snowflake, and AWS (Athena & S3) allows you to work with unifying data from multiple sources to support analytics and personalization. Your proven track record includes helping enterprises turn data into actionable insights, improving customer engagement, optimizing marketing journeys, and boosting reporting efficiency across BFSI, retail, e-commerce, insurance, and telecom industries. **Key Responsibilities:** - Deliver scalable and data-driven customer solutions using Adobe Experience Platform - Utilize Real-Time CDP, Customer Journey Analytics, and Adobe Journey Optimizer for effective results - Work with SQL, Snowflake, and AWS to unify data from multiple sources for analytics and personalization - Assist enterprises in turning data into actionable insights for improved customer engagement - Optimize marketing journeys and boost reporting efficiency across various industries **Qualifications Required:** - Proficiency in Adobe Experience Cloud tools such as AEP, RT-CDP, AJO, CJA, Adobe Analytics, Adobe Tags/Launch, Web SDK, Mobile SDK, and Event Forwarding - Strong background in Data Engineering & Cloud technologies including SQL, Snowflake, AWS (Athena & S3), JSON, and API integrations - Experience with Analytics & Tag Management tools like GA4, GTM, Data Warehouse, Server-Side Migration, and Cross-Channel Attribution - Familiarity with Programming & Tools such as JavaScript, HTML, CSS, jQuery, Git, and Postman - Knowledge of approaches like Data Governance, Identity Resolution, Privacy Compliance, Agile Delivery, and Solution Architecture Please note that the company details were not provided in the job description.,
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