Marketing Executive

Job Description

Key Responsibilities
Business Development & Strategy


Develop and execute strategic plans to grow new business and achieve monthly, quarterly, and annual sales goals.


Identify, qualify, and pursue opportunities to expand the client base across targeted markets.


Conduct independent market research to understand customer needs, competition, and emerging trends.


Devise innovative marketing approaches to promote products and services.


Client Acquisition & Relationship Building


Network with prospective clients to convert leads into business opportunities.


Build, strengthen, and maintain long-term relationships with clients to ensure repeat business and retention.


Travel as required for in-person client meetings, partner interactions, and key relationship-building activities.


Sales Leadership & Productivity


Lead and manage the sales team, ensuring alignment with business objectives.


Define, implement, and optimize sales processes to improve efficiency and outcomes.


Monitor and drive team performance to ensure achievement of individual and overall sales targets.


Conduct in-house seminars and workshops to enhance the productivity and skills of the sales team.


Sales Reporting & Strategic Communication


Present sales performance, client updates, and pipeline reports during internal company meetings.


Monitor customer behavior, market dynamics, and competitor activities and share insights with leadership teams.


Marketing & Brand Promotion


Assist in creating marketing and promotional materials for online and print platforms.


Represent the company at exhibitions, trade shows, conferences, and networking events to enhance visibility and lead generation.



Required Skills & Qualifications


Proven experience in business development or sales management.


Strong communication, negotiation, and networking skills.


Ability to lead teams and manage performance effectively.


Strategic mindset with strong problem-solving and market analysis capabilities.


Willingness to travel for client meetings and industry events.


Proficiency in CRM tools, MS Office, and sales reporting.



Preferred Attributes


Self-driven, target-oriented, and proactive in identifying new business opportunities.


Creative approach to marketing and business expansion.


Strong relationship management and client-handling capabilities.