Performance Marketer

Job Description

As a Performance Marketer located in Kozhikode, your role will involve overseeing performance-driven campaigns across multiple platforms. You will be responsible for monitoring key metrics, optimizing marketing activities, and ensuring better ROI. Your day-to-day tasks will include managing ad campaigns, analyzing data to evaluate campaign success, conducting A/B testing, and collaborating with creative teams to develop high-impact marketing strategies.

Key Responsibilities:
- Oversee performance-driven campaigns across multiple platforms
- Monitor key metrics and optimize marketing activities to achieve better ROI
- Manage ad campaigns and analyze data to evaluate campaign success
- Conduct A/B testing to improve campaign performance
- Collaborate with creative teams to develop high-impact marketing strategies

Qualifications:
- Expertise in Performance Marketing, Digital Advertising, and Campaign Optimization
- Proficiency in platforms such as Google Ads, Facebook Ads Manager, and similar tools
- Experience with SEO, SEM, and Conversion Rate Optimization (CRO)
- Effective communication and collaboration skills for cross-team projects,