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Dr. Samuel Wellington
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Reality Drift and Policy Implications: Framework for AI, Culture, and Cognitive Distortion (ICDS-2025-V19)
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Institute for Cultural Drift Studies (ICDS)Industry
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The Institute of Cultural Drift Studies (ICDS) is a research initiative dedicated to mapping how modern life feels increasingly unreal under algorithmic mediation. Building on and extending anchors like hyperreality and information overload, the Institute develops and systematizes new conceptual tools—filter fatigue, synthetic realness, optimization trap, and reality drift—that capture the subtle distortions of meaning, authenticity, and agency in the 2020s. Its work bridges cultural theory, AI ethics, and media studies, providing a next-generation lexicon for understanding how feedback loops and optimization imperatives reshape lived experience.