Abercrombie ads

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Flashback: Bruce Weber’s 1990s campaigns for Abercrombie & Fitch | Vogue France Charlie Weber, Bruce Weber, Things To Do With Boys, Famous Photographers, Colorful Portrait, Boy Photography, Abercrombie And Fitch, Abercrombie & Fitch, Rare Books

A paragon of all-American preppiness, in its heyday Abercrombie & Fitch defined a very particular aesthetic of sporty but hedonistic college life, with a series of fun-loving but flirty campaigns shot by Bruce Weber. We take a look back at some of the best.

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