Sensory marketing

Sensory marketing is a hot topic of conversation at the minute, and brands are increasingly tapping into this trend to create immersive, emotional experiences for their customers. Click to discover why it's such a powerful trend!

Have you noticed more brands are using food in their campaigns? It’s not just about the taste, it’s about the full sensory experience. Big fashion brands like Prada, Loewe, Tom Ford & more are ALL using food in their content for eye-catching & engaging vibes. It’s not just about fashion anymore—it’s about creating a full sensory experience that connects with you on a whole new level. Which ones your fav? #socialglow #sensorymarketing #foodcampaigns #sydneymarketingagency #foodmarketing

Brooke Yoakam on Instagram: "The strategy behind why brands like Rhode, Jacquemus & more are using food in their marketing #rhode #jacquemus #marketing"

How did a self-taught kid from the French countryside become one of the most talked-about names in fashion? Jacquemus isn’t just about tiny bags and sunlit dresses. It’s about feeling something. A mood, a memory, a moment you can wear. He built his brand on emotion—not hype. On landscapes, not logos. And somehow, that quiet confidence turned into one of fashion’s loudest movements. I wrote a full piece on how Simon Porte Jacquemus went from a poetic outsider to a global force—redefining…

Welcome back to the weekly aesthetic breakdown!🪩 Ever caught yourself drooling over visuals from SKIMS, Rhode, or Jacquemus? even though they’re definitely NOT food brands? Same, friend, same. 🤤✨ These brands know exactly what they’re doing… using food visuals to tap into your senses, sparking cravings and emotional connection at the same time (brilliant, right?). It’s called food sensory marketing, and yep, it totally works! Swipe through for a quick, tasty breakdown, then tell me…

Chanel No5. It's not only for breakfast. via @shusaku1977

@rhode's been cooking up a marketing strategy like never before. By blurring the boundaries between food and skincare, Rhode has managed to take its consumers on an emotional journey, guided by all five senses, creating a desire for its product at first sight. With meticulously crafted and ultra-polished ads, Rhode has taken sensory marketing to a delicious new height. [ Sensory Marketing, Rhode, Food, Branding ] #QuarkGluonMedia #QGM #GetSocial #GetNoticed #SensoryMarketing…

Creative advertisement by a copywriter. 🙌 Georgia-based copywriter Solomon Tsitsuashvili has undertaken a creative challenge titled 365 Days of Copy that involves creating a print ad every day for a year. He picks a well-known brand and based on their history and background, he comes up with witty taglines and visuals.

Sensory marketing isn’t a new concept. It’s just finally getting noticed more. 🥞 From skincare to tech, brands are leaning into sensory cues: texture, color, sound, emotion, to create moments that feel like something. It’s storytelling that speaks before words do. ✍🏼 👉🏼 Swipe through to see this week’s sensory-inspired mockups: 🧼 Soap
🍒 Cherries
🍵 Matcha ice cream ⬇️Which one draws you in the most? Vote below. [branding, emotional storytelling, sensory marketing, multi-sensory…

Sensory marketing took off last year, and it's only getting bigger in 2025. Luxury brands like Rhode Skin, Jacquemus, and Prada are tapping into the power of sensory experiences—especially through food 🍓✨ Why? Because Food Sensory Marketing: ✔ Creates cross-industry collaborations ✔ Unlocks new revenue streams with innovative product ideas, even outside your niche! ✔ Builds emotional connections with your audience ✔ Delivers a multi-sensory brand experience ✔ Elevates brand aesthetics and…

@rhode's been cooking up a marketing strategy like never before. By blurring the boundaries between food and skincare, Rhode has managed to take its consumers on an emotional journey, guided by all five senses, creating a desire for its product at first sight. With meticulously crafted and ultra-polished ads, Rhode has taken sensory marketing to a delicious new height. [ Sensory Marketing, Rhode, Food, Branding ] #QuarkGluonMedia #QGM #GetSocial #GetNoticed #SensoryMarketing…

Your brand feels like something. The question is - does it feel like luxury? Or like every other LinkedIn post in Helvetica? Texture in marketing isn’t just a visual layer. It’s cognitive. It’s emotional. It’s sensory shorthand for how your audience should feel about you - before they even process your message. We’re wired for texture. Brains light up when they detect contrast: Matte vs gloss. Linen vs leather. Soft words vs hard sounds. Sharp serif vs milky sans. It’s not about…

Gisou (@gisou) • Instagram photos and videos

Infographic Design on Sensory Marketing. By Lauren Colby.

Skin Care Social Media Post Design Instagram, Skin Care Instagram Post Design 🌸 sensory marketing, branding strategies, sensory branding trends, brand experience, marketing trends, emotional branding, multi-sensory branding, branding through senses,