Studebaker trucks

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A look at Studebaker’s last trucks, 1960-’64 | Hemmings Studebaker Trucks, The Road Less Traveled, Road Less Traveled, Jeep Truck, American Cities, Collector Cars, Pretty Good, Old Cars, The 1960s

As the decade of the 1960s opened up, Studebaker-Packard appeared for once to be in pretty good shape. After losing money steadily since 1954, the company recorded its largest profit ever in 1959, some $28.5 million, while boasting calendar-year production of 153,823 cars and 7,737 trucks. This surprising success was the result of introducing its…

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