Edsel ford

After spending 250 Million dollars in development over a 10 year period, backed by a solid market-research data and followed by a year-long teaser campaign, Ford launched “Edsel” brand car in…

1958 Edsel Citation Convertible Highly restored. rare. top of the line Citation Convertible. just finished restoration. out of an estate of over 200 expensive cars in the collection. Part of the Esta

Ford whipped the public into a frenzy back in 1957 with its marketing campaign for the Edsel, "the car of the future." The Edsel was supposed to be everything American car buyers wanted. But - for many, many reasons - it was a terrible flop.

The Jalopy Journal

View the 1958 Edsel Pacer Convertible for sale at Kissimmee 2020 in Kissimmee, FL as J83.

From the moment I spotted this 1959 Edsel Ranger in the Hemmings Classifieds, I knew I wanted to build it up as a F.A.S.T. racer. Have you heard of F.A.S.T.? It stands for Factory Appearing Stock Tire, and it’s fascinating. The cars look just like they did when they left the factory, but they are…

Example of Snow White paint on a 1959 Ford Edsel

1960 Edsel Ranger Convertible 60s & 70s American Cars

In the midst of hundreds of hot rods, muscle cars, classic trucks, and race cars, it was a burgundy custom Edsel creating a big buzz at the SEMA Show.