For Mijita's visual identity we reinterpreted pre-Columbian graphics, symbols and patterns, and gave them a contemporary look by mixing them with compositions of 3D objects with materials such as clay or mud, which raise some predominant ingredients in Latin American cuisine, while building altars that pay homage to the food that is shared at the table, and the hands that grow and prepare it. In addition to borrowing resources from popular graphics such as the implementation of gradients and…
1.1k