YouTube logo

YouTubeのブランドカラー

"Broadcast yourself"

YouTube is the world's largest video-sharing platform, home to billions of hours of content. Its red play-button icon is universally recognized.

https://youtube.com

YouTube documents one official color for its social media identity: YouTube Red (#FF0000). Against white it reaches only 4:1, under WCAG AA's 4.5:1 floor for body text; fills, large text, and non-text elements remain open to it.

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YouTubeのカラーパレット

YouTubeはブランドアイデンティティに1の公式カラーを使用しています。

YouTube Red

#FF0000
HEX #FF0000
RGB 255, 0, 0
HSL 0.0°, 100.0%, 50.0%
On white 4.0:1
On black 5.25:1
As text on white AA Large

よくある質問

What are the official YouTube brand colors?
YouTubeはビジュアルアイデンティティに1の公式ブランドカラーを使用しています。このページの各色には正確なHEX、RGB、HSL値が含まれており、あらゆるデザインツールで正確に再現できます。
How do I use YouTube brand colors in CSS?
Click the copy button next to any HEX code on this page to copy it to your clipboard. Then use it in CSS like: color: #HEX; or background-color: #HEX;.
Are these YouTube colors official?
The color codes on this page are sourced from YouTube's publicly available brand guidelines, press kits, and official resources. We strive to keep them accurate and up to date.
What color formats are available?
Each YouTube brand color is shown in HEX, RGB, and HSL formats. Click on any color swatch to visit its detail page where you'll also find HSV, CMYK, and OKLCH values.
Can I use YouTube brand colors in my project?
Brand colors are typically trademarked as part of a company's visual identity. You can reference them for educational, editorial, or interoperability purposes. For commercial use in a way that implies endorsement or affiliation, check YouTube's brand guidelines.
What is the primary YouTube color?
The primary YouTube brand color is YouTube Red (#FF0000). This is the first color listed in the brand palette and is typically the most recognizable.
How do I ensure color accuracy across devices?
HEX and RGB values render consistently in digital media (web, apps, screens). For print, convert to CMYK using the values on each color's detail page. Monitor calibration and color profiles can affect perception, so always proof on target devices.
Do YouTube colors meet accessibility standards?
Accessibility depends on how colors are paired. Click any color to see its WCAG contrast ratios against white and black. Use our Contrast Checker to test any two YouTube colors together.
How often are brand colors updated?
We periodically review and update brand color data. If YouTube rebrands or publishes new guidelines, we update our records accordingly. If you spot an outdated color, feel free to let us know.
What other brands have similar colors?
Click on any YouTube color to visit its detail page, which shows other brands that use the same or very similar hex values. You can also browse all brands on our Brands page.

Accessibility of the YouTube palette

Of the 1 recorded color, 0 reaches the WCAG 2.1 AA ratio of 4.5:1 against a white background — the threshold normal-size body text must meet. Colors below that line are not failures of the palette: they remain valid as fills carrying white text, as large text at the 3:1 threshold, and as borders, icons, and other non-text elements, which SC 1.4.11 also holds to 3:1. A logotype set in such a color is exempt from the requirement entirely.

Reference: WCAG AA vs AAA contrast requirements compared · コントラストチェッカー

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YouTube and its associated marks are trademarks of their respective owner. ColorFYI records publicly published brand-guideline color values for reference, editorial, and interoperability purposes, and is neither affiliated with nor endorsed by YouTube.