Morton salt

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Can You Name These Product Mascots? – Page 26 – Bon Voyaged

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Morton Salt Girl Can Make Advertising Industry History as First Girl Icon Voted…

Kosher or Maldon? Fleur de sel or table salt? Let this mini primer be your guide.

VIDEO Intro: Ads of the 60s and 70s — 10 minutes I. Early Developments in American Advertising Advertising has existed since 3000 BC, when shop owners hung signs outside their shops in ancien…

Written by Lien Design ©2018 When we think of packaging designs , there are a few that stand out as iconic. Each of these designs has a story behind them and it could be fun to hear those stories. Read on to find out what lead to the creation of some of the best packaging designs in histo

Look at how wasteful she's being. Pouring salt out everywhere she goes. She's being passive aggressive because, she's super pissed that she doesn't have proper rain gear on, and that no one would give her a ride.

Like another female illustrator from 1950's Chicago, Joyce Ballentyne, who can claim a long-standing American icon as her own (she created the Coppertone girl), Lucia is responsible for the 1950's redesign of the Morton Salt girl as she would appear on millions of packages throughout that decade. I found two ads from the 50's of the Morton Salt girl - but this one, from 1952, looks like it came out of the Sundblom studio (or perhaps it is also by Ballentyne). I thought I had hit the jackpot…