Wonderbean

BACKGROUND

Please describe your company and your position there.

I am the Managing Director of Tradelinens Ltd and its retail division Tielle.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Wonderbean , and what were your goals?

We were launching a B2C eComm division and needed a specialist digital marketing agency to manage our strategy, spend and activation. The brief has continued to evolve since we first engaged Wonderbean and includes awareness, PPC, social account management, search, influencer and email marketing.

SOLUTION

How did you select this vendor and what were the deciding factors?

We were introduced to Wonderbean via a marketing agency that we had engaged and when we parted company, we formed a direct relationship with Wonderbean. We were impressed with the agility, expertise and proactivity that Wonderbean demonstrated coupled with their strong ROI.

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

Wonderbean have worked collaboratively with our creative agency and PR team and alongside our internal Marketing Manager to deliver the digital marketing strategy as well as contributing insights and data to support the overall brand strategy and website development.

How many resources from the vendor's team worked with you, and what were their positions?

Managing Director, Account Manager, Social Media Manager.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Digital marketing has continued to grow in focus and investment and delivers strong ROI for the brand.

How effective was the workflow between your team and theirs?

We use Slack very effectively for weekly priority updates along with daily tasks along with face to face meetings twice a year.

What did you find most impressive or unique about this company?

Wonderbean have integrated into the internal team seamlessly. They work efficiently and are commercially astute to the wider business needs whilst being proactive experts in their field. They work in an agile way to adjust to changing business needs.

Are there any areas for improvement or something they could have done differently?

Nothing specific.