Demand generation

Understanding internet marketing lead generation. A lead generation campaign is an engine that drives your business to continued success.

Presenting our set of slides with Customer Lifecycle Framework With Key Marketing Activities. This exhibits information on four stages of the process. This is an easy-to-edit and innovatively designed PowerPoint template. So download immediately and highlight information on Product Demand Generation, Product Purchase, Repeat Customer, Loyal Customer, Inactive Customer.

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Small business growth demands lead generation strategies that are easy to kickstart & give high returns. Find five main strategies here.

Lead Generation Infographic by Ariel Geifman, via Behance

We know (or at least we hope!) that most B2B marketers are pretty sharp cookies – and they'd better be, because they have a lot to think about. This infographic, which comes courtesy of LeadFormix, reveals the eight issues that every demand generation manager is thinking about these days – and why they matter.

Learn how to calculate customer acquisition cost (CAC) for your business, its role in your business growth, and 6 ways to reduce it to increase ROI.