Aesop branding

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several different types of soaps on a table with each one labeled as aesop

Ever since I discovered the brand Aesop, I've been a self-proclaimed, die-hard fan. Of course, the packaging pulled me in. It epitomizes "quiet luxury" before "quiet luxury" was even a phrase. It's elegance. It's class. It's timeless perfection. The brand's three new soap bars are named Refresh, Polish, and Nurture, each wrapped in a sustainable paper box that mirrors the scents within.

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an advertisement for aesop, the power of patience

Consumers are overwhelmed by ads and quick sales tactics—but what if the secret to long-term success is slowing down? Discover how slow branding is transforming companies like #Patagonia and #Aesop into industry leaders by focusing on authenticity and values. 🌿 Ready to rethink your brand strategy? Read our latest Insights Blog Post to learn why slow branding is the future! rdlb.nyc Link at @rdlb.agency #Webuildbrands #RDLBAgency #SlowBranding #BrandStrategy #MarketingTips #BuildTrust…

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