Media

You use 4 different endpoints to manage your media:

EndpointUses

POST /PHONE_NUMBER_ID/media

Upload media.

GET /MEDIA_ID

Retrieve the URL for a specific media.

DELETE /MEDIA_ID

Delete a specific media.

GET /MEDIA_URL

Download media from a media URL.

See Supported Media Types for supported types and size limits.

Get media ID

Some of the API requests described in this document require a media ID. Media IDs are returned by the API when uploading media, and are included in incoming media messages webhooks (image messages, video messages, etc.)

Media IDs returned by the API expire after 30 days. Media IDs in webhooks expire after 7 days.

Upload media

To upload media, make a POST call to /PHONE_NUMBER_ID/media and include the parameters listed below. All media files sent through this endpoint are encrypted and persist for 30 days, unless they are deleted earlier.

EndpointAuthentication

/PHONE_NUMBER_ID/media

Developers can authenticate their API calls with the access token generated in the App Dashboard > WhatsApp > API Setup.


Solution Partners must authenticate themselves with an access token with the whatsapp_business_messaging permission.

Parameters

NameDescription

file

Required.

Path to the file stored in your local directory. For example: "@/local/path/file.jpg".

type

Required.

Type of media file being uploaded. See Supported Media Types for more information.

messaging_product

Required.

Messaging service used for the request. In this case, use whatsapp.

Request

curl 'https://graph.facebook.com/<API_VERSION>/<PHONE_NUMBER_ID>/media' \
-H 'Authorization: Bearer <ACCESS_TOKEN>' \
-F 'messaging_product=whatsapp' \
-F 'file=@<FILE_PATH_AND_NAME>;type=<MIME_TYPE>'

Response

Upon success:

{
  "id": "<MEDIA_ID>"
}

Example request

curl 'https://graph.facebook.com/v24.0/106540352242922/media' \
-H 'Authorization: Bearer EAAJB...' \
-F 'messaging_product=whatsapp' \
-F 'file=@/media/template_assets/black_friday_2025.mp4;type=video/mp4'

Example response

{
  "id": "1037543291543636"
}

Get media URL

You can query a media ID directly to get a media URL, which you can then query directly with your access token to download the media asset. Incoming media messages webhooks (image messages, video messages, etc.) include the media url automatically, which is assigned to the url property.

Media URLs expire after 5 minutes, after which you must query the ID again to get a new URL.

Request syntax

curl 'https://graph.facebook.com/<API_VERSION>/<MEDIA_ID>?phone_number_id=<BUSINESS_PHONE_NUMBER_ID>' \
-H 'Authorization: Bearer EAAJB'

Note that phone_number_id is optional. If included, the request will only be processed if the business phone number ID included in the query matches the ID of the business phone number that the media was uploaded on.

Response syntax

A successful response includes an object with a media url. The URL is only valid for 5 minutes. To use this URL, see Download Media.

{
  "messaging_product": "whatsapp",
  "url": "<MEDIA_URL>",
  "mime_type": "<MEDIA_MIME_TYPE>",
  "sha256": "<SHA_256_HASH>",
  "file_size": "<MEDIA_FILE_SIZE>",
  "id": "<MEDIA_ID>"
}

Delete media

Use the DELETE /<MEDIA_ID> endpoint to delete a media asset.

Request syntax

curl -X DELETE 'https://graph.facebook.com/<API_VERSION>/<MEDIA_ID>?phone_number_id=<BUSINESS_PHONE_NUMBER_ID>' \
-H 'Authorization: Bearer EAAJB...'

Note that phone_number_id is optional. If included, the request will only be processed if the business phone number ID included in the query matches the ID of the business phone number that the media was uploaded on.

Example response

{
  "success": true
}

Download media

To download media, make a GET request on the media URL and include your access token. If you omit your token, the request will fail.

Note that when retrieving a media from a media ID received via webhook, the media ID will only be available to download for 7 days.

Request syntax

curl '<MEDIA_URL>' \
-H 'Authorization: Bearer EAAJB...' \
-o '<DESIRED_FILE_NAME>'

Upon success, the API will respond with the binary data of the media asset. Response headers contain a content-type header to indicate the mime type of returned data. Check supported media types for supported media types.

If the download attempt fails, you will receive a 404 Not Found response code. In that case, we recommend you try to retrieve a new media URL and download it again. If doing so doesn't resolve the issue, renew your access token and attempt to download the media asset again.

Supported media types

Audio

Audio TypeExtensionMIME TypeMax Size

AAC

.aac

audio/aac

16 MB

AMR

.amr

audio/amr

16 MB

MP3

.mp3

audio/mpeg

16 MB

MP4 Audio

.m4a

audio/mp4

16 MB

OGG Audio

.ogg

audio/ogg (OPUS codecs only; base audio/ogg not supported; mono input only)

16 MB

Document

Document TypeExtensionMIME TypeMax Size

Text

.txt

text/plain

100 MB

Microsoft Excel

.xls

application/vnd.ms-excel

100 MB

Microsoft Excel

.xlsx

application/vnd.openxmlformats-officedocument.spreadsheetml.sheet

100 MB

Microsoft Word

.doc

application/msword

100 MB

Microsoft Word

.docx

application/vnd.openxmlformats-officedocument.wordprocessingml.document

100 MB

Microsoft PowerPoint

.ppt

application/vnd.ms-powerpoint

100 MB

Microsoft PowerPoint

.pptx

application/vnd.openxmlformats-officedocument.presentationml.presentation

100 MB

PDF

.pdf

application/pdf

100 MB

Image

Images must be 8-bit, RGB or RGBA.

Image TypeExtensionMIME TypeMax Size

JPEG

.jpeg

image/jpeg

5 MB

PNG

.png

image/png

5 MB

Sticker

WebP images can only be sent in sticker messages.

Sticker TypeExtensionMIME TypeMax Size

Animated sticker

.webp

image/webp

500 KB

Static sticker

.webp

image/webp

100 KB

Video

Only H.264 video codec and AAC audio codec supported. Single audio stream or no audio stream only.

Video TypeExtensionMIME TypeMax Size

3GPP

.3gp

video/3gpp

16 MB

MP4 Video

.mp4

video/mp4

16 MB

Note that mismatched MIME type (131053) is a common error. We recommend that you inspect your media files to verify their MIME type, and make sure that your file name extensions reflect their types. For example, if you are using UNIX, you can inspect a file via the command line to determine its MIME type:

file -I your-image-asset.png

Media message download constraints

The maximum supported file size for media messages on Cloud API is 100MB. In the event the customer sends a file that is greater than 100MB, you will receive a webhook with error code 131052 and title:

"Media file size too big. Max file size we currently support: 100MB. Please communicate with your customer to send a media file that is smaller than 100MB".

We advise that you send customers a warning message that their media file exceeds the maximum file size when this webhook event is triggered.

Learn more

WhatsApp Business Blog – Sending WhatsApp media messages from an app