Short version: we know very little about you

The daily game needs no account, so Eraly doesn't know who you are. Ads from our ad partner Mediavine keep the daily game free (players with Infinite time-travel see none), we count visits with Google Analytics (both below), and if you sign in for Infinite time-travel we keep what's needed to run it.

Stays on your device

Your progress, today's result, your Wardrobe (what you've unlocked and what your explorer is wearing), your sound setting, whether you've visited, rated or sent us a message today, and a journey you're in the middle of are saved in your browser's local storage, so a refresh doesn't lose your place. They never leave your device unless you use Transfer, and clearing your browser data removes them.

What we receive

When you finish a day, your browser sends just two numbers: the day and your total score. We add one to the count of players with that score, which draws the "Better than X%" curve. No name, no guesses, nothing that identifies you.

The first time you open Eraly each day, we also add one to that day's visitor count, along with the website that linked you here (for example reddit.com) and your country, worked out from your connection by our hosting provider. These are only daily totals: nothing is stored about you, and your IP address isn't kept.

If you rate a day from 1 to 5 under your results, we add one to that day's count for that rating. If you send us an idea or a message, we keep the text you wrote, when you sent it, which day (or Infinite) it came from and your country. Neither has your name or account attached, so please don't write personal details in a message. To stop spam, each internet connection gets a few of each a day: it's counted under a scrambled code made from your IP address, which can't be turned back into it and is deleted after a day.

Counting visits (Google Analytics)

We use Google Analytics to see how many people play, which countries they come from, which pages they open and how long they stay. It uses cookies to tell a new visit from a returning one. It never gets your name or email, and we don't use it for ads.

In the EU, the UK and Switzerland these cookies stay off unless you agree in the cookie message. If you don't, Google only receives basic anonymous signals without cookies. You can change your choice at any time (see "Ads" below).

Ads (Mediavine)

Ads keep the daily game free. They're run by our ad partner Mediavine and the advertising companies it works with, shown around the edges of the game (a bar at the bottom and, on bigger screens, at the sides), never inside the game itself. If you have Infinite time-travel, you see no ads at all.

To choose and measure ads, Mediavine and its partners may use cookies and similar technology and receive information such as your IP address, browser and device type, and the page you're on. Eraly never gives them your name, email, guesses or anything from your account.

In the EU, the UK and Switzerland, and wherever the law requires it, a consent message from Mediavine asks before any of this is used for personalised ads. You can change your choices at any time from that message's settings link, and players in some US states can opt out of the "sale" or "sharing" of their information there. Mediavine's own privacy policy explains how it handles data.

Infinite time-travel

To buy and play Infinite time-travel you sign in with Google, so it works on all your devices. With your permission Google shares your account ID, email address and first name with us. We store them together with:

• whether and when you bought Infinite time-travel,
• which questions you've played, so you get fresh ones first,
• whether you tapped "I want more".

We use this only to run Infinite time-travel and to answer you if you get in touch. We never sell it, share it for marketing or send you newsletters. Signing in sets one cookie that keeps you signed in. It isn't used for tracking, and signing out removes it.

Payments are handled entirely by our payment provider, which acts as the seller and takes care of tax and receipts. We never see your card details: we're only told that the payment went through.

We also count how many devices open the Infinite page, as a plain total. Before launch, some people left their email there to hear when it's out. Those emails are used only for that.

Want your data or your account deleted? Email hello@eraly.io and we'll do it.

Leaderboards

Leaderboards are private boards for family and friends, with no sign-in. Only if you create or join one, we store:

• the board's name and the nickname you pick (please don't use your full name),
• your points for each daily you finish (the 7 scores, never your guesses),
• your explorer's outfit, so it can stand on the podium,
• your clock's time zone offset (for example UTC+1), so the week ends at the right time for everyone,
• a scrambled code made from a random key your browser creates, so the board knows which phone is yours. We can't turn it back into the key, and it isn't linked to your name, email or Google account.

Everyone on a board can see its name, the nicknames, scores and outfits on it. If you're on no board, finishing a daily sends nothing extra. Leaving a board takes your nickname off it, and the last person to leave deletes the board. To have all your leaderboard data deleted, email hello@eraly.io with the board's name and your nickname.

Moving to another device (Transfer)

Only if you use Transfer, your browser sends your saved Eraly (your progress, Wardrobe, leaderboard spot and settings) to our database behind a long one-time code. It waits there for about 10 minutes at most and is deleted as soon as your other device takes it. To stop spam, each internet connection can make a few a day, counted under a scrambled code made from your IP address, which can't be turned back into it and is deleted within two days.

Services we use

• Our hosting provider runs the site from servers in the EU. Like any web host, it may briefly keep technical logs such as IP addresses to run and protect the service.
• Our database provider stores the score counts, ratings, messages you send us, leaderboards, Transfer letters for their few minutes, Infinite time-travel accounts and any emails left on the Infinite page, also in the EU.
• Our sign-in provider (Google) confirms who you are when you sign in for Infinite time-travel.
• Our payment provider processes purchases of Infinite time-travel as the seller, under its own privacy policy.
• Google Analytics counts visits as described above, under Google's own privacy policy.
• Mediavine and its advertising partners show the ads, as described above, under their own privacy policies.
• A font service serves the pixel fonts, so it sees your IP address when they load.

Contact

Questions about your data, or anything else? Email hello@eraly.io.

Last updated 11 November 2026.