Logo system

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The pros and cons of sub-branding and brand extension. Umbrella Branding, Bad Advertisements, Logo Variations, Logo Evolution, Master Brand, Dynamic Logo, Family Logo, Brand Architecture, Design Maker

If you’re in marketing, you may have heard the terms sub-branding and brand extension. But what’s the difference? Well, there’s a big difference. Let’s break it down. What is sub-branding? Sub-branding is when a main brand creates a subsidiary or ... Read more

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