Dress editorial photography

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Buy Less, Wear More: Mara Hoffman’s Sustainable Fashion in 2025 | Mara hoffman, Fashion show, Photoshoot

American fashion designer Mara Hoffman launched her eponymous brand in 2000, showcasing loose, easy-wear dresses, one-piece swimwear and trouser suits emblazoned with bold colours and wild, Matisse-like prints. Fifteen years later, her brand had become an international hit, with offices spread across the globe. But by now Hoffman was painfully aware of how wasteful and...

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