Bring in-store experience and human connection online

Name: Firework Video Commerce Platform
Brand: Firework
Availability: InStock

Book a demo

Start for free

Watch Video

Driving conversions for the world's leading brands

Non-Active

Active Slide

"Now we truly hear our customers, and it’s not just a static reason code - it’s their own words. That’s invaluable."(With a 22x ROI increase and 25% fewer cancellations.)

Rocco Li,

VP of Product, Musely

Read Case study

Fueling growth for the top beauty companies.

An illustration of a shelf full of makeup products

Video engagement drove a 47% increase in lifetime value across top Beauty brands.

Learn more

"With Firework, we saw conversion rates of the featured special occasion meals at 300% greater than our traditional digital advertising results."

Kevin Miller,

Chief Marketing Officer, Fresh Market

Read Case study

Trusted by the world’s leading grocery retailers and brands.

An illustration of a glass display case full of produce, baked goods and packaged groceries

Top Shoppable Videos deliver an 8% CVR, which is 2.7% above the industry average.

Learn more

Stolen Stores saw a 10% increase in average order value after implementing Firework.

Pakin T,

Stolen Stores

Read Case study

Empowering top fashion brands to drive engagement and conversion through video.

An illustration of a beautiful retail store showcasing shoes and purses.

Fashion & Apparel brands saw up to a 21% CVR using video, a 7x increase over the 3% industry average.

Learn how they do it

In just two weeks with Firework, we saw a 798% increase in likelihood of purchase. We were searching for a partner who could bring our products to life and help customers find the perfect cookware and Firework empowered us to do exactly that.

Jaclyn Schomer

Director of Ecommerce, GreenPan

Read Case study

Trusted by industry-leading brands to inspire and convert shoppers.

An illustration of a store full of different furniture and lighting

Furniture & Home Goods brands see 13% CVR with top video, a 13x increase over the 1% industry average.

Learn more

Trusted by 1,500+ of the world's leading brands

300M+

GMV driven

1500+

Global brands and retailers

2.0 Trillion+

video views

Sourcing video content made easy

Influencer Generated Content

Brand Generated Content

User Generated
Content

AI Generated
Content

Store Associate Generated Content

Merchant Generated
Content

Influencer Generated Content

Supercharge your site with Firework, the all-in-one-platform

AI Virtual Assistant

Firework's AI Video Assistant (AVA) answering customer questions and giving product advice through chat and video conversations.

Firework's video showroom educates and inspires while reducing friction to buy

Firework live 1:1 chat brings the in-store experience and human connection online

Omnichannel video syndication across every touchpoint

Website

Drive engagement and product discovery

Unify your brand story with immersive video experiences across your homepage, product pages, and landing pages to drive stronger engagement, higher conversion, and a consistent experience at every touchpoint.

Email Embed

Boost email engagement with embedded video

Increase click-through rates by adding curated video content directly into emails, making each message more impactful and interactive.

Mobile App

Elevate your app experience with embedded videos

Integrate video into your mobile app to captivate users and guide them through discovery, purchase, and loyalty journeys.

Packaging

Connect physical products to digital storytelling

Link packaging to video via QR codes, extending the brand experience post-purchase and turning every product into a content channel.

SMS

Make messages stand out with video

Add short-form video to SMS campaigns to create high-impact touchpoints that drive engagement and immediate action.

Social

Extend reach through social video syndication

Distribute high-performing content across social platforms to amplify your message, spark engagement, and drive traffic back to owned channels.

In-store

Bridge in-store moments with video

Extend your digital strategy into the physical world with in-store videos that educate, inspire, and convert shoppers.

Publisher

Extend your reach through publisher networks

Collaborate with publishers to expose your brand to new audiences, build trust through credible placements, and ultimately boost traffic and sales.

Retailer

Seamlessly integrate video into retail channels

Embed video across retailer websites to drive discovery, education, and conversions directly at the point of sale.

Active Slide

Non-Active

A Firework Carousel shoppable video section on a webpage

Embed shoppable videos directly into emails

Firework videos used directly in a native mobile application

Firework videos demonstrating how to unbox products

Shoppable Videos embedded directly in an SMS text conversation.

Firework videos integrated with social platforms like Instargram, TikTok and more.

Use QR codes to bring additional value to in-store experiences.

Firework makes perfect sense for publishers to showcase their products

Embed video across retailer websites to drive discovery, education, and conversions directly at the point of sale.

Discover how brands succeed with video commerce

Anker Creates an Immersive Shopping Experience Achieving a 100% Lift in Conversion Rate

Learn More

How Hyland’s Boosted Website Conversions by 3.4x with Authentic UGC Video Reviews

Learn More

Musely: Elevating the Cancellation Flow with Firework’s AVA

Learn More

How Heinz Supercharged Customer Engagement With Firework

Learn More

Stolen Stores Increases Order Value by 10% With Shoppable Video

Learn More

Tell an Incredible Story Through Short Videos

Learn More

How Natori Drove a 141% Increase in Conversion Rates

Learn More

$250M funding, top Silicon Valley team re-defining video experience on every website

A graph showing the progression and funding support of the Firework organization.

Firework Raises $150 Million in Funding Round Led by Softbank

Read Article

Victoria’s Secret enhances online shopping experience with Firework

Read Article

Walmart delves into ‘shoppertainment’ livestream video

Read Article

Firework is a two-time consecutive Frost & Sullivan Best Practices Award winner

Firework wins Frost & Sullivan Competitive Strategy Leadership Award two years in a row

Read Article

Bring in-store experience and human connection online

Driving conversions for the world's leading brands

Trusted by 1,500+ of the world's leading brands

Sourcing video content made easy

Supercharge your site with Firework, the all-in-one-platform