Addressing the privacy issues related to advertising technology and online tracking has been a key focus since FPF’s founding. Increasingly, the mobile advertising space, geo-location tracking, and indoor positioning technologies are at the forefront of online data management, retail, and new consumer offerings. Thus, it is not surprising that regulators, industry leaders, and advocates are taking a hard look at questions about how to appropriately collect and handle consumer data for advertising, location-based targeting, and audience measurement. Additionally, as public awareness of targeted and personalized advertising grows, organizations are pushed to deliver more helpful, relevant ads by less intrusive means. FPF curates a gallery of leading practices, provides up-to-date analysis of emerging and evolving technologies, convenes stakeholders in a monthly working group call, and works with policymakers, advocates, and other stakeholders to support leading privacy practices for the use of location data.
Does the GDPR Need Fixing? The European Commission Weighs In
The European Commission published its second Report on the General Data Protection Regulation (GDPR) on July 25, 2024, assessing the progress of its impact and effectiveness of application since the Commission’s first Report published in June 2020. The second Report acknowledges relative success of the GDPR in protecting individuals and supporting businesses, while also highlighting […]
Two New Apple and Google Platform Privacy Requirements Kicking In Now
Apple’s important mandatory requirements affecting iOS apps are about to kick in, and Google’s new requirements for publishers and advertisers have just gone into effect. Accurately implementing these requirements calls for close cooperation between the legal, privacy, and ad ops teams. Apple’s Privacy Manifests At WWDC 2023, Apple announced privacy manifests, signatures for SDKs, and […]
FPF Celebrates 15 Years! Spring Social Marks Board Transition as Data Protection Leaders Toast to FPF’s Success
Leaders in Data Protection Take Center Stage at FPF’s Spring Social The week started with FPF’s 15th Anniversary Spring Social, where FPF CEO Jules Polonetsky thanked FPF’s Board Chair and Founder Chris Wolf, who served for 15 years, and welcomed FPF’s new Board Chair, Alan Raul. Three leading data protection regulators lauded FPF’s effectiveness in […]
EU’s Digital Services Act Just Became Applicable: Outlining Ten Key Areas of Interplay with the GDPR
DSA: What’s in a Name? The European Union’s (EU) Digital Services Act (DSA) is a first-of-its-kind regulatory framework, with which the bloc hopes to set an international benchmark for regulating online intermediaries and improving online safety. The DSA establishes a range of legal obligations, from content removal requirements, prohibitions to engage in manipulative design and […]
Knowledge is Power: The Future of Privacy Forum launches FPF Training Program
“An investment in knowledge always pays the best interest”–Ben Franklin Let’s make 2023 the year we invest in ourselves, our teams, and the knowledge needed to best navigate this dynamic world of privacy and data protection. I am fortunate to know many of you who will read this blog post, but for those who I […]
Evolving Enforcement Priorities in Times of Debate – Overview of Regulatory Strategies of European Data Protection Authorities for 2023 and Beyond
Today, the Future of Privacy Forum released a report that explores “Evolving enforcement priorities in times of debate – Overview of regulatory strategies of European Data Protection Authorities for 2023 and beyond.” It is the third in a series that explores European DPAs’ evolving regulatory priorities, following the 2021 Report “Insights into the Future of […]
FPF at IAPP’s Europe Data Protection Congress 2022: Global State of Play, Automated Decision-Making, and US Privacy Developments
Authored by Christina Michelakaki, FPF Intern for Global Policy On November 16 and 17, 2022, the IAPP hosted the Europe Data Protection Congress 2022 – Europe’s largest annual gathering of data protection experts. During the Congress, members of the Future of Privacy Forum (FPF) team moderated and spoke at three different panels. Additionally, on November […]
Future of Privacy Forum and Israel Tech Policy Institute Cyber Week Delegation, 2022
Last week, The Future of Privacy Forum’s (FPF) Israel Tech Policy Institute (ITPI) welcomed a delegation of trailblazing privacy professionals from around the world to participate in Tel Aviv University’s Cyber Week conference and to meet with start-ups, regulators, and academics. The week started with an illuminating tour of the Peres Center for Peace & […]
“Are crumbles all that remains of the cookies?” A conversation on the future of ad tech at the Nordic Privacy Arena 2021
On September 27 and 28, 2021, the Swedish Data Protection Forum (Forum för Dataskydd) hosted the 2021 edition of the Nordic Privacy Arena (“Operationalising Data Privacy – Challenges, best practices, and success stories”) in Stockholm, Sweden. This hybrid event brought together privacy practitioners, watchdogs, and academics to debate some of the most pressing issues regarding […]
Upcoming data protection rulings in the EU: an overview of CJEU pending cases
There has been a surge in questions posed by national courts to the Court of Justice of the EU (CJEU) in the past year on how various provisions of the General Data Protection Regulation (GDPR) should be interpreted and applied in practice. They vary from understanding essential aspects of the fundamental right to the protection […]