Tourism campaign

Tourism Australia has launched its first international campaign in more than a year to remind Kiwis what’s waiting for them across the ditch.

The next phase of Tourism Australia’s Holiday Here This Year campaign via M&C Saatchi Sydney has launched today, with ambassadors Hamish Blake and Zoe-Foster Blake showcasing some of Australia’s most epic holiday experiences.

Wieden+Kennedy defies clichéd copy with its tongue-in-cheek advertisements for Travel Oregon.

Campaign for Travel Oregon (LT)

Explore aka_tofer's 112 photos on Flickr!

Tourism Tasmania's new campaign 'Come Down For Air' invites Aussies to find their own space in Tasmania and escape busy their busy lives.

Isabella’s Dream is an immersive online video experience created for the launch of the new Air Canada Vacations brand platform built around the signature: Making Your Dreams Travel. The cinematic digital experience encourages users to follow Isabella on h...

When creativity goes wrong: copycats, mishaps, and blunders

The distinct and defining character of Australia and of Australians will be celebrated in a new campaign unveiled by Tourism Australia today via M&C Saatchi Sydney, which will invite the world Down Under to experience first-hand the Australian way of life.

Branding, Adobe Illustrator, Adobe Photoshop

Tourism Tasmania’s long-term brand platform Come Down For Air encourages Australians to find their own space and calm, emphasising the contrast between the fast pace of ‘mainland’ life and the slower, more mindful pace of the island state. Created in partnership with BMF, Starcom, and Orchard, the l

The campaign for the Maine Office of Tourism enlists real Mainers we call “Insiders” who give potential visitors a glimpse into what makes Maine a unique and special place. The campaign asks people to discover their “Maine Thing” – a quality that encompasses authenticity, quirkiness and honesty. Each Insider gets to tell their story via their own page on visitmaine.com and are presented in video, print, digital advertising and outdoor.

Take a look at our award-winning travel campaign for Visit Baltimore and learn how we helped increase visitor spending by promoting the city to travelers.

💬 (@weiprior) • Instagram photos and videos

mono’s campaign revealed the adventurous side of the nautical fashion brand.