Mother branding

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Brand Typography Design, Nature Inspired Logo, Self Care Typography, Health Care Branding, Wellness Branding Design, Wellness Brand Logo, Womens Health Branding, Beauty And Wellness Logo, Self Care Brand

Since its conception in 2016, Cora —a leading US-based period care and wellness company— has been consciously caring for, informing and nurturing millions of people on their journey of physical care and wellbeing. In the context of a fast-changing natural period care market, Cora needed a new brand identity that reclaimed its stand-out on shelf, reinforced its relevance to the millennial consumer and cemented its place as a leader in the menstrual care category. The new identity gives Cora’s…

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Healthcare Packaging Design, Brand Collaboration Design, Bold Brand Identity, Rx Logo, Bold Packaging Design, Medical Packaging Design, Feminine Packaging, Interesting Packaging Design, Human Branding

Designed by creative agency Mother Design in close collaboration with Cora’s creative and marketing teams, the new identity gives Cora’s packaging, tone of voice and communications a bold look and feel, positioning it as the brand that shifts the conversation from an impersonal experience to a more relatable and personal one, rooted in comfort.

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