Content pillars

Perfect Content Mix

Social Media Content: The 4 Pillars

Social Media Content Pillars

Posting just to post won’t get you anywhere. A strong social media strategy starts with purpose—and that’s where content pillars come in. They keep your brand message clear, consistent, and built for real growth. Content pillars help you stay on-brand and relevant. A clear structure makes content creation easier, faster, and more strategic. Need help making a content plan? DM us!

kate handling on Instagram: "DOES IT EVEN MATTER? Comment SOCIAL and I’ll send you a link to sign up for my free workshop: Sustainable Social Strategy! Content Pillars is kind of a buzz word right now and honestly being using in not the right way all the time. Let’s talk about content pillars and how they are very different from content types. This is a big confusion in the content creation world. Knowing the difference between the two and assigning a goal to your content will greatly…

[Comment “IGU” for a link to my membership where you can submit your content pillars for feedback and get support on crafting and Instagram strategy!] Think about content pillars like having a conversation… //you know the person who is always going off on random tangents that have no connection to the main conversation? Well content pillars help you from doing that on your account //you know the person who always talks to you about the same thing over and over again? well content pillars ...

Creating content pillars helps you to come up with ideas on what content to create and what best serves your audience

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[Comment “IGU” for a link to my membership where you can submit your content pillars for feedback and get support on crafting and Instagram strategy!] Think about content pillars like having a conversation… //you know the person who is always going off on random tangents that have no connection to the main conversation? Well content pillars help you from doing that on your account //you know the person who always talks to you about the same thing over and over again? well content pillars ...

Creating social media content encompasses four key pillars: entertainment, inspiration, teaching, and advocacy. By incorporating these pillars, creators can foster meaningful connections and make a positive impact on their audience. • • #contentcreator #instagood #socialmediamarketing #entrepreneur #contentmarketing #graphicdesign #socialmedia #canva #womanownedbusiness #socialmediamanagement #socialmediastrategy #remotework #digitalcreator

Dive into the magic of a rock-solid social media strategy plan! Transform your social media marketing journey with our power-packed blogging tips for beginners. Harness the might of content planning on Instagram and build robust content pillars today. Perfect for aspiring social media managers to shine and thrive in the digital sphere. Ignite your social platforms NOW! Sizzle your way through success - Click here to get the lowdown. Ready to rock the social media world?

Content pillars are a set of themes or topics that your brand regularly talks about and creates content for on social media.

kate handling | canva + branding expert on Instagram: "SHOW ME YOURS! I gave a presentation to a group of entrepreneurs about content strategy last week and big topic of discussion was content pillars. So I thought I would bring the topic here! Let’s talk about content pillars and how they are very different from content types. This is a big confusion in the content creation world. Knowing the difference between the two and assigning a goal to your content will greatly benefit you…

So you might have heard of using Content Pillars as part of your content strategy, to ensure your content aligns with your goals🎯 ⁣ That’s all well and good, but what exactly should that look like? Let me give you an example for my Pilates Studio biz owners out there! 🧘🏽‍♀️🌿 ⁣ SWIPE TO SEE ➡️⁣ ⁣ And no, it isn’t ‘Educate, Entertain, Promote’… In fact, if your current SMM tells you that, you should probably find a new one🫢⁣ ⁣ If you are…⁣ - a biz owner in the wellness or beauty service…

Here are some great examples of content pillars for businesses. Using content pillars helps drive your content strategy and makes planning easier for you.

How to Create Your Content Pillars for Success! ✨ 1️⃣ Identify Core Themes: Start with topics that align with your brand & audience. Keep it relevant and impactful! 2️⃣ Narrow Your Focus: Focus on a few key areas to create consistent, on-brand content. 3️⃣ Create Content Categories: Mix it up! Keep your content diverse to engage all kinds of followers. 4️⃣ Plan Your Calendar: Schedule your posts to keep a balanced flow across your content pillars. 5️⃣ Track & Measure: Analyze performance…