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IMDbPro

Will Coloan

  • Producer
  • Director
  • Writer
IMDbProStarmeterSee rank
Will Coloan
Brennan Williams (aka Will Coloan) is a film producer and creative director shattering conventions at the intersection of music, film, and branded storytelling.

With a portfolio of award-winning productions and incisive journalism, the New Jersey native's passion for vivid storytelling has positioned him as a key player in shaping cultural narratives and driving change across entertainment.

At the helm of Coloan Brands, Williams has crafted compelling content for A-list clients like McDonald's, Harvard University, MassMutual, Toyota, and The Recording Academy. His work has dominated prominent platforms, including USA Today, the Associated Press, and other influential media outlets.

Adding to his growing list of successes, Williams has brought the esteemed Black Portraiture Conferences to life in New York, Italy, and South Africa, and shared his expertise on-air with TV One and the Oxygen Network. His directorial prowess has earned him dual wins at the 2024 New York International Film Awards and 2024 Los Angeles Film Awards for Best Commercial, with his striking video ad, "No Bad Energy 3."

Williams' seasoned experience as a former Pop Culture Editor at The Huffington Post equips him with a deep understanding of audience trends and a knack for storytelling that translates seamlessly to film production. He continues to push boundaries, inspire new ideas, and solidify his position as a rising force in the industry.
  • More at IMDbPro
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    • Resume
IMDbProStarmeterSee rank
  • View contact info at IMDbPro
    • Awards
      • 3 wins total

    Photos7

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    Known for

    No Bad Energy (Commercial) (2022)
    No Bad Energy (Commercial)
    Short
    • Producer
    • 2022
    Camila Amorocho in No Bad Energy 3 (Commercial) (2024)
    No Bad Energy 3 (Commercial)
    Video
    • Producer
    • 2024
    Shayna Smith in Invite Onlly (Commercial) (2025)
    Invite Onlly (Commercial)
    Short
    • Producer
    • 2025
    Execution
    TV Series
    • Producer

      Credits

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      IMDbPro

      Producer



      • Shayna Smith in Invite Onlly (Commercial) (2025)
        Invite Onlly (Commercial)
        Short
        • executive producer
        • 2025
      • Camila Amorocho in No Bad Energy 3 (Commercial) (2024)
        No Bad Energy 3 (Commercial)
        Video
        • producer
        • 2024
      • No Bad Energy (Commercial) (2022)
        No Bad Energy (Commercial)
        Short
        • executive producer
        • 2022

      Director



      • Shayna Smith in Invite Onlly (Commercial) (2025)
        Invite Onlly (Commercial)
        Short
        • creative director
        • 2025
      • Camila Amorocho in No Bad Energy 3 (Commercial) (2024)
        No Bad Energy 3 (Commercial)
        Video
        • creative director
        • 2024
      • No Bad Energy (Commercial) (2022)
        No Bad Energy (Commercial)
        Short
        • Director
        • 2022

      Writer



      • Camila Amorocho in No Bad Energy 3 (Commercial) (2024)
        No Bad Energy 3 (Commercial)
        Video
        • writer
        • 2024
      • No Bad Energy (Commercial) (2022)
        No Bad Energy (Commercial)
        Short
        • created by (creator)
        • 2022

      • In-development projects at IMDbPro

      Videos1

      Execution: The Series | Official Trailer
      Demo Reel 2:55
      Execution: The Series | Official Trailer

      Personal details

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      • Official site
        • Official Site

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