Once Is Not Enough

Jacqueline Susann's glamorous, emotional, highly personal novels always lost something in their translation to the screen. Once Is Not Enough is another prime example. But it doesn't have the unintended hilarity of Valley of the Dolls, nor the compelling sleaziness of The Love Machine. The most outrageous and memorable elements of the book are excised completely, and the result is two hours of sudsy romantic nothingness. Without the pills, vitamin shots, wild sex (including an acid-fueled orgy), and disturbing violence that infused the compelling novel, the story is as flat as week-old ginger ale.

It's a slick production with an all-star cast, including the engaging Deborah Raffin as January, but the material is awful. The filmmakers' were obviously trying for a "respectable" approach, and the results are just plain boring. Case in point: Jackie provided the book with a surreal, escapist conclusion that's wholly amazing, whereas the movie just...ends. The book was about a naive girl trying to deal with life, and the movie is about--say it with me now!--LOOOOOOOVE! And it's like every other mediocre movie on the subject.

However, things are brightened by Brenda Vaccaro in her Golden Globe-winning, Oscar-nominated turn as uninhibited magazine editor Linda Riggs. She's the perfect realization of Susann's character (albeit with toned-down material) and provides a lot more spirit than this tepid production deserves. Her performance alone merits a viewing, but everything else is a daytime-TV-style mess. About as shocking as a trip to the supermarket--perhaps even less so.

I haven't seen this in a while, and miss this rarely seen pic, which deserves a cult following. Deborah Raffin is outstanding as a gorgeous young girl with strange feelings for her Dad. She gets involved with an unhappy alcoholic writer, played by David Janssen. Brenda Vaccaro is outstanding as her beautiful but embittered friend who is desperate for a man. And Melinda Mercouri is memorable as a lovely lesbian. They knew they were making a piece of trash here, and it is well worth your time. Good job. I esp. like those corny singers at the end of the film which seem to have stepped out of a 1960s movie!Deborah is good and she is fortunate to have such a great ensemble cast to support her. Enjoy!

The big-screen "Valley of the Dolls" and under-appreciated "Love Machine" are both camp film classics in their different ways. But this adaptation of Susann's last novel has a reputation as an embarrassment without being quite bad or enjoyable enough to reward that historical semi-misjudgment. English-born director director Guy Green (perhaps best known for 1965 Sidney Poitier vehicle "A Patch of Blue" and the disastrous 1968 adaptation of John Fowles' "The Magus") does a thoroughly respectable job with his very trashy source material--which is to say he mostly sucks the life out of it via soft-focus and an over-delicate approach to performers who might easily have gone into ham overdrive. They include Kirk Douglas as a Hollywood mogul, Alexis Smith as his ex-wife and Melina Mercouri as her lover; plus Gary Conway, George Hamilton and David Janssen as suitors to our heroine, Douglas' daughter Deborah Raffin.

The latter was a classic 70s shampoo commercial (Clairol!) blonde beauty a la Cybill Shepherd almost boosted to stardom in films that fell short. She's more emotionally naturalistic than this movie's often ludicrous soap-opera situations deserve. But at the same time, a more histrionic lead performance and more shamelessly melodramatic directorial hand might have made "Once Is Not Enough" an enduring guilty pleasure rather than just a dated bad movie. Watching it again just now did make me wonder about Raffin, however, who's apparently remained active as a TV/film actress with a modest profile (according to IMDb). She was only 21 when she made this movie, but she holds her own alongside some historied stars.

The best thing about "Once Is Not Enough," however, is Brenda Vaccaro. Following a long line of wisecracking second leads from Pert Kelton to Eve Arden to Dyan Cannon and beyond, she gets an unexpectedly ideal showcase in a seriocomic support role in a disposable movie. She's terrific. Her enjoyment in the role does a lot to dignify a stupid film--one otherwise marked mostly by the efforts of talented people to ignore how trashy their source material is.

... Thank goodness legendary Hollywood film composer Henry Mancini wrote the score for this movie, for as usual, it elevates this flick with its interesting cast! - Led by Kirk Douglas, the ensemble is then headed up by Brenda Vacarro, who was nominated for an Oscar and won a Golden Globe award for her tasty role. ... "Once is Not Enough" is "Valley of The Dolls" East, but not as good! Still, is has its moments. And having worked in print-journalism for 35+ yrs. in the mainstream and gay media on both coasts: including 15-yrs. with "Billboard Magazine" in L.A., Vegas-&-the Bflo./Rochester, NY markets - I've met these "types" and lived in their worlds briefly. - Some are shallow for sure, selfish, others caring, kind, talented. Of course rich, often stingy while others very generous. All human. Kudos to Paramount Studios for this semi-gem from 1975!

While nubile daughter Deborah Raffin (as January) recuperates from a motorcycle accident, "Academy Award"-winning movie producer Kirk Douglas (as Mike Wayne) marries super-wealthy Alexis Smith (as Deidre Milford Granger). This is because Mr. Douglas has fallen on hard times and wants to continue living a champagne caviar lifestyle, and Ms. Smith wants a backgammon partner. Smith is having an affair with reclusive movie queen Melina Mercouri (as Karla). Recovering beautifully, Ms. Raffin loses her virginity to stud cousin George Hamilton (as David Milford), who is also seeing Ms. Mercouri...

Raffin eventually falls in love with alcoholic writer David Janssen (as Tom Colt), after he fails to copulate with her best friend, promiscuous "Gloss" magazine editor Brenda Vaccaro (as Linda Riggs). Mr. Janssen thinks Douglas' film version of his "Pulitzer Prize"-winning novel was awful. Douglas disapproves, naturally, of his daughter's affair with Janssen...

The main theme of "Once Is Not Enough" appears to be the borderline incestuous love between Raffin and Douglas. Also, most of the couples have at least one bisexual partner; although there is no overt indication Janssen has any sexual interest in handsome astronaut Gary Conway (as Hugh Robertson), it's difficult to ascertain another reason for his inclusion in the storyline. Apparently, much was cut from Jacqueline Susann's best-selling novel. She and Irving Mansfield began by assembling good production values, but lost control as the story was turned into something hesitating and vacuous.

Some trashy fun remains.

***** Once Is Not Enough (6/18/75) Guy Green ~ Deborah Raffin, Kirk Douglas, David Janssen, Brenda Vaccaro