Success at Any Price

Typical rags too riches tale with Man and Women from the wrong side of the tracks trying to make it BIG in N.Y.C. Joe Martin (Douglas Fairbanks Jr.) and Sarah Griswold (Colleen Moore) climb the corporate ladder by two (2) separate routes. SARAH works her way up the secretarial pool becoming personal assistant too the boss Raymond Merritt (Frank Morgan), who spends his free time with his main squeeze Agnes Carter (Genevieve Tobin).

Hard driving JOE may lack sophistication but has a ruthless drive and will too win that his College breed competitors cannot match. He sets his eye on not only on taking over the company from MERRITT but also AGNES. He succeeds in both but loses SARAH in the shuffle and he drives AGNES away. Only at the end does he realize the error of his ways and is reunited with SARAH, nuff said.

I watched this film because it stared fourth billed Colleen Moore. Five (5) years earlier Ms. Moore was the toast of Hollywood and one of the highest paid stars of 'Tinsel-Town'. She is barely recognizable here, looking closer to '55' then the '35' she was. The elfin sprite that delighted audiences in the 20's looked more like a middle-aged house-wife. Ms. Moore would make one more movie then retire, THE SCARLETT LETTER (1934).

Unlike some of her contemporaries Ms. Moore though had a bonus talent. She was REALLY good with her money and built a considerable fortune and enjoyed a very comfortable retirement. Those with a interest can see her doll house 'The Enchanted Castle' at the Museum of Science & Industry in Chicago. It is worth seeing, just as her silent pictures are.

Joe Martin (Douglas Fairbanks Jr.) is a poor guy who never gets any breaks. He sits and wonders what it'd be like to be rich with his girlfriend Sarah (Colleen Moore), but can't seem to plot a scheme to achieve wealth. Finally, he realizes that he can weasel his way into Sarah's office by taking advantage of Mr. Merritt's (Frank Morgan) taste for a good gamble. He achieves his goal, and skyrockets to the top so fast, Mr. Merritt isn't able to say a word before Joe steals his society girlfriend Agnes Carter (Genevieve Tobin). Agnes knows that Joe only wants her because she represents what he can't have, but she marries him anyway, and the more Joe gets what he thinks he wants, the more unhappy he becomes.

This film tries unsuccessfully to fully illustrate its point that happiness is not always achieved through the methods society glorifies. Joe does all he can to better himself thinking he'll be happier with Mr. Merritt's job when true happiness was his in Sarah all along. However, the movie is much too short, and although his motives are explained in short throwaway sentences, his actions do not always make sense from one moment to the next. If more time were given to shooting (this movie is less than 90 minutes long) and a little more dialogue added to the script, it could have been a much better film.

Fascinating if minor 30s look at a driven man who sacrifices all for success in business. Or does he? Douglas Fairbanks, Jr. is excellent as Joe Martin, whose brother, as the film opens, has been gunned down by the police. Fairbanks is determined to go straight and be somebody, but how to do it? He's uneducated and from the wrong side of town. But his girl friend (Colleen Moore) has a good job and she gets him hired as a grunt in an advertising agency. But Fairbanks bristles at being an underling to a bunch of talentless college grads who function mainly as yes men to the owner, Frank Morgan.

Morgan has a keen eye and appreciates Fairbanks' honesty and moves him up. But Fairbanks has an eye for Morgan's friend, Genevieve Tobin, a shallow but pretty woman who simply wants to be kept. Fairbansk goes into overdrive to win Tobin and destroy Morgan. But what does he gain? Really interesting premise and excellent performances by all make this a little gem not to be missed.

Allen Vincent is the college boy. Nydia Westman and Edward Everett Horton (small part here) are fellow workers. Henry Kolker, Bess Flowers, Florence Roberts, Theresa Harris co-star.

Moore (a huge star in silent films) is interesting even though she is 10 years too old for Fairbanks. This is her second to last film.

And I suspect the "happy ending" was tacked on......

Douglas Fairbanks Jr's brother was a gangster. He was gunned down. His reward was a gold casket. Fairbanks wants money, success, Gebevieve Tobin, all respectably. He gets it, but trample everyone around him.

It's a pretty straightforward handling of John Howard Lawson's morality play, without much fun involved. Despite the lack of leering visuals -- the themes are definitely pre-Code, but even the marriage bed is a twin set -- it makes its points plainly and sometimes even succinctly; Fairbanks' rise from clerk to Master Of The Universe is charted by the same nameplate on increasingly exalted doors. It's also ill-tempered, not just in its disapproval of Fairbanks, but in its casting. Colleen Moore, in her penultimate screen appearance, has her key role as the good girl Fairbanks should have married trimmed exhaustively. Still, J. Walter Rubens ably directs a fine cast that includes Frank Morgan, Edward Everett Horton, Nydia Westman, Henry Kolker and June Brewster in a manner that would have gladdened my Marxist grandfather's heart.

...seems to be the moral of this Depression era tale of young Joe Martin (Douglas Fairbanks Jr.) which begins at the time of the gangland death of Joe's mobster brother. Joe wants to get money, to be somebody like his brother was, but to do it inside the system so he doesn't wind up prematurely dead in a solid gold coffin like his brother did.

So young Joe goes to work as a clerk in the office where his girlfriend Sarah (Colleen Moore) works as a secretary. At first he chafes at the grind of office work, even gets fired, but the boss (Frank Morgan) likes Joe's moxy and promises him a higher paying position if he can straighten out the mess of an ad campaign he has dumped on his desk by 8PM that night. Of course Joe succeeds.

Joe quickly climbs the ladder of success. It doesn't bother Joe that he has to climb over the backs of other employees and people close to him as he scales that ladder either. Soon Joe has his eye not only on the boss' job but the boss' mistress, Agnes (Genevieve Tobin). He ultimately gets both the job and the mistress, even marrying her although she clearly doesn't love Joe or even care that much about Joe's wealth. She cares more about fun than money, and she has plenty of that since Joe is working late every night. So, in the end, Joe finds himself at the very place he started out not wanting to be - buried - although alive - in a solid gold coffin of wealth. He lacks no possessions but has nobody he can trust with whom to share it. What will become of Joe? Watch and find out.

This film is very well paced and I was particularly impressed with Fairbanks' snappy and gritty performance in a film I'd heard nothing about until it showed up on TCM. And that cast - you'll never see this bunch together in another film. Frank Morgan before he went to MGM, Fairbanks Jr. after Warner Brothers, fine supporting performers Edward Everett Horton and Nydia Westman as an unlikely office romance that leads to matrimony, and finally Colleen Moore. Ms. Moore was a huge silent star who turned her movie money into a fortune in the stock market and didn't really need to continue working in the sound era even though she had a great voice. I think what surprised me here was that she looked so unglamorous compared to her silent film roles. She really looked way too old to be Fairbanks' girlfriend. Part of the problem was her actual age - she was 10 years older than he was. The other part was that she was very plainly and drably dressed and made up such that she almost seemed more like a maiden aunt than anything else.

At any rate, a highly recommended little precode.